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"Make America Great Again" (MAGA, ) is an American
political slogan Slogan, Slogans and Catchphrase, catchphrases are used by politicians, political parties, militaries, activists, and protestors to express or encourage particular beliefs or actions. List International usage * Better dead than RedAnti-communi ...
most recently popularized by
Donald Trump Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who is the 47th president of the United States. A member of the Republican Party (United States), Republican Party, he served as the 45 ...
during his successful presidential campaigns in 2016 and in 2024. "MAGA" is also used to refer to Trump's ideology, political base, or to an individual or group of individuals from within that base. The slogan became a pop culture phenomenon, seeing widespread use and spawning numerous variants in the arts, entertainment and politics, being used by both supporters and opponents of Trump's presidency and as the name of the
Super PAC Independent expenditure-only political action committees, better known as super PACs, are a type of political action committee (PAC) in the United States. Unlike traditional PACs, super PACs are legally allowed to fundraise unlimited amounts of m ...
Make America Great Again Inc. Originally used by
Ronald Reagan Ronald Wilson Reagan (February 6, 1911 – June 5, 2004) was an American politician and actor who served as the 40th president of the United States from 1981 to 1989. He was a member of the Republican Party (United States), Republican Party a ...
as a campaign slogan in his 1980 presidential campaign (''Let's Make America Great Again''), it has since been described as a loaded phrase. It has been described as a slogan representing
American exceptionalism American exceptionalism is the belief that the United States is either distinctive, unique, or exemplary compared to other nations. Proponents argue that the Culture of the United States, values, Politics of the United States, political system ...
and promoting an idealistic or romanticized American past that excludes certain groups. Multiple scholars, journalists, and commentators have called the slogan
racist Racism is the belief that groups of humans possess different behavioral traits corresponding to inherited attributes and can be divided based on the superiority of one Race (human categorization), race or ethnicity over another. It may also me ...
, regarding it as
dog-whistle politics In politics, a dog whistle is the use of coded or suggestive language in political messaging to garner support from a particular group without provoking opposition. The concept is named after ultrasonic dog whistles, which are audible to dogs ...
and coded language.


History


Ronald Reagan

"Let's make America great again" was famously used in
Ronald Reagan Ronald Wilson Reagan (February 6, 1911 – June 5, 2004) was an American politician and actor who served as the 40th president of the United States from 1981 to 1989. He was a member of the Republican Party (United States), Republican Party a ...
's 1980 presidential campaign. At the time the United States was suffering from a worsening economy at home marked by
stagflation Stagflation is the combination of high inflation, stagnant economic growth, and elevated unemployment. The term ''stagflation'', a portmanteau of "stagnation" and "inflation," was popularized, and probably coined, by British politician Iain Mac ...
. Using the country's economic distress as a springboard for his campaign, Reagan used the slogan to stir a sense of patriotism among the electorate. During his acceptance speech at the
1980 Republican National Convention The 1980 Republican National Convention convened at Joe Louis Arena in Detroit, Michigan, from July 14 to July 17, 1980. The Republican National Convention nominated retired Hollywood actor and former Governor Ronald Reagan of California for p ...
, Reagan said, "For those without job opportunities, we'll stimulate new opportunities, particularly in the inner cities where they live. For those who've abandoned hope, we'll restore hope and we'll welcome them into a great national crusade to make America great again."


Bill Clinton

The phrase was also used in speeches by
Bill Clinton William Jefferson Clinton (né Blythe III; born August 19, 1946) is an American politician and lawyer who was the 42nd president of the United States from 1993 to 2001. A member of the Democratic Party (United States), Democratic Party, ...
during his 1992 presidential campaign. President Clinton also used the phrase in a radio commercial aired for wife
Hillary Clinton Hillary Diane Rodham Clinton ( Rodham; born October 26, 1947) is an American politician, lawyer and diplomat. She was the 67th United States secretary of state in the administration of Barack Obama from 2009 to 2013, a U.S. senator represent ...
's 2008 presidential primary campaign. During the 2016 electoral campaign, in which Hillary Clinton opposed Trump, President Clinton suggested that Trump's version, used as a campaign rallying cry, was a message to White Southerners that Trump was promising to "give you an economy you had 50 years ago, and... move you back up on the social totem pole and other people down."


Use by Donald Trump

In December 2011, following speculation that he would challenge sitting president
Barack Obama Barack Hussein Obama II (born August 4, 1961) is an American politician who was the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, he was the first African American president in American history. O ...
in the
2012 United States presidential election United States presidential election, Presidential elections were held in the United States on November 6, 2012. Incumbent Democratic Party (United States), Democratic President Barack Obama and his running mate, incumbent Vice President Joe Bi ...
, Trump released a statement in which he said he was unwilling to rule out running as a presidential candidate in the future, explaining "I must leave all of my options open because, above all else, we must make America great again." In December 2011, he also published a book using as a subtitle the similar phrase "Making America #1 Again"which in a 2015 reissue was changed to "Make America Great Again!" On January 1, 2012, a group of Trump supporters filed paperwork with the
Texas secretary of state The secretary of state of Texas is one of the six members of the executive department of the State of Texas in the United States. Under the Constitution of Texas, the appointment is made by the governor of Texas, with confirmation by the Texas ...
's office to create the "Make America Great Again Party", which would have allowed Trump to be that party's nominee if he had decided to become a third-party candidate in the presidential election. Trump began using the slogan formally on November 7, 2012, the day after Barack Obama won his re-election against
Mitt Romney Willard Mitt Romney (born March 12, 1947) is an American businessman and retired politician. He served as a United States Senate, United States senator from Utah from 2019 to 2025 and as the 70th governor of Massachusetts from 2003 to 2007 ...
. Trump used the slogan in an August 2013 interview with
Jonathan Karl Jonathan David Karl (born January 19, 1968) is an American political journalist and author. Throughout his career, Karl has covered the White House, Capitol Hill, the Pentagon, and the U.S. State Department, and has reported from more than 30 c ...
. By his own account, he first considered "We Will Make America Great", but did not feel like it had the right "ring" to it. "Make America Great" was his next slogan idea, but upon further reflection, he felt that it was a slight to America because it implied that America was never great. He eventually selected the phrase "Make America Great Again", later claiming that he was unaware of Reagan's use in 1980 until 2015, but noted that "he didn't trademark it." On November 12, he signed an application with the
United States Patent and Trademark Office The United States Patent and Trademark Office (USPTO) is an List of federal agencies in the United States, agency in the United States Department of Commerce, U.S. Department of Commerce that serves as the national patent office and trademark ...
requesting exclusive rights to use the slogan for political purposes. It was registered as a service mark on July 14, 2015, after Trump formally began his
2016 presidential campaign This national electoral calendar for 2016 lists the national/ federal elections held in 2016 in all sovereign states and their dependent territories. By-elections are excluded, though national referendums are included. January *7 January: Kiri ...
and demonstrated that he was using the slogan for the purpose stated on the application. However, Trump did not trademark the phrase in commerce. On August 5, 2015, radio personality
Bobby Bones Bobby Estell, (born April 2, 1980) known professionally as Bobby Bones, is an American radio and television personality, best known for hosting the nationally syndicated '' The Bobby Bones Show'', originating from the iHeart Studios in Nashvill ...
took note of this and successfully filed a trademark for the phrase's use in commerce. Two days later Bones
tweeted A tweet (officially known as a post since 2023) is a short status update on the social networking site Twitter (officially known as X since 2023) which can include images, videos, GIFs, straw polls, hashtags, mentions, and hyperlinks. Around ...
at Trump, offering the use of his slogan back in exchange for a $100,000 donation to the St. Jude Children's Hospital. On October 29, Bones followed up the tweet with an image of a check from
the Trump Organization The Trump Organization, Inc. is an American Conglomerate (company), conglomerate. Privately owned by Donald Trump, it serves as the holding company for most of Business career of Donald Trump, Trump's business ventures and investments, with ar ...
. The amount on the check was undisclosed and Bones said that Trump could "have isslogan back". Following Trump's first election, the website of his presidential transition was established at greatagain.gov. Trump said in 2017 and 2018 that the slogan of his 2020 reelection campaign would be "Keep America Great" and he sought to trademark it. However, Trump's 2020 campaign continued to use the "Make America Great Again" slogan. Trump's
vice president A vice president or vice-president, also director in British English, is an officer in government or business who is below the president (chief executive officer) in rank. It can also refer to executive vice presidents, signifying that the vi ...
,
Mike Pence Michael Richard Pence (born June 7, 1959) is an American politician and lawyer who served as the 48th vice president of the United States from 2017 to 2021 under President Donald Trump. A member of the Republican Party (United States), Repub ...
, used the phrase "make America great again, again" in his
2020 Republican National Convention The 2020 Republican National Convention in which delegates of the United States Republican Party selected the party's nominees for president and vice president in the 2020 United States presidential election, was held from August 24 to 27, 2 ...
speech, garnering ridicule for implying that Trump's first term had failed. In late 2021, this phrase became the name of a pro-Trump
Super-PAC Independent expenditure-only political action committees, better known as super PACs, are a type of political action committee (PAC) in the United States. Unlike traditional PACs, super PACs are legally allowed to fundraise unlimited amounts of mo ...
, which was also mocked. A 2020 executive order, titled "Promoting Beautiful Federal Civic Architecture", was nicknamed "Make Federal Buildings Beautiful Again" by proponents and the press. Less than a week after Trump left office, he spoke to advisors about possibly establishing a third party, which he suggested might be named either the "Patriot Party" or "Make America Great Again Party". In his first few days out of office, he also supported Arizona state party chairwoman
Kelli Ward Kelli Ward ( Kaznoski; born January 25, 1969) is an American politician who served as the chair of the Arizona Republican Party from 2019 to 2023. She previously served in the Arizona State Senate from 2013 to 2015. She challenged incumbent S ...
, who likewise called for the creation of a "MAGA Party". In late January 2021, the former president viewed the proposed MAGA Party as leverage to prevent Republican senators from voting to convict him during the Senate impeachment trial, and to field challengers to Republicans who voted for his impeachment in the House. The phrase was used again as the official slogan of Trump's 2024 presidential campaign. On June 3, 2023, Trump called his supporters Magadonians, prompting mockery on social media.


