Winning Appliances is an Australian-family-owned kitchen and laundry appliance specialist. The company operates showrooms across Australia and sells various kitchen and laundry appliances. Its national headquarters are in Redfern,

Sydney Sydney is the capital city of the States and territories of Australia, state of New South Wales and the List of cities in Australia by population, most populous city in Australia. Located on Australia's east coast, the metropolis surrounds Syd ...

History

Winning Appliances was founded in 1906 by Richard William Winning. He believed that the

carriage A carriage is a two- or four-wheeled horse-drawn vehicle for passengers. In Europe they were a common mode of transport for the wealthy during the Roman Empire, and then again from around 1600 until they were replaced by the motor car around 1 ...

, hardware and saddlery trade was a substantial enough industry for him to establish his own business, incorporating R.W. Winning Pty Ltd. The company was initially registered as R.W. Winning & Co., Manufacturers Representative, after securing agency agreements with agencies in England. In 1911, RW Winning began representing the Barnsley company, a manufacturer of

knives A knife (: knives; from Old Norse 'knife, dirk') is a tool or weapon with a cutting edge or blade, usually attached to a handle or hilt. One of the earliest tools used by humanity, knives appeared at least 2.5 million years ago, as evidenced ...

and

tools A tool is an object that can extend an individual's ability to modify features of the surrounding environment or help them accomplish a particular task. Although many animals use simple tools, only human beings, whose use of stone tools dates ...

for the leather and grinding trade.Arbouw, J, and Murray, J, 1996, Family Business, Volume Two, Focus Publishing, Edgecliff, Sydney. Alongside horse and carriage products, R. W. Winning & Co. represented the

Pyrex Pyrex (trademarked as ''PYREX'' and ''pyrex'') is a brand introduced by Corning Inc. in 1915, initially for a line of clear, low-thermal-expansion borosilicate glass used for laboratory glassware and kitchenware. It was later expanded in the 1 ...

company, which made Corningware, and the Royal Stafford China company. R. W. Winning & Co. sourced international products during

World War I World War I or the First World War (28 July 1914 – 11 November 1918), also known as the Great War, was a World war, global conflict between two coalitions: the Allies of World War I, Allies (or Entente) and the Central Powers. Fighting to ...

and through the 1920s and was able to weather the depression. In the 1930s the company obtained the agency for A Simpson & Son Ltd, an

Adelaide Adelaide ( , ; ) is the list of Australian capital cities, capital and most populous city of South Australia, as well as the list of cities in Australia by population, fifth-most populous city in Australia. The name "Adelaide" may refer to ei ...

manufacturer of a vast range of metalware and cooking equipment. When Simpson's moved into manufacturing whitegoods, the Winning family followed suit and entered the same market. The demand for

gas stove A gas stove is a Kitchen stove, stove that is fuelled by flammable gas such as natural gas, propane, butane, liquefied petroleum gas or syngas. Before the advent of gas, cooking stoves relied on solid fuels, such as coal or wood. The first gas sto ...

electric ranges An electric stove, electric cooker or electric range is a stove with an integrated Heating element, electrical heating device to cooking, cook and baking, bake. Electric stoves became popular as replacements for solid-fuel (wood or coal) stoves w ...

and petrol-powered and electric wringer

washing machine A washing machine (laundry machine, clothes washer, washer, or simply wash) is a machine designed to laundry, launder clothing. The term is mostly applied to machines that use water. Other ways of doing laundry include dry cleaning (which uses ...

s increased after

World War II World War II or the Second World War (1 September 1939 – 2 September 1945) was a World war, global conflict between two coalitions: the Allies of World War II, Allies and the Axis powers. World War II by country, Nearly all of the wo ...

, which resulted in R.W. Winning & Co. expanding staff numbers. Over the years, few agencies have been lost, and although the company still acts as a selling agent for certain products, it has become a recognised retailer in its own right. The company was the first to introduce front loader washing machines into the Australian market, and units were delivered to retail outlets as well as installed into new properties on behalf of developers. Winning Appliances became an Australian pioneer in offering households white goods which were attractively displayed in kitchen settings. The first showroom was in Clarence Street before it was eventually moved to its current flagship site in Philip Street, Redfern. The Winning family retains 100 per cent ownership of the business and trades as Winning Appliances Pty Ltd. The company significantly increased its ranges of products and services in the 1990s, and now has seven stores in

New South Wales New South Wales (commonly abbreviated as NSW) is a States and territories of Australia, state on the Eastern states of Australia, east coast of :Australia. It borders Queensland to the north, Victoria (state), Victoria to the south, and South ...

, in Brookvale, Crows Nest, Narellan,

Newcastle Newcastle usually refers to: *Newcastle upon Tyne, a city and metropolitan borough in Tyne and Wear, England, United Kingdom *Newcastle-under-Lyme, a town in Staffordshire, England, United Kingdom *Newcastle, New South Wales, a metropolitan area ...

, Northmead, Redfern and Taren Point, two in

Queensland Queensland ( , commonly abbreviated as Qld) is a States and territories of Australia, state in northeastern Australia, and is the second-largest and third-most populous state in Australia. It is bordered by the Northern Territory, South Austr ...

