Atari SA (formerly Infogrames Entertainment SA) is a French video game

holding company A holding company is a company whose primary business is holding a controlling interest in the securities of other companies. A holding company usually does not produce goods or services itself. Its purpose is to own shares of other companies ...

headquartered in

Paris Paris () is the capital and most populous city of France, with an estimated population of 2,165,423 residents in 2019 in an area of more than 105 km² (41 sq mi), making it the 30th most densely populated city in the world in 2020. ...

. Its subsidiaries include

Atari Interactive Atari Interactive is a name used by several separate groups and corporations since the mid-1990s. In 1996, it was the name of Atari Corporation's PC publishing division, bringing games like the Atari Jaguar's '' Tempest 2000'' to the PC platf ...

and

Atari, Inc. Atari, Inc. was an American video game developer and home computer company founded in 1972 by Nolan Bushnell and Ted Dabney. Atari was a key player in the formation of the video arcade and video game industry. Based primarily around the Sunny ...

It is the current owner of the Atari brand through Atari Interactive. Because of continuing pressures upon the company and difficulty finding investors, it sought bankruptcy protection under French law in January 2013; its subsidiaries in the United States have sought

Chapter 11 bankruptcy Chapter 11 of the United States Bankruptcy Code ( Title 11 of the United States Code) permits reorganization under the bankruptcy laws of the United States. Such reorganization, known as Chapter 11 bankruptcy, is available to every business, whet ...

protection as well. All three subsidiaries have since exited bankruptcy.

History

Early history (1983–1996)

The founders wanted to christen the company ''Zboub Système'' (which can be approximately translated to ''Dick System'' in English), but were dissuaded by their legal counsel.Excerpt
from Daniel Ichbiah, ''La saga des jeux vidéo''. Vuibert. 2004. According to Bonnell in a TV interview, they then used a mix-and-match computer program to suggest other names, one of which was "Infogramme": a portmanteau of the