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''Swamy Ra Ra'' is a 2013 Indian
Telugu Telugu may refer to: * Telugu language, a major Dravidian language of India *Telugu people, an ethno-linguistic group of India * Telugu script, used to write the Telugu language ** Telugu (Unicode block), a block of Telugu characters in Unicode S ...
-language
crime comedy film Crime films, in the broadest sense, is a film genre inspired by and analogous to the crime fiction literary genre. Films of this genre generally involve various aspects of crime and its detection. Stylistically, the genre may overlap and combine ...
directed by
Sudheer Varma Sudheer Varma was an Indian film director and writer who worked predominantly in Telugu cinema. He made his directorial debut with the film ''Swamy Ra Ra'' (2013). He later directed films such as ''Dochay'' (2015), ''Keshava'' (2017), and ' ...
in his directorial debut and produced by Chakri Chirugupati under
Lakshmi Narasimha Entertainments Lakshmi Narasimha Entertainments (Telugu: లక్ష్మీ నరసింహ ఎంటర్‌టైన్‌మెంట్) is an Indian film production company established by Chakri Chigurupati an Indian film producer. The company is ...
. It stars
Nikhil Siddharth Nikhil Siddhartha (born 1 June 1985) is an Indian actor of the Telugu film industry. He played minor roles in various films before being cast in ''Happy Days'' (2007) as one of the four male leads. The film was successful and became his breakth ...
and
Swathi Reddy Swathi Reddy (born 19 April 1987) is an Indian actress and television presenter who predominantly works in Telugu films, along with Tamil and Malayalam films. Her nickname ''Colours Swathi'' comes from her stint in the Telugu television show ...
while
Pooja Ramachandran Pooja Ramachandran is an Indian actress, VJ and model. After her studies, she participated in beauty pageants, winning the 'Miss Coimbatore 2004' title and was the runner up for Miss Kerala 2005. She then went on to become a VJ at SS Music bef ...
and
Ravi Babu Ravi Babu is an Indian actor, director, writer and producer in the Telugu film industry. He has written and directed 15 films and starred in over 75 films. Career His work earned an invitation to participate in a course at the Sony Institute ...
play supporting roles. In the film, Surya, along with his pickpocket friends are chased by a dangerous goon as he wants to deliver a stolen golden
Vinayaka Ganesha ( sa, गणेश, ), also known as Ganapati, Vinayaka, and Pillaiyar, is one of the best-known and most worshipped deities in the Hindu pantheon and is the Supreme God in Ganapatya sect. His image is found throughout India. Hindu ...
idol to a minister. The film was released on 23 March 2013, and became a
sleeper hit In the entertainment industry, a sleeper hit is a film, television series, music release, video game, or some other entertainment product that was initially unsuccessful on release but became a success later on. A sleeper hit may have little promo ...
at
box office A box office or ticket office is a place where tickets are sold to the public for admission to an event. Patrons may perform the transaction at a countertop, through a hole in a wall or window, or at a wicket. By extension, the term is f ...
. It was considered as one of the "25 Greatest Telugu Films Of The Decade" by ''
Film Companion Anupama Chopra () is an Indian author, journalist, film critic and director of the MAMI Mumbai Film Festival. She is also the founder and editor of the digital platform Film Companion, which offers a curated look at cinema. She has written sev ...
'' and was remade in
Kannada Kannada (; ಕನ್ನಡ, ), originally romanised Canarese, is a Dravidian language spoken predominantly by the people of Karnataka in southwestern India, with minorities in all neighbouring states. It has around 47 million native s ...
as ''
Jamboo Savari Mysore Dasara is the ''Nadahabba'' (state festival) of the state of Karnataka in India. It is a 10-day festival, starting with nine nights called Navaratri and the last day being Vijayadashami. The festival is observed on the tenth day in ...
'' (2014).