MAGA hat

During the 2016 campaign, Trump often used the slogan, especially by wearing MAGA hats emblazoned with the phrase in white letters, which soon became popular among his supporters. The slogan was so important to the campaign that at one point it spent more on making the hatssold for $25 each on its websitethan on polling, consultants, or television commercials. Millions were sold, and Trump estimated that counterfeit versions outnumbered the real hat ten to one. "...but it was a slogan, and every time somebody buys one, that's an advertisement." Trump described the great American era to refer to 1870 after the Civil War until 1913 before
World War I World War I or the First World War (28 July 1914 – 11 November 1918), also known as the Great War, was a World war, global conflict between two coalitions: the Allies of World War I, Allies (or Entente) and the Central Powers. Fighting to ...
as his ideal society; the age represented a "gilded age" which was heavy on tariff imposition. The hat's white-on-red design saw great success as a symbol of unity among Trump supporters. Some critics have compared its use to other politically charged symbols, such as the
Confederate flag The flags of the Confederate States of America have a history of three successive designs during the American Civil War. The flags were known as the "Stars and Bars", used from 1861 to 1863; the "Stainless Banner", used from 1863 to 1865; and ...
, while supporters view it as an expression of patriotism and political identity.. Due to its association with Trump and his policies, the hat has been a source of controversy. Some individuals view it as a divisive or provocative symbol, while others see it as an exercise of their political beliefs. In January 2019, it gained media attention during a highly-publicized standoff between a group of high schoolers wearing the hat and
Omaha tribe The Omaha are a federally recognized Midwestern Native American tribe who reside on the Omaha Reservation in northeastern Nebraska and western Iowa, United States. The Omaha Indian Reservation lies primarily in the southern part of Thurston Co ...
leader Nathan Phillips. The incident was initially perceived by some as racially charged; however, subsequent video footage led to a reassessment of the situation by multiple media outlets. On December 29, 2022, the 9th Circuit Court of Appeals in Vancouver, Washington, ruled that wearing a MAGA hat is considered protected speech under the
First Amendment First most commonly refers to: * First, the ordinal form of the number 1 First or 1st may also refer to: Acronyms * Faint Images of the Radio Sky at Twenty-Centimeters, an astronomical survey carried out by the Very Large Array * Far Infrared a ...
. A former teacher had worn a MAGA hat to class to school and described facing verbal harassment and
retaliation Revenge is defined as committing a harmful action against a person or group in response to a grievance, be it real or perceived. Vengeful forms of justice, such as primitive justice or retributive justice, are often differentiated from more form ...
from school employees. The MAGA hat has at times been
co-opted Co-option, also known as co-optation and sometimes spelt cooption or cooptation, is a term with three common meanings. It may refer to: 1) The process of adding members to an elite group at the discretion of members of the body, usually to manag ...
by non-supporters. At a
9/11 The September 11 attacks, also known as 9/11, were four coordinated Islamist terrorist suicide attacks by al-Qaeda against the United States in 2001. Nineteen terrorists hijacked four commercial airliners, crashing the first two into ...
memorial event in September 2024, President
Joe Biden Joseph Robinette Biden Jr. (born November 20, 1942) is an American politician who was the 46th president of the United States from 2021 to 2025. A member of the Democratic Party (United States), Democratic Party, he served as the 47th vice p ...
momentarily wore the hat to underline the theme of unity on that day.


Use on social media sites

Donald Trump took the campaign slogan to social media (primarily to
Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
), using the
hashtag A hashtag is a metadata tag operator that is prefaced by the hash symbol, ''#''. On social media, hashtags are used on microblogging and photo-sharing services–especially Twitter and Tumblr–as a form of user-generated tagging that enable ...
s #makeamericagreatagain and its acronym #maga. In response to criticism regarding his frequent and untraditional usage of social media, Trump defended himself by tweeting "My use of social media is not Presidentialit's MODERN DAY PRESIDENTIAL. Make America Great Again!" on July 1, 2017. In the first half of 2017, Trump posted his slogan on Twitter 33 times. In an article for ''
Bloomberg News Bloomberg News (originally Bloomberg Business News) is an international news agency headquartered in New York City and a division of Bloomberg L.P. Content produced by Bloomberg News is disseminated through Bloomberg Terminals, Bloomberg T ...
'', Mark Whitehouse noted: "A regression analysis suggests the phrase adds (very roughly) 51,000 to a post's retweet-and-favorite count, which is important given that the average Trump tweet attracts a total of 107,000." Trump attributed his victory (in part) to social media when he said, "I won the 2016 election with interviews, speeches, and social media." According to RiteTag, the estimated hourly statistics for #maga on Twitter alone include: 1,304 unique tweets, 5,820,000 hashtag exposure, and 3,424 retweets with 14% of #maga tweets including images, 55% including links, and 51% including mentions.


