Mazda North American Operations
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Mazda North American Operations
Mazda North American Operations (MNAO), which includes Mazda Motor of America, Inc., is Mazda Motor Corporation's North American arm, and constitutes the largest component of that company outside Japan. The company has its headquarters in Irvine, California and is headed by Masahiro Moro. History Toyo Kogyo entered the United States market as Mazda Motor America (MMA) in 1970 with a single car, the RX-2. The next year there were five cars: the compact Familia-based 1200 and R100, the larger Capella-based 616 and RX-2 and the large 1800. For 1972, the line expanded again with the addition of the RX-3 and B1600; the 1200 and 616 were replaced by the similar 808 and 618, respectively; the 1800 was discontinued. The piston-powered 618 was gone the next year, as was the R100, but the 1.2 L 1200 was back for a single year. Mazda quickly rose in prominence, helped in large part to their use of Wankel engines. 1974 was the year of the rotary with the introduction of both t ...
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Irvine, California
Irvine () is a master-planned city in South Orange County, California, United States, in the Los Angeles metropolitan area. The Irvine Company started developing the area in the 1960s and the city was formally incorporated on December 28, 1971. The city had a population of 307,670 at the 2020 census. A number of corporations, particularly in the technology and semiconductor sectors, have their national or international headquarters in Irvine. Irvine is also home to several higher education institutions including the University of California, Irvine (UCI), Concordia University, Irvine Valley College, the Orange County Center of the University of Southern California (USC), and campuses of California State University Fullerton (CSUF), University of La Verne, and Pepperdine University. History The Gabrieleño indigenous group inhabited Irvine about 2,000 years ago. Gaspar de Portolà, a Spanish explorer, came to the area in 1769, which led to the establishment of forts, ...
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Mazda Cosmo
The is an automobile which was produced by Mazda from 1967 until 1995. Throughout its history, the Cosmo served as a "halo" vehicle for Mazda, with the first Cosmo successfully launching the Mazda Wankel engine. The final generation of Cosmo served as Mazda's flagship vehicle in Japan, being sold as the Eunos Cosmo through its luxury Eunos division in Japan. Mazda chose to use the name ''" cosmo"'', reflecting international cultural fascination with the Space Race, as Mazda wanted to showcase the rotary engine as forward-thinking, with a focus on future developments and technology. Series L10A/L10B (1967–1972) The first Mazda to bear the Cosmo name (called the 110S on models intended for export) was (along with the NSU Ro80) one of the first production cars to feature a 2-rotor Wankel engine. A prototype was presented at the 1964 Tokyo Motor Show, one month before the 1964 Summer Olympics, and after the introduction of the NSU Spider at the Frankfurt Motor Show; 80 pre-p ...
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Lexus
is the luxury vehicle division of the Japanese automaker Toyota. The Lexus brand is marketed in more than 90 countries and territories worldwide and is Japan's largest-selling make of premium cars. It has ranked among the 10 largest Japanese global brands in market value. Lexus is headquartered in Nagoya, Japan. Operational centers are located in Brussels, Belgium, and Plano, Texas, United States. Created at around the same time as Japanese rivals Honda and Nissan created their Acura and Infiniti luxury divisions respectively, Lexus originated from a corporate project to develop a new premium sedan, code-named F1, which began in 1983 and culminated in the launch of the Lexus LS in 1989. Subsequently, the division added sedan (car), sedan, coupé, Convertible (car), convertible and Sport utility vehicle, SUV models. Lexus did not exist as a brand in its home market until 2005, and all vehicles marketed internationally as Lexus from 1989 to 2005 were released in Japan under the ...
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Infiniti
is the luxury vehicle division of the Japanese automaker Nissan. Infiniti officially started selling vehicles on November 8, 1989, in North America. The marketing network for Infiniti-branded vehicles included dealers in over 50 countries in the 2010s. As of 2020, there were 25 markets served by new car dealers. The main markets are North America, China, and Middle East. According to the company, the Infiniti badge has a double meaning, as stylized representations of both a road extending into the horizon and of Mount Fuji, reflecting its Japanese origins. History The beginning The Infiniti brand was introduced in the United States in 1989 to target the premium vehicle segments in the United States that would not have otherwise fit in with Nissan's more mainstream image, and partially influenced by the Plaza Accord of 1985. The brand was created around the same time that Japanese rivals Toyota and Honda developed their Lexus and Acura premium brands, respectively. The Japa ...
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Acura
Acura is the luxury vehicle, luxury and performance division of Japanese automaker Honda, based primarily in North America. The brand was launched in the United States and Canada on March 27, 1986, marketing luxury and performance automobiles. It was introduced to Hong Kong in 1991 (lasting until 2009), Mexico in 2004, China in 2006 (until 2022), Russia in 2014 (until 2016), Panama in 2014, Kuwait in 2015, and was also sold in Ukraine in 2006 (until 2018). Honda's plan to introduce Acura to the Japanese domestic market (JDM) in 2008 was delayed, due to economic reasons,2007 Mid-Year CEO Speech
(Japanese)
Establishing A Sales Channel from the Customer Viewpoint, 2. Accelerating our effort in Japan to strengthen the core characteristics that make Honda unique

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Amati Cars
Amati was a proposed luxury brand announced by Mazda in August 1991 as part of Mazda's expansion plan with the launch of the Autozam, Eunos, and ɛ̃fini marques in hopes of becoming Japan's 3rd largest automaker. It was scheduled to launch in 1994 as a competitor to fellow Japanese luxury car marques Acura, Infiniti and Lexus as well as American and European luxury vehicles. However, when the Japanese economy collapsed in early 1992 Mazda faced a liquidity shortage and was unable to complete development of the brand. Mazda announced the cancellation of the Amati brand in October 1992 and the completed vehicles were sold under Mazda's existing brand names. History Background Japanese automobiles began increasing in popularity in the United States during the 1970s as the market shifted towards small, economical cars following the 1973 oil crisis. Since the major American manufacturers General Motors, Ford Motor Company, Chrysler and American Motors (AMC) were ill-prepared for the ...
