HOME



picture info

Life (cereal)
Life is a breakfast cereal produced by the Quaker Oats Company. Introduced in 1961, the cereal has a brown, checked square pattern and mainly consists of oat flour, corn flour, added sugar, and whole-wheat flour. , because of the numerous varieties the cereal has, the original cereal is now marketed as "Life Original Multigrain Cereal". Ingredients The cereal itself contains whole grain oat flour, corn flour, sugar, whole wheat flour, calcium carbonate, salt, baking soda, tocopherols (for artificial preservation), and B vitamins. It formerly contained the artificial preservative BHT; this was removed in late 2021. Advertising When the cereal was first introduced in the 1960s, the original slogan was "The most useful protein ever in a ready-to-eat cereal". The original mascots (in commercials narrated by Paul Frees) were munchkin-like characters. Life was popularized during the 1970s by an advertising campaign An advertising campaign or marketing campaign is a serie ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


picture info

Breakfast Cereal
Breakfast cereal is a category of food, including food products, made from food processing, processed cereal, cereal grains, that are eaten as part of breakfast or as a snack food, primarily in Western societies. Although warm, cooked cereals like oat Oatmeal, meal, maize grits, and wheat Farina (food), farina have the longest history as traditional breakfast foods, branded and ''ready-to-eat cold cereals'' (many produced via the process of Food extrusion, extrusion) appeared around the late 19th century. These processed, precooked, packaged cereals are most often served in a quick and simple preparation with dairy products, traditionally cow's milk. These modern cereals can also be paired with yogurt, yoghurt or Plant milk, plant-based milks, or eaten plain. Fruit or Nut (fruit), nuts are sometimes added, and may enhance the nutritional benefits. Some companies promote their products for the health benefits that come from eating oat-based and high-Dietary fiber, fiber cereals. I ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


picture info

Protein
Proteins are large biomolecules and macromolecules that comprise one or more long chains of amino acid residue (biochemistry), residues. Proteins perform a vast array of functions within organisms, including Enzyme catalysis, catalysing metabolic reactions, DNA replication, Cell signaling, responding to stimuli, providing Cytoskeleton, structure to cells and Fibrous protein, organisms, and Intracellular transport, transporting molecules from one location to another. Proteins differ from one another primarily in their sequence of amino acids, which is dictated by the Nucleic acid sequence, nucleotide sequence of their genes, and which usually results in protein folding into a specific Protein structure, 3D structure that determines its activity. A linear chain of amino acid residues is called a polypeptide. A protein contains at least one long polypeptide. Short polypeptides, containing less than 20–30 residues, are rarely considered to be proteins and are commonly called pep ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  




Total Sales
In bookkeeping, accounting, and financial accounting, net sales are operating revenues earned by a company for selling its products or rendering its services. Also referred to as revenue, they are reported directly on the income statement as ''Sales'' or ''Net sales''. In financial ratios that use income statement sales values, "sales" refers to net sales, not gross sales. Sales are the unique transactions that occur in professional selling or during marketing initiatives. Revenue is earned when goods are delivered or services are rendered. The term sales in a marketing, advertising or a general business context often refers to a free in which a buyer has agreed to purchase some products at a set time in the future. From an accounting standpoint, sales do not occur until the product is delivered. "Outstanding orders" refers to sales orders that have not been filled. A sale is a transfer of property for money or credit. In double-entry bookkeeping, a sale of merchandise is rec ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


picture info

Life Cereal With Banana Slices
Life, also known as biota, refers to matter that has biological processes, such as signaling and self-sustaining processes. It is defined descriptively by the capacity for homeostasis, organisation, metabolism, growth, adaptation, response to stimuli, and reproduction. All life over time eventually reaches a state of death, and none is immortal. Many philosophical definitions of living systems have been proposed, such as self-organizing systems. Viruses in particular make definition difficult as they replicate only in host cells. Life exists all over the Earth in air, water, and soil, with many ecosystems forming the biosphere. Some of these are harsh environments occupied only by extremophiles. Life has been studied since ancient times, with theories such as Empedocles's materialism asserting that it was composed of four eternal elements, and Aristotle's hylomorphism asserting that living things have souls and embody both form and matter. Life originated at least 3.5&nbs ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


picture info

Lumberjack
Lumberjack is a mostly North American term for workers in the logging industry who perform the initial harvesting and transport of trees. The term usually refers to loggers in the era before 1945 in the United States, when trees were felled using hand tools and dragged by oxen to rivers. The work was difficult, dangerous, intermittent, low-paying, and involved living in primitive conditions. However, the men built a traditional culture that celebrated strength, masculinity, confrontation with danger, and resistance to modernization. Term The term lumberjack is of Canadian derivation. The first attested use of the term combining its two components comes from an 1831 letter to the Cobourg, Ontario, ''Star and General Advertiser'' in the following passage: "my misfortunes have been brought upon me chiefly by an incorrigible, though perhaps useful, race of mortals called lumberjacks, whom, however, I would name the Cossacks of Upper Canada, who, having been reared among the ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


