John Mills Limited
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John Mills Limited
JML (John Mills Limited) is a consumer product company based around the UK specialising in the promotion of products in retail stores with video screens. The company develops products in the categories of homewares, health & beauty, DIY and gifts and sells them through its website, TV channels and retail stores. In addition to its own products, JML distributes products from other international direct response television (DRTV) suppliers. History John Mills founded JML in the basement of his house in Camden in 1986. Reverting to a model of selling at trade shows, the company expanded into direct-to-consumer selling after a trial involving end-of-aisle video demonstrations in third party-owned retail shops. JML first established its headquarters in Kentish Town, North London. This was home to one third of the company's workforce, handling product development, marketing, direct-to-consumer marketing, video production, international sales and broadcast operations. In 2016, ...
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Privately Held Company
A privately held company (or simply a private company) is a company whose Stock, shares and related rights or obligations are not offered for public subscription or publicly negotiated in their respective listed markets. Instead, the Private equity, company's stock is offered, owned, traded or exchanged privately, also known as "over-the-counter (finance), over-the-counter". Related terms are unlisted organisation, unquoted company and private equity. Private companies are often less well-known than their public company, publicly traded counterparts but still have major importance in the world's economy. For example, in 2008, the 441 list of largest private non-governmental companies by revenue, largest private companies in the United States accounted for $1.8 trillion in revenues and employed 6.2 million people, according to ''Forbes''. In general, all companies that are not owned by the government are classified as private enterprises. This definition encompasses both publ ...
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Asda
Asda Stores Limited (), trading as Asda and often styled as ASDA, is a British supermarket and petrol station chain. Its headquarters is in Leeds, England. The company was incorporated as Associated Dairies and Farm Stores in 1949. It expanded into Southern England during the 1970s and 1980s, and acquired Allied Carpets, 61 large Gateway Supermarkets and other businesses, such as MFI (retailer), MFI. It sold these acquisitions during the 1990s to concentrate on the supermarkets. It was listed on the London Stock Exchange until 1999 when it was acquired by Walmart for £6.7 billion. Asda was the second-largest supermarket chain in the United Kingdom between 2003 and 2014 by market share, at which point it fell into third place. As of January 2025 its market share in the UK is 12.6 per cent. Besides its core supermarkets, the company also acts as a White-label product, white label payment card provider offering assistance for insurance and payment services under the Asda Mon ...
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Companies Based In The London Borough Of Hounslow
A company, abbreviated as co., is a legal entity representing an association of legal people, whether natural, juridical or a mixture of both, with a specific objective. Company members share a common purpose and unite to achieve specific, declared goals. Over time, companies have evolved to have the following features: "separate legal personality, limited liability, transferable shares, investor ownership, and a managerial hierarchy". The company, as an entity, was created by the state which granted the privilege of incorporation. Companies take various forms, such as: * voluntary associations, which may include nonprofit organizations * business entities, whose aim is to generate sales, revenue, and profit * financial entities and banks * programs or educational institutions A company can be created as a legal person so that the company itself has limited liability as members perform or fail to discharge their duties according to the publicly declared incorporation pu ...
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Product Demonstration
In marketing, a product demonstration (or ''"demo"'' for short) is a promotion where a product is demonstrated to potential customers. The goal is to introduce customers to the product in hopes of getting them to purchase that item. Products offered as samples during these demonstrations may include new products, new versions of existing products or products that have been recently introduced to a new commercial marketplace. Product demonstration enhances the quality of the sales presentation by providing a visual support. It is provided to be effective way to address the prospect 's specific product-related concerns. In-store In-store demonstrations are usually performed at large retail locations, such as supermarkets, department or discount stores, or in shopping malls. The products that are promoted at in-store demonstrations may be food and beverages, food preparation equipment, housekeeping products, personal care items, or occasionally other types of goods. The samples t ...
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Infomercial
An infomercial is a form of television commercial that resembles regular TV programming yet is intended to promote or sell a product, service or idea. It generally includes a toll-free telephone number or website. Most often used as a form of direct response television (DRTV), they are often ''programlength commercials'' (long-form infomercials), and are typically 28:30 or 58:30 minutes in length. Infomercials are also known as paid programming (or teleshopping in Europe). This phenomenon started in the United States, where infomercials were typically shown overnight and early morning (usually 1:00 a.m. to 9:00 a.m.), outside peak prime time hours for commercial broadcasters. Some television stations chose to air infomercials as an alternative to the former practice of signing off, while other channels air infomercials 24 hours a day. Some stations also choose to air infomercials during the daytime hours, mostly on weekends, to fill in for unscheduled network or ...
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Shopping Channel
Shopping channels (also referred to in British English as teleshopping) are television programs or specialty channels dedicated to home shopping. These channels typically feature live presentations and product demonstrations, with on-air hosts and spokespeople delivering a sales pitch. Viewers are provided with instructions on how to order the featured products. Shopping channels may focus on mainstream merchandise such as clothing, consumer electronics, and household goods, or on more niche categories like collectibles, high-end fashion, and jewelry. The term may also refer to channels that exclusively broadcast direct-response advertising and infomercial content. History The concept of shopping channels was first popularized in the United States during the 1980s, when Lowell "Bud" Paxson and Roy Speer launched a local cable channel called the Home Shopping Club, which later expanded nationally as the Home Shopping Network (HSN). It soon faced competition from QVC, which ...
