Stylo (song)
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"Stylo" is the first single from British virtual band
Gorillaz Gorillaz are an English virtual band created by musician Damon Albarn and artist Jamie Hewlett in London, England in 1998. The band primarily consists of four fictional members: (vocals, keyboards), Murdoc Niccals (bass guitar), Noodle (gui ...
's third studio album ''
Plastic Beach ''Plastic Beach'' is the third studio album by British virtual band Gorillaz, released on 3 March 2010 by Parlophone internationally and by Virgin Records in the United States. ''Plastic Beach'' evolved from an unfinished project entitled ' ...
''. The song features guest vocals from Bobby Womack and
Mos Def Yasiin Bey ( ; born Dante Terrell Smith; December 11, 1973), formerly known as Mos Def ( ), is an American rapper, singer, and actor. A prominent figure in conscious hip hop, he is recognized for his use of wordplay and commentary on social an ...
. The single was released on 26 January 2010.


Production

Bobby Womack knew nothing about Gorillaz and was initially unsure about the collaboration; however, his daughter liked Gorillaz and convinced him to do it. Womack was told to sing whatever was on his mind during the recording of "Stylo". "I was in there for an hour going crazy about love and politics, getting it off my chest", said Womack. After an hour of recording, Womack, a diabetic, started to pass out. He was sat down and given a banana, before waking up minutes later. According to frontman
Damon Albarn Damon Albarn (, ; born 23 March 1968) is an English musician, singer, songwriter, and record producer. He is best known as the frontman, main vocalist, and lyricist of the rock band Blur (band), Blur and the co-creator and primary musical con ...
,
Barry Gibb Sir Barry Alan Crompton Gibb (born 1 September 1946) is a British musician, singer, songwriter and record producer. Along with his younger fraternal twin brothers, Robin Gibb, Robin and Maurice Gibb, Maurice, he rose to global fame as a member ...
was originally going to be featured on the song, but due to an ear infection, had to back out.


Music and lyrical content

Fictional band member Murdoc Niccals stated the following about "Stylo" in a track-by-track commentary: Reggae singer
Eddy Grant Edmond Montague Grant (born 5 March 1948) is a Guyanese in the United Kingdom, Guyanese-British singer, songwriter and multi-instrumentalist, known for his genre-blending sound and socially conscious lyrics; his music has blended elements of p ...
claimed that this song bears similarities to his 1983 song "Time Warp" stating that "I am outraged that the Gorillaz have infringed the copyright of my song Time Warp, claiming their song Stylo to be an original composition" and within weeks of its release he began consulting lawyers.


Release

A demo form of the track, then just a rough beat, was premiered on the
Zane Lowe Alexander Zane Reed Lowe (born 1973) is a New Zealand radio DJ, live DJ, record producer, and television presenter. After an early career in music creation, production and DJing, he moved to the UK in 1997. He came to prominence through pr ...
show on 14 January 2009, along with "Electric Shock" and "Broken". About a week before the official premiere, Parlophone president Miles Leonard described the song as "a dark, twisted track that sounds like the '
Saturday Night Fever ''Saturday Night Fever'' is a 1977 American Dance in film, dance Drama (film and television), drama film directed by John Badham and produced by Robert Stigwood. It stars John Travolta as Tony Manero, a young Italian Americans, Italian-America ...
' soundtrack on
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". The single was leaked onto the internet on 20 January 2010. Murdoc stated on his
Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
account, "A leak! A leak! Plastic Beach has sprung a leak! One of those Russian pirates has put a bullet hole on my island! My single's leaked! 'STYLO!'" He later added, "If anyone's going to leak my single, it'll be me!" The song's official premiere was on NME Radio that same day, shortly followed by its addition onto the Gorillaz official website. Gorillaz manager Chris Morrison said of the leak, "I just think that illegal downloading and pirating could be stopped, without a doubt. We have to take the gloves off and say it has to be stopped." On 26 January 2010 "Stylo" was released for digital download on
iTunes iTunes is a media player, media library, and mobile device management (MDM) utility developed by Apple. It is used to purchase, play, download and organize digital multimedia on personal computers running the macOS and Windows operating s ...
. When the video was released, it received regular airplay on
MTV MTV (an initialism of Music Television) is an American cable television television channel, channel and the flagship property of the MTV Entertainment Group sub-division of the Paramount Media Networks division of Paramount Global. Launched on ...
and Viva. However, the video no longer received significant airplay after failing to make the Top 100 in the UK. The song was performed on the 22 April 2010 episode of ''
The Colbert Report ''The Colbert Report'' ( ) is an American late night television, late-night Late-night talk show, talk and news satire television program hosted by Stephen Colbert that aired four days a week on Comedy Central from October 17, 2005, to December ...
'' by members of the band. "Stylo" is a playable song in '' DJ Hero 2''.


