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Maes Pils
Maes pils is a Belgian pils brewed by Alken-Maes. The beer was first produced in 1930 for Antwerp's Universal Exposition and called Prima Maezenbier. After Jupiler and Stella Artois, it is the third best-selling pilsner in Belgium. In 2008, Alken-Maes was taken over by the Dutch Heineken Brewery. In 2009, Alken-Maes changed the recipe of Maes Pils, resulting in a slight change in taste and a rise in the percentage of alcohol Alcohol may refer to: Common uses * Alcohol (chemistry), a class of compounds * Ethanol, one of several alcohols, commonly known as alcohol in everyday life ** Alcohol (drug), intoxicant found in alcoholic beverages ** Alcoholic beverage, an alco ... from 4.9% to 5.2%. To mark the change, Maes was rebranded with a new logo, a new embossed bottle, and a new descriptive slogan: "Extra Mout/Extra Malt". Summary * Alcohol: 5.2% ABV * Available in 25 cl, 33 cl and 75 cl bottles or in 25 cl, 33 cl and 50 cl cans. Can also ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Belgium
Belgium, officially the Kingdom of Belgium, is a country in Northwestern Europe. Situated in a coastal lowland region known as the Low Countries, it is bordered by the Netherlands to the north, Germany to the east, Luxembourg to the southeast, France to the south, and the North Sea to the west. Belgium covers an area of and has a population of more than 11.8 million; its population density of ranks List of countries and dependencies by population density, 22nd in the world and Area and population of European countries, sixth in Europe. The capital and Metropolitan areas in Belgium, largest metropolitan region is City of Brussels, Brussels; other major cities are Antwerp, Ghent, Charleroi, Liège, Bruges, Namur, and Leuven. Belgium is a parliamentary system, parliamentary constitutional monarchy with a complex Federation, federal system structured on regional and linguistic grounds. The country is divided into three highly autonomous Communities, regions and language areas o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pilsner
Pilsner (also pilsener or simply pils) is a type of pale lager. It takes its name from the Bohemian city of Plzeň (), where the world's first pale lager (now known as Pilsner Urquell) was produced in 1842 by Pilsner Urquell Brewery. History Origin The city of Plzeň was granted brewing rights in 1307. Until the mid-1840s, most Bohemian beers were top-brewing#Fermenting, fermented. The Pilsner Urquell Brewery, originally called in (, ), is where Pilsen beer was first brewed. Brewers had begun aging beer made with cool fermenting yeasts in caves (lager, i.e., [stored]), which improved the beer's clarity and shelf-life. Part of this research benefited from the knowledge already expounded on in a book (printed in German in 1794, in Czech in 1799) written by Czech brewer () (1753–1805) from Brno. The Plzeň brewery recruited the Bavarian brewer Josef Groll (1813–1887) who, using the local ingredients, produced the first batch of pale lager on 5 October 1842. The combinat ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Alken-Maes
Alken-Maes is a Belgium, Belgian brewery created out of the 1988 merger of two small breweries, Maes located at Waarloos, Kontich-Waarloos and Cristal-Alken located at Alken, Belgium, Alken. It was bought by Scottish & Newcastle in 2000, who were taken over by Scottish & Newcastle#Acquisition by Carlsberg/Heineken consortium, Carlsberg and Heineken in 2007. History Alken-Maes was created out of the 1988 merger of two small breweries, Maes located at Waarloos, Kontich-Waarloos and Cristal-Alken located at Alken, Belgium, Alken. Both had specialized in pilsner, pils (Maes was producing Maes pils and Alken Cristal Alken, Cristal pils) until Maes purchased the Union brewery (based in Jumet) in 1978, which produced Grimbergen (beer), Grimbergen beer among others. After the merger, the group continued to purchase other breweries to expand their offer to a larger panel of beers. In 1989, the new brewery purchased a 50% stake in De Keersmaeker brewery, which specialized in spontaneo ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Antwerp
Antwerp (; ; ) is a City status in Belgium, city and a Municipalities of Belgium, municipality in the Flemish Region of Belgium. It is the capital and largest city of Antwerp Province, and the third-largest city in Belgium by area at , after Tournai and Couvin. With a population of 565,039, it is the List of most populous municipalities in Belgium, most populous municipality in Belgium, and with a metropolitan population of over 1.2 million people, the country's Metropolitan areas in Belgium, second-largest metropolitan area after Brussels. Definitions of metropolitan areas in Belgium. Flowing through Antwerp is the river Scheldt. Antwerp is linked to the North Sea by the river's Western Scheldt, Westerschelde estuary. It is about north of Brussels, and about south of the Netherlands, Dutch border. The Port of Antwerp is one of the biggest in the world, ranking second in Europe after Rotterdam and List of world's busiest container ports, within the top 20 globally. The city ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Universal Exposition
A world's fair, also known as a universal exhibition, is a large global exhibition designed to showcase the achievements of nations. These exhibitions vary in character and are held in different parts of the world at a specific site for a period of time, typically between three and six months. The term "world's fair" is commonly used in the United States, while the French term, ("universal exhibition") is used in most of Europe and Asia; other terms include World Expo or Specialised Expo, with the word expo used for various types of exhibitions since at least 1958. Since the adoption of the 1928 Convention Relating to International Exhibitions, the Paris-based Bureau International des Expositions (BIE) has served as an international sanctioning body for international exhibitions; four types of international exhibition are organised under its auspices: World Expos, Specialised Expos, Horticultural Expos (regulated by the AIPH, International Association of Horticultural Producer ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Jupiler
