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Richard Webber (professor)
Professor Richard James Webber (born September 1947) is the inventor of the geodemographic classifications systems Acorn and Mosaic. He has been a visiting professor at University College London, King's College London, and Newcastle University. In 2014 he founded Webber Phillips with Trevor Phillips. He is a fellow of the Market Research Society and the Institute of Direct Marketing. In 2020 Webber and Phillips were appointed to advise Public Health England about the impact of the 2020 coronavirus pandemic on BAME A number of different systems of classification of ethnicity in the United Kingdom exist. These schemata have been the subject of debate, including about the nature of ethnicity, how or whether it can be categorised, and the relationship betw ... people in the United Kingdom. References Living people 1947 births Academics of King's College London British demographers Academics of Newcastle University {{UK-academic-bio-stub ...
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Geodemographic Classifications System
In marketing, geodemographic segmentation is a multivariate statistical classification technique for discovering whether the individuals of a population fall into different groups by making quantitative comparisons of multiple characteristics with the assumption that the differences within any group should be less than the differences between groups. Principles Geodemographic segmentation is based on two simple principles: *People who live in the same neighborhood are more likely to have similar characteristics than are two people chosen at random. *Neighborhoods can be categorized in terms of the characteristics of the population which they contain. Any two neighborhoods can be placed in the same category, i.e., they contain similar types of people, even though they are widely separated. Clustering algorithms The use of different algorithms leads to different results, but there is no single best approach for selecting the best algorithm, just as no algorithm offers any theo ...
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Mosaic (demographics)
Mosaic is Experian’s system for geodemographic classification of households. It applies the principles of geodemography to consumer household and individual data collated from a number of government and commercial sources. The statistical development of the system was led by professor Richard Webber in association with Experian in the 1980s and it has been regularly refreshed and reclassified since then, each based on more recent data from national censuses and other sources. Since its initial development in the UK, the Mosaic brand name has also been used to market separate products which classify other national consumers including most of Western Europe, USA, selected Asian regions and Australia. The initial UK version was based at the postcode level, which would cover an average of 20 properties with the same code. More recent versions have been developed at the individual household level and offer more accurate classification based on specific characteristics of each househ ...
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Trevor Phillips
Sir Mark Trevor Phillips (born 31 December 1953) is a British writer, broadcaster and former politician who served as Chair of the London Assembly from 2000 to 2001 and from 2002 to 2003. He presented ''Trevor Phillips on Sunday'', a Sunday morning talk show on Sky News, from 2021 to 2022. Phillips was appointed head of the Commission for Racial Equality (CRE) by Prime Minister Tony Blair in 2003 and was the chairman of its successor, the Equality and Human Rights Commission (EHRC), from 2007 to 2012. He has been a television presenter and executive. After retirement, he continued to chair numerous corporate and social boards. Phillips was the President of the Partnership Council of the John Lewis Partnership from 2015 to 2019 and was the first external appointment for the role since 1928. Early life and education Mark Trevor Phillips was born in Islington, London, the youngest of ten children. His parents emigrated from then British Guiana in 1950. He spent his childho ...
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Market Research Society
The Market Research Society is a professional body for market research based in London, England. It was established in 1946 at the offices of the London Press Exchange. It represents the views of its members to government and in the press. MRS recognise 5,000 individual members and over 500 accredited Company Partners in over 50 countries. As the regulator, they promote the highest professional standards throughout the sector via the MRS Code of Conduct. MRS is the world’s largest association serving those with professional equity in provision or use of market, social and opinion research, and in business intelligence, market analysis, customer insight and consultancy. In 2015, it jointly ran an inquiry with the British Polling Council into the failings of polling before the British general election of that year. The inquiry found that the failure of polling to correctly predict the result was the result of unrepresentative polling samples. History The Market Research Socie ...
