Veturi
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Veturi Sundararama Murthy (29 January 1936 – 22 May 2010), known mononymously by his
surname In many societies, a surname, family name, or last name is the mostly hereditary portion of one's personal name that indicates one's family. It is typically combined with a given name to form the full name of a person, although several give ...
Veturi, was an Indian poet and lyricist who is known for his works in Telugu literature and cinema. Veturi is a recipient of the
National Film Award The National Film Awards are awards for artistic and technical merit given for "Excellence within the Cinema of India, Indian film industry". Established in 1954, it has been administered, along with the International Film Festival of India ...
, various
Nandi Award The Nandi Awards are annual awards presented by the Government of Andhra Pradesh to recognise excellence in Telugu cinema, theatre, and television, as well as lifetime achievements in Indian cinema. The awards are named after the monolithic s ...
s,
Filmfare Awards The Filmfare Awards are annual awards that honour artistic and technical excellence in the Indian cinema.Al The Filmfare ceremony is one of the most famous film events in India. The awards were introduced by Filmfare magazine of The Times G ...
, and other state honors. His career in
Telugu cinema Telugu cinema, also known as Tollywood, is the segment of Cinema of India, Indian cinema dedicated to the production of Film, motion pictures in the Telugu language, widely spoken in the states of Andhra Pradesh and Telangana. Based in Film N ...
spanned more than four decades.


Early life

Veturi was born to Chandrasekhar Sastry and Kamalamba in Pedakallepalli, near Challapalli,
Krishna Krishna (; Sanskrit language, Sanskrit: कृष्ण, ) is a major deity in Hinduism. He is worshipped as the eighth avatar of Vishnu and also as the Supreme God (Hinduism), Supreme God in his own right. He is the god of protection, c ...
into a
Telugu Brahmin Telugu Brahmins are ethnic-Telugu people, Telugus who belong to Brahmin communities native to the Indian states of Andhra Pradesh and Telangana. They fall under the Pancha-Dravida, Pancha Dravida Brahmin classification of the Brahmin community in ...
family. Veturi was a nephew of the Telugu Research Scholar Veturi Prabhakara Sastri. His grandfather Veturi Sundara Sastry was also a poet.


Education

Veturi completed his schooling in Diviseema, Jaggayyapeta, near
Vijayawada Vijayawada ( ), formerly known by its colonial name Bezawada, is the second largest city and a major commercial hub in the Andhra Pradesh state of India. The city forms an integral part of the Andhra Pradesh Capital Region and is situated on th ...
in Krishna district, and SSLC in his grandmother's village. Later, Veturi went to Chennai for his intermediate studies and came back to
Vijayawada Vijayawada ( ), formerly known by its colonial name Bezawada, is the second largest city and a major commercial hub in the Andhra Pradesh state of India. The city forms an integral part of the Andhra Pradesh Capital Region and is situated on th ...
where he completed his degree at S.R.R. Government College. He was a student of the legendary Viswanatha Satyanarayana at this college.


Career as a journalist

Veturi joined '' Andhra Prabha'' as a journalist in 1952, after his education. He learned the basics of editing a news article from his senior at Andhra Prabha, Narla Venkateswara Rao, whom he considers his first teacher. In 1959, he joined a weekly called
Andhra Patrika ''Andhra Patrika'' was an Indian Telugu-language newspaper founded by Kasinathuni Nageswara Rao on 9 September 1908. It was initially a weekly publication and later transformed into a daily newspaper. It played an influential role in India ...
, where Bapu and
Mullapudi Venkata Ramana Mullapudi Venkata Ramana (28 June 1931 – 24 February 2011) was an Indian writer known for his work in Telugu language. Noted for his humorous and metaphorical style of writing, Mullapudi received Raghupathi Venkaiah Award from the Governmen ...
were his colleagues. He was the in-charge of the Cinema section at ''Andhra Patrika''. He also worked for the Andhra Pradesh Congress Committee's official daily newspaper, called ''Andhra Janata'', as an editor. In 1962, he became the first and only Telugu journalist to interview the then Prime Minister,
Jawaharlal Nehru Jawaharlal Nehru (14 November 1889 – 27 May 1964) was an Indian anti-colonial nationalist, secular humanist, social democrat, and statesman who was a central figure in India during the middle of the 20th century. Nehru was a pr ...
, who came to inaugurate the
Srisailam Srisailam is a census town in Nandyal district of the Indian state of Andhra Pradesh. It is the mandal headquarters of Srisailam mandal in Atmakur revenue division, Nandyal district, Atmakur revenue division. It is located about from the distri ...
Hydroelectricity Hydroelectricity, or hydroelectric power, is Electricity generation, electricity generated from hydropower (water power). Hydropower supplies 15% of the world's electricity, almost 4,210 TWh in 2023, which is more than all other Renewable energ ...
project. He covered the speeches of national leaders like
Sarvepalli Radhakrishnan Sarvepalli Radhakrishnan (; 5 September 188817 April 1975; natively Radhakrishna) was an Indian academician, philosopher and statesman who served as the President of India from 1962 to 1967. He previously served as the vice president of ...
. In 1964, he worked as an assembly reporter. His articles are said to be very catchy and witty. For instance, he referred to the meeting of MLAs in Hotel Dwaraka, near the Andhra Pradesh State Assembly as "Adigo Dwaraka - Ivigo Alamandalu" ("This is Dwaraka and here are the cattle") (). His writing style caught the attention of the film industry due to his use of traditional poetic rules related to
alliteration Alliteration is the repetition of syllable-initial consonant sounds between nearby words, or of syllable-initial vowels if the syllables in question do not start with a consonant. It is often used as a literary device. A common example is " Pe ...
and
rhyme A rhyme is a repetition of similar sounds (usually the exact same phonemes) in the final Stress (linguistics), stressed syllables and any following syllables of two or more words. Most often, this kind of rhyming (''perfect rhyming'') is consciou ...
for describing current affairs.


