Horatio Bottomley
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Horatio William Bottomley (23 March 1860 – 26 May 1933) was an English
financier An investor is a person who allocates financial capital with the expectation of a future return (profit) or to gain an advantage (interest). Through this allocated capital the investor usually purchases some species of property. Types of in ...
,
journalist A journalist is a person who gathers information in the form of text, audio or pictures, processes it into a newsworthy form and disseminates it to the public. This is called journalism. Roles Journalists can work in broadcast, print, advertis ...
,
editor Editing is the process of selecting and preparing written, visual, audible, or cinematic material used by a person or an entity to convey a message or information. The editing process can involve correction, condensation, organization, a ...
, newspaper proprietor, swindler, and Member of Parliament. He is best known for his editorship of the popular magazine '' John Bull'', and for his nationalistic oratory during the
First World War World War I or the First World War (28 July 1914 – 11 November 1918), also known as the Great War, was a World war, global conflict between two coalitions: the Allies of World War I, Allies (or Entente) and the Central Powers. Fighting to ...
. His career came to a sudden end when, in 1922, he was convicted of
fraud In law, fraud is intent (law), intentional deception to deprive a victim of a legal right or to gain from a victim unlawfully or unfairly. Fraud can violate Civil law (common law), civil law (e.g., a fraud victim may sue the fraud perpetrato ...
and sentenced to seven years' imprisonment. Bottomley spent five years in an
orphanage An orphanage is a residential institution, total institution or group home, devoted to the care of orphans and children who, for various reasons, cannot be cared by their biological families. The parents may be deceased, absent, or abusi ...
before beginning his career, aged 14, as an errand boy. Subsequent experience as a
solicitor's clerk Articled clerk is a title used in Commonwealth countries for one who is studying to be an accountant or a lawyer. In doing so, they are put under the supervision of someone already in the profession, now usually for two years, but previously three ...
gave him a useful knowledge of
English law English law is the common law list of national legal systems, legal system of England and Wales, comprising mainly English criminal law, criminal law and Civil law (common law), civil law, each branch having its own Courts of England and Wales, ...
, which he later put to effective use in his court appearances. After working as a
shorthand Shorthand is an abbreviated symbolic writing method that increases speed and brevity of writing as compared to Cursive, longhand, a more common method of writing a language. The process of writing in shorthand is called stenography, from the Gr ...
writer and
court reporter A court reporter, court stenographer, or shorthand reporter is a person whose occupation is to capture the live testimony in proceedings using a stenographic machine or a stenomask, thereby transforming the proceedings into an official certif ...
, at 24 he founded his own publishing company, which launched numerous magazines and papers, including, in 1888, the ''
Financial Times The ''Financial Times'' (''FT'') is a British daily newspaper printed in broadsheet and also published digitally that focuses on business and economic Current affairs (news format), current affairs. Based in London, the paper is owned by a Jap ...
''. He overreached with an ambitious public flotation of his company, which led to his first
arraignment Arraignment is a formal reading of a criminal charging document in the presence of the defendant, to inform them of the criminal charges against them. In response to arraignment, in some jurisdictions, the accused is expected to enter a plea; i ...
on fraud charges in 1893. Despite evidence of
malpractice In the law of torts, malpractice, also known as professional negligence, is an "instance of negligence or incompetence on the part of a professional".Malpractice definition, Professionals who may become the subject of malpractice actions inc ...
, Bottomley, who defended himself, was acquitted. He subsequently amassed a fortune as a promoter of shares in gold-mining companies. In 1906 Bottomley entered parliament as the
Liberal Party The Liberal Party is any of many political parties around the world. The meaning of ''liberal'' varies around the world, ranging from liberal conservatism on the right to social liberalism on the left. For example, while the political systems ...
member for Hackney South. In the same year, he founded the popular magazine ''John Bull'', which became a platform for Bottomley's trenchant
populist Populism is a contested concept used to refer to a variety of political stances that emphasize the idea of the " common people" and often position this group in opposition to a perceived elite. It is frequently associated with anti-establis ...
views. Financial extravagance and mismanagement continued to blight his career, and in 1912 he had to resign from parliament after being declared bankrupt. The outbreak of war in 1914 revived his fortunes; as a journalist and orator, Bottomley became a leading propagandist for the war effort, addressing well over 300 public meetings. His influence was such that it was widely expected that he would enter the War Cabinet, although he received no such offer. In 1918, having been discharged from bankruptcy, Bottomley re-entered parliament as an Independent member. In the following year, he launched his fraudulent "Victory Bonds" scheme which, when exposed, led to his conviction, imprisonment and expulsion from parliament. Released in 1927, he attempted unsuccessfully to relaunch his business career and eked out a living by lecturing and appearances in music halls. His final years before his death in 1933 were spent in poverty.


