American Red Cross Clubmobile Service
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The American Red Cross Clubmobile Service was a mobile
service club A service club or service organization is a Volunteering, voluntary nonprofit organization where members meet regularly to perform Charity (practice), charitable works either by direct hands-on efforts or by raising money for other organizations. ...
created during
World War II World War II or the Second World War (1 September 1939 – 2 September 1945) was a World war, global conflict between two coalitions: the Allies of World War II, Allies and the Axis powers. World War II by country, Nearly all of the wo ...
staffed by
American Red Cross The American National Red Cross is a Nonprofit organization, nonprofit Humanitarianism, humanitarian organization that provides emergency assistance, disaster relief, and disaster preparedness education in the United States. Clara Barton founded ...
volunteers, often referred to as "Clubmobile girls" or "Donut Dollies," who provided servicemen with food, entertainment, and "a connection to home." Prominent
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Banker and American Red Cross Commissioner to
Great Britain Great Britain is an island in the North Atlantic Ocean off the north-west coast of continental Europe, consisting of the countries England, Scotland, and Wales. With an area of , it is the largest of the British Isles, the List of European ...
, Harvey D. Gibson, conceived of the Clubmobile Service to provide dispersed
troop A troop is a military sub-subunit, originally a small formation of cavalry, subordinate to a squadron. In many armies a troop is the equivalent element to the infantry section or platoon. Exceptions are the US Cavalry and the King's Troo ...
s stationed in Great Britain and on European battlefronts with access to the services typical of the recreational clubs found in large cities. The Clubmobile was a "single-decker bus fitted with coffee and doughnut-making equipment" as well as "
chewing gum Chewing gum is a soft, cohesive substance designed to be chewed without being swallowed. Modern chewing gum is composed of gum base, sweeteners, softeners/plasticizers, flavors, colors, and, typically, a hard or powdered polyol coating. Its tex ...
,
cigarette A cigarette is a narrow cylinder containing a combustible material, typically tobacco, that is rolled into Rolling paper, thin paper for smoking. The cigarette is ignited at one end, causing it to smolder; the resulting smoke is orally inhale ...
s,
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s,
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, a
phonograph A phonograph, later called a gramophone, and since the 1940s a record player, or more recently a turntable, is a device for the mechanical and analogue reproduction of sound. The sound vibration Waveform, waveforms are recorded as correspond ...
, and vinyls." The services provided by the Clubmobile were free, although some Clubmobiles began charging for food after 1942. The original Clubmobiles operated from late 1942 until 1946, traveling throughout Great Britain and
Europe Europe is a continent located entirely in the Northern Hemisphere and mostly in the Eastern Hemisphere. It is bordered by the Arctic Ocean to the north, the Atlantic Ocean to the west, the Mediterranean Sea to the south, and Asia to the east ...
.


History

The first Clubmobile was a British
Ford Ford commonly refers to: * Ford Motor Company, an automobile manufacturer founded by Henry Ford * Ford (crossing), a shallow crossing on a river Ford may also refer to: Ford Motor Company * Henry Ford, founder of the Ford Motor Company * Ford F ...
, with a 700-watt and 10-horsepower engine, staffed with three American Red Cross women who traveled throughout Great Britain, beginning on October 22, 1942. After the first month of operation, the staffers requested that it would be standard for the vehicle to be supplied with records, gum, candy, cigarettes, and
first aid kit A first aid kit or medical kit is a collection of supplies and equipment used to give First aid, immediate medical treatment, primarily to treat injuries and other mild or moderate medical conditions. There is a wide variation in the contents o ...
s to improve their services. After successful operations of the initial Clubmobile service in 1942, the American Red Cross expanded their Clubmobile services, and began using remodeled
London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
Green Line buses in 1943. These Clubmobiles were each fitted with a kitchen consisting of a built-in doughnut machine and a primus stove for heating water for
coffee Coffee is a beverage brewed from roasted, ground coffee beans. Darkly colored, bitter, and slightly acidic, coffee has a stimulating effect on humans, primarily due to its caffeine content, but decaffeinated coffee is also commercially a ...
. One side of the kitchen opened out for serving food and drinks, while the rear of the Clubmobile consisted of a "lounge" area with built-in benches that also doubled as sleeping bunks. The first instance in which Clubmobile services were provided on a large scale was during the
Invasion of Normandy Operation Overlord was the codename for the Battle of Normandy, the Allied operation that launched the successful liberation of German-occupied Western Europe during World War II. The operation was launched on 6 June 1944 ( D-Day) with the ...
in June 1944. Around 100 GMC trucks were converted into Clubmobiles, each of which was driven and staffed by three American women. Like the original Clubmobiles, these trucks were also fitted with mini-kitchens. After the invasion, ten groups of Red Cross Clubmobile girls, with eight Clubmobiles per group, were sent to
France France, officially the French Republic, is a country located primarily in Western Europe. Overseas France, Its overseas regions and territories include French Guiana in South America, Saint Pierre and Miquelon in the Atlantic Ocean#North Atlan ...
. From this point on, the Clubmobiles traveled with the rear echelon of the
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and received their orders from the
Army An army, ground force or land force is an armed force that fights primarily on land. In the broadest sense, it is the land-based military branch, service branch or armed service of a nation or country. It may also include aviation assets by ...
for the duration of World War II. On May 23, 2012, S. Res 471 was passed, “commending the efforts of the women of the American Red Cross Clubmobiles for exemplary service during the Second World War.”


