WHHW (1130
AM) is a
radio station broadcasting a
Regional Mexican
Regional Mexican is a Latin music radio format encompassing the musical genres from the different parts of rural Mexico and the Southwestern United States. Genres include banda, country en español, Duranguense, grupero, mariachi, New Mexico ...
radio format. It is
licensed to
Hilton Head Island, South Carolina. The station is currently owned by
Alpha Media, and operated by Dick Broadcasting under a
local marketing agreement
In North American broadcasting, a local marketing agreement (LMA), or local management agreement, is a contract in which one company agrees to operate a radio or television station owned by another party. In essence, it is a sort of lease or tim ...
.
WHHW broadcasts at 1,000
watts by day. But because
AM 1130 is a
clear channel frequency, it must reduce power to 500 watts at night to avoid interference. WHHW
simulcasts its programming on an
FM translator, W241CV at 96.1
MHz, broadcasting at a power level of 99 watts.
History
On February 14, 1983, the station went on the air as WHHR with the
call sign referring to Hilton Head Radio. It was a
sister station
In broadcasting, sister stations or sister channels are radio or television stations operated by the same company, either by direct ownership or through a management agreement.
Radio sister stations will often have different formats, and somet ...
to 106.1
WFXH-FM
WFXH-FM (106.1 MHz), known as "Rock 106.1", is an active rock radio station targeted to Savannah, Georgia. The station was a monitored reporter on the Alternative (Modern Rock) panel. Formerly, WFXH reported as an Alternative station to Arbitron ...
. WHHR changed its call letters on June 11, 1987 to WHHQ. On December 23, 1994, it changed its call sign back to WHHR, only to change the call letters again on New Year's Day 1995 to WFXH. On February 28, 2011, the call sign was changed to WHHW.
Prior to March 6, 2011, the station was an
ESPN Radio
ESPN Radio, which is alternately platform-agnostically branded as ESPN Audio, is an American sports radio network and extension of the ESPN television network. It was launched on January 1, 1992, under the original banner of "SportsRadio ESPN". ...
Network affiliate, WFXH.
It previously featured programming from
CNN Radio.
Monty Jett, formerly morning host on co-owned
WLOW, moved to WHHW with its change to "1130 the Island", a
soft AC/
adult standards format.
[
In 2015, WHHW changed to Adult Album Alternative with the slogan "True. Music. Variety."
In September 2017, Dick Broadcasting announced the purchase of Alpha Media stations in three markets, including Savannah.
In 2018, WHHW switched to oldies as "The Island".
On October 4, 2021, WHHW changed their format from oldies to Regional Mexican, branded as "La Pantera 96.1".La Pantera Prowls In Hilton Head]
Radioinsight - October 5, 2021
Previous logos
References
External links
*
*
HHW
Radio stations established in 1983
1983 establishments in South Carolina
Alpha Media radio stations
Regional Mexican radio stations in the United States
{{SouthCarolina-radio-station-stub