Reception

"Stylo" was met with mainly positive reviews, as well as noticed as one of the key points of the album. ''Pitchfork'' gave it a 7 out of 10, saying "There's not a Gorillaz song that can trace its lineage to one geographic place, and "Stylo" feels drawn from the time when people thought hip-hop might turn the Bronx into a borderless musical melting pot." ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner and the music critic Ralph J. Gleason. The magazine was first known fo ...
'' gave the song a positive 4/5 star review. It charted on the "bubbling under" chart of the
Billboard Hot 100 The ''Billboard'' Hot 100, also known as simply the Hot 100, is the music industry standard record chart in the United States for songs, published weekly by '' Billboard'' magazine. Chart rankings are based on sales (physical and digital), ...
at number 103. It was the first Gorillaz song to reach any Japanese chart, rising to number eight on the Japan Hot 100. It was also successful in Mexico where it reached number 7 on the Ingles Airplay chart. In other countries, it was near the bottom or middle of the chart. The song reached number 78 on the Triple J Hottest 100, 2010. In February 2011, music video blog Yes, We've Got a Video! ranked the song's music video at number eight in their top 30 videos of 2010. The video was praised as "awesome" and "thrilling".


Live performances

"Stylo" was performed live throughout the Escape to Plastic Beach world tour. Bobby Womack toured alongside Gorillaz for the duration of the tour, with Mos Def appearing for select dates. Rapper Bootie Brown, who had previously collaborated with Gorillaz on their single " Dirty Harry", frequently performed Mos Def's verses in his absence. For the
Humanz Tour The Humanz Tour was a concert tour by the British alternative rock virtual band Gorillaz, in support of their fifth studio album ''Humanz''.Sources for shows in North America: * All except where noted: * 2nd San Francisco date: * Austin City ...
and the Now Now Tour, the late Bobby Womack's verses were performed by Peven Everett, who featured in the Gorillaz single " Strobelite".


Music video

On 14 December 2009, California-based newspaper '' Desert Dispatch'' reported that a Gorillaz video shoot had taken place on 12 December in Calico, a ghost town in
San Bernardino County San Bernardino County ( ), officially the County of San Bernardino and sometimes abbreviated as S.B. County, is a county located in the southern portion of the U.S. state of California, and is located within the Inland Empire area. As of th ...
, California. A representative from the production company said the video had a '' Mad Max'' theme. The first preview of the video was a set of animated storyboards that were shown in a press-only Plastic Beach exhibition in London. On 15 February 2010
Murdoc Murdoc is a fictional character that appears in the ABC television series ''MacGyver'' and in the CBS reboot series of the same name. In both portrayals, Murdoc is an assassin and frequent antagonist of both series. Original series Murdoc ...
made a series of posts in Twitter about the upcoming video before releasing a trailer for it. The posts described him, Cyborg Noodle, and 2-D being chased through a Californian desert by an antagonist referred to only as "HIM". A second trailer was released on 27 February, revealing the animation style to be 3D CGI, a first for the band.
Babelgum Babelgum was a free-to-view Internet television platform supported by advertising. The project was set up in 2005 by Italian media and telecommunications entrepreneur Silvio Scaglia (one of the founders of Italian TelCo Fastweb (telecommunication ...
was expected to premiere the video on February. The premiere took place on September 7, 2010 on the official Gorillaz
YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
page. The video was nominated at the 53rd Annual Grammy Awards in the category of Best Short Form Music Video. The ceremony took place on 13 February 2011. The video lost to
Lady Gaga Stefani Joanne Angelina Germanotta (born March 28, 1986), known professionally as Lady Gaga, is an American singer, songwriter, and actress. Known for her image reinventions and versatility across the entertainment industry, she is an influ ...
's " Bad Romance".


