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ESOMAR
ESOMAR is a global professional association for market research and insights that was founded in 1947. The name ESOMAR is an abbreviation of their original name, the European Society for Opinion and Marketing Research, which reflects the original catchment of the organisation. ESOMAR has published an ethics and guidance code for its members since 1948, with a joint code being published with the International Chamber of Commerce (ICC) since 1977. History ESOMAR was founded in 1947. In 1948 the first version of its code of practice for members was published. In 1976 ESOMAR and the ICC determined a single code of practice would be preferable and the first joint code of practice was published in 1977, with revisions in 1986, 1994 and 2007. From the revision in 2016 the title and content was changed to include data analytics. Activities ESOMAR produces information about market, opinion, and social research as well as data analytics. An annual multi-day congress is held in-p ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Market Research
Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. It is an important component of business strategy and a major factor in maintaining competitiveness. Market research helps to identify and analyze the needs of the market, the market size and the competition. Its techniques encompass both qualitative techniques such as focus groups, in-depth interviews, and ethnography, as well as quantitative techniques such as customer surveys, and analysis of secondary data. It includes social and opinion research, and is the systematic gathering and interpretation of information about individuals or organizations using statistical and analytical methods and techniques of the applied social sciences to gain insight or support decision making. Market research, marketing research, and marketing are a sequence of business activities; sometimes these are handled informally. The field of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
World Association For Public Opinion Research
The World Association for Public Opinion Research (WAPOR) is an international professional association of researchers in the field of survey research. It is a member organization of the International Science Council. History Established in 1947 at the Second International Conference on Public Opinion Research held in Williamstown, Massachusetts as the World Congress on Public Opinion Research, the association acquired its current name in 1948, at the Third International Conference on Public Opinion Research. In 1953, it became the sole nongovernment consultant organization to UNESCO in the field of polling. Its current president is Robert Chung ( Hong Kong Public Opinion Research Institute, in Hong Kong) with Immediate Past President Timothy P. Johnson ( University of Illinois Chicago) and a Council of officers Among the former presidents of WAPOR are Juan Linz, Elisabeth Noelle-Neumann, Robert Worcester, Seymour Martin Lipset, and Michael Traugutt. Membership Over ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Insights Association
The Insights Association, formed by the merger of the Council of American Survey Research Organizations (CASRO) and the Marketing Research Association (MRA) in January 2017 with more than 325 member companies and their 32,000 employees, all of whom are afforded membership benefits, represent nearly $8 billion in global annual revenue—about 85% of the U.S. research industry and 30% of the global research industry. As of 2023, it has six U.S. regional chapters and one Canadian chapter. IA's members annually reaffirm their adherence to the IA Code of Standards and Ethics (last updated December 2022), a code that sets the standards of professional and ethical conduct for all IA members and the research and data analytics industry and profession. Through its subsidiary CIRQ (Certification Institute for Research Quality) that was established in 2009, IA provides assessment and certification services to market research firms seeking certification to ISO The International Organi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
American Association For Public Opinion Research
The American Association for Public Opinion Research (AAPOR) is a professional organization of more than 2,000 public opinion and survey research professionals in the United States and from around the world, with members from academia, media, government, the non-profit sector and private industry. AAPOR publishes three academic journals: Public Opinion Quarterly, Survey Practice' and the '' Journal of Survey Statistics and Methodology''. It holds an annual research conference and maintains aCode of Professional Ethics and Practices, for survey research which all members agree to follow. The association's founders include pioneering pollsters Archibald Crossley, George Gallup, and Elmo Roper. AAPOR's stated principle is that public opinion research is essential to a healthy democracy, providing information crucial to informed policy-making and giving voice to people's beliefs, attitudes and desires. Through its annual conference, standards and ethics codes and publications, AAPOR ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Amsterdam
Amsterdam ( , ; ; ) is the capital of the Netherlands, capital and Municipalities of the Netherlands, largest city of the Kingdom of the Netherlands. It has a population of 933,680 in June 2024 within the city proper, 1,457,018 in the City Region of Amsterdam, urban area and 2,480,394 in the Amsterdam metropolitan area, metropolitan area. Located in the Provinces of the Netherlands, Dutch province of North Holland, Amsterdam is colloquially referred to as the "Venice of the North", for its canals of Amsterdam, large number of canals, now a World Heritage Site, UNESCO World Heritage Site. Amsterdam was founded at the mouth of the Amstel River, which was dammed to control flooding. Originally a small fishing village in the 12th century, Amsterdam became a major world port during the Dutch Golden Age of the 17th century, when the Netherlands was an economic powerhouse. Amsterdam was the leading centre for finance and trade, as well as a hub of secular art production. In the 19th ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Professional Associations Based In The Netherlands