Career as a lyricist


Entry into films

Veturi had contacts with the Telugu film industry during his days as a journalist. He used to meet veteran lyric writer Dasarathi often. Legendary director V. Nagayya offered him a role in his film, '' Naa Illu'' (1953). However, two days before the shooting began, Veturi decided not to act as he felt that he was not fit for acting, and wrote a letter of apology to Nagayya for rejecting his offer. N. T. Rama Rao, has invited him to join the film industry as a lyricist. In 1974, he wrote his first song, "Bharatanaari Charitamu" (), in the form of Harikatha, for ''
O Seeta Katha ''O Seeta Katha'' () is a 1974 Indian Telugu language, Telugu-language film directed by K. Viswanath. The film won the Nandi Award for Best Feature Film (Silver), and the Filmfare Best Film Award (Telugu). The film was later remade both in Malaya ...
'' (1974) under the direction of K. Viswanath.


1970s

In 1978, K Viswanath's '' Siri Siri Muvva'' proved his prowess in expressing diverse emotions with poetry. In 1977, actor Sr. N.T.R's '' Adavi Ramudu'' showcased Veturi's talent for penning inspirational and romantic lyrics. The album was an instant hit among various audiences. Acharya Aatreya, the leading lyricist in those days, was known to take days for writing a song. Veturi became the first choice for directors and producers too because of his ability to write a song to the director's taste in a few minutes. He went on to pen more than 5,000 songs in his career. He wrote more mass numbers for movies like ''Vetagadu'' and ''Driver Ramudu'', and classics for movies like '' Sankarabharanam'' and Sagara Sangamam. In particular, '' Sankarabharanam'' stood as a landmark in the Telugu film industry.


1980s

After the surge of his popularity during the 1970s, he went on to work with a variety of directors and actors in the 1980s. He wrote classics for directors like
Singeetam Srinivasa Rao Singeetam Srinivasa Rao (born 21 September 1931) is an Indian film director, screenwriter, producer, composer, and actor. He is widely regarded as one of India's most versatile and innovative filmmakers. He has directed around sixty films across ...
, Dasari Narayana Rao, Bapu, Jandhyala,
Vamsy Vamsy (born Nallamilli Bavireddy) is an Indian film director, screenwriter, littérateur, composer, poet, producer, actor and cartoonist known for his works in Telugu cinema, and television. He got breakthrough with ''Sitaara'' (1984), which wo ...
and mass numbers for directors like Raghavendra Rao, A. Kodandarami Reddy, Vijaya Bapineedu. He delivered a number of hits for senior actors like Sr. N.T.R, Akkineni Nageswara Rao, Ghattamaneni Krishna, Shobhan Babu, Krishnam Raju and upcoming stars like Chiranjeevi,
Nandamuri Balakrishna Nandamuri Balakrishna (born 10 June 1960), also known as Balayya or NBK, is an Indian actor, film producer, politician and philanthropist known for his works in Telugu cinema. Balakrishna is an elected member of the Andhra Pradesh Legislative A ...
,
Nagarjuna Nāgārjuna (Sanskrit: नागार्जुन, ''Nāgārjuna''; ) was an Indian monk and Mahayana, Mahāyāna Buddhist Philosophy, philosopher of the Madhyamaka (Centrism, Middle Way) school. He is widely considered one of the most importa ...
, Daggubati Venkatesh. This golden period in his career saw memorable albums like '' Saptapadi'', ''Subhodayam'', '' Subhalekha'', '' Sagara Sangamam'', '' Meghasandesam'', ''Mudda Mandaram'', ''Malle Pandiri'', ''Nalugu Stambhalata'', ''Rendu Jalla Seeta'', '' Amarajeevi'', '' Sreevariki Prema Lekha'', '' Ananda Bhairavi'', ''Srivari Sobhanam'', ''Mogudu Pellalu'', '' Chantabbai'', '' Sitaara'', ''
Anveshana ''Anveshana'' () is a 1985 Indian Telugu language, Telugu-language Mystery film, mystery thriller film written and directed by Vamsy. The film stars Karthik (actor), Karthik, Bhanupriya, Kaikala Satyanarayana, and Sarath Babu, with music compo ...
'', '' Alapana'', '' Mayuri'', ''Amavasya Chandrudu'', ''Janaki Ramudu'' and '' Geetaanjali''.


1990s

During the late 1980s, Veturi's mass numbers garnered a lot of response from the public resulting in directors demanding more and more of them. However, Veturi still maintained his balance between classics and mass-numbers with movies like '' Jagadeka Veerudu Atiloka Sundari'', ''Sarigamalu'', ''Sitaramayya Gaari Manavaralu'', '' Matru Devo Bhava'', and '' Mechanic Alludu''. Veturi was given the opportunity to dub many
Tamil Tamil may refer to: People, culture and language * Tamils, an ethno-linguistic group native to India, Sri Lanka, and some other parts of Asia **Sri Lankan Tamils, Tamil people native to Sri Lanka ** Myanmar or Burmese Tamils, Tamil people of Ind ...
,
Malayalam Malayalam (; , ) is a Dravidian languages, Dravidian language spoken in the Indian state of Kerala and the union territories of Lakshadweep and Puducherry (union territory), Puducherry (Mahé district) by the Malayali people. It is one of ...
and
Hindi Modern Standard Hindi (, ), commonly referred to as Hindi, is the Standard language, standardised variety of the Hindustani language written in the Devanagari script. It is an official language of India, official language of the Government ...
movies. Some of his dubbed albums, for instance ''Iruvar'' and '' Devaraagam'', received wide acclaim.


