WWTN (99.7
MHz) is a
commercial
Commercial may refer to:
* a dose of advertising conveyed through media (such as - for example - radio or television)
** Radio advertisement
** Television advertisement
* (adjective for:) commerce, a system of voluntary exchange of products and s ...
FM radio station
Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
serving the
Nashville
Nashville is the capital city of the U.S. state of Tennessee and the seat of Davidson County. With a population of 689,447 at the 2020 U.S. census, Nashville is the most populous city in the state, 21st most-populous city in the U.S., and t ...
,
Tennessee
Tennessee ( , ), officially the State of Tennessee, is a landlocked state in the Southeastern region of the United States. Tennessee is the 36th-largest by area and the 15th-most populous of the 50 states. It is bordered by Kentucky to ...
media market
A media market, broadcast market, media region, designated market area (DMA), television market area, or simply market is a region where the population can receive the same (or similar) television and radio station offerings, and may also in ...
. The station is owned by
Cumulus Media
Cumulus Media, Inc. is an American broadcasting company and is the third largest owner and operator of AM and FM radio stations in the United States behind Audacy and iHeartMedia. As of June 2019, Cumulus lists ownership of 428 stations in 8 ...
and is marketed as SuperTalk 99.7 WTN (the first W is eliminated for
simplicity
Simplicity is the state or quality of being simple. Something easy to understand or explain seems simple, in contrast to something complicated. Alternatively, as Herbert A. Simon suggests, something is simple or complex depending on the way we ...
). WWTN operates at 100,000
watt
The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James Wa ...
s, the maximum for non-
grandfathered
A grandfather clause, also known as grandfather policy, grandfathering, or grandfathered in, is a provision in which an old rule continues to apply to some existing situations while a new rule will apply to all future cases. Those exempt from t ...
FM stations and is a
Class C0 station.
WWTN is
licensed to the city of
Hendersonville, Tennessee
Hendersonville is the largest city in Sumner County, Tennessee, on Old Hickory Lake. The population was 61,753 at the 2020 census.
Hendersonville is the fourth-largest city in the Nashville metropolitan area after Nashville, Murfreesboro, ...
, which is approximately 15 miles (24 km)
northeast
The points of the compass are a set of horizontal, radially arrayed compass directions (or azimuths) used in navigation and cartography. A compass rose is primarily composed of four cardinal directions—north, east, south, and west—each sepa ...
of Nashville. Its
antenna (395 meters/1296 feet in
height above average terrain
Height above average terrain (HAAT), or (less popularly) effective height above average terrain (EHAAT), is the vertical position of an antenna site is above the surrounding landscape. HAAT is used extensively in FM radio and television, as it ...
) is located approximately 25 miles (40 km) SSE of Nashville in
Rutherford County, Tennessee
Rutherford County is a county located in the U.S. state of Tennessee. It is located in Middle Tennessee. As of the 2021 census, the population was 352,182, making it the fifth-most populous county in Tennessee. A study conducted by the Univer ...
, between the cities of
Murfreesboro
Murfreesboro is a city in and county seat of Rutherford County, Tennessee, United States. The population was 152,769 according to the 2020 census, up from 108,755 residents certified in 2010. Murfreesboro is located in the Nashville metrop ...
and
Franklin. The station's
studio
A studio is an artist or worker's workroom. This can be for the purpose of acting, architecture, painting, pottery (ceramics), sculpture, origami, woodworking, scrapbooking, photography, graphic design, filmmaking, animation, industrial design, ...
s are in the
Music Row
Music Row is a historic district located southwest of downtown Nashville, Tennessee, United States. Widely considered the heart of Nashville's entertainment industry, Music Row has also become a metonymous nickname for the music industry as a w ...
district of Nashville.
History
On June 20, 1962, the station first
signed on
Signing may refer to:
* Using sign language
* Signature, placing one's name on a document
* Signature (disambiguation)
* Manual communication, signing as a form of communication using the hands in place of the voice
* Digital signature
A dig ...
the air as WMSR-FM, licensed to the city of
Manchester, Tennessee.