Life


Family background and childhood

Bottomley was born on 23 March 1860, at 16 Saint Peter's Street,
Bethnal Green Bethnal Green is an area in London, England, and is located in the London Borough of Tower Hamlets. It is in east London and part of the East End of London, East End. The area emerged from the small settlement which developed around the common la ...
in London, the second child and only son of William King Bottomley, a tailor's cutter, and Elizabeth, née Holyoake. William Bottomley's background is obscure, but Elizabeth belonged to a family of well-known radical agitators—her brother George Jacob Holyoake was a founder of the Secularist movement and in later life a leading figure in the growth of Co-operative societies. Among Holyoake's close associates was
Charles Bradlaugh Charles Bradlaugh (; 26 September 1833 – 30 January 1891) was an English political activist and atheist. He founded the National Secular Society in 1866, 15 years after George Holyoake had coined the term "secularism" in 1851. In 1880, Br ...
, who founded the National Republican League and became a controversial Member of Parliament. A longstanding friendship between Bradlaugh and Elizabeth Holyoake led to rumours that he, not William Bottomley, was Horatio's biological father—a suggestion that Bottomley, in later life, was prone to encourage. The evidence is circumstantial, mainly based on the marked facial resemblance between Bradlaugh and Bottomley.Parris, p. 80 William Bottomley died in 1864 and Elizabeth a year later. Horatio and his elder sister, Florence, were initially looked after by their uncle William Holyoake, an artist living in the London district of
Marylebone Marylebone (usually , also ) is an area in London, England, and is located in the City of Westminster. It is in Central London and part of the West End. Oxford Street forms its southern boundary. An ancient parish and latterly a metropo ...
. After a year they were boarded out to foster-parents, at their uncle George Jacob's expense. This arrangement lasted until 1869 when Florence was formally adopted by her foster-family. At this point Holyoake felt unable to continue supporting Horatio financially, and arranged for him to be admitted to Josiah Mason's orphanage in
Erdington Erdington is a suburb and ward of Birmingham, in the county of the West Midlands (county), West Midlands, England. Historic counties of England, Historically part of Warwickshire, it is located northeast of central Birmingham, bordering Sutt ...
, Birmingham. This was Horatio's home for the following five years. Some biographers have emphasised the cruelty and humiliation of his time there; while discipline was certainly harsh, Horatio received a useful basic education, and won prizes for sporting activities. In later life he showed no resentment towards the institution, which he often visited, telling the children that "any success I have achieved in life started at this place." In 1874, when Horatio was 14 and due to leave the orphanage, he ran away without waiting for the formalities. His aunt Caroline Praill—his mother's sister—who lived in nearby
Edgbaston Edgbaston () is a suburb of Birmingham, West Midlands (county), West Midlands, England. It lies immediately south-west of Birmingham city centre, and was historically in Warwickshire. The Ward (electoral subdivision), wards of Edgbaston and Nort ...
, gave him a home, while he worked as an errand boy in a Birmingham building firm. This arrangement lasted only a few months before Horatio, impatient to be reunited with his sister from whom he had been separated for six years, went to London where he began an apprenticeship with a wood engraver.Hyman, pp. 18–19


Early career


First steps

Bottomley soon gave up his apprenticeship, and after a series of humdrum jobs found work in the offices of a
City A city is a human settlement of a substantial size. The term "city" has different meanings around the world and in some places the settlement can be very small. Even where the term is limited to larger settlements, there is no universally agree ...
firm of
solicitors A solicitor is a lawyer who traditionally deals with most of the legal matters in some jurisdictions. A person must have legally defined qualifications, which vary from one jurisdiction to another, to be described as a solicitor and enabled to p ...
. Here he picked up a working knowledge of English legal procedures and was soon carrying a workload far exceeding the normal duties of an office junior. With his uncle's encouragement he learned shorthand at Pitman's College, a skill which helped him to get a better job with a larger legal firm. He also came into closer contact with the Holyoake circle, where he acted as an unpaid assistant in the group's publishing activities. He met Bradlaugh, who encouraged the young man to read more widely and introduced him to the ideas of
Charles Darwin Charles Robert Darwin ( ; 12 February 1809 – 19 April 1882) was an English Natural history#Before 1900, naturalist, geologist, and biologist, widely known for his contributions to evolutionary biology. His proposition that all speci ...
,
Thomas Huxley Thomas Henry Huxley (4 May 1825 – 29 June 1895) was an English biologist and anthropologist who specialized in comparative anatomy. He has become known as "Darwin's Bulldog" for his advocacy of Charles Darwin's theory of evolution. The stor ...
and
John Stuart Mill John Stuart Mill (20 May 1806 – 7 May 1873) was an English philosopher, political economist, politician and civil servant. One of the most influential thinkers in the history of liberalism and social liberalism, he contributed widely to s ...
. Bottomley was strongly influenced by Bradlaugh, whom he considered his political and spiritual mentor. As Bottomley emerged from
adolescence Adolescence () is a transitional stage of human Developmental biology, physical and psychological Human development (biology), development that generally occurs during the period from puberty to adulthood (typically corresponding to the age o ...
to maturity he began to show signs of the characteristics that would be much in evidence in his later life: greed for fleshly pleasures, a thirst for fame, spontaneous generosity, combined with a charm that, according to his biographer
Julian Symons Julian Gustave Symons (originally Gustave Julian Symons, pronounced ''SIMM-ons''; 30 May 1912 – 19 November 1994) was a British crime writer and poet. He also wrote social and military history, biography and studies of literature. He was born ...
, could "tempt the banknotes out of men's pockets".Symons, p. 17 In 1880 Bottomley married Eliza Norton, the daughter of a debt collector. Bottomley's biographers have tended to regard this early, unambitious marriage as a mistake on his part; she was not equipped, intellectually or socially, to help him advance in the world. They had a daughter, Florence, who married firstly American millionaire Jefferson Davis Cohn, and secondly successful South African planter Gilbert Moreland. In the year of his marriage, Bottomley left his job to become a full-time shorthand writer for Walpole's, a firm that provided recording and transcription services for the law courts. His competence impressed his employers sufficiently for them, in 1883, to offer him a partnership, and the firm became Walpole and Bottomley.Messinger, p. 203


Publishing entrepreneur

Bottomley's association with Bradlaugh had awakened his interests in publishing and politics, and in 1884 he launched his first entrepreneurial venture, a magazine called the ''Hackney Hansard''. This journal recorded the business of Hackney's local "parliament"—essentially a debating society that mirrored the proceedings at Westminster. Advertisements from local tradesmen kept the paper mildly profitable. Bottomley produced a sister-paper, the ''Battersea Hansard'', covering that borough's local parliament, before merging the two into ''The Debater''. In 1885 he formed the Catherine Street Publishing Association and, using borrowed capital, acquired or started several magazines and papers. These included, among others, the ''Municipal Review'', a prestigious local government publication; ''Youth'', a boys' paper on which
Alfred Harmsworth Alfred Charles William Harmsworth, 1st Viscount Northcliffe (15 July 1865 – 14 August 1922), was a British newspaper and publishing magnate. As owner of the ''Daily Mail'' and the ''Daily Mirror'', he was an early developer of popular journal ...
, the future press magnate Lord Northcliffe, worked as a sub-editor; and the ''
Financial Times The ''Financial Times'' (''FT'') is a British daily newspaper printed in broadsheet and also published digitally that focuses on business and economic Current affairs (news format), current affairs. Based in London, the paper is owned by a Jap ...
''. The last-named was set up to rival the ''
Financial News ''Financial News'' is a weekly financial newspaper published in London and news website, founded in 1996. It is published by eFinancial News Limited, and provides news and opinions regarding the financial services sector, and information ab ...
'', London's first specialist business paper, which had been founded in 1884 by Harry Marks, a former sewing-machine salesman. In 1886 Bottomley's company acquired its own printing works through a merger with the printing firm of MacRae and Co., and after the absorption of another advertising and printing firm, became MacRae, Curtice and Company. At the age of 26, Bottomley became the company's chairman. His advance in the business world was attracting wider notice, and in 1887 he was invited by the
Liberal Party The Liberal Party is any of many political parties around the world. The meaning of ''liberal'' varies around the world, ranging from liberal conservatism on the right to social liberalism on the left. For example, while the political systems ...
in Hornsey to be their candidate in a parliamentary by-election. He accepted, and although defeated by Henry Stephens, the ink
magnate The term magnate, from the late Latin ''magnas'', a great man, itself from Latin ''magnus'', "great", means a man from the higher nobility, a man who belongs to the high office-holders or a man in a high social position, by birth, wealth or ot ...
, fought a strong campaign which won him a congratulatory letter from
William Gladstone William Ewart Gladstone ( ; 29 December 1809 – 19 May 1898) was a British politican, starting as Conservative MP for Newark and later becoming the leader of the Liberal Party. In a career lasting over 60 years, he was Prime Minister ...
. His business affairs were proceeding less serenely; he quarrelled with his partner Douglas MacRae, and the two decided to separate. Bottomley described the "Quixotic impulse" that led him to let MacRae divide the assets: "He was a printer, and I was a journalist—but he took the papers and left me the printing works".Hyman, pp. 30–31


