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"Didi Tera Devar Deewana" () is a 1994
Hindi Modern Standard Hindi (, ), commonly referred to as Hindi, is the Standard language, standardised variety of the Hindustani language written in the Devanagari script. It is an official language of India, official language of the Government ...
-language
filmi Filmi () music soundtracks are music produced for India's mainstream motion picture industry and written and performed for Cinema of India, Indian cinema. In cinema, List of Indian film music directors, music directors make up the main body of c ...
song performed by
Lata Mangeshkar Lata Mangeshkar (; born Hema Mangeshkar; 28 September 1929 – 6 February 2022) was an Indian playback singer and occasional music composer. She is considered to be one of the greatest and most influential singers of the Indian subcontinent. He ...
and S. P. Balasubrahmanyam for the soundtrack of the 1994 Indian musical romantic drama film '' Hum Aapke Hain Koun..!''. The track was composed by Raamlaxman, while lyrics were written by Dev Kohli. ''Hum Aapke Hain Koun..!'' was written and directed by Sooraj R. Barjatya and produced under the banner of Rajshri Productions. The music video of "Didi Tera Devar Deewana" shows the film's ensemble cast and leads
Madhuri Dixit Madhuri Dixit Nene (Maiden and married names, née Dixit, ; born 15 May 1967) is an Indian actress and television personality. She has appeared in Madhuri Dixit filmography, over 70 Hindi films. Praised by critics for her performances and danc ...
and
Salman Khan Abdul Rashid Salim Salman Khan (; born 27 December 1965) is an Indian actor, film producer, and television personality who predominantly works in Hindi films. In a career spanning over three decades, his awards include two National Film Awa ...
dancing at a
baby shower A baby shower is a party to celebrate the Childbirth, delivery or Pregnancy, expected birth of a child. Practices vary greatly by culture, but it is often a rite of passage that celebrates through Gift, giving gifts and spending time together. Wh ...
ceremony. The song became very famous after its release, with it reaching various music charts and bagging the
Filmfare Special Award The Filmfare Special Award or Special Performance Award or Special Mention or Special Jury Award is given by the Filmfare magazine as part of its annual Filmfare Awards for Hindi films. It acknowledges a special and unique performance and encoura ...
for Mangeshkar. The purple jaded satin saree designed by
Anna Singh Ana Singh is an Indian fashion designer, mainly working for the Indian movie industry Bollywood. She has designed costumes for more than 900 films and has been working since 1989. In 2002 she was the first fashion designer to introduce actress K ...
and sported by Dixit in the video trended in the markets, being also merchandised. Dixit's dance and looks throughout the clip were met with highly positive reviews. After watching the song's video, artist
M. F. Husain Maqbool Fida Husain (17 September 1915 – 9 June 2011) was an Indian painter and film director who painted Narrative painting, narrative paintings in a modified Cubism, Cubist style. He was one of the founding members of Bombay Progressiv ...
found his muse in Dixit and went on to paint a series of paintings on her. The song is also featured on the dance rhythm video game '' Just Dance 3'' with the song credited as ''Kurio ko uddah le jana'' by ''Bollywood Rainbow''.


Music video

The video of the song features the majority of the film's cast at a celebration event where this song is being performed. To entertain the attendees that have arrived at Pooja's (
Renuka Shahane Renuka Shahane (born 7 October 1966) is an Indian actress who is widely known for her work in the Hindi and Marathi films and several television productions. She is best known as the co-presenter of the Doordarshan TV show '' Surabhi'' (1993 ...
) baby shower, her sister Nisha (
Madhuri Dixit Madhuri Dixit Nene (Maiden and married names, née Dixit, ; born 15 May 1967) is an Indian actress and television personality. She has appeared in Madhuri Dixit filmography, over 70 Hindi films. Praised by critics for her performances and danc ...
) and her husband's cousin Rita (
Sahila Chadha Sahila Chadha (Chaddha is an alternative spelling for the surname ''Chadha'') is an Indian former actress and beauty pageant titleholder. Personal life Sahila is married to actor Nimai Bali, with whom she has a daughter. Career Sahila was cro ...
) arrange a comic skit. While Nisha is presented as a pregnant lady with a pillow stuffed belly, Rita is seen in a young man's get-up which resembles that of Prem (
Salman Khan Abdul Rashid Salim Salman Khan (; born 27 December 1965) is an Indian actor, film producer, and television personality who predominantly works in Hindi films. In a career spanning over three decades, his awards include two National Film Awa ...
), Pooja's ''devar'' (younger brother-in-law). Throughout the song's lyrics, Nisha tells everyone of how Prem is ''deewana'' (crazy) and always tries to woo girls. The fake Prem, i.e. Rita, enacts the same alongside by flirting and teasing all the ladies, especially Nisha. He also hits Nisha's bum with a marigold flower using a slingshot. Afterwards, the fake Prem is shown being beaten by all the ladies present. Just then, the real Prem, who was secretly watching the comic skit, comes in and hits Nisha's bum again with a marigold flower. Following this, Prem jumps off the balcony and hangs onto the chandelier. Afraid of being caught red handed in imitating him, Nisha and Rita try to run away. Surprisingly, Prem begs pardon for his behaviour towards Nisha. The video ends with Prem faking a pregnant lady in lingerie. The clip has a large group of female dancers dancing in-sync in the background. Amongst the prominent star cast of the film, Bindu,
Himani Shivpuri Himani Bhatt Shivpuri is an Indian actress who is known for her character roles in Hindi films and Hindi soap operas. She is best known for her role in the films including '' Hum Aapke Hain Koun..!'' (1994), ''Raja'' (1995), '' Dilwale Dulhan ...
,
Priya Arun Priya Arun Berde (Maiden and married names, née Arun; born 30 July 1970) is an Indian actress who has worked in several Marathi language films. She is the wife of the actor Laxmikant Berde and is the daughter of actress Lata Arun. She joined B ...
and Laxmikant Berde are also seen throughout the video.


