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Kleenex
Kleenex is a brand name primarily known for their line of facial tissues. Often used informally as a genericized trademark for facial tissue, ''Kleenex'' is a registered trademark of Kimberly-Clark applied to products made in 78 countries. The brand has other paper products like Paper napkin, napkins and toilet roll. History Kleenex began during the First World War when the Cellucotton company developed a crepe paper gas mask filter. In the 1920s, the product was modified into the menstrual pad Kotex. A further modification of the original crepe paper made it thinner and softer, and the resultant 1924 product was called "Kleenex" and marketed as a cold cream remover. In line with the company's requirements for their brand names to be short, easy to say, and easy to explain, the name Kleenex was selected as the "Kleen" portion of the name denotes its cleansing purpose with a sensational spelling of the word "clean". The "ex" was added to show that Kleenex was of the family of pro ...
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Kimberly-Clark
Kimberly-Clark Corporation is an American multinational consumer goods and personal care corporation that produces mostly paper-based consumer products. The company manufactures sanitary paper products and surgical & medical instruments. Kimberly-Clark brand name products include Kleenex facial tissue, Kotex feminine hygiene products, Cottonelle, Scott and Andrex toilet paper, Wypall utility wipes, KimWipes scientific cleaning wipes and Huggies disposable diapers and baby wipes. Founded in Neenah, Wisconsin, in 1872 and based in the Las Colinas section of Irving, Texas, since 1985, the company operated its own paper mills around the world for decades, but closed the last of those in 2012. With recent annual revenues topping $18 billion per year, Kimberly-Clark is regularly listed among the Fortune 500. As of March 2020, the company had approximately 40,000 employees. History Kimberly, Clark and Co. was founded in 1872 by John A. Kimberly, Havilah Babcock, Cha ...
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Kimberly-Clark Brands
Kimberly-Clark Corporation is an American multinational corporation, multinational consumer goods and personal care corporation that produces mostly pulp and paper industry, paper-based consumer products. The company manufactures sanitary paper products and surgical & medical instruments. Kimberly-Clark brand name products include Kleenex facial tissue, Kotex feminine hygiene products, Cottonelle, Scott Paper Company, Scott and Andrex toilet paper, Wypall utility wipes, KimWipes scientific cleaning wipes and Huggies disposable diapers and baby wipes. Founded in Neenah, Wisconsin, in 1872 and based in the Las Colinas section of Irving, Texas, since 1985, the company operated its own paper mills around the world for decades, but closed the last of those in 2012. With recent annual revenues topping $18 billion per year, Kimberly-Clark is regularly listed among the Fortune 500. As of March 2020, the company had approximately 40,000 employees. History Kimberly, Clark and Co. was fo ...
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Facial Tissue
Facial tissue and paper handkerchief refers to a class of soft, absorbent, disposable papers that are suitable for use on the face. They are disposable alternatives for cloth handkerchiefs. The terms are commonly used to refer to the type of tissue paper, paper tissue, usually sold in boxes, that is designed to facilitate the expulsion of nasal mucus from the Human nose, nose (nose-blowing) although it may refer to other types of facial tissues such as napkins and wipes. Facial tissues are often referred to simply as "tissues", or (in Canada and the United States) by the generic trademark "Kleenex", which popularized the invention and its use outside of Japan. Manufacture Facial tissue and paper handkerchiefs are made from the lowest basis weights tissue paper (14–18 g/m2). The surface is often made smoother by light calendering. These paper types consist usually of 2–3 plies. Because of high quality requirements the base tissue is normally made entirely from pure pulp (pape ...
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Little Lulu
''Little Lulu'' is a comic strip created in 1935 by American author Marjorie Henderson Buell. The character, Lulu Moppet, debuted in ''The Saturday Evening Post'' on February 23, 1935, in a single panel, appearing as a flower girl at a wedding and mischievously strewing the aisle with banana peels. ''Little Lulu'' replaced Carl Anderson's '' Henry'', which had been picked up for distribution by King Features Syndicate. The ''Little Lulu'' panel continued to run weekly in ''The Saturday Evening Post'' until December 30, 1944. ''Little Lulu'' was created as a result of Anderson's success. Schlesinger Library curator Kathryn Allamong Jacob wrote: :Lulu was born in 1935, when ''The Saturday Evening Post'' asked Buell to create a successor to the magazine’s ''Henry'', Carl Anderson’s stout, mute little boy, who was moving on to national syndication. The result was Little Lulu, the resourceful, equally silent (at first) little girl whose loopy curls were reminiscent of the a ...
