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Cy Schneider
Cyril M. Schneider (June 11, 1929 – February 22, 1994) was an American advertising executive and author. He is best known for his work in children's advertising for Mattel and as the president of Nickelodeon from 1980 to 1984. He is not related to Dan Schneider. Early life Schneider was born on June 11, 1929, in Chicago, Illinois to Marcus and Marcia Schneider ( Cotler). His home town was Los Angeles. He graduated with a degree in journalism from the University of Southern California and graduated with a master's degree in American literature from New York University. Career Carson-Roberts Agency He joined the Carson-Roberts Agency in Los Angeles in 1953 and later on became the president of the company until 1970 when it was bought by Ogilvy & Mather, where Schneider would work for the next 10 years. In 1954, he was an Account Manager for Mattel in the Carson-Roberts Agency. In that same year Mattel spent $500,000 to sponsor the Mickey Mouse Club. Schneider was the first pe ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a Product (business), product or Service (economics), service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of interest to Consumer, consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial advertisement. Commercial advertisements often seek to generate increased Consumption (economics), consumption of their products or services through "Branding (promotional), branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as Direct marketing, direct-response advertising. Non-commercial entities that advertise more than consumer products or services include Political party, political parties, Interest group, interest groups, Religious organization, religious o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
New York City
New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive with a respective county. The city is the geographical and demographic center of both the Northeast megalopolis and the New York metropolitan area, the largest metropolitan area in the United States by both population and urban area. New York is a global center of finance and commerce, culture, technology, entertainment and media, academics, and scientific output, the arts and fashion, and, as home to the headquarters of the United Nations, international diplomacy. With an estimated population in 2024 of 8,478,072 distributed over , the city is the most densely populated major city in the United States. New York City has more than double the population of Los Angeles, the nation's second-most populous city. [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
1994 Deaths
This is a list of lists of deaths of notable people, organized by year. New deaths articles are added to their respective month (e.g., Deaths in ) and then linked below. 2025 2024 2023 2022 2021 2020 2019 2018 2017 2016 2015 2014 2013 2012 2011 2010 2009 2008 2007 2006 2005 2004 2003 2002 2001 2000 1999 1998 1997 1996 1995 1994 1993 1992 1991 1990 1989 1988 1987 1986 Earlier years ''Deaths in years earlier than this can usually be found in the main articles of the years.'' See also * Lists of deaths by day * Deaths by year (category) {{DEFAULTSORT:deaths by year ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
1929 Births
This year marked the end of a period known in American history as the Roaring Twenties after the Wall Street Crash of 1929 ushered in a worldwide Great Depression. In the Americas, an agreement was brokered to end the Cristero War, a Catholic Counter-revolutionary, counter-revolution in Mexico. The Judicial Committee of the Privy Council, a British high court, ruled that Canadian women are persons in the ''Edwards v. Canada (Attorney General)'' case. The 1st Academy Awards for film were held in Los Angeles, while the Museum of Modern Art opened in New York City. The Peruvian Air Force was created. In Asia, the Republic of China (1912–1949), Republic of China and the Soviet Union engaged in a Sino-Soviet conflict (1929), minor conflict after the Chinese seized full control of the Manchurian Chinese Eastern Railway, which ended with a resumption of joint administration. In the Soviet Union, General Secretary of the Communist Party of the Soviet Union, General Secretary Joseph S ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Nickelodeon Executives
Nickelodeon (nicknamed Nick) is an American pay television channel and the flagship property of the Nickelodeon Group, a sub-division of the Paramount Media Networks division of Paramount Global. Launched on April 1, 1979, as the first cable channel for children, it is primarily aimed at children and adolescents aged 2 to 17, along with a broader family audience through its programming blocks. The channel began as a test broadcast on December 1, 1977, as part of QUBE, an early cable television system broadcast locally in Columbus, Ohio. On April 1, 1979, the channel was renamed Nickelodeon and launched to a new nationwide audience, with '' Pinwheel'' as its inaugural program. The network was initially commercial-free and remained without advertising until 1984. Nickelodeon gained a rebranding in programming and image that year, and its ensuing success led to it and its sister networks MTV and VH1 being sold to Viacom in 1985. Nickelodeon began expanding as a franchise mod ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Geraldine Laybourne
Geraldine "Gerry" Laybourne (''née'' Bond; born May 19, 1947) is an American entrepreneur and former TV executive. She worked at Nickelodeon from 1980 until 1996, when she became the president of Disney-ABC Cable Networks (including Disney Channel). She is also the co-founder of Oxygen Media and a tech startup called Katapult. In 2020, she was inducted into the Television Hall of Fame. Early life and education Laybourne was raised in Martinsville, a rural community of about 400 in Bridgewater Township, New Jersey. She is the second of four children, born to a former radio writer/actress and community organizer and a stock broker. In 1969, Laybourne earned a Bachelor of Arts degree in Art History from Vassar College. In 1971, she received a Master of Science degree in Elementary Education from the University of Pennsylvania. Career After college, Laybourne had various jobs. From 1969 to 1970, Laybourne worked at Wallace, McHarg, Roberts and Todd, an architecture firm ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Bozell