, in Fortitude Valley and Indooroopilly, two in Victoria,

Brighton Brighton ( ) is a seaside resort in the city status in the United Kingdom, city of Brighton and Hove, East Sussex, England, south of London. Archaeological evidence of settlement in the area dates back to the Bronze Age Britain, Bronze Age, R ...

(previously Michael's), Richmond and one in The Australian Capital Territory in Kingston. Its

Brisbane Brisbane ( ; ) is the List of Australian capital cities, capital and largest city of the States and territories of Australia, state of Queensland and the list of cities in Australia by population, third-most populous city in Australia, with a ...

showroom was opened in August 2011 and was the first store nationally to include bathroom fixtures and fittings. The second store opened in November 2012 in Indooroopilly. In 2005, John Winning, son of former CEO John Winning Senior, launched Appliances Online as an online venture of Winning Appliances, servicing the white goods market. The company later purchased and re-launched Big Brown Box from Thorn Group, selling audio-visual products such as televisions. In November 2011, John Murphy stepped down as General Manager of Winning Appliances and was appointed CEO, while also continuing to lead Appliances Online, before becoming CEO of the Winning Group in 2012. The Winning Group comprises Appliances Online, Winning Appliances, Handy Crew (Which has now been re-branded as Winning Services) and Home Clearance. In 2012, Winning Appliances launched a national cooking competition and online food community called Best Home Chef. The top 25 recipes were chosen from the website and the winner was selected by a judging panel at a live cook-off final in May 2013 at Winning Appliances' new Redfern showroom. In June 2014 Winning Appliances expanded into the Western Australia market through its acquisition of Kitchen HQ. In 2015, David Woollcott, previously the sales director at Miele, was appointed the new CEO of Winning Appliances, replacing David Crane. In 2016, Winning Appliances expanded into The Australian Capital Territory with the first

Canberra Canberra ( ; ) is the capital city of Australia. Founded following the Federation of Australia, federation of the colonies of Australia as the seat of government for the new nation, it is Australia's list of cities in Australia, largest in ...

Flagship Showroom opening in December. The new Redfern Flagship Showroom was recognised at the 2014 World Retail Awards in

Paris Paris () is the Capital city, capital and List of communes in France with over 20,000 inhabitants, largest city of France. With an estimated population of 2,048,472 residents in January 2025 in an area of more than , Paris is the List of ci ...

. In July 2018, Winning Appliances acquired Michael's Appliance Centre, a deal which saw Michael Wood become an ambassador for the John Winning-owned company, while also announcing plans for two new store projects, a new flagship showroom in Richmond, Victoria; and a new showroom in Myaree,

Western Australia Western Australia (WA) is the westernmost state of Australia. It is bounded by the Indian Ocean to the north and west, the Southern Ocean to the south, the Northern Territory to the north-east, and South Australia to the south-east. Western Aust ...

. The new Richmond showroom will become Winning Appliance's 15th showroom and fifth flagship showroom, alongside Fortitude Valley, Kingston, Redfern and Osborne Park showrooms.

Awards

* Australian Catalogue Association Awards, Home Entertainment – Whitegoods award for catalogues with distribution greater than 250,000. *

City of Sydney The City of Sydney is the Local government in Australia, local government area covering the Sydney central business district and surrounding inner city suburbs of the Greater Sydney, New South Wales, Australia. Established by Act of Parliament ...

Business Awards – 2012 Online Business of the Year

Sponsorships

Winning Appliances has a long association with the

sailing Sailing employs the wind—acting on sails, wingsails or kites—to propel a craft on the surface of the ''water'' (sailing ship, sailboat, raft, Windsurfing, windsurfer, or Kitesurfing, kitesurfer), on ''ice'' (iceboat) or on ''land'' (Land sa ...

industry. The company sponsored the 2011 18 ft Winning Appliances JJ Giltinan Invitation Race. The company also donated its boat, the MV JBW, to the Cruising Yacht Club of Australia for use as the Radio Relay Vessel during the Sydney to Hobart Yacht Race. Winning Appliances was the

naming rights Naming rights are a financial transaction and form of advertising or memorialization where a corporation, person, or other entity purchases the right to name a facility, object, location, program, or event (most often sports venues), typical ...

sponsor of the Walkinshaw Andretti United Holden Commodore ZB of Scott Pye in

2019 This was the year in which the first known human case of COVID-19 was documented, preceding COVID-19 pandemic, the pandemic which was declared by the World Health Organization the following year. Up to that point, 2019 had been described as ...

.New winning partnership for Walkinshaw Andretti United
''

Auto Action ''Auto Action'' is an Australian motorsport magazine. The first edition was published on 24 February 1971. It became part of Australian Consolidated Press and was included in its 2012 sale to Bauer Media Group Heinrich Bauer Publishing (), t ...

'' 4 October 2018

References

External links

*{{official website, http://www.winningappliances.com.au/ Consumer electronics retailers of Australia Furniture retailers of Australia Home appliance manufacturers of Australia Retail companies established in 1906 1906 establishments in Australia