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Man Of Steel, Woman Of Kleenex
"Man of Steel, Woman of Kleenex" is a 1969 essay in which science fiction author Larry Niven details the problems that Superman would face in sexual intercourse and sexual reproduction, reproduction with a human woman, using arguments based on humorous reconciliation between physics, biology and the abilities of Kryptonians as presented in Superman comic books. Summary The issues discussed include Superman's loss of physical control during intercourse, the presumed "super powers" of Superman's sperm cells, genetic incompatibility between humans and Kryptonians and the dangers the woman would face during gestation. The title is a reference to the power and invulnerability indicated by Superman's epithet "Man of Steel", contrasting it with the relative fragility – like Kleenex brand facial tissue – of a human. The hypothetical woman is referred to in the essay as "LL", the initials of three women Superman has been romantically involved with: Lois Lane, Lana Lang and Lori Lem ...
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Huggies
Huggies is an American brand that sells disposable diapers and baby wipes that is marketed by American company Kimberly-Clark. Huggies were first test marketed in 1968, then introduced to the public in 1977 to replace the Kimbies brand. History Kimberly-Clark started delving into the diaper market in 1966. They introduced the Kimbies brand of diapers in 1968. Kimberly-Clark scientist Frederick J. Hrubecky designed the initial diaper and was granted a patent in 1973. Hrubecky experimented with diaper technology that included body contouring which would adapt better than standard fit diapers. Kimberly-Clark installed $1 million of fold production equipment, including the first experimental folding machine in a mill in Memphis, Tennessee. Hrubecky incorporated diaper adhesive tapes that replaced safety pins after consumer tests in Denver and Salt Lake City proved they were one of the best features. Kimbies production suffered in the early 1970s after a strike occurred at the Memp ...
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Brands That Became Generic
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and store value as brand equity for the object identified, to the benefit of the brand's customers, its owners and shareholders. Brand names are sometimes distinguished from generic or store brands. The practice of branding—in the original literal sense of marking by burning—is thought to have begun with the ancient Egyptians, who are known to have engaged in livestock branding and branded slaves as early as 2,700 BCE. Branding was used to differentiate one person's cattle from another's by means of a distinctive symbol burned into the animal's skin with a hot branding iron. If a person stole any of the cattle, anyone else who saw the symbol could deduce the actual owner. The term has been extended to mean a strategic personality for a pr ...
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Kotex
Kotex (; ) is an American brand of menstrual hygiene products, which includes the Kotex maxi, thin and ultra-thin pads, the Security tampons, and the Lightdays pantiliners. Most recently, the company has added U by Kotex to its menstrual hygiene product line. Kotex is owned and managed by Kimberly-Clark, a consumer products corporation active in more than 80 countries. History The modern, commercial, disposable pads started in the late nineteenth century with the company in Germany, and Johnson & Johnson in the United States. In the UK, the Birmingham firm of Southall Brothers & Barclay was advertising "sanitary towels" in ''The Family Doctor and Home Medical Adviser'' in the early 1890s. In the United States, Kotex was launched in 1920 by Kimberly-Clark to make use of leftover cellucotton (wood pulp fiber) from World War One bandages. An employee noted that the pads had a "cotton-like texture" which was abbreviated to "cot-tex" and then made the product name with alterna ...
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Wetness Indicator
A wetness indicator is a common feature in many disposable diapers and toilet training pants. It is a feature that reacts to exposure of liquid as a way to discourage the wearer to urinate in the training pants, or as an indicator to a caregiver that a diaper needs changing. Types * "Fade when wet" is a feature in most training pants that has small graphics which fade as a reaction to liquid, specifically urine. * "Feel wet" is a feature used in some training pants that lets the wearer know when they are wet by feeling. Nowadays few training pants use this feature. * "Color Change When Wet" is now the most common version of wetness indicator in baby diapers, consisting of a yellow stripe that goes from the front to the back of the diaper. This stripe often includes bromophenol blue, which changes color in accordance to pH. The stripe turns blue after a minute or two as a reaction to urine. During the transition when the wetness indicator is reacting to the baby's urine; the stripe ...
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Brand Name
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and store value as brand equity for the object identified, to the benefit of the brand's customers, its owners and shareholders. Brand names are sometimes distinguished from Generic brand, generic or store brands. The practice of branding—in the original literal sense of marking by burning—is thought to have begun with the ancient Egyptians, who are known to have engaged in livestock branding and branded slaves as early as 2,700 BCE. Branding was used to differentiate one person's cattle from another's by means of a distinctive symbol burned into the animal's skin with a hot branding iron. If a person stole any of the cattle, anyone else who saw the symbol could deduce the actual owner. The term has been extended to mean a strategic person ...
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