Advertising Standards Council (Philippines)
The Ad Standards Council (ASC) is a regulatory body of the advertising industry under the Department of Finance (Philippines), Philippines Department of Finance. History The Ad Standards Council (ASC) was established by the Kapisanan ng mga Brodkaster ng Pilipinas (KBP), Philippine Association of National Advertisers (PANA), and the Association of Accredited Advertising Agencies - Philippines. It started operations on March 31, 2008 when the three organization signed an agreement with the Advertising Board of the Philippines (AdBoard). Under the deal, the ASC took over the screening function of the Adboard through its Advertising Content and Review Committee (ACRC). The Adboard would later become defunct in July 2016. Role The ASC is a self-regulatory organization and through its screening committee reviews and approves advertising materials in the Philippines prior to its placement or broadcast. This includes Television advertisement, television, radio advertisements, radio, prin ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Advertising Board Of The Philippines
Advertising Board of the Philippines (Adboard) was an advertising trade association in the Philippines. Founded in 1974, it served as a centralized Industry self-regulation, self-regulatory body for the country's advertising industry until its closure of operations in 2014. History The Advertising Board of the Philippines (Adboard) was incorporated as the Philippine Board of Advertising on May 3, 1974. It was established after a series of meetings in 1973 by major stakeholders of advertising industry in the Philippines. Its foundation was officially supported by the government's Philippine Information Agency, Department of Public Information (DPI). The PBA was renamed as the Adboard in 1989. The Adboard served as the advertising self-regulation body of the Philippines until 2008, when the Ad Standards Council of the Philippines, Ad Standards Council took over the role. In the 2010s, the Adboard saw some of its founding member organizations filing a leave of absence. The organiza ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Self-regulatory Organization
Self-regulation may refer to: *Emotional self-regulation *Self-control, in sociology/psychology *Self-regulated learning, in educational psychology *Self-regulation theory (SRT), a system of conscious personal management *Industry self-regulation, the process of monitoring one's own adherence to industry standards *Self-regulatory organization, in business and finance *Homeostasis, a state of steady internal conditions maintained by living things *Emergence, the phenomenon in which unpredictable outcomes emerge from complex systems *Self-regulating variable resistance cables used for Trace heating#Self regulating, trace heating *Spontaneous order See also *Self-limiting (other) {{disambiguation ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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2008 Establishments In The Philippines
8 (eight) is the natural number following 7 and preceding 9. Etymology English ''eight'', from Old English '', æhta'', Proto-Germanic ''*ahto'' is a direct continuation of Proto-Indo-European '' *oḱtṓ(w)-'', and as such cognate with Greek and Latin , both of which stems are reflected by the English prefix oct(o)-, as in the ordinal adjective ''octaval'' or ''octavary'', the distributive adjective is '' octonary''. The adjective ''octuple'' (Latin ) may also be used as a noun, meaning "a set of eight items"; the diminutive '' octuplet'' is mostly used to refer to eight siblings delivered in one birth. The Semitic numeral is based on a root ''*θmn-'', whence Akkadian ''smn-'', Arabic ''ṯmn-'', Hebrew ''šmn-'' etc. The Chinese numeral, written ( Mandarin: ''bā''; Cantonese: ''baat''), is from Old Chinese ''*priāt-'', ultimately from Sino-Tibetan ''b-r-gyat'' or ''b-g-ryat'' which also yielded Tibetan '' brgyat''. It has been argued that, as the cardinal ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Movie And Television Review And Classification Board
The Movie and Television Review and Classification Board (MTRCB; ; is a Philippine government agency under the Office of the President of the Philippines that is responsible for the classification and review of television programs, motion pictures and home videos. Unlike other organizations worldwide (such as the BBFC), the Board does not rate video games. Thus, both the ESRB system used in the United States, and IARC system are the '' de facto'' rating systems used in the Philippines, although there have been attempts at formulating an independent local rating system. Certain video game vendors ask for a valid ID or any other verification to be able to buy M- and AO-rated games. The Board also does not rate literature. The Movie and Television Review and Classification Board also serves as a '' de facto'' censorship body. History The MTRCB was initially created as the Board of Censors for Motion Pictures by virtue of Republic Act 3060 signed by President Carlos P. Gar ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Out-of-home Advertising
Outdoor advertising or out-of-home (OOH) advertising includes public billboards, wallscapes, and posters seen while "on the go". OOH advertising formats fall into four main categories: billboards, street furniture, Transit media, transit, and alternative. Advertisements are commonly placed by large companies like JCDecaux and Clear Channel Outdoor. Digital Digital out-of-home (DOOH) refers to dynamic media distributed across place-based networks in venues including. Programmatic Within the DOOH industry, advertisements might be purchased through programmatic platforms. Programmatic platforms ask marketers to specify desired audience characteristics and automatically locate the media vehicles to deliver that audience. These platforms may allow buyers (the demand side) to plan, execute and monitor campaigns across multiple media platforms (the supply side) using a familiar workflow. A major difference between programmatic digital out-of-home (pDOOH) and traditional OOH or ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Internet Advertisement
Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. Online advertising includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Advertisements are increasingly being delivered via automated software systems operating across multiple websites, media services and platforms, known as programmatic advertising. Like other advertising media, online advertising frequently involves a publisher, who integrates advertisements into its online content, and an advertiser, who provides the advertisements to be displayed on the publisher's content. Other potential participants include advertising agencies that help generate and place the ad copy, an ad server which technologically d ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Radio Advertisements
In the United States, commercial radio stations make most of their revenue by selling airtime to be used for running radio advertisements. These advertisements are the result of a business or a service providing a valuable consideration, usually money, in exchange for the station airing their commercial or mentioning them on air. The most common advertisements are "spot commercials", which normally last for no more than one minute, although extended versions, commonly running for up to 45, 60 or more minutes, are termed " informercials" because they delve deeper into detailed information on and stories about commercial product or service offerings. The United States Federal Communications Commission (FCC), established under the Communications Act of 1934, regulates commercial broadcasting, and the laws regarding remain relatively unchanged from the Radio Act of 1927. In 2015, radio accounted for 7.8% of total U.S. media expenditures. History Commercial advertising by audio s ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Television Advertisement
A television advertisement (also called a commercial, spot, break, advert, or ad) is a span of television programming produced and paid for by an organization. It conveys a message promoting, and aiming to market, a product, service or idea. advertising, Advertisers and marketing, marketers may refer to television commercials as TVCs. Advertising revenue provides a significant portion of the funding for most privately owned television networks. During the 2010s, the number of commercials has grown steadily, though the length of each commercial has diminished. Advertisements of this type have promoted a wide variety of goods, services, and ideas ever since the early days of the history of television. The viewership of television programming, as measured by companies such as Nielsen Media Research in the United States, or Broadcasters' Audience Research Board, BARB in the UK, is often used as a metric for television advertisement placement, and consequently, for the rates which ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Kapisanan Ng Mga Brodkaster Ng Pilipinas
The Kapisanan ng mga Brodkaster ng Pilipinas (KBP; ) is a broadcast media organization in the Philippines which provides its members broadcasting standards. The KBP was organized on April 27, 1973 in order to promote professional and ethical standards in Philippine broadcasting both in radio and television. The KBP provides broadcast media regulations and guidelines for news, public affairs and commentaries, political broadcasts, children's shows, religious programming, and including advertising to its members. The members of the KBP are composed of the owners and operators of radio and television stations including the radio and television stations themselves. Broadcast code of the Philippines The KBP's Broadcast Code is a set of standards for performance and ethics to be followed by member radio and television stations. The Code is in 3 parts: Part 1 includes the 33 articles of which the standards for programming are illustrated. Part 2 pertains to the implementing rules an ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Non-stock Corporation
A non-stock corporation (or nonstock corporation) is a corporation that does not have owners represented by shares of stock, in contrast to a joint-stock company. A non-stock corporation typically has members who are the functional equivalent of shareholders in a stock corporation. The members may have the right to vote (and other rights) based on the bylaws of the corporation. Non-stock corporations may also choose to have no members. The vast majority of not-for-profit corporations are non-stock corporations. (Some states, such as Kansas, allow nonprofits to issue stock. In many jurisdictions, a nonstock corporation can elect to become a stock corporation if certain conditions are met. Jurisdictions United States In the United States, law in Pennsylvania and Virginia supports the formation and existence of non-stock corporations, as well as other states. Delaware In Delaware, nonstock corporations are provisioned for by its General Corporation Law. According to DGCL, Delawar ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |
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Department Of Finance (Philippines)
The Department of Finance (DOF; ) is the executive department of the Philippine government responsible for the formulation, institutionalization and administration of fiscal policies, management of the financial resources of the government, supervision of the revenue operations of all local government units, the review, approval and management of all public sector debt, and the rationalization, privatization and public accountability of corporations and assets owned, controlled or acquired by the government. History The Department of Finance was established on April 24, 1897, at the same time that the Revolutionary Government was founded in Naic, Cavite. General Baldomero Aguinaldo was appointed Director of Finance by General Emilio Aguinaldo. The Finance Director became the Secretary of the Treasury under the first constitutional republican government, the Republic of Biak-na-Bato. In 1901, the Department of Finance and Justice was formally organized by virtue of an act ... [...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]   |