Doyle Dane And Bernbach
DDB Worldwide Communications Group LLC, known internationally as DDB, is a worldwide marketing communications network. It is owned by Omnicom Group, one of the world's largest advertising holding companies. The international advertising networks Doyle Dane Bernbach and Needham Harper merged their worldwide agency operations to become DDB Needham in 1986. At that same time the owners of Doyle Dane Bernbach, Needham Harper and BBDO merged their shareholdings to form the US listed holding company Omnicom. In 1996, DDB Needham became known as DDB Worldwide. History Doyle Dane Bernbach Bill Bernbach and Ned Doyle worked together at Grey Advertising in New York, where Bernbach was Creative Director. In 1949, they teamed up with Mac Dane, who was running a tiny agency. Together they started ''Doyle Dane Bernbach'' in Manhattan. Dane ran the administrative and promotional aspects of the business, Doyle had a client focus, and Bernbach played an integral role in the writing of advert ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


Little Mikey
Little Mikey is a fictional boy played by John Gilchrist (born February 2, 1968) in an American television commercial promoting Quaker Oats' breakfast cereal Life. The ad was created by art director Bob Gage, who also directed the commercial. It first aired in 1972. The popular ad campaign featuring Mikey remained in regular rotation for more than 12 years and was one of the longest continuously running commercial campaigns. Original commercial The commercial centers on three young brothers eating breakfast. Before them sits a heaping bowl of Life breakfast cereal. Two of the brothers question each other about the cereal, prodding each other to try it and noting that it is supposed to be healthy. Neither boy has any desire to taste it ("I'm not gonna try it—''you'' try it!"), so they get their younger brother Mikey to do so ("Let's get Mikey"), noting that "he hates everything". Mikey briefly contemplates the bowl and after tasting the cereal, begins to eat it vigorously as the b ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


picture info

Advertising Campaign
An advertising campaign or marketing campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and concepts into one large media base. Advertising campaigns utilize diverse media channels over a particular time frame and target identified audiences. The campaign theme is the central message that will be received in the promotional activities and is the prime focus of the advertising campaign, as it sets the motif for the series of individual advertisements and other marketing communications that will be used. The campaign themes are usually produced with the objective of being used for a significant period but many of them are temporal due to factors like being not effective or market conditions, competition and marketing mix. Advertising campaigns are built to accomplish a particular objective or a set of objectives. ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


picture info

Munchkin
A Munchkin is a native of the fictional Munchkin Country in the Oz books by American author L. Frank Baum. Although a common fixture in Germanic fairy tales, they are introduced to modern audiences with the first appearance in the classic children's novel '' The Wonderful Wizard of Oz'' (1900) where they welcome Dorothy Gale to their city in Oz. The Munchkins are described as being the same height as Dorothy and they wear only shades of blue clothing, as blue is the Munchkins' favorite color. Blue is also the predominating color that officially represents the eastern quadrant in the Land of Oz. The Munchkins have appeared in various media, including the 1939 film '' The Wizard of Oz'', as well as in various other films and comedy acts. Concept While Baum may have written about it, there are no surviving notes for the composition of ''The Wonderful Wizard of Oz''. The lack of this information has resulted in speculation of the term origins he used in the book, which include ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


Paul Frees
Solomon Hersh Frees (June 22, 1920November 2, 1986), better known as Paul Frees, was an American actor, comedian, impressionist, and vaudevillian. He is known for his work on Metro-Goldwyn-Mayer, Walter Lantz, Rankin/Bass and Walt Disney theatrical cartoons during the Golden Age of Animation, and for providing the voice of Boris Badenov in '' The Rocky and Bullwinkle Show''. Frees was sometimes known as "The Man of a Thousand Voices", an appellation more commonly bestowed on Mel Blanc. Early life Solomon Hersh Frees was born to a Jewish family in Chicago, Illinois, on June 22, 1920. He grew up in the Albany Park neighborhood and attended Von Steuben Junior High School. Career In the 1930s, Frees first appeared in vaudeville as an impressionist, under the name Buddy Green. He began his career on radio in 1942 and remained active for more than 40 years. During that time, he was involved in more than 250 films, cartoons, and TV appearances; as was the case for many voice ac ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  


picture info

Mascots
A mascot is any human, animal, or object thought to bring luck, or anything used to represent a group with a common public identity, such as a school, sports team, society, military unit, or brand name. Mascots are also used as fictional, representative spokespeople for consumer products. In sports, mascots are also used for merchandising. Team mascots are often related to their respective team nicknames. This is especially true when the team's nickname is something that is a living animal and/or can be made to have humanlike characteristics. For more abstract nicknames, the team may opt to have an unrelated character serve as the mascot. For example, the athletic teams of the University of Alabama are nicknamed the Crimson Tide, while their mascot is an elephant named Big Al. Team mascots may take the form of a logo, person, live animal, inanimate object, or a costumed character, and often appear at team matches and other related events. Since the mid-20th century, costumed ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  




BHT (food Additive)
Butylated hydroxytoluene (BHT), also known as dibutylhydroxytoluene, is a lipophilic organic compound, chemically a derivative of phenol, that is useful for its antioxidant properties. BHT is widely used to prevent free radical-mediated oxidation in fluids (e.g. fuels, oils) and other materials, and the regulations overseen by the U.S. F.D.A.—which considers BHT to be "generally recognized as safe"—allow small amounts to be added to foods. Despite this, and the earlier determination by the National Cancer Institute that BHT was noncarcinogenic in an animal model, societal concerns over its broad use have been expressed. Natural occurrence Phytoplankton, including the green algae ''Botryococcus braunii'', as well as three different cyanobacteria ('' Cylindrospermopsis raciborskii'', ''Microcystis aeruginosa'' and ''Oscillatoria'' sp.) are capable of producing BHT as a natural product. The fruit lychee also produces BHT in its pericarp. Several fungi (for example '' Asperg ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]