Digital Fairness Act
The Digital Fairness Act (DFA) is a legislative proposal by the European Commission. Michael McGrath, EU Commissioner for Democracy, Justice, the Rule of Law and Consumer Protection, will be responsible for this legislation under Ursula von der Leyen's second Commission. The legislation will tackle dark patterns, personalisation, contracts, and influencer marketing. The Commission has stated that there will be a 12-week long public consultation starting in late spring 2025, and the Digital Fairness Act will be proposed by the Commission in the third quarter of 2026. Timeline * 13 November 2020: The EU Commission states that "consumers should benefit from a comparable level of protection and fairness online as they enjoy offline" in New Consumer Agenda. * 22 February 2021: The Council of the EU adopts conclusions on New Consumer Agenda. * 12 December 2023: The European Parliament adopts resolution on Addictive design of online services and consumer protection in the EU singl ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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European Commission
The European Commission (EC) is the primary Executive (government), executive arm of the European Union (EU). It operates as a cabinet government, with a number of European Commissioner, members of the Commission (directorial system, informally known as "commissioners") corresponding to two thirds of the number of Member state of the European Union, member states, unless the European Council, acting unanimously, decides to alter this number. The current number of commissioners is 27, including the president. It includes an administrative body of about 32,000 European civil servants. The commission is divided into departments known as Directorate-General, Directorates-General (DGs) that can be likened to departments or Ministry (government department), ministries each headed by a director-general who is responsible to a commissioner. Currently, there is one member per European Union member state, member state, but members are bound by their oath of office to represent the genera ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Michael McGrath (Irish Politician)
Michael McGrath (; born 23 August 1976) is an Irish Fianna Fáil politician and European commissioner, EU Commissioner for European Commissioner for Justice, Democracy, Justice, the Rule of Law and Consumer Protection. He served as Minister for Finance (Ireland), Minister for Finance from December 2022 to June 2024. He served as Minister for Public Expenditure, National Development Plan Delivery and Reform, Minister for Public Expenditure and Reform from 2020 to 2022. He was a Teachta Dála (TD) for the Cork South-Central (Dáil constituency), Cork South-Central constituency from 2007 Irish general election, 2007 to 2024 Irish general election, 2024. Early life McGrath was born in 1976 and grew up in Passage West in Cork (city), Cork. His parents are described as having been non-political. He studied commerce at University College Cork and later qualified as a chartered accountant with KPMG and worked subsequently as Financial Controller of Cork's Red FM, RedFM and Head of Manage ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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European Commissioner For Justice
The Commissioner for Justice is a post in the European Commission. The portfolios of Justice and Equality were previously combined as ''Commissioner for Justice, Consumers and Gender Equality'' under commissioner is Věra Jourová; however, the two portfolios were split in 2019. Didier Reynders currently serves as Justice Commissioner and Helena Dalli serves as Equality Commissioner. Portfolio The post was created in 2010 by splitting the previous Justice, Freedom and Security portfolio into a justice post (the subject covered here) and a security post: the Commissioner for Home Affairs. This split was made as a concession to the liberals in the European Parliament to gain their support for the second Barroso Commission. A major innovation of the Juncker Commission is the nomination of a First Vice-President, Frans Timmermans, for Better Regulation, Inter-Institutional Relations, Rule of Law and the EU Charter of Fundamental Rights. His role includes to "guide and coord ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Ursula Von Der Leyen
Ursula Gertrud von der Leyen (; ; born 8 October 1958) is a German politician, serving as president of the European Commission since 2019. She served in the Cabinet of Germany, German federal government between 2005 and 2019, holding positions in Angela Merkel's cabinet, most recently as Federal Minister of Defence (Germany), Federal Minister for Defence. She is a member of the centre-right Christian Democratic Union of Germany, Christian Democratic Union (CDU) and its affiliated European political party, the European People's Party (EPP). On 7 March 2024, the EPP elected her as its Spitzenkandidat to lead the campaign for the 2024 European Parliament elections. She was re-elected to head the Commission in July 2024. Von der Leyen was born and raised in Brussels, Belgium, to German parents. Her father, Ernst Albrecht (politician, born 1930), Ernst Albrecht, was one of the first European civil servants. She was brought up bilingually in German and French, and moved to Germany i ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Von Der Leyen Commission II
The second von der Leyen Commission is the current European Commission, in office since 1 December 2024. It consists of one commissioner from each of the member states of the European Union – including Ursula von der Leyen, its President of the European Commission, president, who is from Germany. The Commission was approved by the European Parliament on 27 November with 51% of the majority, the least supported European Commission by the Parliament since 1993, when it was given the right to vote on the college. College of Commissioners The second Ursula von der Leyen commission will be organized on three levels: # president; # executive vice presidents; # commissioners. Regardless of the three-level structure of the commission, the president of the commission emphasized that all commissioners share collective responsibility for decisions made by the Commission. Commissioner groups According to portfolios the commissioner groups will be as following: President * Commi ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Dark Pattern