Hansard Publishing Union

Undismayed by the loss of his papers, Bottomley embarked on an ambitious expansion scheme. On the basis of a lucrative contract to print the
Hansard ''Hansard'' is the transcripts of parliamentary debates in Britain and many Commonwealth of Nations, Commonwealth countries. It is named after Thomas Curson Hansard (1776–1833), a London printer and publisher, who was the first official printe ...
reports of debates in the Westminster parliament, at the beginning of 1889 he founded the Hansard Publishing Union Limited, floated on the
London Stock Exchange The London Stock Exchange (LSE) is a stock exchange based in London, England. the total market value of all companies trading on the LSE stood at US$3.42 trillion. Its current premises are situated in Paternoster Square close to St Paul's Cath ...
with a capital of £500,000. Bottomley boosted the company's credentials by persuading several notable City figures to join the company's board of directors. These included Sir Henry Isaacs, the Lord Mayor-elect of London,Taylor 2013, p. 218 Coleridge Kennard, co-founder (with Harry Marks) of the London '' Evening News'', and Sir Roper Lethbridge, the
Conservative Conservatism is a cultural, social, and political philosophy and ideology that seeks to promote and preserve traditional institutions, customs, and values. The central tenets of conservatism may vary in relation to the culture and civiliza ...
MP for Kensington North. This board approved the purchase by Bottomley of several printing businesses—he used intermediaries to disguise his considerable personal profits from these transactions. He also persuaded the board to give him £75,000 as a down payment for some publishing firms in Austria for which he was negotiating, although the firms were not acquired. These outgoings and other expenses absorbed the Union's capital, and with few significant revenue streams it quickly ran out of money. Nonetheless, without any statement of accounts, in July 1890 Bottomley announced a profit for the year of £40,877 and declared a dividend of eight percent.Hyman, pp. 31–35 The funds for the dividend payment were raised by a
debenture In corporate finance, a debenture is a medium- to long-term debt instrument used by large companies to borrow money, at a fixed rate of interest. The legal term "debenture" originally referred to a document that either creates a debt or acknowle ...
of £50,000. By the end of 1890, many City figures were suspicious of the Hansard Union, and were calling it "Bottomley's swindle". Despite Bottomley's outward optimism, in December 1890 the company defaulted on the payment of debenture interest and in May 1891, amid growing rumours of insolvency, the debenture holders petitioned for the company's compulsory winding-up. In the same month Bottomley, who had taken at least £100,000 from the company, filed a petition for
bankruptcy Bankruptcy is a legal process through which people or other entities who cannot repay debts to creditors may seek relief from some or all of their debts. In most jurisdictions, bankruptcy is imposed by a court order, often initiated by the deb ...
. Under examination by the Official Receiver, he could not say where the money had gone and professed total ignorance of the company's book-keeping. After further enquiries, the
Board of Trade The Board of Trade is a British government body concerned with commerce and industry, currently within the Department for Business and Trade. Its full title is The Lords of the Committee of the Privy Council appointed for the consideration of ...
instituted prosecutions for fraud against Bottomley, Isaacs and two others. The trial began in the
High Court of Justice The High Court of Justice in London, known properly as His Majesty's High Court of Justice in England, together with the Court of Appeal (England and Wales), Court of Appeal and the Crown Court, are the Courts of England and Wales, Senior Cour ...
on 30 January 1893, before Sir Henry Hawkins; Bottomley conducted his own defence. To most observers the case against him seemed impregnable. It was established that, through his nominees, Bottomley had repeatedly bought companies for far less than the prices approved by the Hansard Union directors, and had pocketed the difference. Bottomley did not deny this, insisting that use of nominees was an accepted commercial practice and that his actual profits had been much smaller than reported; his expenses, he said, had been enormous. He was helped in his case by the slackness with which the prosecution presented its evidence, and their failure to call key witnesses. He was further helped by the indulgence which Hawkins showed him, and by his own convincing oratory. The essence of his argument was that he was the victim of machinations by the Official Receiver and the Debenture Corporation, who had been determined to win prestige by bringing Bottomley down and wrecking his company.Taylor 2013, p. 219Symons, pp. 26–33 On 26 April, after Hawkins had summed up massively in his favour, Bottomley was acquitted, along with the other defendants.