Volunteer recruitment process

The Red Cross required female applicants for postings overseas to be between the ages of twenty-five and thirty-five, college graduates, single, and "healthy, physically hardy, sociable and attractive." Red Cross recruiters considered reference letters,
physical examination In a physical examination, medical examination, clinical examination, or medical checkup, a medical practitioner examines a patient for any possible medical signs or symptoms of a Disease, medical condition. It generally consists of a series of ...
s, and personal interviews to ensure new volunteers were a good fit for their respective roles. Despite the nature of this work being that of volunteering, application was a very competitive process, as the Red Cross only accepted one in six applicants.


Duties of staffers

The foremost duty of the American Red Cross women who volunteered their service on Clubmobiles was to lift the morale of homesick
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overseas during World War II. While their concrete responsibilities extended to providing servicemen with food and entertainment, their most significant contributions were intangible, as there was an emphasis on the character and conduct of volunteers. Volunteers received extended training and briefing to deliver the servicemen with the proper kind of support: "They knew the right slang, had the right look, knew how to take and make a
wisecrack Wit is a form of intelligent humour—the ability to say or write things that are clever and typically funny. Someone witty, also known as a wit, is a person skilled at wit, making spontaneous one-line or single-phrase jokes. Forms of wit incl ...
, and knew how to talk about
baseball Baseball is a bat-and-ball games, bat-and-ball sport played between two team sport, teams of nine players each, taking turns batting (baseball), batting and Fielding (baseball), fielding. The game occurs over the course of several Pitch ...
and
apple pie An apple pie is a pie in which the principal filling is apples. Apple pie is often served with whipped cream, ice cream ("apple pie à la mode"), custard or cheddar cheese. It is generally double-crusted, with pastry both above and below the ...
." Volunteers were instructed to encourage banter, look through photos with servicemen, and listen to their stories. The women who worked the Clubmobiles were initially stationed in a town near
American Army The United States Army (USA) is the primary land service branch of the United States Department of Defense. It is designated as the Army of the United States in the United States Constitution.Article II, section 2, clause 1 of the United Stat ...
installations and traveled to a different army base daily. The Clubmobile volunteers continued their service throughout France,
Belgium Belgium, officially the Kingdom of Belgium, is a country in Northwestern Europe. Situated in a coastal lowland region known as the Low Countries, it is bordered by the Netherlands to the north, Germany to the east, Luxembourg to the southeas ...
,
Luxembourg Luxembourg, officially the Grand Duchy of Luxembourg, is a landlocked country in Western Europe. It is bordered by Belgium to the west and north, Germany to the east, and France on the south. Its capital and most populous city, Luxembour ...
, and
Germany Germany, officially the Federal Republic of Germany, is a country in Central Europe. It lies between the Baltic Sea and the North Sea to the north and the Alps to the south. Its sixteen States of Germany, constituent states have a total popu ...
until
V-E Day Victory in Europe Day is the day celebrating the formal acceptance by the Allies of World War II of Germany's unconditional surrender of its armed forces on Tuesday, 8 May 1945; it marked the official surrender of all German military operations ...
in 1945 and provided limited service in
Great Britain Great Britain is an island in the North Atlantic Ocean off the north-west coast of continental Europe, consisting of the countries England, Scotland, and Wales. With an area of , it is the largest of the British Isles, the List of European ...
and
Germany Germany, officially the Federal Republic of Germany, is a country in Central Europe. It lies between the Baltic Sea and the North Sea to the north and the Alps to the south. Its sixteen States of Germany, constituent states have a total popu ...
until 1946.Fay, Elma Ernst, U.S.R.C. (November 200
"A Brief History of Red Cross Clubmobiles in WWII"
Accessed December 2012
A variation of the Clubmobiles would also operate during the
Korean War The Korean War (25 June 1950 – 27 July 1953) was an armed conflict on the Korean Peninsula fought between North Korea (Democratic People's Republic of Korea; DPRK) and South Korea (Republic of Korea; ROK) and their allies. North Korea was s ...
. During the
Vietnam War The Vietnam War (1 November 1955 – 30 April 1975) was an armed conflict in Vietnam, Laos, and Cambodia fought between North Vietnam (Democratic Republic of Vietnam) and South Vietnam (Republic of Vietnam) and their allies. North Vietnam w ...
, a similar program operated as Supplemental Recreation Overseas Program.