Plot

A gold
Vinayaka Ganesha ( sa, गणेश, ), also known as Ganapati, Vinayaka, and Pillaiyar, is one of the best-known and most worshipped deities in the Hindu pantheon and is the Supreme God in Ganapatya sect. His image is found throughout India. Hindu ...
idol worth nearly , is stolen by its residing temple priest of the
Sree Padmanabha Swamy Temple The Shree Padmanabhaswamy Temple is a Hindu temple located in Thiruvananthapuram, the capital of the state of Kerala, India. The name of the city of 'Thiruvananthapuram' in Tamil and Malayalam translates to "The City of Lord Ananta" (The City ...
with the help of a security guard. The idol, which actually belongs to the newly found treasure of the Mandir is sold to a mysterious person who dies after his car meets with an accident. A kid takes the Murti from the ground and presents it to his friend who in turn presents it to her daughter-in-law. That man sells this idol to a Goldsmith at
Alappuzha Alappuzha or Alleppey () is the administrative headquarters of Alappuzha district in state of Kerala, India. The Backwaters of Alappuzha are one of the most popular tourist attractions in India which attracts millions of domestic and internat ...
of
Kerala Kerala ( ; ) is a state on the Malabar Coast of India. It was formed on 1 November 1956, following the passage of the States Reorganisation Act, by combining Malayalam-speaking regions of the erstwhile regions of Cochin, Malabar, South C ...
for . That Goldsmith sells it to another rich man at
Mangalore Mangalore (), officially known as Mangaluru, is a major port city of the Indian state of Karnataka. It is located between the Arabian Sea and the Western Ghats about west of Bangalore, the state capital, 20 km north of Karnataka– ...
of
Karnataka Karnataka (; ISO: , , also known as Karunāḍu) is a state in the southwestern region of India. It was formed on 1 November 1956, with the passage of the States Reorganisation Act. Originally known as Mysore State , it was renamed ''Kar ...
for . He, in turn, sells it to another rich man at
Shimoga Shimoga, officially known as Shivamogga, is a city and the district headquarters of Shimoga district in the central part of the state of Karnataka, India. The city lies on the banks of the Tunga River. Being the gateway for the hilly region of ...
of Karnataka for . This idol is sold to another rich man at
Bellary Bellary, officially Ballari, in the eponymous Ballari district, Bellary district, is a city in the state of Karnataka, India. History Bellary was a part of Rayalaseema (Ceded Districts) which was part of Madras Presidency till 1 November ...
of Karnataka for . The idol is sold to a millionaire at Thiruchanur of Tamil Nadu for which in turn is sold at
Madurai Madurai ( , also , ) is a major city in the Indian state of Tamil Nadu. It is the cultural capital of Tamil Nadu and the administrative headquarters of Madurai District. As of the 2011 census, it was the third largest Urban agglomeration in ...
for , which reaches to a Trader at
Hyderabad Hyderabad ( ; , ) is the capital and largest city of the Indian state of Telangana and the ''de jure'' capital of Andhra Pradesh. It occupies on the Deccan Plateau along the banks of the Musi River (India), Musi River, in the northern part ...
for a value of . Surya, Bhanu, Ravi and Swati. While Surya, Bhanu, Ravi are pickpocketers who rob people together, Swati is a Journalist whose parents left for the
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 U.S. state, states, a Washington, D.C., federal district, five ma ...
for a short duration. Swati buys a Yellow color
Vespa Vespa () is an Italian luxury brand of scooters and mopeds manufactured by Piaggio. The name means wasp in Italian. The Vespa has evolved from a single model motor scooter manufactured in 1946 by Piaggio & Co. S.p.A. of Pontedera, Italy t ...
vehicle which is stolen by Surya while being chased by a person as Surya and Ravi rob him. After giving a complaint to the Police, Swati finds Surya riding her Vehicle. Surya, after being stopped by Swati, represents himself as a
software engineer Software engineering is a systematic engineering approach to software development. A software engineer is a person who applies the principles of software engineering to design, develop, maintain, test, and evaluate computer software. The term ''p ...