Company promoter, newspaper proprietor, would-be politician

The Hansard Union case, far from damaging Bottomley's reputation, had left a general impression that he was a financial genius. He avoided the stigma of bankruptcy by arranging a scheme of repayment with his creditors, and swiftly embarked on a new career promoting
Western Australia Western Australia (WA) is the westernmost state of Australia. It is bounded by the Indian Ocean to the north and west, the Southern Ocean to the south, the Northern Territory to the north-east, and South Australia to the south-east. Western Aust ...
n gold mining shares.Hyman, p. 56 The discovery of gold in
Kalgoorlie Kalgoorlie-Boulder (or just Kalgoorlie) is a city in the Goldfields–Esperance region of Western Australia, located east-northeast of Perth at the end of the Great Eastern Highway. It is referred to as Kalgoorlie–Boulder as the surroundi ...
and adjoining areas in the early 1890s had created an easily exploitable investment boom; as Bottomley's biographer Alan Hyman observes, "A hole in the ground ... could be boosted into a very promising gold-mine, and investors only found that they had backed a loser after the mine had been floated as a public company and they had paid hard cash for their shares". By 1897, through skilful exploitation of demand and by frequent reconstruction of failing companies, Bottomley had accumulated a considerable personal fortune. It was, the historian A.J.A. Morris asserts, "a truly amazing success story, the product of reckless audacity, astonishing energy, and extreme good fortune". Bottomley won plaudits when he announced that he would pay £250,000 to the creditors of the Hansard Union; the bulk of this payment was offered in shares in one or other of his mining promotions. As his wealth increased, Bottomley adopted an increasingly ostentatious lifestyle. In London he lived in a luxurious apartment in Pall Mall. He took numerous mistresses, whom he visited in several discreet flats in different districts of London. He owned several racehorses, which achieved prestigious victories—the Stewards' Cup at Goodwood, and the Cesarewitch at Newmarket—but he often lost large sums through unwise bets. Quite early in his rise to wealth he bought a modest property in Upper Dicker, near
Eastbourne Eastbourne () is a town and seaside resort in East Sussex, on the south coast of England, east of Brighton and south of London. It is also a non-metropolitan district, local government district with Borough status in the United Kingdom, bor ...
in East Sussex. He called it "The Dicker", and over the years extended and developed it into a large country mansion, where he entertained extravagantly. Bottomley had retained his parliamentary ambitions and in 1890, before the Hansard Union crash, had been adopted as the Liberal candidate for North Islington. According to Symons, when he resigned the candidature on the commencement of bankruptcy proceedings, he had the constituency in his pocket. By 1900 his star was again in the ascendant, and he was invited by the Hackney South Liberals to be their candidate in that year's
general election A general election is an electoral process to choose most or all members of a governing body at the same time. They are distinct from By-election, by-elections, which fill individual seats that have become vacant between general elections. Gener ...
. He lost by only 280 votes, after a bitterly fought campaign in which Bottomley was described in a newspaper article as a "bare-faced swindler ...
hose A hose is a flexible hollow tube or pipe designed to carry fluids from one location to another, often from a faucet or hydrant. Early hoses were made of leather, although modern hoses are typically made of rubber, canvas, and helically wound w ...
nbsp;... place is at the
Old Bailey The Central Criminal Court of England and Wales, commonly referred to as the Old Bailey after the street on which it stands, is a criminal court building in central London, one of several that house the Crown Court of England and Wales. The s ...
, not at Westminster". He was subsequently awarded £1,000 libel damages against the writer, Henry Hess. By the turn of the 19th–20th centuries the boom in speculative shares had abated; some of Bottomley's fellow promoters, such as Whitaker Wright, were facing charges of fraud and misrepresentation.Robb, p. 110 Bottomley ceased his operations, and resumed his earlier role of newspaper proprietor. In 1902 he bought a failing London evening paper, ''
The Sun The Sun is the star at the centre of the Solar System. It is a massive, nearly perfect sphere of hot Plasma (physics), plasma, heated to incandescence by nuclear fusion reactions in its core, radiating the energy from its surface mainly as ...
'',Hyman, pp. 80–82 to which he contributed a regular column, "The World, the Flesh and the Devil". Another feature was Bottomley's employment of celebrity guest editors for special editions; among these were the comedian
Dan Leno George Wild Galvin (20 December 1860 – 31 October 1904), better known by the stage name Dan Leno, was a leading English music hall comedian and musical theatre actor during the late Victorian era. He was best known, aside from his music hall a ...
, the
cricketer Cricket is a Bat-and-ball games, bat-and-ball game played between two Sports team, teams of eleven players on a cricket field, field, at the centre of which is a cricket pitch, pitch with a wicket at each end, each comprising two Bail (cr ...
Kumar Shri Ranjitsinhji and the labour leader
Ben Tillett Benjamin Tillett (11 September 1860 – 27 January 1943) was a British socialist, trade union leader and politician. He was a leader of the "new unionism" of 1889, that focused on organizing unskilled workers. He played a major role in foundin ...
. The paper was not a financial success, and Bottomley sold it in 1904. He had not given up altogether on speculative money-making schemes, and in 1905 began an association with the financier Ernest Hooley. Among their joint enterprises was the promotion of the defunct, dry Basingstoke Canal as a major inland waterway, the "London and South-Western Canal". Bottomley later made a substantial out-of-court settlement of an action brought by investors who had bought worthless shares in the canal.