Jupiler (, ) is a Belgian beer introduced in 1966, now brewed by Anheuser–Busch InBev at Piedboeuf Brewery in the Jupille-sur-Meuse neighbourhood of Liège. Jupiler is the highest selling beer in Belgium, with around 40 percent share by volume. History The origins of Jupiler lie in 1853. In that year, brewery Piedbœuf was established in Jupille, Belgium. The first Jupiler was launched in 1950, under the name 'Jupiler Urtyp'. In 1966, 'Jupiler 5' was launched: a refreshing lager with 5% alcohol. Later, the '5' disappeared from the name. Varieties * Jupiler, the most widely distributed variety, is a 5.2% abv, pale lager. It is made from malt, maize, water, hops and yeast. The name comes from its place of origin, Jupille. It was created in 1966. * Jupiler Blue is a 3.3% abv pale lager, launched in 2006 * Jupiler Blue Lemon and Lime, a 3.3% abv pale lager, launched in June 2016 * Jupiler 0.0%: the successor of Jupiler N.A. a beer without any alcohol, launched at end of 20 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Stella Artois
Stella Artois ( , ) is a pilsner beer, first brewed in 1926 by Brouwerij Artois in Leuven, Belgium. In its original form, the beer is 5.2 per cent Alcohol by volume, ABV, the country's standard for pilsners. The beer is sold in many EU countries, but also in the US, UK, Canada and Australia, where it has a reduced ABV. Stella Artois is owned by Interbrew International B.V. which is a subsidiary of the world's largest brewer, Anheuser-Busch Inbev SA/NV, Anheuser-Busch InBev SA/NV. History The Den Hoorn brewery in Leuven opened in 1366, when it was a tavern brewing its own beer for sale under the sign of a hunting horn. In 1708, Sébastien Artois became head brewer; then, in 1717, purchased the brewery, renaming it Brouwerij Artois. In 1926, Brouwerij Artois launched Stella as a Christmas beer, named after the Star of Bethlehem, Christmas star. First sold in the winter season, it eventually became available year-round, with exports into the broad European market commencing in 193 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Heineken
Heineken Lager Beer (), or simply Heineken (), is a Dutch pale lager beer with 5% alcohol by volume produced by the Dutch brewing company Heineken N.V. Heineken beer is sold in a green bottle with a red star. History On 15 February 1864, Gerard Adriaan Heineken (1841–1893) bought De Hooiberg (The Haystack) brewery on the Nieuwezijds Achterburgwal canal in Amsterdam, a popular working class brand founded in 1592. In 1873 after hiring a Dr. Elion (student of French chemist Louis Pasteur) to develop Heineken a yeast for Bavarian bottom fermentation, the HBM (Heineken's Bierbrouwerij Maatschappij) was established, and the first Heineken brand beer was brewed. In 1875 Heineken won the Medaille D'Or at the International Maritime Exposition in Paris and it began to be shipped there regularly, after which Heineken sales topped 64,000 hectolitres (1.7 million U.S. gallons), making them the biggest beer exporter to France. In Heineken's early years, the beer won four awards: ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Alcohol (drug)
Alcohol, sometimes referred to by the chemical name ethanol, is the active ingredient in alcoholic drinks such as beer, wine, and distilled spirits (hard liquor). Alcohol is a central nervous system (CNS) depressant, decreasing Action potential, electrical activity of neurons in the brain, which causes the characteristic effects of alcohol intoxication ("drunkenness"). Among other effects, alcohol produces euphoria, anxiolytic, decreased anxiety, increased sociability, sedation, and impairment of cognitive, memory, motor control, motor, and sense, sensory function. Alcohol has a variety of adverse effects. Short-term effects of alcohol consumption, Short-term adverse effects include generalized impairment of neurocognitive function, dizziness, nausea, vomiting, and symptoms of hangover. Alcohol is addiction, addictive and can result in alcohol use disorder, Substance dependence, dependence, and Alcohol withdrawal syndrome, withdrawal upon cessation. The long-term effects of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rebrand
Rebranding is a marketing strategy in which a new name, term, symbol, design, concept or combination thereof is created for an established brand with the intention of developing a new, differentiated identity in the minds of consumers, investors, competitors, and other stakeholders. Often, this involves radical changes to a brand's logo, name, legal names, image, marketing strategy, and advertising themes. Such changes typically aim to reposition the brand/company, occasionally to distance itself from negative connotations of the previous branding, or to move the brand upmarket; they may also communicate a new message a new board of directors wishes to communicate. Rebranding can be applied to new products, mature products, or even products still in development. The process can occur through a change in marketing strategy or in various other situations such as Chapter 11 corporate restructuring, union busting, or bankruptcy. Rebranding can also refer to a change in a company o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Paper Embossing
Embossing and debossing are the processes of creating either raised or recessed relief images and designs in paper and other materials. An embossed pattern is raised against the background, while a debossed pattern is sunken into the surface of the material but might protrude somewhat on the reverse side. Techniques Often used in combination with foil stamping, embossing alters the surface of paper stock or other substrates by providing a three-dimensional or raised effect on selected areas. The procedure requires the use of two dies: one that is raised and one that is recessed. The dies fit into each other so that when the paper is pressed between them, the raised die forces the stock into the recessed die and creates the embossed impression. A specific level of pressure is applied to the dies in order to squeeze the fibers of the paper, which results in a permanently raised area in the paper. When the dies are produced, a die maker engraves the desired image into several m ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