2000s

During this period, Veturi created classics like '' Gangotri'' and '' Swarabhishekam''. His association with young directors like Sekhar Kammula and Gunasekhar produced some memorable albums, like '' Anand'', ''
Godavari The Godavari (, od̪aːʋəɾiː is India's second longest river after the Ganga River and drains the third largest basin in India, covering about 10% of India's total geographical area. Its source is in Trimbakeshwar, Nashik, Maharash ...
'', ''
Varudu ''Varudu'' () is a 2010 Indian Telugu-language romantic action film directed by Gunasekhar and produced by D. V. V. Danayya. The film stars Allu Arjun, Arya, and Bhanu Sri Mehra, while Suhasini Mani Ratnam, Ashish Vidyarthi, and Brahman ...
'', '' Arjun'', '' Premishte'' (Dubbed version of Kaadhal) and ''
Leader Leadership, is defined as the ability of an individual, group, or organization to "", influence, or guide other individuals, teams, or organizations. "Leadership" is a contested term. Specialist literature debates various viewpoints on the co ...
''.


Awards and honors

Veturi received several national and regional awards for his contributions to literature and films. He has been conferred an honorary Doctorate in the 23rd convocation of Acharya Nagarjuna University. In 2007, he received the Jandhyala Memorial Award.


National Awards

He got the
National Film Award for Best Lyrics The National Film Award for Best Lyrics is an honour presented annually at the National Film Awards by the National Film Development Corporation of India (NFDC) to a lyricist who has composed the best song for films produced within the Indian c ...
for the song "Ralipoye Puvva" () in the film Matrudevobhava, making him the second Telugu film lyricist to achieve the distinction after the revolutionary poet, Sri Sri. In 2006, he declared that he would return the National Award if Telugu is not given the status of Classical Language by the
Government of India The Government of India (ISO 15919, ISO: Bhārata Sarakāra, legally the Union Government or Union of India or the Central Government) is the national authority of the Republic of India, located in South Asia, consisting of States and union t ...
."Andhra Pradesh / Hyderabad News: Going all out for 'classical' tag"
''The Hindu''.
In 2008, the
Government of India The Government of India (ISO 15919, ISO: Bhārata Sarakāra, legally the Union Government or Union of India or the Central Government) is the national authority of the Republic of India, located in South Asia, consisting of States and union t ...
declared Telugu as a classical language.


Filmfare Awards

He received
filmfare award The Filmfare Awards are annual awards that honour artistic and technical excellence in the Indian cinema.Al The Filmfare ceremony is one of the most famous film events in India. The awards were introduced by Filmfare magazine of The Time ...
for the song, ''Uppongele Godavari'' () in the 2006 movie,
Godavari The Godavari (, od̪aːʋəɾiː is India's second longest river after the Ganga River and drains the third largest basin in India, covering about 10% of India's total geographical area. Its source is in Trimbakeshwar, Nashik, Maharash ...
. In 2008, he received the
Filmfare Lifetime Achievement Award The Filmfare Lifetime Achievement Award, initially named Raj Kapoor Award for Lifetime Achievement after Raj Kapoor is given by the ''Filmfare'' magazine as part of its annual Filmfare Awards for Hindi films. List of honourees † - Indicates ...
.


Nandi Awards

He received the Nandi award for best lyrics, from the Government of Andhra Pradesh, six times. They are listed here.


Manaswini Awards

He received two Manaswini awards. #Song: ''Venuvai vachchaanu'' (), Movie: '' Matrudevobhava'', Year: 1993. #Song: ''Aakaashaana suryudundadu'' (), Movie: ''Sundarakanda'', Year: 1992.


Filmography

He wrote thousands of songs as a lyricist for many successful Telugu films. He has also acted in very few films in cameo roles. He acted as a fake swamiji in a film, which succeeded in producing good comedy. He also penned Dialogues along with writer Jandhyala for the movie '' Siri Siri Muvva''.


1970s

* ''
O Seeta Katha ''O Seeta Katha'' () is a 1974 Indian Telugu language, Telugu-language film directed by K. Viswanath. The film won the Nandi Award for Best Feature Film (Silver), and the Filmfare Best Film Award (Telugu). The film was later remade both in Malaya ...
'' (1974) (lyrics) * '' Adavi Ramudu'' (1977) (lyrics) * '' Pantulamma'' (1977) (lyrics) * '' Siri Siri Muvva'' (1978) (lyrics) * '' Gorintaku'' (1979) (lyrics) * '' Sankarabharanam'' (1979) (lyrics)