Accusations of racism

Regarding its use since 2015, the phrase "Make America Great Again" is considered a loaded phrase and "
dog whistle A dog whistle (also known as silent whistle or Galton's whistle) is a type of whistle that emits sound in the ultrasonic range, which humans cannot hear but some other animals can, including dogs and domestic cats, and is used in their trainin ...
". Marissa Melton, a
Voice of America Voice of America (VOA or VoA) is an international broadcasting network funded by the federal government of the United States that by law has editorial independence from the government. It is the largest and oldest of the American internation ...
journalist, among others, explained how it is a loaded phrase because it "doesn't just appeal to people who hear it as
racist Racism is the belief that groups of humans possess different behavioral traits corresponding to inherited attributes and can be divided based on the superiority of one Race (human categorization), race or ethnicity over another. It may also me ...
coded language, but also to those who have felt a loss of status as other groups have become more empowered." As
Sarah Churchwell Sarah Bartlett Churchwell (born May 27, 1970) is a professor of American Literature and Public Understanding of the Humanities at the School of Advanced Study, University of London, UK. Her expertise is in 20th- and 21st-century American literatur ...
explains, the slogan now resonates as America First did in the early 1940s, with the idea "that the true version of America is the America that looks like me, the American fantasy I imagine existed before it was diluted with other races and other people." Writing opinion for the ''
Los Angeles Times The ''Los Angeles Times'' is an American Newspaper#Daily, daily newspaper that began publishing in Los Angeles, California, in 1881. Based in the Greater Los Angeles city of El Segundo, California, El Segundo since 2018, it is the List of new ...
'', Robin Abcarian wrote that " aring a 'Make America Great Again' hat is not necessarily an overt expression of racism. But if you wear one, it's a pretty good indication that you share, admire or appreciate President Trump's racist views about Mexicans, Muslims and border walls." The ''
Detroit Free Press The ''Detroit Free Press'' (commonly referred to as the ''Freep'') is a major daily newspaper in Detroit, Michigan, United States. It is the largest local newspaper owned by Gannett (the publisher of ''USA Today''), and is operated by the Detro ...
'' and the ''Los Angeles Times'' reported how several of their readers rejected this characterization and did not believe the slogan or MAGA hats are evidence of racism, seeing them more in patriotic or
American nationalist American nationalism is a form of civic, ethnic, cultural or economic influences * * * * * * * found in the United States. Essentially, it indicates the aspects that characterize and distinguish the United States as an autonomous political com ...
terms. ''Los Angeles Times'' columnist Nicholas Goldberg described MAGA as both one of the worst campaign slogans ever and "a fabulous campaign slogan", writing: "It was vague enough to appeal to optimists generally, while leaving plenty of room for bitter and resentful voters to conclude that we were finally going back to the days when they ran the world." Actor
Bryan Cranston Bryan Lee Cranston (born March 7, 1956) is an American actor. After taking minor roles in television, he established himself as a leading actor in both comedic and dramatic Bryan Cranston filmography, works on stage and screen. He has received ...
said of the slogan: "So just ask yourself from, from an African American experience, when was it ever great in America for the African American? When was it great? If you’re making it great again, it’s not including them." A 2018 study that used
text mining Text mining, text data mining (TDM) or text analytics is the process of deriving high-quality information from text. It involves "the discovery by computer of new, previously unknown information, by automatically extracting information from differe ...
and
semantic network analytics Semantic analytics, also termed ''semantic relatedness'', is the use of ontologies to analyze content in web resources. This field of research combines text analytics and Semantic Web technologies like RDF. Semantic analytics measures the relate ...
of
Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
text and
hashtags A hashtag is a Tag (metadata), metadata tag operator that is prefaced by the Number sign, hash symbol, ''#''. On social media, hashtags are used on microblogging and photo sharing, photo-sharing services–especially Twitter and Tumblr–as a fo ...
networks found that the "#MakeAmericaGreatAgain" and "#MAGA" hashtags were commonly used by
white supremacist White supremacy is the belief that white people are superior to those of other races. The belief favors the maintenance and defense of any power and privilege held by white people. White supremacy has roots in the now-discredited doctrine ...
and
white nationalist White nationalism is a type of racial nationalism or pan-nationalism which espouses the belief that white people are a Race (human categorization), raceHeidi Beirich and Kevin Hicks. "Chapter 7: White nationalism in America". In Perry, Barbara ...
users, and had been used as "an organizing discursive space" for
far-right extremists Far-right politics, often termed right-wing extremism, encompasses a range of ideologies that are marked by ultraconservatism, authoritarianism, ultranationalism, and Nativism (politics), nativism. This political spectrum situates itself on ...
globally.


Derivative slogans

"Make America Great Again" has been the subject of many parodies, jokes, instances of praise, references, and criticisms which base themselves on the four-word slogan.


Derivatives used by Trump

"Keep America Great" has been the most popular derivative of "Make America Great Again", with Trump's 2020 presidential campaign adopting it as the official slogan, though often used alongside "Make America Great Again". Upon Trump announcing his candidacy for president in the 2024 election, commentators described his use of the tagline "Make America Great and Glorious Again" ("MAGAGA"). The term has come to be a humorous descriptor for Trump's re-election bid, and many outlets have commented on the humor that "MAGAGA" provides, usually on the word "gag" being part of the acronym. At the
2024 Republican National Convention The 2024 Republican National Convention was an event in which delegates of the Republican Party (United States), United States Republican Party selected the party's nominees for President of the United States, president and Vice President of ...
, some people wore clothing with the slogan "Make American Great Again Again". In October 2024, Trump promised former third-party candidate
Robert F. Kennedy Jr. Robert Francis Kennedy Jr. (born January 17, 1954), also known by his initials RFK Jr., is an American politician, environmental lawyer, author, conspiracy theorist, and anti-vaccine activist serving as the 26th United States secretary of heal ...
control of public health using the phrase "
Make America Healthy Again Make America Healthy Again (MAHA) is an American populist slogan and political movement led by Robert F. Kennedy Jr., Secretary of Health and Human Services in the second Trump administration. The MAHA movement is centered around wellness, hea ...
". In November 2024, after Governor
Gavin Newsom Gavin Christopher Newsom ( ; born October 10, 1967) is an American politician and businessman serving since 2019 as the 40th governor of California. A member of the Democratic Party (United States), Democratic Party, he served from 2011 to 201 ...
pledged to convene California lawmakers to secure California's progressive policies against the incoming
Trump administration Presidency of Donald Trump may refer to: * First presidency of Donald Trump, the United States presidential administration from 2017 to 2021 * Second presidency of Donald Trump, the United States presidential administration since 2025 See also * ...
, Trump made "Make California Great Again" go viral on social media.