Production

Written by Dev Kohli, the song is composed by Raamlaxman and performed by
Lata Mangeshkar Lata Mangeshkar (; born Hema Mangeshkar; 28 September 1929 – 6 February 2022) was an Indian playback singer and occasional music composer. She is considered to be one of the greatest and most influential singers of the Indian subcontinent. He ...
and S. P. Balasubrahmanyam. ''Hum Aapke Hain Koun..!'' was Sooraj R. Barjatya's second film, following ''
Maine Pyar Kiya ''Maine Pyar Kiya'' (), also known by the initialism ''MPK'', is a 1989 Indian Hindi-language romantic musical film directed by Sooraj Barjatya in his directorial debut. Produced by Tarachand Barjatya, the film was co-written by S. M. Ahale ...
'', which also featured Kohli, Raamlaxman, Mangeshkar and Balasubrahmanyam. Raamlaxman had earlier been known for his association with the Marathi films of Dada Kondke. He had about 50 sessions with Barjatya, while the finishing of the script, and finalizing the music and recording of all songs took 3 months. According to ''The Times Of India'', "Didi Tera Devar Deewana" is inspired by
Ustad Nusrat Fateh Ali Khan Nusrat Fateh Ali Khan (, ; born Pervez Fateh Ali Khan; 13 October 1948 – 16 August 1997), also known by his initials NFAK, was a Pakistani singer, songwriter, and music director. Khan was primarily a singer of qawwali, a form of Sufi music, ...
's song "Saare Nabian". When ''Hum Aapke Hain Koun..!'' was released in
Pakistan Pakistan, officially the Islamic Republic of Pakistan, is a country in South Asia. It is the List of countries and dependencies by population, fifth-most populous country, with a population of over 241.5 million, having the Islam by country# ...
, the words "Hai Raam" were omitted from the lyrics. The film marked the beginning of Bollywood's family films in the 1990s and narrated a story of an Indian elite family. The sets of ''Hum Aapke Hain Koun..!'' mixed the contemporary designs, also saturating it with Hindu iconography and the palatial architecture was shown to be filled with people. The music video for "Didi Tera Devar Deewana" is cited as the best example to showcase the grandeur of the sets. The sequence which portrays Prem hanging on a chandelier gives the whole top view of a room full of women sporting traditional clothes. To picture various perspectives,
tracking shot In cinematography, a tracking shot is any shot where the camera follows backward, forward or moves alongside the subject being recorded. Mostly the camera’s position is parallel to the character, creating a sideway motion, tracking the chara ...
s and a variety of
camera angle The camera angle marks the specific location at which the movie camera or video camera is placed to take a shot. A scene may be shot from several camera angles simultaneously. This will give a different experience and sometimes emotion. The diff ...
s have been used.


Reception

The song gained instant fame upon its release, bringing sales of over , and topping the ''
Philips Top 10 ''Philips Top 10'' is a Record chart show that aired on Zee TV. It was named so since it was sponsored by Philips, Philips India. The name later changed to Colgate Top 10. This Indian TV countdown show started in 1994 and used chart ratings as ...
'', ''BPL Oye!'' and '' Superhit Muqabla'' before the film was released. Furthermore, the music production house,
His Master's Voice His Master's Voice is an entertainment trademark featuring a dog named Nipper, curiously peering into the horn of a wind-up gramophone. Painted by Francis Barraud in 1898, the image has since become a global symbol used across consumer elect ...
, sold over 30 lakh tapes. Lata Mangeshkar, who debuted in the 1940s as a singer, had reduced her playback activity in the 1990s, performing only selected songs. She recorded more than 10 songs for ''Hum Aapke Hain Koun..!'' Since the inception of the Best Playback Singer category at the
Filmfare Awards The Filmfare Awards are annual awards that honour artistic and technical excellence in the Indian cinema.Al The Filmfare ceremony is one of the most famous film events in India. The awards were introduced by Filmfare magazine of The Times G ...
in 1959, Mangeshkar dominated the Female Playback Singer category until 1969, when she chose to part the award with fellow singers, for encouraging them. Following this, "Didi Tera Devar Deewana" was praised on public demand with a Special award during the Filmware Awards ceremony. At the 42nd National Film Awards, Jay Borade won the Best Choreography award for all the songs featured in the film. The official citation of the award was: "''For a graceful and aesthetically pleasing choreography, contemporary and yet traditional in its adherence to Indian cultural practices.''"