A dark pattern (also known as a "deceptive design pattern") is a user interface that has been carefully crafted to trick users into doing things, such as buying overpriced insurance with their purchase or signing up for recurring bills. User experience designer Harry Brignull coined the neologism on 28 July 2010 with the registration of darkpatterns.org, a "pattern library with the specific goal of naming and shaming deceptive user interfaces". In 2023, he released the book ''Deceptive Patterns''. In 2021, the Electronic Frontier Foundation and Consumer Reports created a tip line to collect information about dark patterns from the public. Patterns Privacy Zuckering "Privacy Zuckering" – named after Facebook co-founder and Meta Platforms CEO Mark Zuckerberg – is a practice that tricks users into sharing more information than they intended to. Users may give up this information unknowingly or through practices that obscure or delay the option to opt out of sharing their priv ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Personalized Marketing
Personalized marketing, also known as one-to-one marketing or individual marketing, is a marketing strategy by which companies use data analysis and digital technology to show adverts to individuals based on their perceived characteristics and interests. Marketers use methods from data collection, analytics, digital electronics, and digital economics then use technology to analyze it and show personalized ads based on algorithms that attempt to deduce people’s interests. Technology Personalized marketing is dependent on many different types of technology for data collection, data classification, data analysis, data transfer, and data scalability. Technology enables marketing professionals to collect first-party data such as gender, age group, location, and income, as well as connect them with third-party data such as click-through rates of online banner ads and social media participation. Data Management Platforms: A data management platform (DMP) is a centralize ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Influencer Marketing
Influencer marketing (also known as influence marketing) is a form of social media marketing involving endorsements and product placement from influencers, individuals and organizations who have a purported expert level of knowledge or social influence in their field. Influencers are people (or something) with the power to affect the buying habits or quantifiable actions of others by uploading some form of original—often sponsored—content to social media platforms like Instagram, YouTube, Snapchat, TikTok or other online channels. Influencer marketing is when a brand enrolls influencers who have an established credibility and audience on social media platforms to discuss or mention the brand in a social media post. Influencer content may be framed as testimonial advertising, according to the Federal Trade Commission in the United States. The FTC started enforcing this on a large scale in 2016, sending letters to several companies and influencers who had failed to ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Council Of The European Union
The Council of the European Union, often referred to in the treaties and other official documents simply as the Council, and less formally known as the Council of Ministers, is the third of the seven institutions of the European Union (EU) as listed in the Treaty on European Union. It is one of two legislative bodies and together with the European Parliament serves to amend and approve, or veto, the proposals of the European Commission, which holds the right of initiative. The Council of the European Union and the European Council are the only EU institutions that are explicitly intergovernmental, that is, forums whose attendees express and represent the position of their Member State's executive, be they ambassadors, ministers or heads of state/government. The Council meets in 10 different configurations of national ministers (one per state). The precise membership of these configurations varies according to the topic under consideration; for example, when discussin ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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European Parliament
The European Parliament (EP) is one of the two legislative bodies of the European Union and one of its seven institutions. Together with the Council of the European Union (known as the Council and informally as the Council of Ministers), it adopts European legislation, following a proposal by the European Commission. The Parliament is composed of 720 members (MEPs), after the June 2024 European elections, from a previous 705 MEPs. It represents the second-largest democratic electorate in the world (after the Parliament of India), with an electorate of around 375 million eligible voters in 2024. Since 1979, the Parliament has been directly elected every five years by the citizens of the European Union through universal suffrage. Voter turnout in parliamentary elections decreased each time after 1979 until 2019, when voter turnout increased by eight percentage points, and rose above 50% for the first time since 1994. The voting age is 18 in all EU member states e ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Member Of The European Parliament
A member of the European Parliament (MEP) is a person who has been Election, elected to serve as a popular representative in the European Parliament. When the European Parliament (then known as the Common Assembly of the European Coal and Steel Community) first met in 1952, its members were directly appointed by the governments of member states from among those already sitting in their own national parliaments. Since 1979, however, MEPs have been elected by direct universal suffrage every five years. Each Member state of the European Union, member state establishes its own method for electing MEPs – and in some states this has changed over time – but the system chosen must be a form of proportional representation. Some member states elect their MEPs to represent a single national constituency; other states apportion seats to sub-national regions for election. There may also be non-voting observers when a Enlargement of the European Union, new country is seeking membershi ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |