WRON-FM (103.1

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...

) is a

country A country is a distinct part of the world, such as a state, nation, or other political entity. When referring to a specific polity, the term "country" may refer to a sovereign state, state with limited recognition, constituent country, ...

formatted

broadcast Broadcasting is the data distribution, distribution of sound, audio audiovisual content to dispersed audiences via a electronic medium (communication), mass communications medium, typically one using the electromagnetic spectrum (radio waves), ...

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

licensed to

Lewisburg, West Virginia Lewisburg is a city in and the county seat of Greenbrier County, West Virginia, United States. The population was 3,930 at the 2020 census. History Lewisburg is named after Andrew Lewis (American general), Andrew Lewis. In 1751 Lewis, as a youn ...

, serving the Lewisburg/

Ronceverte Ronceverte is a city in Greenbrier County, West Virginia, United States, on the Greenbrier River. The population was 1,572 at the 2020 census. Culture and history Ronceverte might have been named "Edgar", for the high number of Edgars who lived ...

/ Rainelle/ Union area. WRON-FM is owned and operated by Radio Greenbrier, Inc.

Station Swap and Sale

All Access
reported on September 20, 2007, that Todd P. Robinson, Inc.'s WKCJ (now

WVBB WVBB (97.7 FM broadcasting, FM) is a commercial radio, commercial radio station city of license, licensed to Elliston-Lafayette, Virginia, and serving the Roanoke metropolitan area. It is owned and operated by Mel Wheeler, Inc., with radio stu ...

) would be swapped to Radio Greenbrier, Inc. for WRON-FM. This took place on August 1, 2008. WKCJ (now at 97.7) applied to move south to Elliston-Lafayette, Virginia (which is between Roanoke and Christiansburg). The swap ensured that when Todd P. Robinson, Inc. moves the 97.7 frequency, WRON-FM will continue to have an FM station serving

Greenbrier County, West Virginia Greenbrier County () is a county in the U.S. state of West Virginia. As of the 2020 census, the population was 32,977. Its county seat is Lewisburg. The county was formed in 1778 from Botetourt and Montgomery Counties in Virginia. History P ...

. On Wednesday, July 13, 2011, Roanoke, Virginia based Mel Wheeler, Inc. agreed to purchase the station for $675,000. A new application was filed to move the signal to Elliston-Lafayette, on Fort Lewis Mountain, broadcasting 260 watts, but from a height of 1542 feet. On December 2, 2011, Mel Wheeler, Inc. took ownership and control of WKCJ and began simulcasting Lynchburg based

WVBE-FM WVBE-FM (100.1 Hertz, MHz "The Vibe") is a commercial radio, commercial radio station city of license, licensed to Lynchburg, Virginia, and serving Lynchburg metropolitan area, Metro Lynchburg. It is owned and operated by Mel Wheeler, Inc., with ...

. On December 9, 2011, the callsign was changed to WVBB.

External links

103.1 The Bear official website
* * RON-FM Oldies radio stations in the United States Radio stations established in 1981 Lewisburg, West Virginia 1981 establishments in West Virginia {{WestVirginia-radio-station-stub