Legal issues

In 1995, the Gramophone Co. of India, which owned the audio copyrights of the song, filed suit against Super Cassette Industries for bringing audio cassettes in market titled "Hum Aapke Hain Kaun", which were packaged with the same cover sleeve of Gramophone Co. India's publishings. The Delhi High Court ruled in favour of Gramophone Co. India, directing that Super Cassette Industries must not use similar packing for their product. Furthermore, they highlighted that "the record is not from the original soundtrack, being only an alternative version."


Legacy

Dixit draped a bright purple jaded satin saree with a backless khidki-blouse; the saree was reported to have cost . A scene in the film which portrays her walking down the stairs with Khan remaining stunned gaping at her was pointed out as an "iconic scene". Designed by
Anna Singh Ana Singh is an Indian fashion designer, mainly working for the Indian movie industry Bollywood. She has designed costumes for more than 900 films and has been working since 1989. In 2002 she was the first fashion designer to introduce actress K ...
, the saree was described as one of the "most talked-about saris" by both '' The Tribune'' and ''
The Times of India ''The Times of India'' (''TOI'') is an Indian English-language daily newspaper and digital news media owned and managed by the Times Group. It is the List of newspapers in India by circulation, third-largest newspaper in India by circulation an ...
''. It became popular and was made available for purchase in various shops around the world, with it selling in large numbers. Dolls sporting this outfit were also marketed. It also set a trend for purple colour in wedding seasons. With increasing appeal, the subsequent film's poster showed only Dixit in the purple saree whereas initially she was placed besides Khan. In 2012, the romantic comedy film ''
Shirin Farhad Ki Toh Nikal Padi ''Shirin Farhad Ki Toh Nikal Padi'' () is a 2012 Indian Hindi-language romantic comedy film directed by Bela Bhansali Sehgal, starring Farah Khan, Boman Irani, Kavin Dave, Shammi, Kurush Deboo and Daisy Irani. The film takes its inspiration f ...
'' also used the same saree in their film's poster. Painter Maqbool Fida Hussain found his muse in Madhuri Dixit after watching the part of ''Hum Aapke Hai Koun...!'' where "Didi Tera Devar Deewana" is performed. He went on to watch the film 67 times. About Dixit's dance in the song Hussain confessed, "That movement of the hips is out of this world. I have never seen such a dancer, and I have seen the best. Her words are transformed into body language." He painted a series of paintings inspired from Dixit. ''Madhuri as Menaka with Vishwamitra'', ''Madhuri as Radha with Nand Lala'', ''Madhuri playing tennis at Wimbledon'' were some of those paintings. The Menaka painting was inspired from the famous painting of
apsara Apsaras (, , Khmer language, Khmer: អប្សរា are a class of celestial beings in Hinduism, Hindu and Culture of Buddhism, Buddhist culture. They were originally a type of female spirit of the clouds and waters, but, later play ...
Menaka as painted by Raja Ravi Verma. Another painting also showed Dixit with
Meryl Streep Mary Louise "Meryl" Streep (born June 22, 1949) is an American actress. Known for her versatility and adept accent work, she has been described as "the best actress of her generation". She has received numerous accolades throughout her career ...
leaning over a bridge in Madison County and
Clint Eastwood Clinton Eastwood Jr. (born May 31, 1930) is an American actor and film director. After achieving success in the Western (genre), Western TV series ''Rawhide (TV series), Rawhide'', Eastwood rose to international fame with his role as the "Ma ...
on horseback below. The painting ''Nautanki'' showed Dixit with a backless blouse turning behind like the step in "Didi Tera Devar Deewana", however this time sporting a nine yards Maharashtrian saree. Hussain formed a collaborative company, Madhuri-McBull Creations, which went on to produce the film '' Gaja Gamini'' in 2000 that had Dixit playing various roles like
Shakuntala Shakuntala () is a heroine in ancient Indian literature, best known for her portrayal in the ancient Sanskrit play '' Abhijnanashakuntalam'' (The Recognition of Shakuntala), written by the classical poet Kalidasa in the 4th or 5th century AD ...
and
Mona Lisa The ''Mona Lisa'' is a half-length portrait painting by the Italian artist Leonardo da Vinci. Considered an archetypal masterpiece of the Italian Renaissance, it has been described as "the best known, the most visited, the most written about, ...
. He was also humorously being referred to as "Madhuri Fida Hussain" (meaning: Madhuri-obsessed Hussain). The song was included in the 4-CD Collector's Exclusive pack ''60 years of Rajshri: A Retrospect'' released by Sa Re Ga Ma in 2006. In 2014, twenty years after the film's release, the song was called "a song for every season" by ''The Times of India''.


References


External links

* {{authority control 1994 songs Songs written for Hindi-language films Lata Mangeshkar songs Songs with music by Raam Laxman