Anti-Trump derivatives, parodies, and other derivatives

The phrase has been parodied in political statements, such as "Make America Mexico Again", a critique of Trump's immigration policies regarding the US–Mexico border and a reference to Mexico's loss of 55% of its territory to the US with the
Treaty of Guadalupe Hidalgo The Treaty of Guadalupe Hidalgo officially ended the Mexican–American War (1846–1848). It was signed on 2 February 1848 in the town of Villa de Guadalupe, Mexico City, Guadalupe Hidalgo. After the defeat of its army and the fall of the cap ...
. The derivative "MAGAt" ("MAGAts"), is a derogatory term used for operatives for and supporters of U.S. President Donald Trump, named for his borrowed use of the slogan "Make America Great Again" (MAGA); also appearing without the caps as "magat", "magats"; the term is a homophone of "
maggot A maggot is the larva of a fly (order Diptera); it is applied in particular to the larvae of Brachycera flies, such as houseflies, cheese flies, hoverflies, and blowflies, rather than larvae of the Nematocera, such as mosquitoes and cr ...
". Although maggot is not a term used in
entomology Entomology (from Ancient Greek ἔντομον (''éntomon''), meaning "insect", and -logy from λόγος (''lógos''), meaning "study") is the branch of zoology that focuses on insects. Those who study entomology are known as entomologists. In ...
, in many non-technical texts, the term is used for insect
larvae A larva (; : larvae ) is a distinct juvenile form many animals undergo before metamorphosis into their next life stage. Animals with indirect developmental biology, development such as insects, some arachnids, amphibians, or cnidarians typical ...
in general, and specifically refers to fly larva that develop in and consume cadavers and garbage, and that may spread microbial infections. Adult film star
Stormy Daniels Stephanie A. Gregory Clifford (born Stephanie A. Gregory; March 17, 1979), known professionally as Stormy Daniels, is an American pornographic film actress, Film director, director and former stripper. She has won many industry awards and is a ...
, who allegedly had an affair with President Trump, took part in a "Make America Horny Again" strip club tour. The tour followed Trump's initial 2016 campaign trail and part of the revenue was donated to
Planned Parenthood The Planned Parenthood Federation of America, Inc. (PPFA), or simply Planned Parenthood, is an American nonprofit organization
.
John Oliver John William Oliver (born 23 April 1977) is a British and American comedian who hosts ''Last Week Tonight with John Oliver'' on HBO. He started his career as a stand-up comedian in the United Kingdom and came to wider attention for his work ...
spoofed the slogan on his show ''
Last Week Tonight with John Oliver ''Last Week Tonight with John Oliver'' (often abridged as ''Last Week Tonight'') is an American news satire late-night talk show hosted by comedian John Oliver. The half-hour-long show premiered in the end of April 2014 on HBO and currently has ...
'' in a segment dedicated to Trump, urging viewers to "Make Donald Drumpf Again", in reference to the original ancestral name of the
Trump family The Trump family is the prominent wealthy family of US president Donald Trump. The family is of Bavarians, Bavarian Germans, German and Scottish people, Scottish descent. They are active in business, entertainment, politics, and real estate. ...
. The segment broke
HBO Home Box Office (HBO) is an American pay television service, which is the flagship property of namesake parent-subsidiary Home Box Office, Inc., itself a unit owned by Warner Bros. Discovery. The overall Home Box Office business unit is based a ...
viewership records, garnering 85 million views. In 2017, after the certification of the election of Trump by Congress, then-Vice-president Joe Biden was heard saying "
God Save the Queen "God Save the King" ("God Save the Queen" when the monarch is female) is '' de facto'' the national anthem of the United Kingdom. It is one of two national anthems of New Zealand and the royal anthem of the Isle of Man, Australia, Canada and ...
", leading to
History Today ''History Today'' is a history magazine. Published monthly in London since January 1951, it presents authoritative history to as wide a public as possible. The magazine covers all periods and geographical regions and publishes articles of tradit ...
claiming it would get "Make America
Great Britain Great Britain is an island in the North Atlantic Ocean off the north-west coast of continental Europe, consisting of the countries England, Scotland, and Wales. With an area of , it is the largest of the British Isles, the List of European ...
Again". Later in the year, comedian
Jimmy Kimmel James Christian Kimmel (born November 13, 1967), known professionally as Jimmy Kimmel, is an American television host, comedian, writer, voice actor, and producer. He has been the host and executive producer of '' Jimmy Kimmel Live!'', a late-n ...
repeated the phrase to suggest limiting presidential power. A 2018 essay about the
Barack Obama Barack Hussein Obama II (born August 4, 1961) is an American politician who was the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, he was the first African American president in American history. O ...
birtherism During Barack Obama's campaign for president in 2008, throughout his presidency and afterwards, there was extensive news coverage of Obama's religious preference, birthplace, and of the individuals questioning his religious belief and citiz ...
conspiracy in the ''
Journal of Hate Studies A journal, from the Old French ''journal'' (meaning "daily"), may refer to: *Bullet journal, a method of personal organization *Diary, a record of personal secretive thoughts and as open book to personal therapy or used to feel connected to onesel ...
'' by two professors at
Bates College Bates College () is a Private college, private Liberal arts colleges in the United States, liberal arts college in Lewiston, Maine. Anchored by the Historic Quad, the campus of Bates totals with a small urban campus which includes 33 Victorian ...
was titled "Make America Hate Again: Donald Trump and the Birther Conspiracy". The phrase has been adopted by some
environmentalists Environmentalism is a broad philosophy, ideology, and social movement about supporting life, habitats, and surroundings. While environmentalism focuses more on the environmental and nature-related aspects of green ideology and politics, ecologi ...
. In June 2017,
French President The president of France, officially the president of the French Republic (), is the executive head of state of France, and the commander-in-chief of the French Armed Forces. As the presidency is the supreme magistracy of the country, the pos ...
Emmanuel Macron Emmanuel Jean-Michel Frédéric Macron (; born 21 December 1977) is a French politician who has served as President of France and Co-Prince of Andorra since 2017. He was Ministry of Economy and Finance (France), Minister of Economics, Industr ...
rebuked Trump over withdrawing from the Paris Agreement. The last sentence of the speech he delivered was "make our planet great again." Members of the Fridays for Future Movement have also frequently used slogans like "Make Earth Greta Again", referring to environmental activist
Greta Thunberg Greta Tintin Eleonora Ernman Thunberg (; born 3January 2003) is a Swedish climate activist, climate and political activist initially known for challenging world leaders to take immediate action to climate change mitigation, mitigate the effec ...
. In 2019, Grant Armour and Milene Larsson co-directed a documentary film named '' Make the World Greta Again''. In late 2022, the political slogan "
MAGA Communism Jackson Hinkle (born September 15, 1999) is an American political commentator and influencer who hosts the web television show ''Legitimate Targets with Jackson Hinkle'' on X (formerly Twitter). He is known for his support for Russia in the R ...
" trended on
Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
after being
tweeted A tweet (officially known as a post since 2023) is a short status update on the social networking site Twitter (officially known as X since 2023) which can include images, videos, GIFs, straw polls, hashtags, mentions, and hyperlinks. Around ...
out by former
San Clemente San Clemente (; Spanish for " St. Clement" ) is a coastal city in southern Orange County, California, United States. It was named in 1925 after the Spanish colonial island (which was named after a Pope from the first century). Located in the O ...
city council candidate Jackson Hinkle. MAGA Communism adherents call on those who support the American
working class The working class is a subset of employees who are compensated with wage or salary-based contracts, whose exact membership varies from definition to definition. Members of the working class rely primarily upon earnings from wage labour. Most c ...
to ally with members of the MAGA movement. During the presidential campaign of
Argentine President The president of Argentina, officially known as the president of the Argentine Nation, is both head of state and head of government of Argentina. Under the national constitution, the president is also the chief executive of the federal gover ...
Javier Milei Javier Gerardo Milei (born 22 October 1970) is an Argentine politician and economist who has served as President of Argentina since 2023. Milei also served as a national deputy representing the City of Buenos Aires for the party La Libertad ...
in Argentina in 2023, the slogan MAGA was adapted as "Make Argentina Great Again". Milei, a personal friend and admirer of Trump, later won the election in November 2023, with Trump sending a congratulatory message with the slogan "Make Argentina Great Again". The term "
Blue MAGA ''Blue MAGA'' is a term used differently by many factions of the left-leaning American voters, but most often used to describe a specific faction that – while not always directly voting for Trump – are criticized as acting in a way that helps ...
" is used to criticize a cult-like dedication to
Joe Biden Joseph Robinette Biden Jr. (born November 20, 1942) is an American politician who was the 46th president of the United States from 2021 to 2025. A member of the Democratic Party (United States), Democratic Party, he served as the 47th vice p ...
as a person, the Democratic Party's use of conspiracy theories to explain opposition to Biden's 2024 presidential candidacy, and dismissals of information or polling that does not reflect well on Biden; the term seeks to suggest an equivalence between some supporters of Biden and Trump.


