Eaten Alive (TV Special)
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''Eaten Alive'' is an American
nature documentary A nature documentary or wildlife documentary is a genre of documentary film or television documentary, series about animals, plants, or other non-human living creatures. Nature documentaries usually concentrate on video taken in the subject's nat ...
special which aired on
Discovery Channel Discovery Channel, known as The Discovery Channel from 1985 to 1995, and often referred to as simply Discovery, is an American cable channel that is best known for its ongoing reality television shows and promotion of pseudoscience. It init ...
on December 7, 2014. The special focused on an expedition by wildlife author and entertainer Paul Rosolie to locate a green anaconda named "Chumana", which he believed to be the world's longest, in a remote location of the
Amazon rainforest The Amazon rainforest, also called the Amazon jungle or Amazonia, is a Tropical and subtropical moist broadleaf forests, moist broadleaf tropical rainforest in the Amazon biome that covers most of the Amazon basin of South America. This basin ...
in the
Puerto Maldonado Puerto Maldonado () is a city in southeastern Peru in the Amazon rainforest west of the Bolivian border, located at the confluence of the Tambopata River, Tambopata and Madre de Dios River, Madre de Dios rivers. The latter river joins the Madeira ...
,
Peru Peru, officially the Republic of Peru, is a country in western South America. It is bordered in the north by Ecuador and Colombia, in the east by Brazil, in the southeast by Bolivia, in the south by Chile, and in the south and west by the Pac ...
. The special was also purportedly to feature Rosolie being "eaten" by an anaconda, protected by a suit designed specifically for this purpose. He attempted to feed himself to an anaconda, and the snake did attack, but did not swallow Rosolie as the title of the special implied. The stunt itself was called off due to safety concerns. After its premiere, ''Eaten Alive'' was widely criticized for
false advertising False advertising is the act of publishing, transmitting, distributing or otherwise publicly circulating an advertisement containing a false claim, or statement, made intentionally, or recklessly, to promote the sale of property, goods or servi ...
. One critic compared the special to '' The Mystery of Al Capone's Vaults'' — a television event that ended with a similarly disappointing outcome that did not meet promoted expectations. Though Rosolie stated that the special was intended to draw attention to wildlife conservation and the destruction of the Amazon, the special was condemned prior to its premiere by critics and the
animal rights Animal rights is the philosophy according to which many or all Animal consciousness, sentient animals have Moral patienthood, moral worth independent of their Utilitarianism, utility to humans, and that their most basic interests—such as ...
group PETA as an inhumane
publicity stunt In marketing, a publicity stunt is a planned event designed to attract the public's attention to the event's organizers or their cause. Publicity stunts can be professionally organized, or set up by amateurs. Such events are frequently utiliz ...
oriented towards shock value, resulting in calls for Discovery Channel to pull the special.


Synopsis

''Eaten Alive'' focused primarily on Rosolie's expedition to the "Floating Forest", a remote area of the
Amazon rainforest The Amazon rainforest, also called the Amazon jungle or Amazonia, is a Tropical and subtropical moist broadleaf forests, moist broadleaf tropical rainforest in the Amazon biome that covers most of the Amazon basin of South America. This basin ...
, to search for and capture a large green anaconda named "Chumana", which he believed was longer than , the length of the world's longest known anaconda. His eventual goal was to be "eaten" by the snake in an effort to promote wildlife conservation. Rosolie and his crew were unable to find Chumana, but he continued with his goal of being "eaten" by an anaconda. Rosolie was supplied with a captive, anaconda for use in the stunt, and he equipped himself with a specially designed protective suit, which was doused in pig blood as bait. As it had affected his range of motion, Rosolie removed some of the padding from his suit that protected his arms. While the snake would constrict him and attempt to bite his head, Rosolie halted the stunt after an hour, showing concern that the anaconda's wrap would break his arm. In regards to the outcome, Rosolie explained that the anaconda " otmy arm into a position where her force was fully on my exposed arm. I started to feel the blood drain out of my hand, and I felt the bone flex. And when I got to the point where I felt like it was going to snap, I had to tap out."