1980s

* '' Challenge Ramudu'' (1980) * '' Love in Singapore'' (1980) * '' Gharana Donga'' (1980) * '' Yedanthasthula Meda'' (1980) * '' Rowdy Ramudu Konte Krishnudu'' (1980) * '' Mogudu Kavali'' (1980) * '' Sarada Ramudu'' (1980) * '' Aarani Manthalu'' (1980) * '' Bhale Krishnudu'' (1980) * ''
Superman Superman is a superhero created by writer Jerry Siegel and artist Joe Shuster, which first appeared in the comic book ''Action Comics'' Action Comics 1, #1, published in the United States on April 18, 1938.The copyright date of ''Action Comics ...
'' (1980) * '' Alludu Pattina Bharatam'' (1980) * '' Sita Ramulu'' (1980) * '' Punnami Naagu'' (1980) * '' Circus Ramudu'' (1980) * ''
Ram Robert Rahim ''Ram Robert Rahim'' is a 1980 Indian Telugu-language masala film directed by Vijaya Nirmala, produced by Uppalapati Suryanarayana Babu and written by Tripuraneni Maharadhi. The film is a remake of the 1977 Hindi film '' Amar Akbar Anthony' ...
'' (1980) * '' Aatagadu'' (1980) * Saptapadi (1981) * '' Puli Bidda'' (1981) * '' Mudda Mandaram'' (1981) * ''Priya'' (1981) * '' Kondaveeti Simham'' (1981) * '' Thodu Dongalu'' (1981) * '' Ragile Jwala'' (1981) * '' Prema Simhasanam'' (1981) * '' Srirasthu Subhamasthu'' (1981) * ''Devudu Mavayya'' (1981) * Viswaroopam (1981) * ''Seethakoka Chilaka'' (1981) * '' Nyayam Kavali'' (1981) * '' Ooruki Monagadu'' (1981) * '' Maha Purushudu'' (1981) * '' Parvathi Parameswarulu'' (1981) * ''
Satyam Sivam ''Satyam Sivam'' is a 1981 Indian Telugu-language action film, produced by D. Venkateswara Rao under the Eeswari Creations banner and directed by K. Raghavendra Rao. The film stars N. T. Rama Rao, Akkineni Nageswara Rao, Sridevi, Rati Agni ...
'' (1981) * ''Sri Vemana Charithra'' (1981) * '' Doctor Cine Actor'' (1982) * '' Manchu Pallaki'' (1982) * '' Bobbili Puli'' (1982) * '' Nalugu Stambalata'' (1982) * '' Bangaru Kanuka'' (1982) * '' Tingu Rangadu'' (1982) * '' Gopala Krishnudu'' (1982) * '' Talli Kodukula Anubandham'' (1982) * '' Vayyari Bhamalu Vagalamari Bhartalu'' (1982) * ''
Edi Dharmam Edi Nyayam? ''Edi Dharmam Edi Nyayam'' () is a 1982 Indian Telugu-language thriller film simultaneously made in Tamil as ''Neethi Devan Mayakkam'' (). Directed by Bapu, the film stars Bhanu Chander and Madhavi. Kamal Haasan acted as a Military Officer ...
'' (1982) * '' Justice Chowdary'' (1982) * ''
Pagabattina Simham ''Pagabattina Simham'' () is an Indian Telugu action drama film starring Ghattamaneni Krishna, Krishna in three different roles alongside an ensemble cast which includes Jaya Prada, Prabha, Geetha, Kaikala Satyanarayana and Prasad Babu. Produc ...
'' (1982) * '' Yamakinkarudu'' (1982) * '' Raaga Deepam'' (1982) * '' Naa Desam'' (1982) * '' Anuraga Devatha'' (1982) * '' Subhalekha'' (1982) * '' Bandalu Anubandhalu'' (1982) * '' Patnam Vachina Pativrathalu'' (1982) * '' Khaidi'' (1983) * ''
Poratam ''Poratam'' () is a 1983 Telugu-language action drama film directed by Kodi Ramakrishna. It stars Krishna, Jayasudha and Mahesh Babu, with music composed by Chakravarthy. It is produced by S. Ramachandra Rao under the SR Films banner. Pl ...
'' (1983) * ''
Manthri Gari Viyyankudu ''Mantri Gari Viyyankudu'' is a 1983 Telugu-language film released directed by Bapu and stars Chiranjeevi in the lead role and Poornima Jayaram, Nirmalamma and Allu Ramalingaiah in important roles. This was actress Poornima’s first and o ...
'' (1983) * '' Meghasandesham'' (1983) * '' Sangharshana'' (1983) * '' Mundadugu'' (1983) * '' Abhilasha'' (1983) * '' Siripuram Monagadu'' (1983) *'' Puli Bebbuli'' (1983) *'' Shivudu Shivudu Shivudu'' (1983) *'' Simham Navvindi'' (1983) *'' Prema Pichollu'' (1983) *'' Bezawada Bebbuli'' (1983) *'' Kirayi Kotigadu'' (1983) *'' Ramarajyamlo Bheemaraju'' (1983) *'' Moodu Mullu'' (1983) *'' Rendu Jella Sita'' (1983) * *'' Palletoori Monagadu'' (1983) * '' Sagara Sangamam'' (1983) * '' Amarajeevi'' (1983) * '' Sitaara'' (1983) * '' Devanthakudu'' (1984) * '' Bobbili Brahmanna'' (1984) * '' Sampoorna Premayanam'' (1984) * '' Rustum'' (1984) * '' Vasantha Geetam'' (1984) * '' Anubandham'' (1984) *'' Sahasame Jeevitham'' (1984) *''Merupu Daadi'' (1984) *'' Goonda'' (1984) *'' Swathi'' (1984) *''Pralaya Simham'' (1984) *'' Agni Gundam'' (1984) *'' Tandava Krishnudu'' (1984) *'' Disco King'' (1984) *'' Nayakulaku Saval'' (1984) *'' Mahanagaramlo Mayagadu'' (1984) *'' Illalu Priyuralu'' (1984) *''
Srivariki Premalekha ''Srivariki Premalekha'' () is a 1984 Telugu-language romantic comedy film written, and directed by Jandhyala; and produced by Cherukuri Ramoji Rao. The story is based on a Potturi Vijayalakshmi novel A novel is an extended work of narrat ...
'' (1984) *'' Naagu'' (1984) *'' Janani Janmabhoomi'' (1984) * ''Intiguttu'' (1984) *'' Kathanayakudu'' (1984) *'' Challenge'' (1984) *'' Pattabhishekam'' (1985) *'' Raktha Sindhuram'' (1985) *'' Surya Chandra'' (1985) *'' America Alludu'' (1985) *'' Dampatyam'' (1985) * '' Agni Parvatam'' (1985) (lyrics) * '' Darja Donga'' (1985) * '' Adavi Donga'' (1985) * '' Kattula Kondayya'' (1985) * ''
Bullet A bullet is a kinetic projectile, a component of firearm ammunition that is shot from a gun barrel. They are made of a variety of materials, such as copper, lead, steel, polymer, rubber and even wax; and are made in various shapes and constru ...
'' (1985) * '' Illale Devata'' (1985) * '' Pachani Kapuram'' (1985) * '' Donga'' (1985) * '' Aatmabalam'' (1985) * ''
Vijetha Vijetha () is a 1985 Indian Telugu-language film directed by A. Kodandarami Reddy and produced by Allu Aravind starring Chiranjeevi, Bhanupriya, and J. V. Somayajulu. The film released on 23 October 1985. The film was a remake of the 198 ...
'' (1985) * '' Nyayam Meere Cheppali'' (1985) *'' Puli'' (1985) *'' Babai Abbai'' (1985) *'' Kotha Pelli Koothuru'' (1985) *'' Preminchu Pelladu'' (1985) *''Terror'' (1985) *''Punnami Rathri'' (1985) *''Kanchu Kavacham'' (1985) *''
Anveshana ''Anveshana'' () is a 1985 Indian Telugu language, Telugu-language Mystery film, mystery thriller film written and directed by Vamsy. The film stars Karthik (actor), Karthik, Bhanupriya, Kaikala Satyanarayana, and Sarath Babu, with music compo ...
'' (1985) (writer) * '' Seetharama Kalyanam'' (1986) * '' Chantabbai'' (1986) * '' Kaliyuga Pandavulu'' (1986) * '' Vikram'' (1986) * '' Kondaveeti Raja'' (1986) * '' Nippulanti Manishi'' (1986) * '' Kirathakudu'' (1986) * '' Anasuyamma Gari Alludu'' (1986) * '' Magadheerudu'' (1986) * '' Driver Babu'' (1986) * '' Kaliyuga Krishnudu'' (1986) *'' Brahma Rudrulu'' (1986) *'' Santhi Nivasam'' (1986) *'' Kashmora'' (1986) *'' Dhairyavanthudu'' (1986) *'' Aranyakanda'' (1986) *'' Krishna Garadi'' (1986) *'' Desoddharakulu'' (1986) *'' Chanakya Sapatham'' (1986) *'' Apoorva Sahodarulu'' (1986) *'' Rakshasudu'' (1986) *'' Simhasanam'' (1986) *'' Oka Radha Iddaru Krishnulu'' (1986) * ''Rendu Rellu Aaru'' (1986) *'' Khaidi Rudrayya'' (1986) * ''Brahmastram'' (1986) *'' Padaharella Ammayi'' (1986) *'' Jayam Manade'' (1986) *'' Karu Diddina Kapuram'' (1986) *'' Thandri Kodukula Challenge'' (1987) *'' Makutamleni Maharaju'' (1987) * ''Padamati Sandhya Ragam'' (1987) (lyrics) * '' Bhargava Ramudu'' (1987) *'' Ajeyudu'' (1987) *'' Sardar Krishnama Naidu'' (1987) *'' Dharmapatni'' (1987) *'' Allari Krishnayya'' (1987) *'' Sankharavam'' (1987) *'' Vijetha Vikram'' (1987) *'' Donga Garu Swagatham'' (1987) *''
Ramu The Ramu River is a major river in northern Papua New Guinea. The headwaters of the river are formed in the Kratke Range from where it then travels about northwest to the Bismarck Sea. Along the Ramu's course, it receives numerous tributaries ...
'' (1987) * ''Dammit Katha Addam Thirigindi'' (1987) *'' Chakravarthy'' (1987) *'' Aha! Naa Pellanta!!'' (1987) *'' Collector Gari Abbayi'' (1987) *''Prema Samrat'' (1987) *'' Trimurthulu'' (1987) *'' Kirayi Dada'' (1987) *'' Srinivasa Kalyanam'' (1987) *'' Muddayi'' (1987) *'' Bhanumati Gari Mogudu'' (1987) *'' Agni Putrudu'' (1987) *''
Pasivadi Pranam ''Pasivadi Pranam'' is a 1987 Indian Telugu-language thriller film directed by A. Kodandarami Reddy, starring Chiranjeevi, Vijayashanti, Raghuvaran. The film was produced by Allu Aravind under Geetha Arts banner. It was a remake of the Mala ...
'' (1987) *''
Sahasa Samrat ''Sahasa Samrat'' () is a 1987 Telugu language, Telugu-language action drama film directed by Kovelamudi Raghavendra Rao, K. Raghavendra Rao. The film stars Nandamuri Balakrishna, Vijayashanti and music was composed by K. Chakravarthy, Chakrav ...
'' (1987) *'' Gundammagari Krishnulu'' (1987) *'' Jebu Donga'' (1987) *'' President Gari Abbai'' (1987) * ''Maa Voori Magadu'' (1987) *'' Donga Pelli'' (1988) *'' Chuttalabbayi'' (1988) *'' Bava Marudula Saval'' (1988) *'' Aakhari Poratam'' (1988) *'' Bazaar Rowdy'' (1988) *'' Yamudiki Mogudu'' (1988) * Asthulu Anthasthulu (1988) * '' Marana Mrudangam'' (1988) * '' Jeevana Jyothi'' (1988) * '' Chikkadu Dorakadu'' (1988) * '' Varasudochadu'' (1988) * '' Samsaram'' (1988) * '' Tiragabadda Telugubidda'' (1988) * '' Mugguru Kodukulu'' (1988) * '' Chinababu'' (1988) * '' Raktabhishekam'' (1988) * ''Jeevana Ganga'' (1988) * '' Inspector Pratap'' (1988) * '' Jhansi Rani'' (1988) * '' Rowdy No.1'' (1988) * '' Trinetrudu'' (1988) * ''Chinnodu Peddodu'' (1988) *'' Bharatamlo Bala Chandrudu'' (1988) * ''Khaidi No. 786'' (1988) *'' Janaki Ramudu'' (1988) *''Ugra Nethrudu'' (1988) *'' Aswaddhama'' (1988) *'' Rao Gari Illu'' (1988) *'' Yuddha Bhoomi'' (1988) *'' Ramudu Bheemudu'' (1988) *'' Donga Kollu'' (1988) *'' Raktha Tilakam'' (1988) *'' Vivaha Bhojanambu'' (1988) *'' Goonda Rajyam'' (1989) * * *'' Koduku Diddina Kapuram'' (1989) *'' Bhale Donga'' (1989) *''Palnati Rudraiah'' (1989) *'' Attaku Yamudu Ammayiki Mogudu'' (1989) *'' Gudachari 117'' (1989) *'' Ajatha Satruvu'' (1989) *'' Vicky Dada'' (1989) *''Bhale Dampathulu'' (1989) *'' Baamma Mata Bangaru Baata'' (1989) *'' Sahasame Naa Oopiri'' (1989) * ''Dhruva Nakshatram'' (1989) * ''Prema'' (1989) *''Zoo Laka Taka'' (1989) *'' Sarvabhomudu'' (1989) *'' Vijay'' (1989) *'' Gaduggai'' (1989) * ''Bala Gopaludu'' (1989) *'' State Rowdy'' (1989) *'' Rudranetra'' (1989) *''
Agni Agni ( ) is the Deva (Hinduism), Hindu god of fire. As the Guardians of the directions#Aṣṭa-Dikpāla ("Guardians of Eight Directions"), guardian deity of the southeast direction, he is typically found in southeast corners of Hindu temples. ...
'' (1989) *'' Two Town Rowdy'' (1989) *'' Siva'' (1989) *''
Bandhuvulostunnaru Jagratha ''Bandhuvulostunnaru Jagratha'' () is a 1989 Indian Telugu-language comedy film directed by Sarath. It stars Rajendra Prasad, Rajani, and music composed by Chakravarthy. The film was a box office hit. Plot The film begins at the Madras, wher ...
'' (1989) * '' Geetaanjali'' (1989) (lyrics)