working at HP who bought this vehicle from a third party. Surya and Swati become friends and Surya later introduces Bhanu and Ravi to Swati as his colleagues in HP. Meanwhile, Giri goes to buy the idol from the Trader on behalf of Gangster Durga Prasad whose obligation is to deliver the idol to a Minister in order to get exonerated from all his cases and joining politics. Giri kills the Trader, takes the idol and goes to Durga's house and gives him the money he sent for and tells that the trader was dead and the idol is missing. Later, Durga gives the same bag to his personal criminal Lawyer and finds blood stains on the bag. He sends his henchmen to trace Giri and get the idol from him. However, Giri keeps the idol in the Hand Bag of Swati when he hits Surya and Swati when they were riding their Vespa vehicle and notes the vehicle number. At Swati's home, Chotu, a kid who is a friend of Surya, steals the idol from her handbag and gives it to Surya. Surya along with Bhanu and Ravi approaches Shankar via Jogi, who is entitled to a commission of 10% of the sale price. Shankar decides to buy it for 5 crores but Ravi foolishly reveals in a hurry that they are lucky to get 5 lakhs. They leave for Swati's house that night and celebrate terming salary hike as the reason. The next morning, Durga goes to Swati's home and searches her handbag, where he kills Giri in front of them and demands them to tell the whereabouts of the idol. During the journey to Shankar's house, two professional killers threaten them to vacate the car as they are in a hurry to escape from the cops. At this point, the trio and Swati flee to Swati's friend Dolly's house. Shankar sells the idol to two
Nigerian Nigerians or the Nigerian people are citizens of Nigeria or people with ancestry from Nigeria. The name Nigeria was taken from the Niger River running through the country. This name was allegedly coined in the late 19th century by British jour ...
thugs (Alex and Elves) who approached Shankar via Jogi. There one of the Nigerian thugs gets tempted after he sees Vijji, a close person of Shankar. Jogi is insulted by Shankar by denying to give his commission after the Nigerian gang leaves. Jogi calls the trio to meet him the next hour. There Jogi asks Surya to get Shankar's purse before he reaches the place of Consignment where the price would be transferred by showing a note given by the Nigerian thug duo. If the note is brought, it would be shared among the trio and Jogi in equal ratio. The trio successfully snatches Shankar's purse without his knowledge and tear the note into two equal halves, one with Surya and other with Jogi. Surya learns that Swati has been kidnapped by Durga and he requires the idol in an hour in order to set Swati free. Thus Surya calls Shankar and learns from him that the idol is in
Novotel Novotel is a French midscale hotel brand owned by Accor. Created in 1967 in France, the company grew into what became the Accor group in 1983, and Novotel remained a pillar brand of Accor's multi-brand strategy. Novotel manages 559 hotels in 6 ...
after he gave his half note. Jogi then calls Shankar to bring in exchange for the other half to Novotel. Meanwhile, Vijji succeeds in seducing the Nigerian thug, allowing her to tie him up and gets the locker code and flees with the idol. Surya after trashing the other in the same way learns about the locker code, goes to the room only to find an empty locker and being chased by the armed Nigerian thugs. At the cellar of Novotel, Shankar gets his half note and shows the 5 crores cash in a bag. In no time the trio, ignorant of the presence of the bag in the car, get into the car along with Vijji and leave. Shankar chases them in his car, Jogi chases them in his friend's car, the Nigerian thugs hijacks a car and chases them. Bhanu snatches the idol from Vijji and leaves her away on the road. Surya is summoned by Durga to Dog House to give the idol and take Swati away. The cars of Surya, Shankar, Jogi, the Nigerian thugs, the Minister reach there and all of them enter the Dog House. The professional Killers, who robbed Durga's car in the past are employed by the Minister to kill Durga, reach there and wait outside for the right time. A
Mexican standoff A Mexican standoff is a confrontation in which no strategy exists that allows any party to achieve victory. Any party initiating aggression might trigger its own demise. At the same time, the parties are unable to extricate themselves from the sit ...
ensues, with Shankar aiming at Surya who in turn is aimed by Jogi with a gun. Jogi is aimed at by the Nigerian thugs who are in turn aimed by Durga. Durga is aimed by a Gangster who in turn is aimed at by Durga's henchman. The Minister who enters at this point is aimed by Shankar with his second gun, forming a nearly completed circle. The killers entered the room and in chaos, everyone is killed except the trio, Swati, Durga and one of the Nigerian thugs. The Nigerian thugs and Durga shoot each other fatally and the trio along with Swati flee with the idol. In the journey to home, Swati declares her love for Surya to her mother in his presence. Meanwhile, the tire gets punctured and the trio gets down to check the tire, but in the car's
decklid The trunk (North American English) or boot (British English) of a car is the vehicle's main storage or cargo compartment, often a hatch at the rear of the vehicle. It is also called a tailgate. In Indian English the storage area is known as ...
, they find the bag containing 5 crores. The trio jump in joy while Swati is ignorant of this and remains normal. The idol is sent back to Anantha Padmanabha Swamy Temple and the film ends with Surya trying to secure a job in HP before Swati's parents return.