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Sports Car
A sports car is a car designed with an emphasis on dynamic performance, such as handling, acceleration, top speed, the thrill of driving and racing capability. Sports cars originated in Europe in the early 1900s and are currently produced by many manufacturers around the world. Definition Definitions of sports cars often relate to how the car design is optimised for dynamic performance, without any specific minimum requirements; both a Triumph Spitfire and Ferrari 488 Pista can be considered sports cars, despite vastly different levels of performance. Broader definitions of sports cars include cars "in which performance takes precedence over carrying capacity", or that emphasise the "thrill of driving" or are marketed "using the excitement of speed and the glamour of the (race)track" However, other people have more specific definitions, such as "must be a two-seater or a 2+2 seater" or a car with two seats only. In the United Kingdom, early recorded usage of the "sports ca ...
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Mazda Miata
Miata can refer to * The Mazda MX-5 Miata The Mazda MX-5 is a lightweight two-passenger roadster sports car manufactured and marketed by Mazda with a front mid-engine, rear-wheel-drive layout. The convertible is marketed as the or in Japan, and as the Mazda Miata () in the United S ... car * ''Miata'', a female first name common among the Gola people See also * Miyata (other) {{disambig ...
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Ford Probe
The Ford Probe is a liftback coupé produced by Ford, introduced in 1988 and produced until 1997. The Probe was the result of Ford's collaboration with its longtime Japanese partner Mazda, and both generations of Probe were derived from the front-wheel drive Mazda G platform that underpinned the Mazda Capella. The Probe succeeded the Ford EXP, and the instrument cluster of the first-generation Probe and pop-up headlight mechanisms were borrowed from the FC Series RX-7. Based on the Mazda MX-6 as a sport compact coupe, the Probe was intended to fill the market niche formerly occupied by the Capri in Europe, and it was originally intended to be the fourth generation Ford Mustang in the North American market as a direct competitor with the Acura Integra, Isuzu Piazza, Nissan 200SX, and the Toyota Celica. During that time, Ford's marketing team had deemed that a front-wheel drive platform (borrowed Mazda GD and GE platforms) would have lower costs for production, and also because ...
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Mazda MX-6
The Mazda MX-6 is a front-engine, front-wheel-drive coupé manufactured and marketed by Mazda from 1987-1997 across two generations. Mechanically identical to the Capella/626 and its hatchback platform mate, the Ford Probe, these cars shared the GD (1988–1992) and GE (1993–1997) platforms. The MX-6 replaced the 626 Coupé, although it continued to share the same chassis. The MX-6, 626, and Ford Probe were manufactured at joint-venture plants either by AutoAlliance in Flat Rock, Michigan, for the North American market, and by Mazda Japan for Asian and European markets. First generation (1987–1992) The first-generation MX-6 appeared in 1987 and lasted until 1992 in the United States. In some markets, the model years were from 1987 to 1991. It was based on a series of futuristic sports compact concept cars of the early 1980s. It was a large coupé, based on the Mazda GD platform, and was powered by the inline-four Mazda F engines. It used the Mazda G4A-EL four- ...
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Flat Rock Assembly Plant
Flat Rock Assembly Plant, formerly known as Ford's Michigan Casting Center (MCC) (1972–1981), Mazda Motor Manufacturing USA (1987–1992) and AutoAlliance International (1992–2012), is a Ford Motor Company assembly plant located at Drive in Flat Rock, Michigan in Metro Detroit. The plant currently comprises of production space and employs 3,510 hourly workers and 140 salaried workers — and currently manufactures the Ford Mustang. History 1972 to 1991 Following three years of work and the largest single investment by Ford, the Michigan Casting Center (MCC) opened in January 1972, at the time one of the most technologically advanced casting facilities in the world. Despite the sizable capital investment, frequent union labor problems and work injuries and declining demand for the V8 engine blocks produced there led the facility's closure in 1981. A worker, Robert Williams, was killed by an industrial robot arm on January 25, 1979. He is the first known human ...
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Mazda 626
__NOTOC__ Year 626 ( DCXXVI) was a common year starting on Wednesday (link will display the full calendar) of the Julian calendar. The denomination 626 for this year has been used since the early medieval period, when the Anno Domini calendar era became the prevalent method in Europe for naming years. Events By place Byzantine Empire * Siege of Constantinople: A horde of Avars, consisting of about 80,000 men (including large contingents of Slavs, Bulgars, and other "barbarians"), attack the walls of Constantinople. A small Persian army arrives on the Bosphorus, on the Asiatic side. The Theodosian Walls are stormed with the most up-to-date siege equipment, in the form of traction trebuchets. The Avars also have mobile armoured shelters (medieval 'sows') and siege towers; the latter are covered in hides for fire protection. The defense of the capital (12,000 well-trained Byzantine troops) is in the hands of Patriarch Sergius I and Bonus (''magister militum''). * July ...
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