Parliament, ''John Bull'', bankruptcy

In the general election of January 1906 Bottomley was again the Liberal candidate for Hackney South. After a vigorous campaign he defeated his Conservative opponent by more than 3,000—the largest Liberal majority in London, he informed the House of Commons in his maiden speech on 20 February 1906. According to Hyman, this speech was received in "chilling silence" by a House that was well aware of Bottomley's chequered reputation. Over the following months and years, he overcame much of the initial hostility, partly by his self-deprecating good humour (as when he described himself as "more or less honourable") but also because his populist approach to legislation was attractive. He proposed rational reforms of the betting industry and of licensing hours and the introduction of state Old Age Pensions. Extra revenues could be raised, he suggested, by stamp duty on share transfers, taxes on foreign investment, and by appropriating dormant bank balances. He drew the government's attention to the long hours worked by domestic servants, and introduced a private bill limiting the working day to eight hours. He privately confided to the journalist
Frank Harris Frank Harris (14 February 1856 – 26 August 1931) was an Irish-American editor, novelist, short story writer, journalist and publisher, who was friendly with many well-known figures of his day. Born in Ireland, he emigrated to the United State ...
that his ambition was to become
Chancellor of the Exchequer The chancellor of the exchequer, often abbreviated to chancellor, is a senior minister of the Crown within the Government of the United Kingdom, and the head of HM Treasury, His Majesty's Treasury. As one of the four Great Offices of State, t ...
. Alongside his parliamentary duties, Bottomley was engaged in launching his biggest and boldest publishing venture, the weekly news magazine '' John Bull'', half of the initial capital for which was provided by Hooley. From its first issue on 12 May 1906 ''John Bull'' adopted a tabloid style that, despite occasional lapses in taste, proved immensely popular. Among its regular features, Bottomley revived his "The World, the Flesh and the Devil" column from ''The Sun'', and also adapted that paper's slogan: "If you read it in John Bull, it is so". Bottomley persuaded Julius Elias, managing director of Odhams Limited, to handle the printing, but chaotic financial management meant that Odhams were rarely paid. This situation was resolved when the entire management of the magazine, including the handling of all receipts and payments, was transferred to Elias, leaving Bottomley free to concentrate on editing and journalism. Circulation rose rapidly, and by 1910 had reached half a million copies. In June 1906 Bottomley announced the John Bull Investment Trust, in which, for a minimum subscription of £10, investors could share "that special and exclusive information which is obtainable only as the result of extensive City experience". Bottomley's earlier City activities were coming under scrutiny, particularly the multiple reconstructions of his now-bankrupt Joint Stock Trust Company. After a long investigation, which Bottomley did all he could to frustrate, in December 1908 he was summoned to appear at the Guildhall Justice Room, before a court of aldermen. As with the Hansard prosecution, the case against Bottomley appeared overwhelming; share issues in the Joint Stock Trust had been repeatedly re-issued, perhaps as many as six times. Once again Bottomley succeeded in obscuring the details and, by the power of his courtroom oratory, persuaded the court that the summons should be dismissed. One of the prosecuting team at the Guildhall observed that it would be a long time before anyone risked another prosecution against Bottomley: "But he might ... grow careless, and then he will fail". Despite the adverse publicity, Bottomley was returned by the electors of Hackney South at each of the two 1910 general elections; his tactics included recruiting men in boots tipped and heeled with iron, who marched outside his opponent's meetings and rendered the speeches inaudible. In June 1910 he founded the John Bull League, with a mission to promote "commonsense business methods" into government; readers of the magazine could join the League for a shilling (5p) a year. Although still nominally a Liberal, Bottomley had become a trenchant critic of his party, and often aligned himself with the
Conservative Conservatism is a cultural, social, and political philosophy and ideology that seeks to promote and preserve traditional institutions, customs, and values. The central tenets of conservatism may vary in relation to the culture and civiliza ...
opposition in attacking Asquith's government. Bottomley's parliamentary ambitions were suddenly halted in 1912 when he was successfully sued for £49,000 by one of his Joint Stock Trust victims. Unable to pay, and with massive debts, he was bankrupted with liabilities totalling £233,000. Since bankrupts are ineligible to sit in the House of Commons, he had to resign his seat; after his departure, the future
Lord Chancellor The Lord Chancellor, formally titled Lord High Chancellor of Great Britain, is a senior minister of the Crown within the Government of the United Kingdom. The lord chancellor is the minister of justice for England and Wales and the highest-ra ...
, F. E. Smith, wrote that " s absence from the House of Commons has impoverished the public stock of gaiety, of cleverness, of common sense".Messinger, pp. 206–07 Before his bankruptcy, Bottomley had ensured that his main assets were legally owned by relatives or nominees, and was thus able to continue his extravagant lifestyle. ''John Bull'' remained an ample source of funds, and Bottomley boasted that although nominally bankrupt, "I never had a better time in my life—plenty of money and everything else I want as well".


Sweepstakes and lotteries

After leaving the House of Commons, Bottomley denounced Parliament in the pages of ''John Bull'' as a "musty, rusty, corrupt system" that urgently needed replacement. Through his newly formed Business League he addressed large crowds as he called for government run by businessmen not politicians. As always, Bottomley's lifestyle required fresh sources of income, and in 1912 ''John Bull'' began to organise competitions for cash prizes. Bottomley successfully sued the secretary of the Anti-Gambling League for suggesting that many of the prizewinners were ''John Bull'' nominees or employees, but received only a farthing in damages. These competitions helped to raise the magazine's circulation to 1.5 million. In 1913 Bottomley met a Birmingham businessman, Reuben Bigland, and together they began running large-scale sweepstakes and lotteries, operated from Switzerland to circumvent English law. Again doubts arose about the genuineness of declared winners; the winner of the £25,000 sweepstake for the 1914 Derby proved on enquiry to be the sister-in-law of one of Bottomley's close associates. Bottomley insisted this was a coincidence; years later, it was revealed that all but £250 of the prize had been paid into a bank account controlled by Bottomley.