Cast

*
Nikhil Siddharth Nikhil Siddhartha (born 1 June 1985) is an Indian actor of the Telugu film industry. He played minor roles in various films before being cast in ''Happy Days'' (2007) as one of the four male leads. The film was successful and became his breakth ...
as Surya *
Swati Reddy Swati may refer to: Films * ''Swati'' (1984 film), a Telugu film * ''Swati'' (1986 film), a 1986 Bollywood romantic drama film * ''Swati Mutyam'', a 1986 Telugu-language drama film written, directed by K. Viswanath * '' Swati Kiranam'', a 1992 ...
as Swati *
Ravi Babu Ravi Babu is an Indian actor, director, writer and producer in the Telugu film industry. He has written and directed 15 films and starred in over 75 films. Career His work earned an invitation to participate in a course at the Sony Institute ...
as Durga Prasad *
Pooja Ramachandran Pooja Ramachandran is an Indian actress, VJ and model. After her studies, she participated in beauty pageants, winning the 'Miss Coimbatore 2004' title and was the runner up for Miss Kerala 2005. She then went on to become a VJ at SS Music bef ...
as Bhanu * Jeeva as Shankar * Ravi Varma as Giri *
Praveen The meaning of ''"Praveen"'' in the Sanskrit language is "skilled" or "talented." It is most often a male name and a given name, and less commonly a surname. A prevalent modern name, it has been adapted into many other languages. In various language ...
as Jogi *
Satya ''Satya'' (Sanskrit: सत्य; IAST: ''satya)'' is a Sanskrit word loosely translated as truth, essence.A. A. Macdonell, ''Sanskrit English Dictionary'', Asian Educational Services, , pp. 330–331 It also refers to a virtue in Indian relig ...
as Ravi * Bhanu * Jogi Krishnam Raju * Jogi Naidu * Master Sathwik as Chotu * Murali Krishna *
Nara Rohit Nara Rohit (born 25 July 1984) is an Indian actor and producer works in Telugu films. An alumnus of New York Film Academy, Rohit is known for works such as '' Baanam'' (2009), ''Solo'' (2011), '' Prathinidhi'' (2014), '' Rowdy Fellow'' (2014), ...
(narrator)


Production

This is the second film from Lakshmi Narasimha Entertainments.


Casting

Nikhil plays the role of a pick-pocketer in this film. Nikhil mentioned in his
Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
that he is excited to work with actor Ravi Babu, who is playing a crucial role in the film.


Filming

The film started its regular shooting on 16 July 2012 at Attapur in Hyderabad. The 1st schedule of the film was completed on 7 August 2012 in the surroundings of Hyderabad. The 2nd schedule started on 22 August and was completed on 7 September 2012. A schedule was started in the surroundings of Hyderabad on 23 September 2012 it was continued to 6 October 2012. A 20-day schedule started on 14 October 2012. Some key scenes and songs were shot in Kerala and Tamil Nadu.


