WHHW (1130 AM) is a

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

broadcasting a

regional Mexican Regional Mexican music refers collectively to the regional subgenres of the country music of Mexico and its derivatives from the Southwestern United States. Each subgenre is representative of a certain region and its popularity also varies by ...

radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when Radio broadcasting, ...

. It is licensed to

Hilton Head Island, South Carolina Hilton Head Island, often referred to as simply Hilton Head, is a South Carolina Lowcountry, Lowcountry resort town and barrier island in Beaufort County, South Carolina, United States. It is northeast of Savannah, Georgia (as the crow flies), a ...

. The station is currently owned by Dick Broadcasting, through licensee Dick Broadcasting Company, Inc. of Tennessee. WHHW broadcasts with 1,000

watt The watt (symbol: W) is the unit of Power (physics), power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantification (science), quantify the rate of Work ...

s by day. Because AM 1130 is a clear channel frequency, it must reduce power to 500 watts at night to avoid interference. WHHW

simulcast Simulcast (a portmanteau of "simultaneous broadcast") is the broadcasting of programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultaneously) ...

s its programming on an FM

translator Translation is the communication of the meaning of a source-language text by means of an equivalent target-language text. The English language draws a terminological distinction (which does not exist in every language) between ''trans ...

, W241CV at 96.1

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), often described as being equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose formal expression in terms of SI base u ...

, broadcasting at a power level of 99 watts.

History

On February 14, 1983, the station went on the air as WHHR with the

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally as ...

referring to Hilton Head Radio. It was a

sister station In broadcasting, sister stations or sister channels are radio or television stations operated by the same company, either by direct ownership or through a management agreement. Radio sister stations will often have different formats, and somet ...

to 106.1

WFXH-FM WFXH-FM (106.1 Hertz, MHz), known as "Rock 106.1", is an active rock radio station targeted to Savannah, Georgia. The station was a monitored reporter on the Alternative (Modern Rock) panel. Formerly, WFXH-FM reported as an Alternative station to ...

. WHHR changed its call sign on June 11, 1987, to WHHQ. On December 23, 1994, it changed its call sign back to WHHR, only to change the call sign again on New Year's Day 1995 to WFXH. On February 28, 2011, the call sign was changed to WHHW. Prior to March 6, 2011, the station was an

ESPN Radio ESPN Radio, which is alternatively branded platform-agnostically as ESPN Audio, is an American sports radio network and extension of the ESPN television network. It was launched on January 1, 1992, under the banner "SportsRadio ESPN". The netw ...

Network affiliate In the broadcasting industry (particularly in North America, and even more in the United States), a network affiliate or affiliated station is a local broadcaster, owned by a company other than the owner of the network, which carries some or a ...

, WFXH. It previously featured programming from

CNN Radio Cable News Network (CNN) is a multinational news organization operating, most notably, a website and a TV channel headquartered in Atlanta. Founded in 1980 by American media proprietor Ted Turner and Reese Schonfeld as a 24-hour cable news ...

. Monty Jett, formerly morning host on co-owned WLOW, moved to WHHW with its change to "1130 the Island", a

soft AC Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the 1980s to the present day, with varying degrees of easy listening, pop, soul, ...

adult standards Adult standards (also sometimes known as the nostalgia or Big Band format) is a North American radio format heard primarily on AM or class A FM stations. Adult standards started in the 1950s and is aimed at "mature" adults, meaning mainly tho ...

format. In 2015, WHHW changed to

Adult Album Alternative Adult album alternative (also triple-A, AAA, or adult alternative) is a radio format. See pages 9 and 10Mills, Joshua. "A New Radio Music Format: Rock for Prosperous Adults" New York Times, Feb 28 1994, p. 2. ProQuest. Web. Accessed September 4, ...

with the slogan "True. Music. Variety." In September 2017, Dick Broadcasting announced the purchase of Alpha Media stations in three markets, including Savannah. In 2018, WHHW switched to oldies as "The Island". On October 4, 2021, WHHW changed its format from oldies to Regional Mexican, branded as "La Pantera 96.1".La Pantera Prowls In Hilton Head
Radioinsight - October 5, 2021

Previous logos

References

External links

* * HHW Radio stations established in 1983 1983 establishments in South Carolina Regional Mexican radio stations in the United States {{SouthCarolina-radio-station-stub