First World War: orator and propagandist

Bottomley initially misread the international crisis that developed during the summer of 1914. After the murder of the Austrian Archduke Franz Ferdinand on 28 June in
Sarajevo Sarajevo ( ), ; ''see Names of European cities in different languages (Q–T)#S, names in other languages'' is the Capital city, capital and List of cities in Bosnia and Herzegovina, largest city of Bosnia and Herzegovina, with a population of 2 ...
, allegedly with Serbian complicity, ''John Bull'' described Serbia as "a hotbed of cold-blooded conspiracy and subterfuge", and called for it to be wiped from the map of Europe. When Britain declared war on the
Central Powers The Central Powers, also known as the Central Empires,; ; , ; were one of the two main coalitions that fought in World War I (1914–1918). It consisted of the German Empire, Austria-Hungary, the Ottoman Empire, and the Kingdom of Bulga ...
on 4 August, Bottomley quickly reversed his position, and within a fortnight was demanding the elimination of Germany. ''John Bull'' campaigned relentlessly against the "Germhuns", and against British citizens carrying German-sounding surnames—the danger of "the enemy within" was a persistent Bottomley theme. On 14 September 1914 he addressed a large crowd at the London Opera House, the first of many mass meetings at which he deployed his trademark phrase, "the Prince of Peace, (pointing to the Star of Bethlehem) that leads us on to God"—words which according to Symons moved many hearts. At the "Great War Rally" at the
Royal Albert Hall The Royal Albert Hall is a concert hall on the northern edge of South Kensington, London, England. It has a seating capacity of 5,272. Since the hall's opening by Queen Victoria in 1871, the world's leading artists from many performance genres ...
on 14 January 1915, Bottomley was fully in tune with the national temper when he proclaimed: "We are fighting all that is worst in the world, the product of a debased civilisation". During the war, in his self-appointed role as spokesman for the "man in the street",Monger, p. 234 Bottomley addressed more than 300 public meetings, in all parts of the country. For recruitment rallies he provided his services free; for others, he took a percentage of the takings.Messinger, pp. 209–10 His influence was enormous; the writer D. H. Lawrence, who detested Bottomley, thought that he represented the national spirit and that he might become prime minister. In March 1915 Bottomley began a regular weekly column for the '' Sunday Pictorial''. On 4 May, after the sinking of the ''Lusitania'', he used this column to label the Germans as "unnatural freaks", and called for their extermination. Britain's war effort, he maintained, was being hampered by squeamish politicians; he reserved particular venom for the Labour Party leaders,
Keir Hardie James Keir Hardie (15 August 185626 September 1915) was a Scottish trade unionist and politician. He was a founder of the Labour Party (UK), Labour Party, and was its first Leader of the Labour Party (UK), parliamentary leader from 1906 to 1908. ...
and
Ramsay MacDonald James Ramsay MacDonald (; 12 October 18669 November 1937) was a British statesman and politician who served as Prime Minister of the United Kingdom. The first two of his governments belonged to the Labour Party (UK), Labour Party, where he led ...
, who opposed the war, and demanded they be tried for
high treason Treason is the crime of attacking a state authority to which one owes allegiance. This typically includes acts such as participating in a war against one's native country, attempting to overthrow its government, spying on its military, its d ...
. Macdonald's riposte—to label Bottomley "a man of doubtful parentage who had lived all his life on the threshold of jail"—backfired when the latter published Macdonald's birth certificate which showed that the Labour leader was himself illegitimate. Bottomley also criticized the neutrality policy of the United States, arguing the USA was using the war to increase its economic power at the expense of the European powers. Bottomley launched a series of attacks on President
Woodrow Wilson Thomas Woodrow Wilson (December 28, 1856February 3, 1924) was the 28th president of the United States, serving from 1913 to 1921. He was the only History of the Democratic Party (United States), Democrat to serve as president during the Prog ...
that lasted until the US entered the war in 1917. Although the government was wary of Bottomley it was prepared to make use of his influence and popularity. In April 1915 the then Chancellor of the Exchequer,
David Lloyd George David Lloyd George, 1st Earl Lloyd-George of Dwyfor (17 January 1863 – 26 March 1945) was Prime Minister of the United Kingdom from 1916 to 1922. A Liberal Party (United Kingdom), Liberal Party politician from Wales, he was known for leadi ...
, asked him to speak to shipworkers on the
River Clyde The River Clyde (, ) is a river that flows into the Firth of Clyde, in the west of Scotland. It is the eighth-longest river in the United Kingdom, and the second longest in Scotland after the River Tay. It runs through the city of Glasgow. Th ...
, who were threatening industrial action. After Bottomley's intervention the strike was averted. In 1917 he visited the front in France, where, after dining with
Field Marshal Field marshal (or field-marshal, abbreviated as FM) is the most senior military rank, senior to the general officer ranks. Usually, it is the highest rank in an army (in countries without the rank of Generalissimo), and as such, few persons a ...
Sir Douglas Haig, he was a considerable success with the troops; his later visit to the Grand Fleet at
Scapa Flow Scapa Flow (; ) is a body of water in the Orkney Islands, Scotland, sheltered by the islands of Mainland, Graemsay, Burray,S. C. George, ''Jutland to Junkyard'', 1973. South Ronaldsay and Hoy. Its sheltered waters have played an impor ...
was a similar success. He hoped that these morale-boosting activities would lead to a formal government position, but although from time to time there were rumours of a Cabinet post, no appointment was announced.Messinger, p. 211 In the later stages of the war Bottomley was a regular critic of the National War Aims Committee (NWAC), a cross-party parliamentary body formed in 1917 to revitalise Britain's commitment to victory and to underline the justice of its cause. Bottomley described the committee as "a dodge for doctoring public opinion", and in January 1918 told Lloyd George, who had become prime minister in December 1916, that NWAC had failed in its purpose and should be replaced by a Director of Propaganda—but to no avail. In 1917, '' The Royal Magazine'' published Bottomley's article "Why Not a Women's Parliament?", suggested as a form of compromise with what he termed the "Suffragette Problem". He suggested that the war would guarantee that "things will never be the same again" and the status of women be profoundly changed.


Postwar career


Parliament again

Although in 1912 Bottomley had expressed contempt for parliament, he privately hankered to return. When the war ended in November 1918 and a general election was announced, he knew that to be a candidate in that election he needed a discharge from his bankruptcy. A payment of £34,000 in cash and bonds, and some hasty reorganisation of outstanding debts, was sufficient for an acquiescent Official Receiver to grant the discharge just in time for Bottomley to hand in his nomination papers in Hackney South. In the general election on 14 December 1918 he stood as an Independent, under the slogan "Bottomley, Brains and Business", and achieved a massive victory, with almost 80 per cent of the votes cast. "I am now prepared to proceed to Westminster to run the show", he informed a local newspaper. He would be, he said, the "unofficial prime minister ... watching the government's every move" to ensure that it acted in the interests of "our soldiers, sailors and citizens". The 1918 parliament was dominated by Lloyd George's Liberal–Conservative coalition, which faced a fragmented and unorganised opposition.Symons, pp. 222–24 In May 1919 Bottomley announced the formation of his "People's League", which he hoped would develop into a fully fledged political party with a programme opposing both organised labour and organised capital.Cowling, p. 53 No mass movement emerged, but Bottomley joined with other Independent MPs to form the Independent Parliamentary Group, with a distinct policy stance including the enforcement of war reparations, the superiority of Britain over the
League of Nations The League of Nations (LN or LoN; , SdN) was the first worldwide intergovernmental organisation whose principal mission was to maintain world peace. It was founded on 10 January 1920 by the Paris Peace Conference (1919–1920), Paris Peace ...
, exclusion of undesirable aliens, and "the introduction of business principles into government". The group was reinforced through by-election victories of other Independents—including Charles Frederick Palmer, ''John Bull''s deputy editor, until his premature death in October 1920. Bottomley was, at least for a year or so, a diligent parliamentarian who spoke on a range of issues, and from time to time teased the government as when, during the Irish Troubles, he asked whether, "in view of the breakdown of
British rule in Ireland British colonial rule in Ireland built upon the 12th-century Anglo-Norman invasion of Ireland on behalf of the English king and eventually spanned several centuries that involved British control of parts, or the entirety, of the island of Irel ...
, the government will approach America with a view to her accepting the mandate for the government of that country". On other occasions he helped the government, as when in January 1919, he was called upon in his role of "Soldier's Friend" to help pacify troops in
Folkestone Folkestone ( ) is a coastal town on the English Channel, in Kent, south-east England. The town lies on the southern edge of the North Downs at a valley between two cliffs. It was an important harbour, shipping port, and fashionable coastal res ...
and
Calais Calais ( , , traditionally , ) is a French port city in the Pas-de-Calais department, of which it is a subprefecture. Calais is the largest city in Pas-de-Calais. The population of the city proper is 67,544; that of the urban area is 144,6 ...
who were in a state of mutiny over delays in their demobilisation.