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JML Direct TV
JML Direct TV was a television shopping channel owned by John Mills Limited, JML Direct Limited that mainly broadcasts infomercials featuring various products from the company. The channel was broadcast on Sky UK, Sky and Freesat. JML Direct TV originally launched on Sky UK, Sky channel 664, on 1 October 2002 as JML Direct. Due to various Sky Electronic program guide, EPG reshuffles, this original channel is located on channel 661 . It is on Sky in the UK, but not in Ireland since the summer of 2020. The channel closed on 28 March 2024. Channels JML owned and ran a TV channel on Sky 661 and Freesat 806. Development of the network Following on from the launch of the original JML Direct channel, there have been a number of changes and expansions of the JML lineup. The majority of these changes have affected channels on the Sky platform, but some JML channels have also been made available on Freesat and Freeview and details of these operations are also listed below. The changes ...
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Direct-to-consumer Advertising
Direct-to-consumer advertising (DTCA) refers to the pharmaceutical marketing, marketing and advertising of medication, pharmaceutical products directly to consumers as patients, as opposed to specifically targeting health professionals. The term is synonymous primarily with the advertising of prescription medicines via mass media platforms—most commonly on television commercial, television and in magazines, but also via online advertising, online platforms. Direct-to-consumer advertising is only completely legal in New Zealand and the United States, but are subject to regulations regarding the balanced disclosure of a prescription's benefits in comparison to its risks (including but not limited to side effects and contraindications), among other factors. Regulations regarding DTCA are typically applied to advertising materials that describe a prescription's indication (medicine), indications and benefits, and may be more lenient to advertising materials which do not discuss use ...
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Wilko
Wilko.com Limited (trading as Wilko) is a British Variety store, variety retailer. It was founded as Wilkinson by James Kemsey Wilkinson and Mary Cooper in 1930 as a hardware retailer, opening its first store in Leicester. In 1972, Tony Wilkinson (businessman), Tony Wilkinson succeeded his father as chairman, leading the retailer through rapid expansion. By the end of the 1980s, the chain had 78 stores, and by the end of the 1990s, it had grown to 152 stores. In June 2005, Lisa Wilkinson and Karin Swann succeeded their father and uncle, refocusing the stores from hardware to variety retail, and from 2012 onwards, rebranded the chain to Wilko. In August 2023, Wilko Limited collapsed into Administration in United Kingdom law, administration, with the final stores closing on 8 October. CDS Superstores purchased the Wilko intellectual property, re-launching Wilko.com on 12 October, and opening new physical stores from December 2023 onwards. History The first Wilkinson store ...
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Tesco
Tesco plc () is a British multinational groceries and general merchandise retailer headquartered in the United Kingdom at its head offices in Welwyn Garden City, England. The company was founded by Jack Cohen (businessman), Sir Jack Cohen in Hackney, London, in 1919. In 2011, it was the third-largest retailer in the world measured by gross revenues and the Retail#Global top ten retailers, ninth-largest in the world measured by revenues. It is the market leader of groceries in the UK (where it has a market share of around 28.4%). As well as the United Kingdom, Tesco has stores in Czechia, Ireland, Slovakia, and Hungary. Since the 1960s, Tesco has Diversification (marketing strategy), diversified into areas such as the retailing of books, clothing, electronics, furniture, toys, petrol, software, financial services, telecommunications and internet services. In the 1990s, Tesco re-positioned itself from being a downmarket high-volume low-cost retailer, attempting to attract a ran ...
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Argos (retailer)
Argos Limited is a British retailer operating in the United Kingdom online and through catalogues, and formerly in Ireland; it was acquired by British supermarket chain Sainsbury's J Sainsbury plc, trading as Sainsbury's, is a British supermarket and the second-largest chain of supermarkets in the United Kingdom. Founded in 1869 by John James Sainsbury with a shop in Drury Lane, London, the company was the largest UK r ... in 2016. It was established in November 1972 and is named after the Greek city of Argos, Peloponnese, Argos. The company trades both through physical shops and online, with 29 million yearly shop transactions, and nearly 1 billion online visits per annum. It has also franchised overseas to countries such as China. History The company was founded by Richard Tompkins, who had previously established Green Shield Stamps in the United Kingdom. He came up with the idea that people could purchase goods from his "Green Shield Gift House" with cash rather ...
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Robert Dyas
Robert Dyas () is a British retailer, originally founded in London in 1872 as an ironmongery. It operates 93 high street stores, predominately in Southern England, as well as an online business. Its product range consists of home improvement items, electrical appliances, kitchenwares and seasonal stock. Since 2012 Robert Dyas has been owned by Theo Paphitis, the entrepreneur and long-time star of BBC's ''Dragons' Den''. History Robert Dyas emigrated to England from County Meath, Ireland, and with an inheritance of just £5 he opened his first shop in the capital in 1872. By the time of his death at the age of 66 he had established 18 shops. His sons took over after that, followed by his two grandsons who died in 1961 and 2002. Robert Dyas has survived several catastrophes including the Great Depression and the Blitz in which the head office, warehouse and 18 shops were destroyed. In 1997, Robert Dyas's head office and warehouse burnt down in Croydon; the head office is now ...
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