Alternative Airplay

Alternative Airplay (formerly known as Modern Rock Tracks between 1988 and 2009, and Alternative Songs between 2009 and 2020) is a music chart published in the American magazine ''Billboard'' since September 10, 1988. It ranks the 40 most-played songs on alternative and modern rock radio stations. Introduced as Modern Rock Tracks, the chart served as a companion to the Mainstream Rock chart (then called Album Rock Tracks), and its creation was prompted by the explosion of alternative music on American radio in the late 1980s. During the first several years of the chart, it regularly featured music that did not receive commercial radio airplay anywhere but on a few modern rock and college rock radio stations. This included many electronic and post-punk artists. Gradually, as alternative rock became more mainstream (spearheaded by the grunge explosion in the early 1990s), alternative and mainstream rock radio stations began playing many of the same songs. By the late 2000s, the genres became more fully differentiated with only limited crossover. The Alternative Airplay chart features more alternative rock, indie pop, and pop punk artists while the Mainstream Rock chart leans towards more guitar-tinged blues rock, hard rock, and heavy metal.

The chart is based solely on radio airplay ranked by a calculation of the total number of spins each song receives per week. As of 2012, approximately 80 alternative radio stations across the United States are electronically monitored 24 hours a day, seven days a week by Nielsen Broadcast Data Systems. The chart had 30 positions when it was introduced in September 1988 and expanded to 40 positions on September 10, 1994.

The chart was renamed to Alternative Songs beginning with the June 20, 2009, issue after ''Billboard'' fully absorbed '' Radio & Records'', whose similar chart was called "Alternative" and to reflect the music industry's more common use of the term. In June 2020, ''Billboard'' introduced the separate Hot Alternative Songs chart, which uses similar methodology as the ''Billboard'' Hot 100 by measuring the popularity of songs classified as alternative across all radio formats, streaming services, and sales within the United States. To avoid confusion, Alternative Songs was renamed Alternative Airplay.

History

The first alternative chart, called Modern Rock Tracks, appeared in the September 10, 1988, edition of ''Billboard'' magazine. The first number-one song of the chart was Siouxsie and the Banshees' " Peek-a-Boo", which topped the charts for two weeks. In the chart's early years, the chart was closely associated with college rock, new wave, post-punk and electronic genres with a large presence of British, Irish and Australian artists, as only 24 of the chart's first 82 number-one hits were by American acts. Bands including Depeche Mode, Pixies, the Cure, New Order and R.E.M. were amongst the most popular acts on Alternative radio in the late 1980s and early 1990s.

In 1991, with the release of " Smells Like Teen Spirit" by Nirvana (which reached No. 1 on November 23, 1991), grunge became a new form of alternative rock to chart. However, grunge did not have a dominating presence on the chart in its heyday; over time, grunge would grow into popularity as a representation of alternative rock in the mainstream. Iconic grunge songs fared decently on the Alternative Songs chart but better on the Mainstream Rock Songs. For example, "Black" by Pearl Jam peaked only at No. 20 on the former but No. 3 on the latter. This was because the college rock and new wave of the 1980s remained the dominant styles of the format, while grunge became an alternative rock style that was popular on the Mainstream Rock format.

In the mid-1990s, alternative rock songs began to crossover to Pop radio, with acts such as Green Day, the Offspring and Alanis Morissette being played on Pop stations after establishing hits on the Alternative chart. Dominant genres included pop punk and softer alternative rock, as grunge acts such as Soundgarden and Stone Temple Pilots did not reach No. 1, while Britpop, a form of alternative rock from the UK, was represented only by Oasis

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