Use of the slogan by Trump's political rivals

After Donald Trump popularized the use of the phrase, the phrase and modifications of it were widely used in reference both to his election campaign and to his politics. Trump's primary opponents,
Ted Cruz Rafael Edward Cruz (; born December 22, 1970) is an American politician and attorney serving as the junior United States senator from Texas since 2013. A member of the Republican Party, Cruz was the solicitor general of Texas from 2003 ...
and Scott Walker, began using "Make America Great Again" in speeches, inciting Trump to send
cease-and-desist letter A cease and desist letter is a document sent by one party, often a business, to warn another party that they believe the other party is committing an unlawful act, such as copyright infringement, and that they will take legal action if the other ...
s to them. Cruz later sold hats featuring "Make Trump Debate Again" in response to Trump's boycotting the Iowa January 28, 2016, debate.
New York governor The governor of New York is the head of government of the U.S. state of New York. The governor is the head of the executive branch of New York's state government and the commander-in-chief of the state's military forces. The governor ha ...
Andrew Cuomo Andrew Mark Cuomo ( , ; born December 6, 1957) is an American politician and lawyer who served as the 56th governor of New York from 2011 until his resignation in 2021. A member of the Democratic Party and son of former governor Mario Cuomo, ...
said America "was never that great" during a September 2018 bill signing. Former
United States attorney general The United States attorney general is the head of the United States Department of Justice and serves as the chief law enforcement officer of the Federal government of the United States, federal government. The attorney general acts as the princi ...
Eric Holder Eric Himpton Holder Jr. (born January 21, 1951) is an American lawyer who served as the 82nd United States attorney general from 2009 to 2015. A member of the Democratic Party (United States), Democratic Party, Holder was the first African Ameri ...
questioned the slogan in a March 2019 interview on
MSNBC MSNBC is an American cable news channel owned by the NBCUniversal News Group division of NBCUniversal, a subsidiary of Comcast. Launched on July 15, 1996, and headquartered at 30 Rockefeller Plaza in Manhattan, the channel primarily broadcasts r ...
, asking: "Exactly when did you think America was great?" During
John McCain John Sidney McCain III (August 29, 1936 – August 25, 2018) was an American statesman and United States Navy, naval officer who represented the Arizona, state of Arizona in United States Congress, Congress for over 35 years, first as ...
's memorial service on September 1, 2018, his daughter Meghan stated: "The America of John McCain has no need to be made great again because America was always great." Trump subsequently tweeted "MAKE AMERICA GREAT AGAIN!" later that day. During remarks at the White House on May 4, 2022, President
Joe Biden Joseph Robinette Biden Jr. (born November 20, 1942) is an American politician who was the 46th president of the United States from 2021 to 2025. A member of the Democratic Party (United States), Democratic Party, he served as the 47th vice p ...
referred to former president Trump's "Make America Great Again" movement, saying, "This MAGA crowd is really the most extreme political organization that's existed in American history, in recent American history." On September 1, 2022, he dedicated remarks at the White House "on the continued battle for the soul of the nation" to attacks on "Donald Trump and the MAGA Republicans", saying that "Donald Trump and the MAGA Republicans represent an extremism that threatens the very foundations of our republic," and that "MAGA Republicans have made their choice. They embrace anger. They thrive on chaos. They live not in the light of truth but in the shadow of lies." After Florida governor
Ron DeSantis Ronald Dion DeSantis (; born September 14, 1978) is an American politician, attorney, and former United States Navy, naval officer serving as the 46th List of governors of Florida, governor of Florida since 2019. A member of the Republican Pa ...
announced his run for the
2024 Republican Party presidential primary Presidential primaries and caucuses of the Republican Party (United States), Republican Party took place within all 50 U.S. states, Washington, D.C., and five U.S. territories between January 15, 2024, and June 4, 2024. These elections select ...
, several new outlets said he promised to "Make America Florida". One of the most widespread anti-Trump derivatives of "Make America Great Again" during the Trump presidency and the 2020 election was "Make America Think Again", often combined with 2020 Democratic primary candidate
Andrew Yang Andrew Yang (born January 13, 1975) is an American businessman, attorney, lobbyist, political commentator, and author. He founded the political party and action committee Forward Party (United States), Forward Party in 2021, for which he serves ...
's preferred version of "Make America Think Harder" ("MATH"). The slogan has been spotted at numerous anti-Trump events from Democratic political rallies to marches to social media, with
Live Science Live Science is a science news website. The publication features stories on a wide range of topics, including space, animals, health, archaeology, human behavior, and planet Earth. It also includes a reference section with links to other websites ...
noting "Think Again" as one of its top hashtags for 2017.


"Make America White Again"

Since 2016, the phrase "Make America
White White is the lightest color and is achromatic (having no chroma). It is the color of objects such as snow, chalk, and milk, and is the opposite of black. White objects fully (or almost fully) reflect and scatter all the visible wa ...
Again" was used by
hate groups A hate group is a social group that advocates and practices hatred, hostility, or violence towards members of a race, ethnicity, nation, religion, gender, gender identity, sexual orientation, or any other designated sector of society. Acco ...
and politicians who align themselves with Trump. Australian political commentator and former
Liberal Party The Liberal Party is any of many political parties around the world. The meaning of ''liberal'' varies around the world, ranging from liberal conservatism on the right to social liberalism on the left. For example, while the political systems ...
leader
John Hewson John Robert Hewson AM (born 28 October 1946) is an Australian former politician who served as leader of the Liberal Party from 1990 to 1994. He led the Liberal-National Coalition to defeat at the 1993 Australian federal election. Hewson w ...
also used the slogan in reference to his belief that recent global movements against traditional politics and politicians are based on racism and prejudice. He comments: "There should be little doubt about US President
Donald Trump Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who is the 47th president of the United States. A member of the Republican Party (United States), Republican Party, he served as the 45 ...
's views on race, despite his occasional 'denials', assertions of 'fake news', and/or his semantic distinctions. His election campaign theme was effectively a promise to 'Make America Great Again; America First and Only' and— nod, nod, wink, wink—to Make America White Again." Neo-Nazi
James Mason James Neville Mason (; 15 May 190927 July 1984) was an English actor. He achieved considerable success in British cinema before becoming a star in Hollywood. He was nominated for three Academy Awards, three Golden Globes (winning once) and two ...
expressed that the election of Trump gave him hope, commenting that "in order to Make America Great Again, you have to make it white again".