It began focusing on the Nashville market in the early 1990s. Manchester is nearly halfway between Nashville and
Chattanooga
Chattanooga ( ) is a city in and the county seat of Hamilton County, Tennessee, United States. Located along the Tennessee River bordering Georgia, it also extends into Marion County on its western end. With a population of 181,099 in 2020, ...
, but the
Cumberland Plateau
The Cumberland Plateau is the southern part of the Appalachian Plateau in the Appalachian Mountains of the United States. It includes much of eastern Kentucky and Tennessee, and portions of northern Alabama and northwest Georgia. The terms " All ...
prevents a Manchester FM signal from penetrating Chattanooga, and vice versa. Its current signal range covers most of
Middle Tennessee
Middle Tennessee is one of the three Grand Divisions of the U.S. state of Tennessee that composes roughly the central portion of the state. It is delineated according to state law as 41 of the state's 95 counties. Middle Tennessee contains the ...
, even venturing into parts of Northern
Alabama
(We dare defend our rights)
, anthem = " Alabama"
, image_map = Alabama in United States.svg
, seat = Montgomery
, LargestCity = Huntsville
, LargestCounty = Baldwin County
, LargestMetro = Greater Birmingham
, area_total_km2 = 135,7 ...
and Southern
Kentucky
Kentucky ( , ), officially the Commonwealth of Kentucky, is a state in the Southeastern region of the United States and one of the states of the Upper South. It borders Illinois, Indiana, and Ohio to the north; West Virginia and Virgini ...
. The city of license changed to Hendersonville in 2008, as part of a larger project that saw four of Cumulus' five Nashville stations change cities of license in the process of allowing
sister station
In broadcasting, sister stations or sister channels are radio or television stations operated by the same company, either by direct ownership or through a management agreement.
Radio sister stations will often have different formats, and somet ...
WNFN to move its transmitter and increase power.
The station was mired in mediocrity and
bankruptcy in the early 1990s until being purchased by
Gaylord Entertainment Company
Ryman Hospitality Properties, Inc. () is a hotel, resort, entertainment, and media company named after National Historic Landmark the Ryman Auditorium, built as a tabernacle by Captain Thomas G. Ryman in 1892 and later the home of the Grand Ole Op ...
in 1995. Gaylord also owned 650
WSM (AM)
WSM (650 kHz) is a 50,000-watt clear channel AM radio station located in Nashville, Tennessee. It broadcasts a full-time country music format (with classic country and Americana leanings, the latter of which is branded as "Route 650") at 650 ...
and 95.5
WSM-FM, as well as the ''
Grand Ole Opry
The ''Grand Ole Opry'' is a weekly American country music stage concert in Nashville, Tennessee, founded on November 28, 1925, by George D. Hay as a one-hour radio "barn dance" on WSM. Currently owned and operated by Opry Entertainment (a divi ...
'' concert hall and
Opryland USA
Opryland USA (later called Opryland Themepark and colloquially "Opryland") was a theme park in suburban Nashville, Tennessee. It operated seasonally (generally March to October) from 1972 to 1997, and for a special Christmas-themed engagement eve ...
amusement park
An amusement park is a park that features various attractions, such as rides and games, as well as other events for entertainment purposes. A theme park is a type of amusement park that bases its structures and attractions around a central ...
. During this period, WWTN broadcast a mixture of locally originated general interest talk programming,
sports talk
Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sport, sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often-low comedy ...
, and the
Business Talk Radio Network. Within three years subsequent to the Gaylord purchase, WWTN was Nashville's highest-billing radio station. In 2003, WWTN and WSM-FM were sold to Cumulus Media for $65 millio
.