1990s

* ''Iddaru Iddare'' (1990) * '' Jagadeka Veerudu Athiloka Sundari'' (1990) (lyrics) * '' Kodama Simham'' (1990) * '' Aayudham'' (1990) * '' Prema Zindabad'' (1990) * '' Chinnari Muddula Papa'' (1990) * '' Nari Nari Naduma Murari'' (1990) * '' Prananiki Pranam'' (1990) * '' Balachandrudu'' (1990) * '' Anna Thammudu'' (1990) * ''Dagudumuthula Dampathyam'' (1990) * '' Neti Siddhartha'' (1990) * '' Kondaveeti Donga'' (1990) * '' Aggi Ramudu'' (1990) * '' Kokila'' (1990) * '' Inspector Rudra'' (1990) * '' Prema Yuddham'' (1990) * '' Raja Vikramarka'' (1990) * '' Surya IPS'' (1991) * '' Attintlo Adde Mogudu'' (1991) * '' Peddinti Alludu'' (1991) * '' Talli Tandrulu'' (1991) * '' Vichitra Prema'' (1991) * '' Parama Sivudu'' (1991) * '' Gang Leader'' (1991) (lyrics) * '' Nirnayam'' (1991) (lyrics) * '' Aditya 369'' (1991) * '' Minor Raja'' (1991) * '' Shatruvu'' (1991) * '' Jagannatakam'' (1991) * '' Alludu Diddina Kapuram'' (1991) * ''
Chaitanya Chaitanya or Chaithanya may refer to Philosophy *Chaitanya (consciousness), Hindu philosophical concept People *Chaitanya (name) *Chaitanya Mahaprabhu (1486–1533), founder of Gaudiya Vaishnavism Media *Chaitanya (film), ''Chaitanya'' (film), ...
'' (1991) * Shanti Kranti (1991) * '' Dharma Kshetram'' (1992) (lyrics) * '' Chanti'' (1992) (lyrics) * '' Dharma Kshetram'' (1992) * '' Appula Appa Rao'' (1992) * '' Balarama Krishnulu'' (1992) * '' Chitram Bhalare Vichitram'' (1992) * '' Seetharatnam Gari Abbayi'' (1992) * '' Aa Okkati Adakku'' (1992) * '' President Gari Pellam'' (1992) (lyrics) * '' Sundarakanda'' (1992) (lyrics) * ''Killer'' (1992) * '' Pellaniki Premalekha Priyuraliki Subhalekha'' (1992) * '' Aswamedham'' (1992) * '' Sahasam'' (1992) * '' Govinda Govinda'' (1993) (lyrics) * ''
Kondapalli Raja ''Kondapalli Raja'' is a 1993 Indian Telugu language, Telugu-language action drama film directed by Ravi Raja Pinisetty and produced by K. V. V. Satyanarayana under Saudhamini Creations. It stars Venkatesh (actor), Venkatesh, Nagma and Suman (a ...
'' (1993) * '' Nippu Ravva'' (1993) * '' Ali Baba Aradajanu Dongalu'' (1993) * '' Muta Mestri'' (1993) * '' Rajeswari Kalyanam'' (1993) * '' Bava Bavamaridi'' (1993) * '' Rakshana'' (1993) * '' Mister Pellam'' (1993) * ''Allari Priyudu'' (1993) * '' Matru Devo Bhava'' (1993) * '' Allari Alludu'' (1993) * '' Mechanic Alludu'' (1993) * '' Abbayigaru'' (1993) * '' Varasudu'' (1993) * '' Allari Premikudu'' (1994) * '' Bhairava Dweepam'' (1994) * '' Gang Master'' (1994) * '' Super Police'' (1994) * '' Bhale Pellam'' (1994) * '' Mugguru Monagallu'' (1994) * ''
Bobbili Simham '' Bobbili Simham'' () is a 1994 Telugu language, Telugu-language action drama film directed by A. Kodandarami Reddy and produced by T. Trivikrama Rao under the Vijayalakshmi Art Pictures banner. It stars Nandamuri Balakrishna, Meena (actress), M ...
'' (1994) * '' Police Brothers'' (1994) * '' Jailor Gari Abbayi'' (1994) * '' Bangaru Kutumbam'' (1994) * '' Govinda Govinda'' (1994) * ''
Muddula Priyudu ''Muddula Priyudu'' ( Adorable Lover) is a 1994 Indian Telugu-language romantic action film directed by K. Raghavendra Rao. Produced by K. Krishna Mohana Rao, the film stars Venkatesh, Ramya Krishna and Rambha, with music composed by M. M. ...
'' (1994) * '' Gandeevam'' (1994) * '' Hello Brother'' (1994) * '' Rikshavodu'' (1995) * '' Bhale Bullodu'' (1995) * '' Ketu Duplicatu'' (1995) * '' Pokiri Raja'' (1995) * '' Gharana Bullodu'' (1995) * '' Rambantu'' (1995) * '' Alluda Majaka'' (1995) * ''
Ramudochadu ''Ramudochadu'' () is a 1996 Indian Telugu-language drama film directed by A. Kodandarami Reddy and produced by Yarlagadda Surendra. It stars Nagarjuna, Krishna, Soundarya and Ravali, with music composed by Raj. Plot The rivalry between two ...
'' (1996) (lyrics) * '' Dharma Chakram'' (1996) * '' Jabilamma Pelli'' (1996) * '' Adirindi Alludu'' (1996) * '' Vamsanikokkadu'' (1996) * '' Sahasa Veerudu Sagara Kanya'' (1996) * ''
Ramudochadu ''Ramudochadu'' () is a 1996 Indian Telugu-language drama film directed by A. Kodandarami Reddy and produced by Yarlagadda Surendra. It stars Nagarjuna, Krishna, Soundarya and Ravali, with music composed by Raj. Plot The rivalry between two ...
'' (1996) * '' Sri Krishnarjuna Vijayam'' (1996) * '' Iddaru'' (1997) (Dubbed version) * '' Peddannayya'' (1997) * '' Annamayya'' (1997) * '' Chilakkottudu'' (1997) * '' Muddula Mogudu'' (1997) * ''
Hitler Adolf Hitler (20 April 1889 – 30 April 1945) was an Austrian-born German politician who was the dictator of Nazi Germany from 1933 until Death of Adolf Hitler, his suicide in 1945. Adolf Hitler's rise to power, He rose to power as the lea ...
'' (1997) * '' Choodalani Vundi'' (1998) (lyrics) * '' Manasichi Choodu'' (1998) * ''
Ganesh Ganesha or Ganesh (, , ), also known as Ganapati, Vinayaka and Pillaiyar, is one of the best-known and most worshipped Deva (Hinduism), deities in the Hindu deities, Hindu pantheon and is the Supreme God in the Ganapatya sect. His depictions ...
'' (1998) * ''Yuvarathna Rana'' (1998) * ''
Sneham Kosam ''Sneham Kosam'' () is a 1999 Indian Telugu-language drama film produced by A. M. Ratnam under the Sri Surya Movies banner. Directed by K. S. Ravikumar, the film stars Chiranjeevi in a dual role of father and son, along with Vijayakumar, ...
'' (1999) * '' Krishna Babu'' (1999) * '' Seenu'' (1999) * ''
Ravoyi Chandamama ''Raavoyi Chandamama'' () is a 1999 Indian Telugu-language romance film directed by Jayanth C. Paranjee. It stars Nagarjuna, Jagapathi Babu, Anjala Zhaveri, Keerthi Reddy, and the music was composed by Mani Sharma. The film was produced by ...
'' (1999) (lyrics) * ''
Sultan Sultan (; ', ) is a position with several historical meanings. Originally, it was an Arabic abstract noun meaning "strength", "authority", "rulership", derived from the verbal noun ', meaning "authority" or "power". Later, it came to be use ...
'' (1999) * Adbhutam (1999) (lyrics) * ''
Samarasimha Reddy ''Samarasimha Reddy'' is a 1999 Indian Telugu-language action drama film directed by B. Gopal and produced by Chengala Venkat Rao. It stars Nandamuri Balakrishna in the title role alongside Anjala Zaveri, Simran, Sanghavi, with music com ...
'' (1999) * '' Rajakumarudu'' (1999)


