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Subvertising
Subvertising (a portmanteau of ''subversion (political), subvert'' and ''advertising'') is the practice of making spoofs or parody, parodies of corporation, corporate and politics, political advertising, advertisements. The cultural critic Mark Dery coined the term in 1991. Subvertisements are anti-ads that deflect advertising's attempts to turn the people's attention in a given direction. According to author Naomi Klein, subvertising offers a way of speaking back to advertising, ‘forcing a dialogue where before there was only a declaration.’ They may take the form of a new image or an alteration to an existing image or icon, often in a satire, satirical manner. A subvertisement can also be referred to as a meme hack and can be a part of social hacking, billboard hacking or culture jamming. Although he rarely altered physical ads, American performance artist Joey Skaggs' media interventions function as subvertisements. By parodying authoritative narratives and co-opting ma ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Billboard Hacking
Billboard hacking or billboard hijacking is the practice of altering a billboard without the consent of the owner. It may involve physically pasting new media over the existing image, or hacking into the system used to control electronic billboard displays. The aim is to replace the programmed video with a different video or image. The replaced media may be displayed for various reasons, including culture jamming, shock value, promotion, activism, political propaganda, or simply to amuse viewers. History Billboard hacking started when commercial messages appeared in public space. In the first centuries BC, inscriptions promoting gladiatorial battles on the houses of the wealthiest in Pompeii commonly encountered passers-by who would inscribe their own humorous or insulting responses. The commercialisation of paint markers and spray paint in the 1960s helped popularise the practice. During May 68, May 1968 protests in Paris, protesters wrote over billboards to give voice to thei ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Culture Jamming
Culture jamming (sometimes also guerrilla communication) is a form of protest used by many anti-consumerist social movements to disrupt or subvert media culture and its mainstream cultural institutions, including corporate advertising. It attempts to "expose the methods of domination" of mass society. Culture jamming employs techniques originally associated with Letterist International, and later Situationist International known as ''détournement.'' It uses the language and rhetoric of mainstream culture to subversively critique the social institutions that produce that culture. Tactics include editing company logos to critique the respective companies, products, or concepts they represent, or wearing fashion statements that criticize the current fashion trends by deliberately clashing with them.Boden, Sharon and Williams, Simon J. (2002) "Consumption and Emotion: The Romantic Ethic Revisited", Sociology 36(3):493–512 Culture jamming often entails using mass media to pr ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Subversion (political)
Subversion () refers to a process by which the values and principles of a system in place are contradicted or reversed in an attempt to sabotage the established social order and its structures of power, authority, tradition, hierarchy, and social norms. Subversion can be described as an attack on the public morale and, "the will to resist intervention are the products of combined political and social or class loyalties which are usually attached to national symbols. Following penetration, and parallel with the forced disintegration of political and social institutions of the state, these tendencies may be detached and transferred to the political or ideological cause of the aggressor". Subversion is used as a tool to achieve political goals because it generally carries less risk, cost, and difficulty as opposed to open belligerency. Furthermore, it is a relatively cheap form of warfare that does not require large amounts of training. A subversive is something or someone carrying ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Parody
A parody is a creative work designed to imitate, comment on, and/or mock its subject by means of satire, satirical or irony, ironic imitation. Often its subject is an Originality, original work or some aspect of it (theme/content, author, style, etc), but a parody can also be about a real-life person (e.g. a politician), event, or movement (e.g. the French Revolution or Counterculture of the 1960s, 1960s counterculture). Literary scholar Professor Simon Dentith defines parody as "any cultural practice which provides a relatively polemical allusive imitation of another cultural production or practice". The literary theorist Linda Hutcheon said "parody ... is imitation, not always at the expense of the parodied text." Parody may be found in art or culture, including literature, parody music, music, Theatre, theater, television and film, animation, and Video game, gaming. The writer and critic John Gross observes in his ''Oxford Book of Parodies'', that parody seems to flourish on te ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Billboard Utilising Graffitists Against Unhealthy Promotions
Billboard Utilising Graffitists Against Unhealthy Promotions, or B.U.G.A.U.P. (" bugger up") is an Australian subvertising artistic movement. It practices billboard hijacking using détournement or modification with graffiti of such billboard advertising that promotes something that is deemed unhealthy. History The movement started in inner-city Sydney in October 1979, later spreading to Melbourne, Hobart, Adelaide and Perth. It has been active ever since, although its peak of activity was in the late 1970s and early-mid 1980s. Many of the members came from professional and university-educated backgrounds. A founding member was Bill Snow, who first started to alter tobacco billboards with graffiti, and continued to be active in anti-smoking and littering campaigns. Together, Bill Snow, Ric Bolzan and Geoff Coleman coined the acronym BUGAUP and began adding it to the altered billboards, to link the graffiti to a movement rather than the random activity of individuals. The movem ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Détournement
A détournement (), meaning "rerouting, hijacking" in French, is a technique developed in the 1950s by the Letterist International, and later adapted by the Situationist International (SI),'' Report on the Construction of Situations'' (1957) that was defined in the SI's inaugural 1958 journal as " e integration of present or past artistic productions into a superior construction of a milieu. In this sense there can be no situationist painting or music, but only a situationist use of those means. In a more elementary sense, ''détournement'' within the old cultural spheres is a method of propaganda, a method which reveals the wearing out and loss of importance of those spheres." The brand marketing specialist Douglas B. Holt defined it as "turning expressions of the capitalist system and its media culture against itself". Détournement was prominently used to set up subversive political pranks, an influential tactic called situationist prank that was reprised by the punk ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Where Is Your Family - Due Process
{{disambiguation ...