In popular culture

"Make America Great Again" has frequently been parodied in advertising, the media, and other outlets of popular culture, with varying levels of comparison to Trump from none at all to a rebuke of the former president and his ideology.


In advertising

The slogan was parodied by
Dunk-a-roos Dunkaroos are a brand of snack food from Betty Crocker Betty Crocker is a brand and fictional character used in advertising campaigns for food and recipes. The character was created by the Washburn-Crosby Company in 1921 to give a personali ...
as "Make America Dunk Again" and the film '' Sharknado 5: Global Swarmings tagline of "Make America Bait Again."


In artwork

''
Make Everything Great Again ''Make Everything Great Again'' was a street art mural by artists Dominykas Čečkauskas and Mindaugas Bonanu. It was located on the wall of the barbecue restaurant ''Keulė Rūkė'' ( Lithuanian for "Smoking Pig" (literal translation "The pig wa ...
'' was a
street art Street art is visual art created in public locations for public visibility. It has been associated with the terms "independent art", "post-graffiti", "neo-graffiti" and guerrilla art. Street art has evolved from the early forms of defiant gr ...
mural A mural is any piece of Graphic arts, graphic artwork that is painted or applied directly to a wall, ceiling or other permanent substrate. Mural techniques include fresco, mosaic, graffiti and marouflage. Word mural in art The word ''mural'' ...
by artist Mindaugas Bonanu in
Vilnius Vilnius ( , ) is the capital of and List of cities in Lithuania#Cities, largest city in Lithuania and the List of cities in the Baltic states by population, most-populous city in the Baltic states. The city's estimated January 2025 population w ...
, Lithuania. Inspired by the graffiti painting ''
My God, Help Me to Survive This Deadly Love ''My God, Help Me to Survive This Deadly Love'' (; ), sometimes referred to as the ''Fraternal Kiss'' (), is a graffiti painting by Dmitri Vrubel on the eastern side of the Berlin Wall. Painted in 1990, it has become one of the best known pieces ...
'', it depicts
Donald Trump Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who is the 47th president of the United States. A member of the Republican Party (United States), Republican Party, he served as the 45 ...
giving a fraternal kiss to the Russian president
Vladimir Putin Vladimir Vladimirovich Putin (born 7 October 1952) is a Russian politician and former intelligence officer who has served as President of Russia since 2012, having previously served from 2000 to 2008. Putin also served as Prime Minister of Ru ...
.


In fashion

Fashion designer
Andre Soriano Andre Soriano (born September 17, 1970) is an American fashion designer, specializing in couture and wedding gowns. He is also a reality television star. Early life and education Soriano was born and raised to a Filipino family in Manila, Phi ...
used the "Make America Great Again" official presidential campaign flag to design a MAGA gown for celebrities in Hollywood to wear on red carpet, such as at the
2017 Grammy Awards The 59th Annual Grammy Awards ceremony was held on February 12, 2017. The CBS network broadcast the show live from the Staples Center in Los Angeles. The ceremony recognized the best recordings, compositions, and artists of the eligibility year, ...
.


In films and web series

The tagline for the film '' The Purge: Election Year'' (2016) is "Keep America Great" (a phrase Trump would later use as his 2020 campaign slogan); one of the TV spots for the film featured Americans who explain why they support the Purge, with one stating he does so "to keep my country mericagreat". The next film in the franchise, ''
The First Purge ''The First Purge'' is a 2018 American dystopian action horror film directed by Gerard McMurray and starring Y'lan Noel, Lex Scott Davis, Joivan Wade, and Steve Harris. Written and co-executive produced by James DeMonaco, it is the first fil ...
'', was subsequently advertised with a poster featuring its title stylized on a MAGA hat. In '' The Boys''
Season 4 Season 4 may refer to: * "Season 4" (''30 Rock'' episode), an episode of ''30 Rock'' See also * * Season One (disambiguation) * Season 2 (disambiguation) Season 2 may refer to: * ''Season 2'' (Infinite album), 2014 * ''2econd Season'', an album ...
, the political slogan ''"Make America Super Again"'' serves as the main rallying cry for
Homelander The Homelander (John Gillman)Darick Robertson, Robertson, Darick; Adam McKay, McKay, Adam (March 10, 2015 in comics, 2015) ''The Boys (comics), The Art of The Boys: The Complete Covers'' Dynamite Entertainment.Nelson Cragg, Cragg, Nelson; Monahan ...
, the primary antagonist, as he successfully executes his own version of January 6 coup in the universe of the ''The Boys'' franchise.


In literature

Author
Octavia E. Butler Octavia Estelle Butler (June 22, 1947 – February 24, 2006) was an American science fiction writer who won several awards for her works, including Hugo, Locus, and Nebula awards. In 1995, Butler became the first science-fiction writer to recei ...
used "Make America Great Again" as the presidential campaign slogan for the dictator Andrew Steele Jarret in her 1998 dystopian novel ''
Parable of the Talents The Parable of the Talents (also the Parable of the Minas) is one of the parables of Jesus. It appears in two of the Synoptic Gospels, synoptic, Canonical Gospels, canonical gospels of the New Testament: * * Although the basic theme of each ...
''. In 2011, Republican former
United States Senate The United States Senate is a chamber of the Bicameralism, bicameral United States Congress; it is the upper house, with the United States House of Representatives, U.S. House of Representatives being the lower house. Together, the Senate and ...
candidate
Christine O'Donnell Christine Therese O'Donnell (born August 27, 1969) is an American conservative activist in the Tea Party movement best known for her 2010 campaign for the United States Senate seat from Delaware vacated by Joe Biden. O'Donnell was born in Phil ...
published a book about her campaign in the 2010 Delaware special election titled ''Troublemaker: Let's Do What It Takes to Make America Great Again''. Political advisor
Dan Pfeiffer Howard Daniel Pfeiffer (born December 24, 1975) is an American political advisor, author, and podcast host. He was senior advisor to President Barack Obama for strategy and communications from 2013 to 2015. Pfeiffer was a long-time aide to Oba ...
's second book is called ''Un-Trumping America: A Plan to Make America a
Democracy Democracy (from , ''dēmos'' 'people' and ''kratos'' 'rule') is a form of government in which political power is vested in the people or the population of a state. Under a minimalist definition of democracy, rulers are elected through competitiv ...
Again''. Political commentator and author
Peter Beinart Peter Alexander Beinart (; born February 28, 1971) is an American liberal columnist, journalist, and political commentator. A former editor of ''The New Republic'', he has also written for ''Time'', ''The Atlantic'', and ''The New York Review of ...
published a 2006 book titled ''The Good Fight: Why Liberalsand Only LiberalsCan Win the War on Terror and Make America Great Again'' drawing on the philosophy of theologian
Reinhold Niebuhr Karl Paul Reinhold Niebuhr (June 21, 1892 – June 1, 1971) was an American Reformed theologian, ethicist, commentator on politics and public affairs, and professor at Union Theological Seminary for more than 30 years. Niebuhr was one of Ameri ...
after the 2003 invasion of Iraq and during the early years of the War on Terror.