2000s

* '' Badri'' (2000) (writer: ''Vevela Mainala Ganam'' ''Chali Pidugullo'') * '' Annayya'' (2000) (writer: ''Himaseemallo'', ''Gusagusale'', ''Vaana vallappa'') * ''sakhi'' (2000, Dubbed version) (lyrics: ''sakhiya celiya'', ''alai pongera kanna'', ''kaay love chedugudu'', ''kalalai poyenu na premalu'', ''snehituda snehituda'', ''September maasam September maasam'', ''ede ede vayyari varudu'') * '' Bava Nachadu'' (2001) (lyrics: ''Akka Bava Nachada'') * '' Mrigaraju'' (2001) (writer: ''Ramaiah Paadaletti'', ''Satamanamannadile'', ''Yelaley Yelalamma'') * ''
Indra Indra (; ) is the Hindu god of weather, considered the king of the Deva (Hinduism), Devas and Svarga in Hinduism. He is associated with the sky, lightning, weather, thunder, storms, rains, river flows, and war.  volumes Indra is the m ...
'' (2002) (writer: ''Ammadu Appachi'') * ''
Tagore Rabindranath Thakur (; anglicised as Rabindranath Tagore ; 7 May 1861 – 7 August 1941) was a Bengalis, Bengali polymath who worked as a poet, writer, playwright, composer, philosopher, social reformer, and painter of the Bengal Renai ...
'' (2003) (writer: ''Manmadha Manmadha'') * '' Simhadri'' (2003) * '' Anand'' (2004) (writer: ''Vacche Vacche'', ''Yamunatheeram'', ''Nuvvena'', ''Charumati I Love You'', ''Telisi Telisi'', ''Yedalogaanam'') * '' Arjun'' (2004) (lyrics: ''Madhura Madhura Meenakshi'') * '' Arya'' (2004) * '' Yuva'' (2004, Dubbed version) * '' Premisthe'' (2004, Dubbed version) * '' Chatrapati'' (2005) * Ghajini (2005 film) (lyrics: Rangola Ola, Oku Maru Kalisina) * ''
Godavari The Godavari (, od̪aːʋəɾiː is India's second longest river after the Ganga River and drains the third largest basin in India, covering about 10% of India's total geographical area. Its source is in Trimbakeshwar, Nashik, Maharash ...
'' (2006) (lyrics: ''Uppongele Godavari'') * '' Sainikudu'' (2006) * '' Madhumasam'' (2007) * ''
Happy Days ''Happy Days'' is an American television sitcom that aired first-run on the American Broadcasting Company, ABC network from January 15, 1974, to July 19, 1984, with a total of 255 half-hour episodes spanning 11 seasons. Created by Garry Marsha ...
'' (2007) * ''Dashavataram'' (2008, Dubbed version) * '' Kantri'' (2008) (lyrics: ''Vayasunamy'') * '' Sundarakanda'' (2008) (lyricist) * '' Malli Malli'' (2009) (lyricist) * '' Bendu Apparao R.M.P'' (2009) * ''
Varudu ''Varudu'' () is a 2010 Indian Telugu-language romantic action film directed by Gunasekhar and produced by D. V. V. Danayya. The film stars Allu Arjun, Arya, and Bhanu Sri Mehra, while Suhasini Mani Ratnam, Ashish Vidyarthi, and Brahman ...
'' (2010) (lyrics: ''All songs'') * ''
Leader Leadership, is defined as the ability of an individual, group, or organization to "", influence, or guide other individuals, teams, or organizations. "Leadership" is a contested term. Specialist literature debates various viewpoints on the co ...
'' (2010) * '' Simha'' (2010) (lyrics: Kanulara Chudhamu) * ''Villain'' (2010) (dubbed version of '' Raavanan'') * '' Badrinath'' (2011) (lyrics: ''omkareshwari'') * ''Surya S/o Krishnan'' (2008) (dubbed version of '' Vaaranam Aayiram'') * ''Abhi''(2011)("lyrics: Vangathota malupu kada") *
Bus Stop A bus stop is a place where Public transport bus service, buses stop for passengers to get on and off the bus. The construction of bus stops tends to reflect the level of usage, where stops at busy locations may have shelter (building), shelters ...
(2012) ("Lyrics: "Rekkalocchina Prema" and "Pattuko Pattuko")