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Institute Of Direct Marketing
The Data & Marketing Association (formerly, Direct Marketing Association), also known as the DMA, is a trade organization for marketers. In 2017 their web site stated "Yes, 100 years ago we were the Direct Mail Marketing Association and then the Direct Marketing Association. Now we embrace ..." Although headquartered in the United States, its members include companies from 48 other countries, including half of the Fortune 100 companies, as well as many nonprofit organizations. The DMA seeks to advance all forms of direct marketing. A mid-2018 joint announcement with the Association of National Advertisers, stated as "to be completed as of July 1, 2018" and having as its goal "the single largest trade association in the U.S. devoted to serving all aspects of marketing" had not materialized as of the projected date. As of July 1, 2019, DMA became the Data, Marketing & Analytics arm of the ANA. Objectives Its stated objectives are to advance and protect responsible data-driven ma ...
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Public Health England
Public Health England (PHE) was an executive agency of the Department of Health and Social Care in England which began operating on 1 April 2013 to protect and improve health and wellbeing and reduce health inequalities. Its formation came as a result of the reorganisation of the National Health Service (NHS) in England outlined in the Health and Social Care Act 2012. It took on the role of the Health Protection Agency, the National Treatment Agency for Substance Misuse and a number of other health bodies. It was an executive agency of the Department of Health and Social Care, and a distinct delivery organisation with operational autonomy. On 29 March 2021, the UK Government announced that PHE would be disbanded and that its public health functions would be transferred, in proposals to reform public health structures. From 1 October 2021, PHE's health protection functions were formally transferred into the UK Health Security Agency (UKHSA), while its health improvement functions ...
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2019-20 Coronavirus Pandemic In The United Kingdom
The COVID-19 pandemic in the United Kingdom is a part of the worldwide pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). In the United Kingdom, it has resulted in confirmed cases, and is associated with deaths. The virus began circulating in the country in early 2020, arriving primarily from travel elsewhere in Europe. Various sectors responded, with more widespread public health measures incrementally introduced from March 2020. The first wave was at the time one of the world's largest outbreaks. By mid-April the peak had been passed and restrictions were gradually eased. A second wave, with a new variant that originated in the UK becoming dominant, began in the autumn and peaked in mid-January 2021, and was deadlier than the first. The UK started a COVID-19 vaccination programme in early December 2020. Generalised restrictions were gradually lifted and were mostly ended by August 2021. A third wave, ...
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BAME (ethnicity)
A number of different systems of classification of ethnicity in the United Kingdom exist. These schemata have been the subject of debate, including about the nature of ethnicity, how or whether it can be categorised, and the relationship between ethnicity, race, and nationality. National statistics History and debate The 1991 UK census was the first to include a question on ethnicity. Field trials had started in 1975 to establish whether a question could be devised that was acceptable to the public and would provide information on race or ethnicity that would be more reliable than questions about an individual's parents' birthplaces. A number of different questions and answer classifications were suggested and tested, culminating in the April 1989 census test. The question used in the later 1991 census was similar to that tested in 1989, and took the same format on the census forms in England, Wales and Scotland. However, the question was not asked in Northern Ireland. The ...
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TheGuardian
''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Guardian Media Group, owned by the Scott Trust Limited, Scott Trust. The trust was created in 1936 to "secure the financial and editorial independence of ''The Guardian'' in perpetuity and to safeguard the journalistic freedom and liberal values of ''The Guardian'' free from commercial or political interference". The trust was converted into a limited company in 2008, with a constitution written so as to maintain for ''The Guardian'' the same protections as were built into the structure of the Scott Trust by its creators. Profits are reinvested in journalism rather than distributed to owners or shareholders. It is considered a newspaper of record in the UK. The editor-in-chief Katharine Viner succeeded Alan Rusbridger in 2015. Since 2018, th ...
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Living People
Related categories * :Year of birth missing (living people) / :Year of birth unknown * :Date of birth missing (living people) / :Date of birth unknown * :Place of birth missing (living people) / :Place of birth unknown * :Year of death missing / :Year of death unknown * :Date of death missing / :Date of death unknown * :Place of death missing / :Place of death unknown * :Missing middle or first names See also * :Dead people * :Template:L, which generates this category or death years, and birth year and sort keys. : {{DEFAULTSORT:Living people 21st-century people People by status ...
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