XHOO-FM is a radio station on 102.3 FM in

Guanajuato, Guanajuato Guanajuato (, Otomi language, Otomi: ) is a municipalities of Mexico, municipality in central Mexico and the capital of the Guanajuato, State of Guanajuato. It is part of the macroregion of the Bajío. It is located in a narrow valley, which makes i ...

, Mexico. XHOO is owned by

Grupo Radiorama Grupo Radiorama is the largest owner and operator of radio stations in Mexico. Founded in 1970, the company operated nearly 400 radio stations in 2014. History Radiorama was founded on December 9, 1970, by Javier Pérez de Anda and Adrián Pered ...

and is known as Fiesta Mexicana with a

grupera Grupera (also known as Grupero or Onda Grupera) is a subgenre of regional Mexican music. It reached the height of its popularity in the 1990s, especially in rural areas. Grupera music traces its roots to the rock groups of the 1960s yet has evol ...

format.

History

XHOO received its concession on November 28, 1988. The station signed on October 24, 1990 from a tower on Cerro Aldana and carried the name Fiesta Mexicana and a Regional Mexican/grupera format. It was the second sign-on of 1990 conducted by the Radio Cima-Crystal station group;

XHML-FM XHML-FM is a radio station on 90.3 FM in León, Guanajuato León (), officially León de Los Aldama, is the most populous city and municipal seat of the municipality of León in the Mexican state of Guanajuato. In the 2020 census, INEGI report ...

, with its transmitter in León itself, had gone on air five months prior. In 1999 and 2000, it increased its power from 19 kW to 25 kW. In 1992, XHOO moved to Cerro del Cubilete, which allowed the station a regional coverage area and allowed it to pick up a wider audience than that available to it in the state capital. Eventually, all the stations in Radio Cima-Crystal, including

XHGTO-FM XHGTO-FM/XEGTO-AM is a combo AM/FM radio station in Guanajuato City, Guanajuato, Mexico. History XEGTO received its first concession on November 21, 1947. It was initially known as XEWZ, owned by La Voz de Guanajuato, S.A. and broadcasting on 6 ...

and

XHVLO-FM XHVLO-FM is a radio station on 101.5 FM in Guanajuato City, Guanajuato Guanajuato, officially the Free and Sovereign State of Guanajuato, is one of the 32 states that make up the Political divisions of Mexico, Federal Entities of Mexico. It i ...

, moved their studios to León, which allowed for them to be successful in the most lucrative market in the state. On March 2, 2018, local operations of XHOO, XHSD-FM and XHGTO by Radiorama Bajío ceased due to a decision by Radiorama corporate to lease half the cluster to

Multimedios Radio Multimedios Radio is the radio division of Grupo Multimedios, Grupo Firmas Globales, operating 61 radio stations in Mexico. Multimedios traces its history to the founding of XEAW-AM in the late 1930s. Stations Monterrey, Nuevo León Multimed ...

. The following Monday, March 5, the La Caliente grupera format replaced Fiesta Mexicana in León. The change was undone when Multimedios stopped leasing several stations from Radiorama on August 1, 2020.

References

Radio stations in Guanajuato Radio stations established in 1988 {{Guanajuato-radio-station-stub