Synopsis

The music video depicts
Murdoc Murdoc is a fictional character that appears in the ABC television series ''MacGyver'' and in the CBS reboot series of the same name. In both portrayals, Murdoc is an assassin and frequent antagonist of both series. Original series Murdoc ...
, 2-D, and Cyborg Noodle speeding down a Californian desert highway in a 1969 Chevrolet Camaro with the word "Stylo" on the front grille. A policeman (played by Jason Nott) pursues the band in a Dodge Coronet police car; Cyborg Noodle opens fire at the police car, sending it careening off the road.
Bruce Willis Walter Bruce Willis (born March 19, 1955) is a retired American actor. He achieved fame with a leading role on the comedy-drama series ''Moonlighting (TV series), Moonlighting'' (1985–1989) and has appeared in over one hundred films, gaining ...
then appears, chasing the band in a red 1968 Chevrolet El Camino as an eerie black fog appears in the sky. Cyborg Noodle suddenly malfunctions and collapses in the passenger seat. As Willis chases the Gorillaz, the policeman crawls towards his spilled box of doughnuts, but before he can reach it, a shadowy figure appears out of the earth and envelops him in a cloud of dark vapor. Eventually, the Camaro runs off the highway and into the ocean, where it turns into a shark-shaped
submarine A submarine (often shortened to sub) is a watercraft capable of independent operation underwater. (It differs from a submersible, which has more limited underwater capability.) The term "submarine" is also sometimes used historically or infor ...
and swims out of view. The video was directed by
Jamie Hewlett Jamie Christopher Hewlett (born 3 April 1968) is a British comic book artist and illustrator. He is the co-creator of the comic book ''Tank Girl'' with Alan Martin (writer), Alan Martin and the virtual band Gorillaz, alongside Blur (band), Blur ...
and produced by Cara Speller. The live action was created through HSI Productions in Los Angeles and the animation by Passion Pictures in London.


Track listing

* Promotional CD single # "Stylo" (radio edit) – 3:53 # "Stylo" (album version) – 4:30 # "Stylo" (instrumental) – 4:30 * Promotional CD single – remixes # "Stylo" ( Labrinth SNES Remix) (featuring Tinie Tempah) – 4:15 # "Stylo" (
Alex Metric Alex Drury (born 31st December 1981), known professionally as Alex Metric, is a British musician, DJ and producer. At the 61st Annual Grammy Awards, he won a Grammy Award for Best Dance Recording for producing the Silk City and Dua Lipa son ...
Remix) – 6:15 # "Stylo" (DJ Kofi Remix) – 3:44 # "Stylo" ( Chiddy Bang Remix) – 3:36 * 10" vinyl # "Stylo" (radio edit) – 3:53 # "Stylo" (instrumental) – 4:30 * 12" vinyl : A1. "Stylo" (radio edit) – 3:53 : A2. "Stylo" (Labrinth SNES Remix) (featuring Tinie Tempah) – 4:15 : A3. "Stylo" (Tenkah Remix) – 4:48 : A4. "Stylo" (Alex Metric Remix) – 6:15 : A5. "Stylo" (Chiddy Bang Remix) – 3:36 : A6. "Stylo" (Death Metal Disco Scene Remix) – 7:53 : B1. "Stylo" (instrumental) – 4:30 : B2. "Stylo" ( Annie Mac Minimix) – 5:05 : B3. "Stylo" (DJ Kofi Remix) – 3:44 : B4. "Stylo" ( Yuksek Remix) – 5:07 : B5. "Stylo" ( Tong and Rogers Wonderland Mix) – 4:12 : B6. "Stylo" ( Louis La Roche 'Better Late Than Never' Remix) – 3:28


Personnel

*
Damon Albarn Damon Albarn (, ; born 23 March 1968) is an English musician, singer, songwriter, and record producer. He is best known as the frontman, main vocalist, and lyricist of the rock band Blur (band), Blur and the co-creator and primary musical con ...
– vocals, keyboards *
Mos Def Yasiin Bey ( ; born Dante Terrell Smith; December 11, 1973), formerly known as Mos Def ( ), is an American rapper, singer, and actor. A prominent figure in conscious hip hop, he is recognized for his use of wordplay and commentary on social an ...
– vocals * Bobby Womack – vocals * Stephen Sedgwick – programming, recording *Jason Cox – mixing, recording *
Howie Weinberg Howie Weinberg is an American audio mastering engineer. Over the course of his career, he has received over 2,257 mastering credits, three TEC Awards, 21 Grammy Awards, two Juno Awards, and one Mercury Prize. Career Weinberg mastered Herbie Ha ...
– mastering * Michael Makowski – recording assistance


Charts


References

{{DEFAULTSORT:Stylo (Song) 2010 singles Gorillaz songs Mos Def songs Bobby Womack songs Songs written by Damon Albarn Songs written by Mos Def Songs written by Bobby Womack 2009 songs Parlophone singles Music videos featuring gynoids Electro songs British synth-pop songs Dub songs English rock songs Songs involved in plagiarism controversies