In music

Snoop Dogg Calvin Cordozar Broadus Jr. ( ; born October 20, 1971), better known by his stage name Snoop Dogg (previously Snoop Doggy Dogg), is an American rapper, record producer, and actor. Rooted in West Coast hip-hop, he is widely regarded as one of t ...
's second EP is called '' Make America Crip Again'' with the second single titled "M.A.C.A." Dogg was quoted in ''Rolling Stone'' magazine as saying that 'Make America Great Again' refers to a time in the past that "always takes me back to separation and
segregation Segregation may refer to: Separation of people * Geographical segregation, rates of two or more populations which are not homogenous throughout a defined space * School segregation * Housing segregation * Racial segregation, separation of human ...
so I'd rather Make America Crip Again" and referred to a time "when young black men in impoverished areas organized to help their communities and to take care of their own because society basically left them for dead." Singer
Joy Villa Joy Angela Villa (; born April 25, 1986) is an American singer-songwriter, actress, and right-wing YouTuber. A political conservative, Villa is known for her outspoken support of U.S. President Donald Trump, as well as her opposition to the C ...
produced a single "Make America Great Again" a few months after appearing at the 2017 Grammy Awards in a 'MAGA' dress. Australian heavy metal band
Thy Art Is Murder Thy Art Is Murder is an Australian deathcore band from Blacktown, Sydney, that formed in 2006. The band consists of vocalist Tyler Miller, guitarists Sean Delander and Andy Marsh, bassist Kevin Butler and drummer Jesse Beahler. Thy Art Is Murde ...
recorded a song called "Make America Hate Again" on their album ''Human Target''.


On television

The '' Star Trek: Discovery episode'' " What's Past Is Prologue" has
Gabriel Lorca ''Star Trek: Discovery'' is an American television series created for Paramount+ (originally known as CBS All Access) by Bryan Fuller and Alex Kurtzman. Set roughly a decade before the events of Star Trek: The Original Series, the original ''Star ...
vowing in one scene to "Make the Empire glorious again." In the ''
South Park ''South Park'' is an American animated sitcom created by Trey Parker and Matt Stone, and developed by Brian Graden for Comedy Central. The series revolves around four boysStan Marsh, Kyle Broflovski, Eric Cartman, and Kenny McCormickand the ...
'' episode "
Where My Country Gone? "Where My Country Gone?" is the second episode of the nineteenth season of the animated television series ''South Park'', and the 259th episode overall, written and directed by series co-creator Trey Parker. The episode premiered on Comedy Cent ...
" (2015), supporters of Mr. Garrison, who runs a campaign that is a parody of Trump's, are seen holding signs bearing the slogan.


In video games

Senator Armstrong, the antagonist of the 2013 video game '' Metal Gear Rising: Revengeance'' uses the phrase "make America great again". '' Wolfenstein II: The New Colossus'', a first-person shooter video game with
Nazis Nazism (), formally named National Socialism (NS; , ), is the far-right politics, far-right Totalitarianism, totalitarian socio-political ideology and practices associated with Adolf Hitler and the Nazi Party (NSDAP) in Germany. During H ...
as the enemy, was given the advertising
tagline In entertainment, a tagline (alternatively spelled tag line) is a short text which serves to clarify a thought for, or is designed with a form of, dramatic effect. Many tagline slogans are reiterated phrases associated with an individual, so ...
"Make America Nazi-Free Again", which some people objected to as anti-Trump, though a company executive said the game was not a "social critique on 2017 America." Peters Hines, the studio's vice president of marketing and public relations, was quoted on
GamesIndustry.biz Gamer Network Limited (formerly Eurogamer Network Limited) is a British digital media company based in London. Founded in 1999 by Rupert and Nick Loman, it owns brands—primarily editorial websites—relating to video game journalism and ot ...
as saying, "
Wolfenstein ''Wolfenstein'' is a series of alternate history World War II video games originally developed by Muse Software. The majority of the games follow William "B.J." Blazkowicz, an American Army captain, and his fight against the Axis powers. Earlie ...
has been a decidedly anti-Nazi series since the first release more than 20 years ago. We aren't going to shy away from what the game is about. We don't feel it's a reach for us to say Nazis are bad and un-American, and we're not worried about being on the right side of history here."