Downfall

In July 1919 Bottomley announced his "Victory Bonds Club", based on the government's latest issue of Victory Bonds. Normally, these bonds cost £5; in Bottomley's club, subscribers bought units for a minimum payment of £1, and participated in an annual draw for prizes—up to £20,000, he said—funded from accrued interest. Contrary to Bottomley's public statements, not all the money subscribed was used to buy bonds. He had ambitions to become a press baron, to rival such as the Lords Rothermere and Beaverbrook. In October 1919 he used War Bonds funds to buy two obscure newspapers, the ''National News'' and the ''Sunday Evening Telegram''. The papers were not financially successful, and in 1921 Bottomley closed the ''Telegram'' and changed the name of the ''National News'' to ''Sunday Illustrated''.Symons, pp. 213–14 To bolster its fortunes, he transferred his ''Sunday Pictorial'' column to the ''Illustrated'', and mounted an expensive promotional campaign, but with little benefit. The paper languished, while Bottomley lost the large income and readership that went with the ''Pictorial''. His fortunes declined further when, in 1920, Odhams revoked the pre-war partnership agreement and took full control of ''John Bull''. Bottomley was made editor for life, but a year later Odhams terminated this arrangement with a final pay-off of £25,000, which ended Bottomley's connection with the paper. Meanwhile, dogged by poor administration and inadequate accounting, the Victory Bonds Club was sliding into chaos. Public unease grew, and soon hundreds of subscribers were demanding their money back—slipshod record-keeping meant that some were repaid several times over. Bottomley's position worsened when he fell out with Bigland, after refusing to finance his former associate's scheme for turning water into petrol. The two had quarrelled during the war, when Bigland had attacked Bottomley in print. They had later reconciled, but after their second dispute Bigland turned vengeful. In September 1921 he published a leaflet describing the War Bond Club as Bottomley's "latest and greatest swindle". Against the advice of his lawyers, Bottomley sued for criminal libel, and brought other charges against Bigland of blackmail and extortion. The preliminary hearing, at
Bow Street Magistrates' Court Bow Street Magistrates' Court (formerly Bow Street Magistrates' court (England and Wales), Police Court) and Police Station each became one of the most famous magistrates' court (England and Wales), magistrates' courts and police stations in Eng ...
in October 1921, at which Bottomley's methods were revealed, proved disastrous to his credibility. Nevertheless, Bigland was committed for trial at the
Old Bailey The Central Criminal Court of England and Wales, commonly referred to as the Old Bailey after the street on which it stands, is a criminal court building in central London, one of several that house the Crown Court of England and Wales. The s ...
on the libel charge, and to Shropshire Assizes on charges of attempted extortion. The libel trial began on 23 January 1922; to prevent further damaging disclosures in court, Bottomley's lawyers offered no evidence, and Bigland was discharged. The extortion case went ahead in
Shrewsbury Shrewsbury ( , ) is a market town and civil parish in Shropshire (district), Shropshire, England. It is sited on the River Severn, northwest of Wolverhampton, west of Telford, southeast of Wrexham and north of Hereford. At the 2021 United ...
on 18 February 1922, at the end of which it took the jury only three minutes to find Bigland not guilty. Bottomley, himself now under police investigation, was ordered to pay the costs of the trial. A few days afterwards, he was summoned to appear at
Bow Street Bow Street is a thoroughfare in Covent Garden, City of Westminster, Westminster, London. It connects Long Acre, Russell Street and Wellington Street, and is part of a route from St Giles, London, St Giles to Waterloo Bridge. The street was ...
, on charges of fraudulent conversion of Victory Bond Club funds. After a brief hearing he was committed for trial at the Old Bailey.


Final years

Bottomley's trial began on 19 May 1922, before Mr Justice Salter. As the case was beginning, Bottomley secured the agreement of the prosecuting counsel, Travers Humphreys, to a 15-minute adjournment each day so that he, Bottomley, could drink a pint of champagne, ostensibly for medicinal purposes. He faced 24 fraud charges, involving amounts totalling £170,000. The prosecution produced evidence that he had regularly used Victory Bonds Club funds to finance business ventures, private debts and his expensive lifestyle. Bottomley, who defended himself, claimed that his legitimate expenses in connection with the club, and repayments made to Victory Bonds Club members, exceeded total receipts by at least £50,000: "I swear I have never made a penny out of it. I swear before God that I have never fraudulently converted a penny of the Club's money". The weight of evidence suggested otherwise; Salter's summing up, described by a biographer as "masterly; lucid and concise, yet complete", went heavily against Bottomley, and the jury required only 28 minutes to convict him on all but one of the charges. He was sentenced to seven years'
penal servitude Penal labour is a term for various kinds of forced labour that prisoners are required to perform, typically manual labour. The work may be light or hard, depending on the context. Forms of sentence involving penal labour have included inv ...
. Humphreys commented later: "It was not I that floored him, but Drink". After the dismissal of his appeal in July, Bottomley was expelled from the House of Commons. The Leader of the House, Sir Austen Chamberlain, read out a letter in which Bottomley insisted that, however unorthodox his methods, he had not been guilty of conscious fraud; he accepted that his predicament was entirely his own fault. Chamberlain then moved Bottomley's expulsion, which was carried without dissent. One member expressed regret, "remembering the remarkable position which he adoccupied in the country". Bottomley spent the first year of his sentence in
Wormwood Scrubs Wormwood Scrubs, known locally as The Scrubs (or simply Scrubs), is an open space in Old Oak Common located in the north-eastern corner of the London Borough of Hammersmith and Fulham in west London. It is the largest open space in the borough ...
where he sewed mailbags, and the remainder in Maidstone Prison where, although conditions were squalid, he was given lighter work. He was released on 29 July 1927, after serving just over five years, and returned to The Dicker, still his family home, owned at the time of his bankruptcy by his son-in-law, Jefferson Cohn.Hyman, pp. 282–83 Although now 67 years old and in indifferent health, Bottomley tried to resurrect his business career. He raised sufficient capital to start a new magazine, ''John Blunt'', as a rival to ''John Bull'', but the new venture lasted little more than a year before closing, having lost money from the start. In September 1929 he began an overseas lecture tour, which failed utterly, as did an attempt at a British tour during which he was received with indifference or hostility. By 1930 he was again bankrupt; his wife Eliza died that year, after which Bottomley's former son-in-law Jefferson Cohn (who owned it) evicted him from The Dicker.Symons, pp. 270–71 For the remaining years of his life he lived with his long-time mistress, the actress Peggy Primrose, whom Bottomley, in his years of riches, had vainly tried to promote to stardom. Bottomley's last public venture was an engagement at the Windmill Theatre in September 1932, where he performed a monologue of reminiscences that, according to Symons, puzzled rather than amused his audience. Following a health breakdown, he lived with Primrose in quiet poverty until his final illness.