Gendered expectations and experiences

In the case of the American Red Cross and its Clubmobile program, it is true that unemployed women could experience life outside the domestic sphere while making meaningful contributions to their country's war efforts. However, the expectations female volunteers were expected to meet in their contributions were based on traditional notions of
femininity Femininity (also called womanliness) is a set of attributes, behaviors, and Gender roles, roles generally associated with women and girls. Femininity can be understood as Social construction of gender, socially constructed, and there is also s ...
. It is additionally valuable to consider that as a result of the application process and requirements, the demographic of Clubmobile volunteers produced was quite uniform in that these women were "by and large,
white White is the lightest color and is achromatic (having no chroma). It is the color of objects such as snow, chalk, and milk, and is the opposite of black. White objects fully (or almost fully) reflect and scatter all the visible wa ...
,
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to
upper class Upper class in modern societies is the social class composed of people who hold the highest social status. Usually, these are the wealthiest members of class society, and wield the greatest political power. According to this view, the upper cla ...
and formally educated." Clubmobile girls were careful to avoid "mannish"
stereotype In social psychology, a stereotype is a generalization, generalized belief about a particular category of people. It is an expectation that people might have about every person of a particular group. The type of expectation can vary; it can ...
s in how they presented. Because these women ultimately stood to remind servicemen of their significant others back home, there was an unenforceable expectation that they take the time to apply
lipstick Lipstick is a cosmetics, cosmetic product used to apply coloration and texture to lips, often made of wax and oil. Different pigments are used to produce color, and minerals such as silica may be used to provide texture. The use of lipstick ...
,
nail polish Nail polish (also known as nail varnish in British English or nail enamel) is a lacquer that can be applied to the human Nail (anatomy), fingernails or toenails to decorate and protect the nail plates. The formula has been revised repeatedly t ...
, and
perfume Perfume (, ) is a mixture of fragrance, fragrant essential oils or aroma compounds (fragrances), Fixative (perfumery), fixatives and solvents, usually in liquid form, used to give the human body, animals, food, objects, and living-spaces an agre ...
before interacting with servicemen. These women were instructed to abstain from forming any romantic connections with the men they serviced. Perhaps it is, for this reason, Clubmobile women recall "feeling like a museum piece" for men to admire, but only from a proper distance. In addition to the aesthetic expectations grounded in traditional notions of femininity, the nature of much of the work the Clubmobile volunteers did not deviate much from the kind of domestic work these women were expected to do on the home front before the war: "The work they did was traditionally defined as "women's": they cooked, cleaned up, and waited on men." While the standards Clubmobile volunteers were held to appear to have pandered to traditional ideals of femininity, centered on beauty, poise, and work that resembles the jobs typical of a
homemaker Homemaking is mainly an American English, American and Canadian English, Canadian term for the management of a home, otherwise known as housework, housekeeping, housewifery or household management. It is the act of overseeing the organizational ...
, volunteers were still able to do meaningful work that temporarily granted them exposure to the
public sector The public sector, also called the state sector, is the part of the economy composed of both public services and public enterprises. Public sectors include the public goods and governmental services such as the military, law enforcement, pu ...
. It is likely for this reason scholars cite volunteer work as a meaningful outlet for the wartime woman. This sentiment is echoed in the
primary source In the study of history as an academic discipline, a primary source (also called an original source) is an Artifact (archaeology), artifact, document, diary, manuscript, autobiography, recording, or any other source of information that was cre ...
s recovered from this time in which Clubmobile women describe the nature of their work as "wonderful" and deeply rewarding. In a letter home, one volunteer wrote that she felt "fortunate to be in Clubmobile," adding that she "wouldn't trade er experiencefor anything else." Perhaps seeing the men around them abandon all of their pre-war obligations to join their country's armed forces in conjunction with great urges from the
government A government is the system or group of people governing an organized community, generally a State (polity), state. In the case of its broad associative definition, government normally consists of legislature, executive (government), execu ...
to "do your part" was the catalyst in women flocking to the Red Cross as a medium for wartime work. However, it was likely the connections women made in their work that propelled them to persist in their jobs, regardless of how difficult the circumstances may be or the extent to which the nature of their work mirrored domestic expectations.


References


Further reading

*Korson, George (1945) ''At His Side: The Story of the American Red Cross Overseas in World War II.'' New York: Coward-McCann. *Madison, James H. (2007) ''Slinging Doughnuts for the Boys: An American Woman in World War II''. Bloomington: Indiana University Press. *Morgan, Marjorie Lee, ed. (1982) ''The Clubmobile - the ARC in the storm''. St. Petersburg, FL: Hazlett Print. & Pub. *Rexford, Oscar Whitelaw, ed. (1989) ''Battlestars & Doughnuts: World War II Clubmobile Experiences Of Mary Metcalfe Rexford.'' St. Louis: Patrice Press. *Yellin, Emily (2004) ''Our Mothers' War: American Women at Home and at the Front During World War II''. New York: Free Press. Urea, Luis Alberto (2023) Good Night Irene New York: Little Brown and Company


External links


The Donut Dollies
a website dedicated to the story of the American women who volunteered to go to Vietnam to help the troops forget about the war. {{Authority control American Red Cross Volunteer organizations in the United States United States in World War II Women in World War II