A professional is a member of a profession or any person who works in a specified professional activity. The term also describes the standards of education and training that prepare members of the profession with the particular knowledge and skills necessary to perform their specific role within that profession. In addition, most professionals are subject to strict codes of conduct, enshrining rigorous ethical and moral obligations. Professional standards of practice and ethics for a particular field are typically agreed upon and maintained through widely recognized professional associations, such as the IEEE. Some definitions of "professional" limit this term to those professions that serve some important aspect of public interest and the general good of society.Sullivan, William M. (2nd ed. 2005). ''Work and Integrity: The Crisis and Promise of Professionalism in America''. Jossey Bass.Gardner, Howard and Shulman, Lee S., The Professions in America Today: Crucial but Fragile. Da ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Market Research Society
The Market Research Society (MRS) is a professional body for market research based in London, England. It was established in 1946 at the offices of the London Press Exchange. It represents the views of its members to government and in the press. MRS recognise 5,000 individual members and over 500 accredited Company Partners in over 50 countries. As the regulator, they promote the highest professional standards throughout the sector via the MRS Code of Conduct. MRS is the world’s largest association serving those with professional equity in provision or use of market, social and opinion research, and in business intelligence, market analysis, customer insight and consultancy. In 2015, it jointly ran an inquiry with the British Polling Council into the failings of polling before the British general election of that year. The inquiry found that the failure of polling to correctly predict the result was the result of unrepresentative polling samples. History The Market Research ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
European Survey Research Association
''Survey Research Methods'' (''SRM'') is a peer-reviewed academic journal on survey methodology published by the European Survey Research Association. The journal publishes articles in English discussing methodological issues of survey research. The editor-in-chief is Ulrich Kohler ( University of Potsdam). The journal is indexed by the Social Sciences Citation Index (SSCI), Scopus, and the Directory of Open Access Journals (DOAJ). The journal has signed the Transparency and Openness Promotion Guidelines of the Center for Open Science. Articles published in Survey Research Methods are free of charges for both, readers and authors. Publisher ''Survey Research Methods'' is the official journal of the European Survey Research Association (ESRA). The ESRA was founded in 2008. According to the website, ESRA's main goal is to encourage communication between methodologists and researchers in substantive fields such as sociology, psychology, political science, and other disciplin ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Award
An award, sometimes called a distinction, is given to a recipient as a token of recognition of excellence in a certain field. When the token is a medal, ribbon or other item designed for wearing, it is known as a decoration. An award may be described by three aspects: 1) to whom it is given to 2) what 3) by whom, all varying according to purpose. The recipient is often awarded to an individual, a student, athlete or representative of a group of people, be it an organisation, a sports team or a whole country. The award item may be a decoration or an insignia suitable for wearing, such as a medal, badge, award pin or rosette. It can also be a token object such as a certificate, diploma, championship belt, trophy or plaque. The award may also be accompanied by a title of honor, and an object of direct cash value, such as prize money or a scholarship. Furthermore, an is an award given, typically in education, that does not confer the recipient(s) a higher standing but is ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Insight250
Insight is the understanding of a specific cause and effect within a particular context. The term insight can have several related meanings: *a piece of information *the act or result of understanding the inner nature of things or of seeing intuitively (called in Greek) *an introspection *the power of acute observation and deduction, discernment, and perception, called intellection or *an understanding of cause and effect based on the identification of relationships and behaviors within a model, system, context, or scenario (see artificial intelligence) An insight that manifests itself suddenly, such as understanding how to solve a difficult problem, is sometimes called by the German word . The term was coined by the German psychologist and theoretical linguist Karl Bühler. It is also known as an epiphany, eureka moment, or (for crossword solvers) the penny dropping moment (PDM). Sudden sickening realisations often identify a problem rather than solving it, so ''Uh-oh'' rath ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Professional Association
A professional association (also called a professional body, professional organization, or professional society) is a group that usually seeks to advocacy, further a particular profession, the interests of individuals and organisations engaged in that profession, and the public interest. In the United States, such an association is typically a nonprofit business league for tax purposes. In the UK, they may take a variety of legal forms. Roles The roles of professional associations have been variously defined: "A group of people in a learned occupation who are entrusted with maintaining control or oversight of the legitimate practice of the occupation;" also a body acting "to safeguard the public interest;" organizations which "represent the interest of the professional practitioners," and so "act to maintain their own privileged and powerful position as a controlling body." Professional associations are ill defined although often have commonality in purpose and activities. In the U ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Wiley Online Library
John Wiley & Sons, Inc., commonly known as Wiley (), is an American multinational publishing company that focuses on academic publishing and instructional materials. The company was founded in 1807 and produces books, journals, and encyclopedias, in print and electronically, as well as online products and services, training materials, and educational materials for undergraduate, graduate, and continuing education students. History The company was established in 1807 when Charles Wiley opened a print shop in Manhattan. The company was the publisher of 19th century American literary figures like James Fenimore Cooper, Washington Irving, Herman Melville, and Edgar Allan Poe, as well as of legal, religious, and other non-fiction titles. The firm took its current name in 1865. Wiley later shifted its focus to scientific, technical, and engineering subject areas, abandoning its literary interests. Wiley's son John (born in Flatbush, New York, October 4, 1808; died in East Orang ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