Where may refer to: * Where?, one of the Five Ws in journalism * where (command), a shell command * Where.com, a provider of location-based applications via mobile phones * ''Where'' (magazine), a series of magazines for tourists * "Where?", a song by Nickelback from the album ''Curb'', 1996 * ''Where'', a 2022 documentary film directed by Tsai Ming-liang See also *Ware (other) *Wear (other) *Were (other) ''Were'' is an archaic term for an adult male human, now used as a prefix to indicate a type of shapeshifter. Were may also refer to: * ''were'', a preterite and irrealis form of the English copular verb copula (linguistics)#English, ''to be'' * W ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Letterist International
The Letterist International (LI) was a Paris-based collective of radical artists and cultural theorists between 1952 and 1957. It was created by Guy Debord and Gil J. Wolman rejoined by Jean-Louis Brau and Serge Berna as a schism from Isidore Isou's Lettrist group. The group went on to join others in forming the Situationist International, taking some key techniques and ideas with it.Kaufmann, Vincent (2011''Guy Debord'' for the '' Institut français''. English translation Guy Debord' by Martin Richet 'Letterist' (''lettriste'') was the form the group themselves used, as in their 1955 sticker: 'If you believe you have genius, or if you think you have only a brilliant intelligence, write the letterist internationale.' Though the spelling 'Lettrist' is also common in English, authors and translators such as Donald Nicholson-Smith, Simon Ford, Sadie Plant and Andrew Hussey use the 'Letterist International' spelling. The group was a motley assortment of novelists, sound poe ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sydney
Sydney is the capital city of the States and territories of Australia, state of New South Wales and the List of cities in Australia by population, most populous city in Australia. Located on Australia's east coast, the metropolis surrounds Sydney Harbour and extends about 80 km (50 mi) from the Pacific Ocean in the east to the Blue Mountains (New South Wales), Blue Mountains in the west, and about 80 km (50 mi) from Ku-ring-gai Chase National Park and the Hawkesbury River in the north and north-west, to the Royal National Park and Macarthur, New South Wales, Macarthur in the south and south-west. Greater Sydney consists of 658 suburbs, spread across 33 local government areas. Residents of the city are colloquially known as "Sydneysiders". The estimated population in June 2024 was 5,557,233, which is about 66% of the state's population. Estimated resident population, 30 June 2017. The city's nicknames include the Emerald City and the Harbour City. There is ev ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Situationist International
The Situationist International (SI) was an international organization of social revolutionaries made up of avant-garde artists, intellectuals, and political theorists. It was prominent in Europe from its formation in 1957 to its dissolution in 1972. The intellectual foundations of the Situationist International were derived primarily from libertarian Marxism and the avant-garde art movements of the early 20th century, particularly Dada and Surrealism. Overall, situationist theory represented an attempt to synthesize this diverse field of theoretical disciplines into a modern and comprehensive critique of mid-20th century advanced capitalism. Essential to situationist theory was the concept of the spectacle, a unified critique of advanced capitalism of which a primary concern was the progressively increasing tendency towards the expression and mediation of social relations through images. The situationists believed that the shift from individual expression through di ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Exxon
Exxon Mobil Corporation ( ) is an American multinational oil and gas corporation headquartered in Spring, Texas, a suburb of Houston. Founded as the largest direct successor of John D. Rockefeller's Standard Oil, the modern company was formed in 1999 following the merger of Exxon and Mobil. It is vertically integrated across the entire oil and gas industry, as well as within its chemicals division, which produces plastic, synthetic rubber, and other chemical products. As the largest U.S.-based oil and gas company, ExxonMobil is the seventh-largest company by revenue in the U.S. and 13th-largest in the world. It is the largest investor-owned oil company in the world. Approximately 55.56% of the company's shares are held by institutions, the largest of which as of 2019 were The Vanguard Group (8.15%), BlackRock (6.61%), and State Street Corporation (4.83%). The company has been widely criticized and sued, mostly for environmental incidents and its history of climate cha ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