Similar slogans used outside the United States

During his campaign for the
2019 Indonesian presidential election General elections were held in Indonesia on 17 April 2019. For the first time in the country's history, the president, the vice president, members of the People's Consultative Assembly (MPR), and members of local legislative bodies were elected ...
in October 2018, former opposition leader
Prabowo Subianto Prabowo Subianto Djojohadikusumo (born 17 October 1951) is an Indonesian politician, businessman, and former four-star Indonesian Army, army general who is serving as the eighth and current president of Indonesia since 2024. He was previously t ...
used the phrase "make Indonesia great again", though he denied having copied Trump. During the Swedish European Parliament election in May 2019, the Swedish Christian Democratic Party used the slogan "Make EU
Lagom ''Lagom'' (pronounced , ) is a Swedish word meaning or . The word can be variously translated as , , , , and (in matter of amounts). Whereas words like ''sufficient'' and ''average'' suggest some degree of abstinence, scarcity, or failure, c ...
Again". The Spanish far-right party VOX used as slogan ''"Hacer a España grande otra vez"'', or "Make Spain Great Again". During the
2020 Trinidad and Tobago general election General elections were held in Trinidad and Tobago on 10 August 2020, to elect 41 members to the 12th Trinidad and Tobago Republican Parliament. It was the 14th election since gaining independence from the United Kingdom in 1962 and the 22nd ...
campaign, the
Leader of the Opposition The Leader of the Opposition is a title traditionally held by the leader of the Opposition (parliamentary), largest political party not in government, typical in countries utilizing the parliamentary system form of government. The leader of the ...
United National Congress The United National Congress ( UNC or UNCTT) is one of two major political parties in Trinidad and Tobago. The UNC is a Centre-left politics, centre-left party. It was founded in 1989 by Basdeo Panday, a Trinidadian lawyer, economist, trade unio ...
Kamla Persad-Bissessar Kamla Susheila Persad-Bissessar Senior Counsel, SC Member of parliament, MP (, born 22 April 1952), often referred to by her initials KPB is a Trinidadian lawyer, politician and educator who has twice served as the sixth List of prime ministers ...
, who has been accused as attempting to be a "wannabe Trinidad and Tobago Trump," used the phrase "Make T&T (Trinidad and Tobago) great again!" Following Donald Trump's victory in the
2024 United States presidential election United States presidential election, Presidential elections were held in the United States on November 5, 2024. The Republican Party (United States), Republican Party's Ticket (election), ticket—Donald Trump, who was the 45th president of ...
, she described his win as an effort to "restore conservative American values and ideals, which have been under attack by promoters of extreme far-left ideology." In
Singapore Singapore, officially the Republic of Singapore, is an island country and city-state in Southeast Asia. The country's territory comprises one main island, 63 satellite islands and islets, and one outlying islet. It is about one degree ...
, the slogan "Make
Yishun Yishun ( ), formerly known as Nee Soon, is a New towns of Singapore, residential town located in the northeastern corner of the North Region, Singapore, North Region of Singapore, bordering Simpang and Sembawang to the north, Mandai to the we ...
Great Again" was used by content creators as a running joke where the town itself has a stereotype for being dangerous. There were hats sold with the phrase. Similarly, People's Power Party, a political party in Singapore, used a variant of the slogan, "Make Singapore Home Again" for their party's manifesto and campaign during the
2025 Singaporean general election General elections were held in Singapore on 3 May 2025 to elect all Member of parliament, members of the Parliament of Singapore across Constituencies of Singapore, 33 constituencies. It was the 19th general election in Singapore's history sinc ...
. The right-wing populist
United Australia Party The United Australia Party (UAP) was an Australian political party that was founded in 1931 and dissolved in 1945. The party won four Elections in Australia, federal elections in that time, usually governing Coalition (Australia), in coalition ...
used the slogans "Make Australia Great" and "Make Australia Great Again" during the
2019 This was the year in which the first known human case of COVID-19 was documented, preceding COVID-19 pandemic, the pandemic which was declared by the World Health Organization the following year. Up to that point, 2019 had been described as ...
and
2022 Australian federal election The 2022 Australian federal election was held on Saturday, 21 May 2022, to elect members of the 47th Parliament of Australia. The incumbent Morrison government, Liberal–National Coalition government, led by Prime Minister Scott Morrison, soug ...
s. In Israel, the
Israeli far-right Far-right politics in Israel encompasses ideologies such as ultranationalism, Jewish supremacy, Jewish fascism, Jewish fundamentalism, anti-Arabism, and ideological movements such as neo-Zionism and Kahanism. In the 2020s, the term "far-rig ...
has used the similar expression "Make Israel Great Again" along with the acronym MIGA. In Mongolia,
President of Mongolia The president of Mongolia is the executive head of state of Mongolia.Montsame NW Agency. ''Mongolina''. 2006, , p. 42 The current president is Ukhnaagiin Khürelsükh. Political parties with representation in the State Great Khural nominate ...
Khaltmaagiin Battulga Khaltmaagiin Battulga ( ), also referred to as Battulga Khaltmaa (; born 3 March 1963), is a Mongolian politician and sambo wrestler who served as the 5th President of Mongolia from 2017 to 2021. He served as Member of the State Great Khural fr ...
used as his 2017 election campaign slogan "Монгол Ялна" (Mongol Yalna, "Mongolia Will Win"), with it abbreviation "Мояа" (Moya) being a derivative term. The
2024 Hungarian Presidency of the Council of the European Union The 2024 Hungarian Presidency of the Council of the European Union is the third in a trio of rotating Presidency of the Council of the European Union positions currently held by Hungary. Hungary's Presidency of the Council in 2024 is the final na ...
used the motto "Make Europe Great Again." In the
Philippines The Philippines, officially the Republic of the Philippines, is an Archipelagic state, archipelagic country in Southeast Asia. Located in the western Pacific Ocean, it consists of List of islands of the Philippines, 7,641 islands, with a tot ...
,
Isko Moreno Francisco "Isko" Moreno Domagoso (; born October 24, 1974) is a Filipino politician, actor, host and entrepreneur who is the mayor-elect of Manila, the capital city of the Philippines, having been 2025 Manila local elections, elected in 202 ...
used the slogan "Make Manila Great Again" for his mayoral campaign during the
2025 Manila local elections Local elections were held in Manila on May 12, 2025, as part of the 2025 Philippine general election. The electorate will elect a mayor, a vice mayor, 36 members of the Manila City Council, and Legislative districts of Manila, six district repr ...
. In January 2025, during a campaign rally of
Alternative für Deutschland Alternative for Germany (, AfD, ) is a Far-right politics in Germany (1945–present), far-right,Far-right: * * * * * * * * * * * * * * Right-wing populism, right-wing populist and National conservatism, national-conservative p ...
for the
2025 German federal election The 2025 German federal election was held in Germany on 23 February 2025 to elect the 630 members of the List of members of the 21st Bundestag, 21st Bundestag, down from 736 in 2021 due to reforms in seat distribution. The 2025 election took plac ...
,
Elon Musk Elon Reeve Musk ( ; born June 28, 1971) is a businessman. He is known for his leadership of Tesla, SpaceX, X (formerly Twitter), and the Department of Government Efficiency (DOGE). Musk has been considered the wealthiest person in th ...
spoke at the event through a video call, reiterating his previous endorsement of the party. Following his short speech,
Alice Weidel Alice Elisabeth Weidel (; born 6 February 1979) is a German far-right politician who has been serving as of the right-wing populist Alternative for Germany (AfD) party alongside Tino Chrupalla since June 2022. Since October 2017, she has held ...
, the leading candidate of the party for the upcoming elections, thanked Musk and used the derived expression "Make Germany great again". In February 2025,
India India, officially the Republic of India, is a country in South Asia. It is the List of countries and dependencies by area, seventh-largest country by area; the List of countries by population (United Nations), most populous country since ...
n Prime Minister
Narendra Modi Narendra Damodardas Modi (born 17 September 1950) is an Indian politician who has served as the Prime Minister of India, prime minister of India since 2014. Modi was the chief minister of Gujarat from 2001 to 2014 and is the Member of Par ...
became the fourth world leader to visit Donald Trump at the White House. During the meeting, Modi praised the
MAGA "Make America Great Again" (MAGA, ) is an American political slogan most recently popularized by Donald Trump during Donald Trump 2016 presidential campaign, his successful presidential campaigns in 2016 and Donald Trump 2024 presidential cam ...
movement and said that "Borrowing an expression from the US, our vision for a developed India is to 'Make India Great Again', or MIGA. When America and India work together, when it's MAGA plus MIGA, it becomes mega – a mega partnership for prosperity." In April 2025, the cover story of ''
The Economist ''The Economist'' is a British newspaper published weekly in printed magazine format and daily on Electronic publishing, digital platforms. It publishes stories on topics that include economics, business, geopolitics, technology and culture. M ...
'' is titled with ""''How America could end up making China great again''"", which introduced the impact of the second Trump administration tariffs in China.


See also

* America is Back *
Make America Healthy Again Make America Healthy Again (MAHA) is an American populist slogan and political movement led by Robert F. Kennedy Jr., Secretary of Health and Human Services in the second Trump administration. The MAHA movement is centered around wellness, hea ...


References


External links

* * * * * *
Reagan at the 1980 GOP convention
C-SPAN Cable-Satellite Public Affairs Network (C-SPAN ) is an American Cable television in the United States, cable and Satellite television in the United States, satellite television network, created in 1979 by the cable television industry as a Non ...

Make America Great Again? An Examination of Trump's Slogan
storifynews.com {{Authority control 1980 quotations 1992 United States presidential election 2016 United States presidential election 2020 United States presidential election 2024 United States presidential election American exceptionalism American political catchphrases Conservatism in the United States Donald Trump 2016 presidential campaign Donald Trump 2020 presidential campaign Donald Trump 2024 presidential campaign Donald Trump and social media Internet memes introduced in 2016 MAGA Communism Nostalgia in the United States Trumpism