Death

Bottomley died at the
Middlesex Hospital Middlesex Hospital was a teaching hospital located in the Fitzrovia area of London, England. First opened as the Middlesex Infirmary in 1745 on Windmill Street, it was moved in 1757 to Mortimer Street where it remained until it was finally clos ...
on 26 May 1933 at the age of 73, and his body was cremated at
Golders Green Crematorium Golders Green Crematorium and Mausoleum was the first crematorium to be opened in London, and is one of the oldest crematoria in Britain. The land for the crematorium was purchased in 1900, costing £6,000 (the equivalent of £136,000 in 2021), ...
a few days later. A large crowd heard the Reverend Basil Bourchier express the hope that "no one here today will forget what Mr Bottomley did to revive the spirits of our men at the Front". Four years later, in accordance with Bottomley's wishes, Primrose scattered his ashes on the Sussex Downs.


Appraisal

Bottomley's obituaries dwelt on the common theme of wasted talent: a man of brilliant natural abilities, destroyed by greed and vanity. "He had personal magnetism, eloquence, and the power to convince", wrote his ''
Daily Mail The ''Daily Mail'' is a British daily Middle-market newspaper, middle-market Tabloid journalism, tabloid conservative newspaper founded in 1896 and published in London. , it has the List of newspapers in the United Kingdom by circulation, h ...
'' obituarist. "He might have been a leader at the Bar, a captain of industry, a great journalist. He might have been almost anything". ''
The Straits Times ''The Straits Times'' (also known informally by its abbreviation ''ST'') is a Singaporean daily English-language newspaper owned by the SPH Media Trust. Established on 15 July 1845, it is the most-widely circulated newspaper in the country and ...
'' of Singapore thought that Bottomley could have rivalled Lloyd George as a national leader: "Though he deserved his fate, the news of his passing will awaken the many regrets for the good which he did when he was Bottomley the reformer and crusader and the champion of the bottom dog". A later historian, Maurice Cowling, pays tribute to Bottomley's capacity and industry, and to his forceful campaigns in support of liberty. In his sketch for the ''
Oxford Dictionary of National Biography The ''Dictionary of National Biography'' (''DNB'') is a standard work of reference on notable figures from History of the British Isles, British history, published since 1885. The updated ''Oxford Dictionary of National Biography'' (''ODNB'') ...
'', Morris delivers a different judgement: " claimed to serve the interests of others, but sought only his own gratification". Among Bottomley's principal biographers, Hyman suggests that his financial fecklessness and disregard for consequences may have originated from his deprived background and sudden acquisition of wealth in the 1890s. "Success went to his head and he started spending money like a drunken sailor and could never break the habit." It was a wonder, says Hyman, that he stayed out of prison as long as he did. G. R. Searle speculates that Bottomley was protected from prosecution because of his knowledge of wider scandals in the government, particularly after Lloyd George's coalition assumed power in 1916. Symons acknowledges Bottomley's "wonderfully rich public personality" but suggests that there was no substance behind the presentation: throughout his adult life, Bottomley was "more a series of public attitudes than a person". Matthew Engel in ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in Manchester in 1821 as ''The Manchester Guardian'' and changed its name in 1959, followed by a move to London. Along with its sister paper, ''The Guardian Weekly'', ''The Guardi ...
'' notes his ability to charm the public even while swindling them; one victim, cheated of £40,000, apparently insisted: "I am not sorry I lent him the money, and I would do it again". If London had had a mayor in those days, says Engel, Bottomley would have won in a landslide.


Cultural depictions

*Actor Timothy West portrays Bottomley in the 1972–1973 miniseries '' The Edwardians''. *Actor Patrick Mower portrays Bottomley in a radio play by Allen Saddler about him called ''Man of the People''. It was first broadcast on
BBC Radio 4 BBC Radio 4 is a British national radio station owned and operated by the BBC. The station replaced the BBC Home Service on 30 September 1967 and broadcasts a wide variety of spoken-word programmes from the BBC's headquarters at Broadcasti ...
in 1986 and in June 2022 on
BBC Radio 4 Extra BBC Radio 4 Extra (formerly BBC Radio 7) is a British digital radio station owned and operated by the BBC. It mostly broadcasts archived repeats of comedy, drama and documentary programmes, and is the sister station of Radio 4. It is the pri ...
.


Notes and references

Notes Citations Sources * * * * * * * * * * * * * * * * * *


External links

* *
Horatio Bottomley , Financial TimesHoratio Bottomley » 14 Aug 1953 » The Spectator Archive
{{DEFAULTSORT:Bottomley, Horatio 1860 births 1933 deaths English politicians convicted of crimes British politicians convicted of fraud English fraudsters Financial Times people Hackney Members of Parliament Liberal Party (UK) MPs for English constituencies People from Bethnal Green UK MPs 1906–1910 UK MPs 1910 UK MPs 1910–1918 UK MPs 1918–1922 Expelled members of the Parliament of the United Kingdom Independent members of the House of Commons of the United Kingdom