WCOS (1400 AM) is a

commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...

Columbia, South Carolina Columbia is the capital of the U.S. state of South Carolina. With a population of 136,632 at the 2020 census, it is the second-largest city in South Carolina. The city serves as the county seat of Richland County, and a portion of the ci ...

. It carries a

sports radio Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sport, sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often-low comedy ...

format Format may refer to: Printing and visual media * Text formatting, the typesetting of text elements * Paper formats, or paper size standards * Newspaper format, the size of the paper page Computing * File format, particular way that informati ...

and is owned by iHeartMedia, Inc. The station goes by the name Fox Sports Radio 1400. Its

studio A studio is an artist or worker's workroom. This can be for the purpose of acting, architecture, painting, pottery (ceramics), sculpture, origami, woodworking, scrapbooking, photography, graphic design, filmmaking, animation, industrial design, ...

s and offices are on Graystone Boulevard in Columbia near

Interstate 126 Interstate 126 (I-126) is a spur route of I-26 entirely within the city limits of Columbia in the US state of South Carolina. It is entirely concurrent with U.S. Route 76 (US 76) and connects I-26 to Downtown Columbia. It is ...

. The

transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna. The transmitter itself generates a radio frequency alternating current, which is applied to ...

is on Short Street in Columbia, near Millwood Avenue ( U.S. Route 76). WCOS is an

affiliate Affiliation or affiliate may refer to: * Affiliate (commerce), a legal form of entity relationship used in Business Law * Affiliation (family law), a legal form of family relationship * Affiliate marketing * Affiliate network or affiliation pla ...

of the

Atlanta Braves The Atlanta Braves are an American professional baseball team based in the Atlanta metropolitan area. The Braves compete in Major League Baseball (MLB) as a member club of the National League (NL) East division. The Braves were founded in B ...

radio network, with the largest number of stations in

Major League Baseball Major League Baseball (MLB) is a professional baseball organization and the oldest major professional sports league in the world. MLB is composed of 30 total teams, divided equally between the National League (NL) and the American League (AL) ...

History

WCOS

signed on Signing may refer to: * Using sign language * Signature, placing one's name on a document * Signature (disambiguation) * Manual communication, signing as a form of communication using the hands in place of the voice * Digital signature A dig ...

in 1939, making it Columbia's second radio station. The station featured programming from

NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters ...

Blue Network The Blue Network (previously known as the NBC Blue Network) was the on-air name of a now defunct American radio network, which broadcast from 1927 through 1945. Beginning as one of the two radio networks owned by the National Broadcasting Com ...

(which later became the

ABC Radio Network Cumulus Media Networks was an American radio network owned and operated by Cumulus Media. From 2011 until its merger with Westwood One, it controlled many of the radio assets formerly belonging to the American Broadcasting Company (ABC), which w ...

) as well as local programming. In 1958, the station stunted by playing

Sammy Kaye Sammy Kaye (born Samuel Zarnocay Jr.; March 13, 1910 – June 2, 1987) was an American bandleader and songwriter, whose tag line, "Swing and Sway with Sammy Kaye", became one of the most famous of the Big Band Era. The expression springs fr ...

's "I Wish I Was In Dixie" over a period of 24 hours before switching over to the "Top 60 in Dixie" playlist, a format that it kept for the next 20 years under various monikers like "Super COS", and "Position 14". In 1980, after being beaten in the ratings by rival FM Top 40 WNOK, WCOS changed over to

Country A country is a distinct part of the world, such as a state, nation, or other political entity. It may be a sovereign state or make up one part of a larger state. For example, the country of Japan is an independent, sovereign state, whil ...

, simulcasting parts of the broadcasting day of their sister FM,

WCOS-FM WCOS-FM (97.5 FM broadcasting, FM) is a commercial radio, commercial radio station in Columbia, South Carolina. It airs a country music radio format and is owned by iHeartMedia, Inc. The station goes by the name 97-5 WCOS and its current slogan ...

. In the early 1990s, the station adjusted its format to satellite-fed

Classic Country Classic country is a music radio format that specializes in playing mainstream country and western music hits from past decades. Repertoire The radio format specializes in hits from the 1950s through the early 1980s, and focus primarily on inn ...

, but went back to simulcasting WCOS-FM within a year's time. In 1995, WCOS switched to

CNN Headline News HLN is an American basic cable network. Owned by Warner Bros. Discovery, the network primarily carries true crime programming. The channel was originally launched on January 1, 1982 by Turner Broadcasting as CNN2 (later renamed Headline Ne ...

. In 1996, WCOS adopted its present Sports talk format. In 2007, WCOS re-branded itself as "The Team". On January 3, 2012, as part of a three-way swap,

WVOC WVOC (560 AM) – branded ''News Radio 560 WVOC'' – is a commercial talk radio station licensed to serve Columbia, South Carolina. Owned by iHeartMedia, Inc., the station covers the Columbia metropolitan area. The WVOC studios and transmit ...

's news/talk format moved to WXBT-FM, which changed its calls to WVOC-FM. WVOC then changed its calls to WXBT (AM), which took WCOS' sports talk programming. WCOS became "Hallelujah 1400", an

Urban Gospel Urban/contemporary gospel is a modern subgenre of gospel music. Although the style developed gradually, early forms are generally dated to the 1970s, and the genre was well established by the end of the 1980s. The radio format is pitched prim ...

station. On November 6, 2014, WCOS switched back to sports while WXBT returned to news/talk as WVOC, and WVOC-FM returned to urban contemporary as WXBT.WVOC Columbia Returns to 560; Sports Moves to 1400
/ref> The station is owned by

iHeartMedia iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...

, which also owns

, CHR WNOK, Variety Hits

WLTY WLTY (96.7 FM broadcasting, FM) is a commercial radio, commercial radio station city of license, licensed to Cayce, South Carolina, and serving the Columbia metropolitan area (South Carolina), Columbia metropolitan area. It airs a adult hits, var ...

Urban contemporary Urban contemporary music, also known as urban music, hip hop, urban pop, or just simply urban, is a music radio format. The term was coined by New York radio DJ Frankie Crocker in the early to mid-1970s as a synonym for Black music. Urban conte ...

WXBT WXBT (100.1 FM) is a commercial radio station licensed to West Columbia, South Carolina and serving the Columbia metropolitan area. It airs an urban contemporary radio format, branded as "100.1 The Beat", and is owned by iHeartMedia, Inc. ...

and

News/Talk Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. Most shows are regularly hosted by a single individual, and often featur ...

in the Columbia radio market.

References

External links

COS Cos, COS, CoS, coS or Cos. may refer to: Mathematics, science and technology * Carbonyl sulfide * Class of service (CoS or COS), a network header field defined by the IEEE 802.1p task group * Class of service (COS), a parameter in telephone sys ...

Radio stations established in 1939 1939 establishments in South Carolina IHeartMedia radio stations {{SouthCarolina-radio-station-stub