Soundtrack


Launch

The audio was launched on 23 January 2013 at Taj Deccan in Hyderabad. It was attended by Nani,
Srinivas Avasarala Srinivasa Saambasiva Avasarala (born 19 March 1984) is an Indian actor, film director, screenwriter, and television presenter known for his works in Telugu cinema. He received two Nandi Awards and a SIIMA Award. Early life Srinivasa Saambasiva ...
, Allari Naresh,
Manoj Manchu Manchu Manoj Kumar (born 20 May 1983) is an Indian actor who works in Telugu films. He first appeared at the age of ten as a child artist in '' Major Chandrakanth''. He made his film debut in a leading role with '' Donga Dongadi'' in 2004. He r ...
,
Nara Rohit Nara Rohit (born 25 July 1984) is an Indian actor and producer works in Telugu films. An alumnus of New York Film Academy, Rohit is known for works such as '' Baanam'' (2009), ''Solo'' (2011), '' Prathinidhi'' (2014), '' Rowdy Fellow'' (2014), ...
, Sunil, Regina,
Nandini Reddy B. V. Nandini Reddy is an Indian film director and screenwriter who works in Telugu cinema and television. She debuted with 2011 Telugu film, '' Ala Modalaindi''. Early life Nandini Reddy was born in Hyderabad. Her father Bharath. V. Reddy wa ...
,
Mohan Krishna Indraganti Mohana Krishna Indraganti is an Indian director known for his works predominantly in Telugu cinema. His debut directorial venture ''Grahanam'' (2005) fetched him eleven awards including the National Film Award for Best First Film of a Director ...
and BVSN Prasad.


Track list

The film's music was composed by Sunny M.R. Musicperk.com rated the album 8/10, quoting "A fresh waft of cool music! Experimental Magic with simplicity".


Release

The film was given 'U/A' certificate. It was released on 23 March 2013. Cinema5, a subsidiary of TV5, distributed the film in the
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 U.S. state, states, a Washington, D.C., federal district, five ma ...
.


Reception

The film received positive reviews from critics. Jeevi of ''Idlebrain'' rated the film 3.25/5 stated that ''Swamy Ra Ra'' is a class crime comedy. And you can watch it. Oneindia.com rated the film 3/5 stating that Nikhil's action is one of the biggest plus point's for the film. ''
Sify Sify Technologies Limited (formerly Satyam Infoway) is an Indian information and communications technology company providing end-to-end ICT solutions including telecom services, data center services, cloud & managed services, transformation in ...
'' gave a review of rating 3/5 stating ''Swamy Ra Ra'' has many positives to talk about: stylized narration, some interesting sequences and the superb music. Karthik Pasupulate of ''
The Times of India ''The Times of India'', also known by its abbreviation ''TOI'', is an Indian English language, English-language daily newspaper and digital news media owned and managed by The Times Group. It is the List of newspapers in India by circulation, t ...
'' gave rating 3.5/5 and stated it all you feel like you seen some cinema and not some mish mashed formula package. '' The Hindu'' stated that "The film will pick-pocket your brain and you'll most probably end up feeling richer, if not a millionaire."


Awards and nominations


Legacy

After the success of the film, Nikhil Siddharth and Swathi Reddy starred in ''
Karthikeya Kartikeya ( sa, कार्त्तिकेय, Kārttikeya), also known as Skanda, Subrahmanya, Shanmukha (), and Murugan ( ta, முருகன்), is the Hindu god of war. He is the son of Parvati and Shiva, the brother of Ganesh ...
'' (2014).


References


External links

* {{IMDb title, 2767354 2010s Telugu-language films 2013 films Indian crime comedy films Telugu films remade in other languages Films shot in Hyderabad, India Films shot in Kerala Films shot in Tamil Nadu 2013 directorial debut films 2010s crime comedy films Films set in Hyderabad, India Films directed by Sudheer Varma