Programming
The station features a local schedule of programming until the late afternoon drive. The weekday evening schedule comes from syndicated shows provided by the
Westwood One (current), Westwood One Network, a
subsidiary of Cumulus Media: ''
The Mark Levin Show'', ''
Ben Shapiro
Benjamin Aaron Shapiro (born January 15, 1984) is an American attorney, businessman, columnist, conservative political commentator, and media personality. At age 17, he became the youngest nationally syndicated columnist in the United States ...
'' and ''
Red Eye Radio
''Red Eye Radio'' is a talk radio program currently hosted by Eric Harley and Gary McNamara. The program is syndicated nationwide by Westwood One, and originates from WBAP in the Dallas-Fort Worth metroplex. The show traces its history through ...
''.
Weekends feature the common mix of special interest advice programs, including syndicated shows from
Kim Komando,
Ric Edelman and
Bill Cunningham. Some weekend hours are paid
brokered programming
Brokered programming (also known as time-buy and blocktime) is a form of broadcast content in which the show's producer pays a radio or television station for air time, rather than exchanging programming for pay or the opportunity to play spot comm ...
.
In 1992, WWTN began airing a local show entitled ''The Money Game'' with
Dave Ramsey
David Lawrence Ramsey III (born September 3, 1960) is an American personal finance personality, radio show host, author, and businessman. An evangelical Christian, he hosts the nationally syndicated radio program '' The Ramsey Show''. Ramsey ha ...
, Hal Wilson, and Roy Matlock. Wilson and Matlock left the show at different points in its early history. With Ramsey hosting alone, his company assumed ownership of the program, which was renamed ''
The Dave Ramsey Show'' in 1996 and was eventually independently syndicated to over 500 stations nationwide. WWTN served as the flagship until 2012, when Ramsey moved the show to 102.5
WPRT-FM in 2013, and then to
WLAC
WLAC (1510 AM) – branded ''Talkradio 98.3 & 1510'' – is a commercial talk radio radio station licensed to serve Nashville, Tennessee. Owned by iHeartMedia, the station covers the Nashville metropolitan area. The WLAC studios are locate ...
1510 AM
The following radio stations broadcast on AM frequency 1510 kHz: 1510 AM is a North American (U.S.) clear-channel frequency. WLAC in Nashville, Tennessee, is the dominant Class A station on 1510 AM. KGA Spokane had been a Class A station, b ...
in 2014.
WWTN served as the
flagship station
In broadcasting, a flagship (also known as a flagship station or key station) is the broadcast station which originates a television network, or a particular radio or television program that plays a key role in the branding of and consumer loyalt ...
for the nationally
syndicated
Syndication may refer to:
* Broadcast syndication, where individual stations buy programs outside the network system
* Print syndication, where individual newspapers or magazines license news articles, columns, or comic strips
* Web syndication, ...
weekday afternoon talk show hosted by
Phil Valentine until July 2021, when his health deteriorated from
COVID-19
Coronavirus disease 2019 (COVID-19) is a contagious disease caused by a virus, the severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The first known case was identified in Wuhan, China, in December 2019. The disease quickl ...
and its after-effects. Valentine died on August 21, 2021.
Market competition
WWTN's primary talk competition is 1510
WLAC
WLAC (1510 AM) – branded ''Talkradio 98.3 & 1510'' – is a commercial talk radio radio station licensed to serve Nashville, Tennessee. Owned by iHeartMedia, the station covers the Nashville metropolitan area. The WLAC studios are locate ...
, an
AM talk radio station owned by
iHeartMedia
iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...
, and non-commercial
NPR member stations 1430
WPLN and 90.3
WPLN-FM owned by Nashville Public Radio.
See also
*
List of Nashville media
References
External links
Official site(link to streaming audio included within site)
*
{{coord, 35.817556, N, 86.523333, W, type:landmark_region:US_source:FCC, display=title
WTN
News and talk radio stations in the United States
Radio stations established in 1962
1962 establishments in Tennessee
Cumulus Media radio stations