Bozell is an American full-service public relations and advertising agency in Omaha, Nebraska. History Bozell traces its roots to the company founded in 1921 in Omaha, Nebraska by Leo B. Bozell, Leo Bozell and Morris Jacobs as Bozell & Jacobs, Inc.Atkins, Claire; Thomaselli, Rich (February 3, 2003). Interpublic to fold weakened Bozell into Lowe. ''Advertising Age'' In 1985, the firm was purchased by Lorimar Television, Lorimar and merged with another Lorimar entity, Kenyon & Eckhardt to form Bozell, Jacobs, Kenyon & Eckhardt. In 1992 the firm shortened its name to Bozell Worldwide. From 1986 to 1993, the company was headed by noted advertisement executive Leo-Arthur Kelmenson, who contributed significantly to the turnaround of Chrysler Corporation. Bozell is well known for its campaigns, which have introduced memorable slogans and ads, such as: *"Pork. The Other White Meat" *"Corinthian leather" *"Sega Genesis#North American sales and marketing, Genesis does what Nintendon't" ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Viacom Media Networks
Paramount Media Networks is the division of Paramount Global that oversees the operations of its television channels and online brands. The division was originally founded as MTV Networks in 1984, named after MTV. It would be known under this name until 2011; when it would be thereafter known as Viacom Media Networks until 2019; and ViacomCBS Domestic Media Networks until 2022. The division's television assets are managed through three units: the MTV Entertainment Group, Showtime Networks, and the Nickelodeon Group, while also holding AwesomenessTV. Paramount's international assets are overseen by Paramount International Networks. History Pre-launch: Warner Communications joint venture (1977–1984) Warner Cable Communications was founded on December 1, 1977, by Warner Cable, itself a division of Warner Communications, to launch QUBE, an interactive cable television network. Seeing the potential in the creation of new cable networks, Warner Cable divested QUBE's biggest ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Robert Pittman (media Executive)
Robert Warren Pittman (born December 28, 1953) is an American businessman. Pittman was the CEO of MTV Networks and the cofounder and programmer who led the team that created MTV, and is the cofounder of iHeartMedia and Casa Dragones Tequila. Pittman joined iHeartMedia's predecessor company Clear Channel in November 2010 as an investor and the company's Chairman of Media and Entertainment Platforms, was named CEO in 2011 and chairman in 2013. Pittman led Clear Channel's transformation into iHeartMedia, Inc. in September 2014 to reflect its new multiplatform business and expanded mission. Pittman has also been the former chairman and CEO of Clear Channel Outdoor, CEO of AOL Networks, Six Flags Theme Parks, Quantum Media, Century 21 Real Estate and Time Warner Enterprises, and COO of America Online, Inc. and AOL Time Warner. Pittman has also been a radio and TV programmer, marketer, investor and media entrepreneur who has had multiple careers in a number of consumer-focused ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
You Can't Do That On Television
''You Can't Do That on Television'' is a Canadian sketch comedy television series that aired locally in 1979 before airing in the United States in 1981. It featured adolescent and teenage actors performing in a sketch comedy format similar to America's ''Rowan & Martin's Laugh-In'' and Canada's ''Second City Television''. Each episode had a specific theme, typically relating to the popular culture of the time. The series was produced by and aired on Ottawa's CTV Television Network, CTV station CJOH-DT, CJOH-TV. Initially a local program, it was marketed specifically for a North American-wide audience from its third season on. It was staple on the early years of the American cable network Nickelodeon, becoming most famous for introducing the network's iconic green slime. The channel aired reruns through 1994, when they were replaced with the similarly-themed domestic sketch comedy variety program ''All That''. The show was notable for launching the careers of many performers, inc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Warner-Amex Satellite Entertainment
Paramount Media Networks is the division of Paramount Global that oversees the operations of its television channels and online brands. The division was originally founded as MTV Networks in 1984, named after MTV. It would be known under this name until 2011; when it would be thereafter known as Viacom Media Networks until 2019; and ViacomCBS Domestic Media Networks until 2022. The division's television assets are managed through three units: the MTV Entertainment Group, Showtime Networks, and the Nickelodeon Group, while also holding AwesomenessTV. Paramount's international assets are overseen by Paramount International Networks. History Pre-launch: Warner Communications joint venture (1977–1984) Warner Cable Communications was founded on December 1, 1977, by Warner Cable, itself a division of Warner Communications, to launch QUBE, an interactive cable television network. Seeing the potential in the creation of new cable networks, Warner Cable divested QUBE's big ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ogilvy (agency)
Ogilvy is a New York City-based British advertising, marketing, and public relations agency. It was founded in 1850 by Edmund Mather as a London-based agency. In 1964, the firm became known as Ogilvy & Mather after merging with a New York City agency that was founded in 1948 by David Ogilvy. The agency is part of the WPP Group global agency network. It provides services in five areas: growth and innovation; advertising, brand and content; public relations and influence; experience; and health. It also operates a strategy division Ogilvy Consulting. History Foundation The agency was founded in London in 1850, when Edmund Charles Mather began an advertising agency on Fleet Street. By the 1860s, Mather had a U.S. branch called Mather & Abbott at 335 Broadway, New York City. After Mather's death in 1886, his son, Harley Lawrence Mather, partnered with Herbert Oakes Crowther, and the London agency became known as Mather & Crowther. The agency pioneered newspaper advertising, whi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