Development

A teaser for ''Eaten Alive'' was first broadcast during
Discovery Channel Discovery Channel, known as The Discovery Channel from 1985 to 1995, and often referred to as simply Discovery, is an American cable channel that is best known for its ongoing reality television shows and promotion of pseudoscience. It init ...
's telecast of Nik Wallenda's high wire crossings in
Chicago Chicago is the List of municipalities in Illinois, most populous city in the U.S. state of Illinois and in the Midwestern United States. With a population of 2,746,388, as of the 2020 United States census, 2020 census, it is the List of Unite ...
on November 2, 2014. The special purported to feature Paul Rosolie being "eaten" by, and retrieved from, a live anaconda. Shortly afterward, Discovery Channel released further information surrounding the special, including a statement by Rosolie. He explained that ''Eaten Alive'' was intended to draw attention to
wildlife conservation Wildlife conservation refers to the practice of protecting wild species and their habitats in order to maintain healthy wildlife species or populations and to restore, protect or enhance natural ecosystems. Major threats to wildlife include habita ...
, stating:
I've seen first-hand how the
Amazon Rainforest The Amazon rainforest, also called the Amazon jungle or Amazonia, is a Tropical and subtropical moist broadleaf forests, moist broadleaf tropical rainforest in the Amazon biome that covers most of the Amazon basin of South America. This basin ...
is being destroyed. It is so rampant that we may be the last generation with the opportunity to save it. People need to wake up to what is going on. What better way is there to shock people than to put my life on the line with the largest snake on the planet, the Green Anaconda?
The statements also implied his survival of the stunt, as the special had already been filmed. Rosolie wore a "custom-built snake-proof suit" whilst performing the stunt to keep both him and the snake safe, and to counter threats that would be encountered during the stunt. The suit consisted of multiple layers of equipment, including a cooling vest to control his body temperature, a Tychem suit to protect against
stomach acid Gastric acid or stomach acid is the acidic component – hydrochloric acid – of gastric juice, produced by parietal cells in the gastric glands of the stomach lining. In humans, the pH is between one and three, much lower than most other an ...
, a mix of
carbon fiber Carbon fiber-reinforced polymers (American English), carbon-fibre-reinforced polymers ( Commonwealth English), carbon-fiber-reinforced plastics, carbon-fiber reinforced-thermoplastic (CFRP, CRP, CFRTP), also known as carbon fiber, carbon comp ...
and chainmail armor to protect against impact and bites, and an externally supplied
oxygen mask An oxygen mask is a mask that provides a method to transfer breathing gas, breathing oxygen gas from a storage tank to the lungs. Oxygen masks may cover only the nose and mouth (oral nasal mask) or the entire face (full-face mask). They may be ma ...
covered by a carbon fiber helmet. The suit was designed to withstand up to 300 psi of pressure, about three times stronger than the grip of an anaconda, which is estimated to only be around 90 psi. Rosolie also ingested a wireless device which allowed his crew to monitor his vital signs. ''Eaten Alive'' proved to be controversial even before its premiere, attracting criticism from
animal rights Animal rights is the philosophy according to which many or all Animal consciousness, sentient animals have Moral patienthood, moral worth independent of their Utilitarianism, utility to humans, and that their most basic interests—such as ...
groups such as People for the Ethical Treatment of Animals (PETA), who argued that Rosolie's stunt was an example of
animal cruelty Cruelty to animals, also called animal abuse, animal neglect or animal cruelty, is the infliction of suffering or Injury, harm by humans upon animals, either by omission (neglect) or by commission. More narrowly, it can be the causing of harm ...
, while an online petition on Change.org urging Discovery Channel to pull the special reached over 25,000 signatures. PETA objected to the use of an animal for "entertainment", and went on to say that "making this snake use up energy by swallowing this fool and then possibly regurgitating him would have left the poor animal exhausted and deprived of the energy that he or she needs. Shame on this pseudo 'wildlife expert' for tormenting this animal, and shame on the Discovery Channel for giving him the incentive to do so."