Books


''Sirikaakolanu Chinnadi''

This book was originally a "musical play" telecasted on the All India Radio. The story describes the culture and people during the time of the king Krishna Deva Raya through the story of a Devadasi. The original play has music by the great music director
Pendyala Nageswara Rao Pendyala Nageswara Rao (6 March 1917 – 31 August 1984), known mononymously by his surname Pendyala, was an Indian composer, multi-instrumentalist, conductor, music producer known for his works predominantly in Telugu cinema along with Tam ...
. One can see the beauty of the Telugu language in this book. Veturi was introduced to the director K. Viswanath through this book and later their combination was a big hit. N.T.Rama Rao was so impressed by the story of this book that he wanted to make it as a movie. It is believed that there were some discussions on the script but the movie was never produced.


''Komma Kommako Sannaayi''

A book titled ''komma kommako sannAyi'' was published by "Veturi Sahitii Samiti". This book contains 27 articles written by Veturi celebrating his association with some famous personalities in the Telugu film industry. It also contains descriptions of some of his songs. The personalities covered include the following: # Music directors: Pendyala Nageswara Rao, S. Rajeswara Rao, K. V. Mahadevan, Adi Narayana Rao, Ramesh Naidu, Rajan – Nagendra, Chakravarty, Ilayaraja, MM Keeravaani & A.R.Rahman # Singers: S._P._Balasubrahmanyam # Lyricists: Daita Gopalam, Samudrala (Sr), Atreya, Dasarathi, # Actors: Nagayya, Jagayya, N. T. Rama Rao & Relangi # Directors and producers: Nagi Reddy, Jandhyala, Bapu – Ramana Many of these articles were originally published in a Telugu magazine called ''Haasam''. Veturi's prowess in the Telugu language & literature and his vast knowledge of Carnatic music can be seen in this book. Veturi often quotes many of his own lyrics in this book and those examples offer a glimpse of his genius. In particular, his explanation of the song ''Swararaaga gangaa pravaahamE'' (Movie: ''Sarigamalu'') is a masterpiece.


Personal life

Veturi was married to Seeta Maha Lakshmi and has three sons: Ravi Prakash, Chandrasekhar and Nanda Kishore


Controversies

In March 2010, Veturi openly criticized the Film Nagar Cooperative Society officials for not handing over the 1000 sq.yard land that was allotted to him about 28 years ago. He alleged that several juniors and ineligible people were given plots ahead of him. He was allegedly offered a double bedroom flat for 1.5 million. After his death, noted singer Mano and senior actor Vijay Chandar demanded the government to give the land to his family.


Death

Veturi died of a pulmonary hemorrhage at a private hospital in
Hyderabad Hyderabad is the capital and largest city of the Indian state of Telangana. It occupies on the Deccan Plateau along the banks of the Musi River (India), Musi River, in the northern part of Southern India. With an average altitude of , much ...
on 22 May 2010, aged 74, at about 9:30 p.m. local time. He was admitted to the hospital two days earlier and was kept in the Intensive Care Unit (ICU) there as his health was deteriorating. K. Viswanath, who introduced Veturi to the film industry, stated that "his works would please even the gods". Director Sekhar Kammula, who worked with him to deliver some critically acclaimed songs, wrote a four-page article in the daily '' Sakshi'' describing Veturi's death as his "personal loss".


Legacy

Appaji Ambarisha Darbha, a creative digital-media professional turned actor made a font with the name "Veturi" which was inaugurated by Telugu lyricist
Sirivennela Seetharama Sastry Sirivennela Seetharama Sastry (born Chembolu Seetharama Sastry; 20 May 1955 – 30 November 2021) was an Indian poet and lyricist known for his works in Telugu cinema and Telugu theatre. He acquired the stage name Sirivennela after writing the ...
in 2018.


References


External links


List of Veturi Movies
* Lyricist Sirivennela'

on Veturi, originally published in the magazine ''Haasam'' * Srinivas Kanchibhotla'

on Veturi in Idlebrain * Sekhar kammula's extensive article on vetur

on Idlebrain {{DEFAULTSORT:Veturi 1936 births 2010 deaths Telugu-language lyricists Telugu poets Deaths from pulmonary hemorrhage Filmfare Awards South winners Writers from Krishna district Film musicians from Andhra Pradesh Poets from Andhra Pradesh 20th-century Indian composers 21st-century Indian composers Indian lyricists 20th-century Indian poets 21st-century Indian poets Best Lyrics National Film Award winners Respiratory disease deaths in India