WLGX (106.9

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...

) is an FM

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

licensed A license (American English) or licence (Commonwealth English) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another part ...

Bedford, Virginia Bedford is an incorporated town and former Independent city (United States)#Virginia, independent city located within Bedford County, Virginia, Bedford County in the U.S. state of Virginia. It serves as the county seat of Bedford County. As of the ...

, and serving Bedford County and the suburbs of Roanoke. It broadcasts the national "

K-Love K-Love (stylized as K-LOVE) is an American Christian radio network. Owned by the Educational Media Foundation (EMF), a non-profit Christian ministry, it primarily broadcasts contemporary Christian music. As of June 2019, the network's progr ...

Contemporary Christian Contemporary history, in English-language historiography, is a subset of modern history that describes the historical period from about 1945 to the present. In the social sciences, contemporary history is also continuous with, and related t ...

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...

. WLGX is owned by

Educational Media Foundation Educational Media Foundation (formerly EMF Broadcasting, abbreviated EMF) is an American nonprofit Christian media ministry based in Franklin, a suburb of Nashville. EMF is the parent company of K-LOVE and Air1—the world's largest contempor ...

. While the station is licensed for

commercial Commercial may refer to: * (adjective for) commerce, a system of voluntary exchange of products and services ** (adjective for) trade, the trading of something of economic value such as goods, services, information or money * a dose of advertising ...

operation, K-Love operates on a listener-supported basis and runs no commercials.

History

The station's

construction permit Planning permission or building permit refers to the approval needed for construction or expansion (including significant renovation), and sometimes for demolition, in some jurisdictions. House building permits, for example, are subject to bu ...

was given the

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally as ...

WYMY on December 12, 1990. On , it officially

signed on A sign-on (or start-up in Commonwealth countries except Canada) is the beginning of operations for a radio broadcasting, radio or television station, generally at the start of each day. It is the opposite of a sign-off (or closedown in Commonw ...

the air. It transmitted from Thaxton Mountain in Bedford County, the same location as TV stations WSET and

WWCW WWCW (channel 21) is a television station licensed to Lynchburg, Virginia, United States, serving as the The CW, CW outlet for the Roanoke, Virginia, Roanoke–Lynchburg media market#Television, market. It is owned and operated by network majo ...

, and still does to this day. As reception from Thaxton Mountain is problematic in Roanoke, WYMY signed on translator W247AD (97.3 FM) in an attempt to help reception there. On February 22, 1996, WYMY was sold to JLR Communications, Inc., which owned Smith Mountain Lake AM Station WLQE-880. WYMY's call sign was changed to WLQE-FM and simulcast adult standards and big-band music under the moniker "The Lake." The call sign was chosen for its location near

Smith Mountain Lake Smith Mountain Lake is a large reservoir in the Roanoke Region of Virginia, United States, located southeast of the City of Roanoke and southwest of Lynchburg, Virginia, Lynchburg. The lake was created in 1963 by the Smith Mountain Dam impoundin ...

. The station mixed locally produced programming with ABC Radio's "Adult Standards" satellite format. On May 23, 2001, the station was sold and became a simulcast of classic rock

WBRW WBRW (105.3 MHz) is a commercial FM radio station licensed to Blacksburg, Virginia, and serving the New River Valley and part of the Roanoke metropolitan area. It broadcasts an active rock radio format known as "The Bear." It is owned by Mont ...

in Blacksburg, taking the callsign WBWR. This made the station a direct competitor with WROV. By 2005, Cumulus had decided to focus the station on Blacksburg, and sold WBWR to Centennial Broadcasting on August 31, 2005. After simulcasting Oldies "Bob-FM" with co-owned WZZI (101.5 FM, Roanoke) and

WZZU WZZU (97.9 FM) is a commercial radio station licensed to Lynchburg, Virginia. It broadcasts an active rock format and is owned and operated by Mel Wheeler, Inc. The studios and offices are on Electric Road SW in Roanoke, Virginia. WZZU has ...

(97.9 FM, Lynchburg) for several days, the station played "lake" sounds before becoming "The Lake" once again, this time broadcasting a

standards Standard may refer to: Symbols * Colours, standards and guidons, kinds of military signs * Standard (emblem), a type of a large symbol or emblem used for identification Norms, conventions or requirements * Standard (metrology), an object t ...

format with the callsign WLEQ, similar to the old callsign. That format lasted just over a year before Centennial moved its "Bob-FM" oldies format from WZZI and WZZU in order to launch classic rock "The Planet" on those frequencies. On March 2, 2009, WLEQ and W247AD dropped its

Oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as well as for a radio format playing this music. Since 2 ...

format and began simulcasting "The Planet" from WZZI and WZZU. The WZZI callsign was moved to this station on October 12, 2009, as 101.5 FM in Roanoke became

AAA AAA, Triple A, or Triple-A is a three-letter initialism or abbreviation which may refer to: Arts, entertainment, and media Gaming * AAA (video game industry) - a category of high budget video games *'' TripleA'', an open source wargame Mu ...

-formatted

WVMP WYHR (101.5 FM) is a radio station licensed to Vinton, Virginia, and serving the Roanoke metropolitan area. WYHR is owned by the Bible Broadcasting Network. It broadcasts a Christian talk and teaching radio format. WYHR has an effective rad ...

. In 2012, WZZI split away from the simulcast for a

Sports Sport is a physical activity or game, often competitive and organized, that maintains or improves physical ability and skills. Sport may provide enjoyment to participants and entertainment to spectators. The number of participants in ...

format as "Fox Sports Radio" and was sold to Mel Wheeler Inc. WZZI and WZZU were sold to Todd Robinson's WVJT, LLC at a purchase price of $523,000. The transaction was consummated on November 30, 2012. In August 2015, WZZI began simulcasting

WHTU WHTU (103.9 MHz) is a commercial FM radio station licensed to Big Island, Virginia, and serving the Lynchburg metropolitan area. WHTU broadcasts a classic hits radio format and is owned by Gary Burns' Three Daughters Media, through licensee KS ...

at 103.9 FM, becoming an

oldies Oldies is a term for musical genres such as pop music, rock and roll, doo-wop, surf music from the second half of the 20th century, specifically from around the mid-1950s to the 1980s, as well as for a radio format playing this music. Since 2 ...

and classic hits format, branded as "Good Time Oldies; 103.9 and 106.9" In March 2022, WZZI was sold to

. The sale was consummated on June 24, 2022, at a purchase price of $118,750, at which point the station changed its format from oldies to EMF's

contemporary Christian format. On July 14, 2022, WZZI changed its call sign to WLGX.

References

External links

{{K-LOVE LGX (FM) Radio stations established in 1993 1993 establishments in Virginia Educational Media Foundation radio stations Contemporary Christian radio stations in the United States