Broadcast and reception

''Eaten Alive'' premiered on December 7, 2014, kicking off a special week of programming on Discovery Channel known as "Mega Week", which the network promoted as a "weeklong celebration of all things Discovery." The special was seen by 4.1 million viewers, making it Discovery Channel's highest-rated nature program since ''
Life Life, also known as biota, refers to matter that has biological processes, such as Cell signaling, signaling and self-sustaining processes. It is defined descriptively by the capacity for homeostasis, Structure#Biological, organisation, met ...
'' in 2010. It was also the second-most popular television program of the night on social media, behind '' Sunday Night Football''. Prior to the broadcast, alongside similar concerns for the well-being of the snake, Laura Bradley of ''
Slate Slate is a fine-grained, foliated, homogeneous, metamorphic rock derived from an original shale-type sedimentary rock composed of clay or volcanic ash through low-grade, regional metamorphism. It is the finest-grained foliated metamorphic ro ...
'' argued that ''Eaten Alive'' was a further example of Discovery Channel's recent uses of
sensationalism In journalism and mass media, sensationalism is a type of editorial tactic. Events and topics in news stories are selected and worded to excite the greatest number of readers and viewers. This style of news reporting encourages biased or emoti ...
and
pseudoscience Pseudoscience consists of statements, beliefs, or practices that claim to be both scientific and factual but are incompatible with the scientific method. Pseudoscience is often characterized by contradictory, exaggerated or unfalsifiable cl ...
to attract viewers, as opposed to airing content that is legitimately
educational Education is the transmission of knowledge and skills and the development of character traits. Formal education occurs within a structured institutional framework, such as public schools, following a curriculum. Non-formal education also fol ...
. She compared the special to '' Shark Week'' (which she described as the network's "biggest pieces of viewer bait" for "capitalizing on people's fear of
shark Sharks are a group of elasmobranch cartilaginous fish characterized by a ribless endoskeleton, dermal denticles, five to seven gill slits on each side, and pectoral fins that are not fused to the head. Modern sharks are classified within the ...
s while simultaneously misinforming the public about an animal that is actually in danger"), the aforementioned Nik Wallenda specials, and fictitious mermaid documentaries broadcast by sister network Animal Planet. Following its broadcast, ''Eaten Alive'' was widely criticized by viewers and the media for
false advertising False advertising is the act of publishing, transmitting, distributing or otherwise publicly circulating an advertisement containing a false claim, or statement, made intentionally, or recklessly, to promote the sale of property, goods or servi ...
, as the majority of the two-hour special dealt with the search for Chumana, and as the anaconda did not swallow him as was advertised. Although promotional material on Discovery Channel's website claimed that Rosolie would enter the anaconda, its press release for the special stated that there was only a possibility that he would. Reaction to the special on social media was negative, with comparisons being drawn to the online practice of
clickbait Clickbait (also known as link bait or linkbait) is a text or a thumbnail hyperlink, link that is designed to attract attention and to entice users to follow ("click") that link and view, read, stream or listen to the linked piece of online cont ...
. On an episode of the Lex Friedman podcast, Rosolie shares that he watched the documentary for the first time a day before he was to appear on a late-night show to promote the documentary and was threatened by the network in order to continue to appear on the late-night show. Rosolie also mentions that the name of the documentary was altered from 'Expedition Amazon' to 'Eaten Alive', which he felt detracted from the notion of conservation. Writing for ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in Manchester in 1821 as ''The Manchester Guardian'' and changed its name in 1959, followed by a move to London. Along with its sister paper, ''The Guardian Weekly'', ''The Guardi ...
'', Brian Moylan compared ''Eaten Alive'' to '' The Mystery of Al Capone's Vaults''—
Geraldo Rivera Geraldo Rivera (born Gerald Rivera; July 4, 1943) is an American journalist, attorney, author, and political commentator who worked at the Fox News Channel from 2001 to 2023. He hosted the tabloid talk show '' Geraldo'' from 1987 to 1998. He g ...
's infamous live television special that featured the 1986 opening of a secret vault once owned by Al Capone, which was purported to contain valuable items but ended up only containing debris. Moylan believed that much like the vault, "Rosolie is also nothing more than a lot of dust and a few empty Coke bottles." However, he did praise the style of the remainder of the special, comparing it to a horror movie and describing it as being "much more dramatic and much better than it needed to be, which is a considerable accomplishment." PETA made further remarks criticizing Discovery Channel's decision to go on with the special despite its earlier objections, arguing that "study after study has shown that entertainment features such as this one that show humans interfering with and handling wild animals are detrimental to species conservation. Rosolie knows this. Discovery knows this. Yet they chose to contrive and air this shameful stunt for ratings anyway." In a statement following the broadcast, Discovery Channel re-affirmed that the safety of Rosolie and the anaconda were a top priority, and that he "created this challenge to get maximum attention for one of the most beautiful and threatened parts of the world, the Amazon Rainforest and its wildlife. He went to great lengths to send this message and it was his absolute intention to be eaten alive." 1-800 Contacts broadcast a new commercial, featuring a character having been eaten by a snake, during ''Eaten Alive''. The ad was produced in advance of the special's announcement, and was intended to premiere in January 2015, but the company's agency Pereira & O'Dell moved up the premiere after learning of the special. The dialogue of the ad was also amended in reference to the special, with the character remarking that he hoped his predicament would "make imfamous." On Twitter, the company jokingly noted that unlike ''Eaten Alive'', "someone was actually inside the snake."


See also

* List of television series considered the worst


References


External links

* {{Portal bar, Amphibians and Reptiles, Animals, Television, United States 2010s American television specials 2014 in American television 2014 television specials Media about animal attacks Discovery Channel original programming Documentary films about nature Snakes of South America