Valiasr Sq.
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Valiasr Street (), formerly known as Pahlavi Street, is a tree-lined street in
Tehran Tehran (; , ''Tehrân'') is the capital and largest city of Iran. It is the capital of Tehran province, and the administrative center for Tehran County and its Central District (Tehran County), Central District. With a population of around 9. ...
, dividing the metropolis into western and eastern parts which were built in 1922 to 1927 respectively, considering the end of asphalt plan it ended in 1933. It is considered one of Tehran's main thoroughfares and commercial centers. It is also the longest street in the
Middle East The Middle East (term originally coined in English language) is a geopolitical region encompassing the Arabian Peninsula, the Levant, Turkey, Egypt, Iran, and Iraq. The term came into widespread usage by the United Kingdom and western Eur ...
, and was reported as one of the longest in the world by former BBC (now Al Jazeera) journalist
Rageh Omaar Rageh Omaar (; ; ; born 19 July 1967) is a Somali-born British journalist and writer. He was a BBC world affairs correspondent, where he made his name reporting from Iraq. In September 2006, he moved to a new post at Al Jazeera English, where he ...
during the television documentary ''Welcome to Tehran''. The street was built by Reza Pahlavi's order and called the
Pahlavi Pahlavi may refer to: Iranian royalty *Seven Parthian clans, ruling Parthian families during the Sasanian Empire *Pahlavi dynasty, the ruling house of Imperial State of Persia/Iran from 1925 until 1979 **Reza Shah Pahlavi (1878–1944), Shah of ...
Street. After the
Iranian Revolution The Iranian Revolution (, ), also known as the 1979 Revolution, or the Islamic Revolution of 1979 (, ) was a series of events that culminated in the overthrow of the Pahlavi dynasty in 1979. The revolution led to the replacement of the Impe ...
the street's name was changed initially to Mossadeq Street (in reference to the former nationalist prime minister
Mohammad Mossadegh Mohammad Mosaddegh (, ; 16 June 1882 – 5 March 1967) was an Iranian politician, author, and lawyer who served as the 30th Prime Minister of Iran from 1951 to 1953, elected by the 16th Majlis. He was a member of the Iranian parliament from ...
) and later to Valiasr. This vibrant, hub-like street is lined with many shops, restaurants, parks, and cultural centers situated along this long avenue.


History

The construction of Valiasr Street dates back to the era of Minister Reza Pahlavi during the
Qajar era The Guarded Domains of Iran, alternatively the Sublime State of Iran and commonly called Qajar Iran, Qajar Persia or the Qajar Empire, was the Iranian state under the rule of the Qajar dynasty, which was of Turkic peoples, Turkic origin,Cyrus G ...
. Almost a hundred years ago, He began buying land, such as parts of Behjat Abad in
Shemiran Shemirān (, ) is the capital of Shemiranat County, Tehran Province, Iran, but is actually located just north of the borders of Tehran County along Chamran Expressway and Sadr Expressway and it is the northernmost district of the city of T ...
(a district in central Tehran). Later, he bought the palace belonging to the daughter of
Naser al-Din Shah Qajar Naser al-Din Shah Qajar (; ; 17 July 1831 – 1 May 1896) was the fourth Shah of Qajar Iran from 5 September 1848 to 1 May 1896 when he was assassinated. During his rule there was internal pressure from the people of Iran, as well as external ...
. At the same time, Reza Pahlavi had begun constructing a street in Shemiranat County in Tehran province to make access to the palaces in that area more efficient. During the Qajar era, palaces were built on the North and South of the Capital by the Qajar shahs like
Ahmad Shah Qajar Ahmad Shah Qajar (‎; 21 January 1898 – 21 February 1930) was the List of monarchs of Iran, shah of Iran (Name of Iran, Persia) from 16 July 1909 to 15 December 1925, and the seventh and final ruling member of the Qajar dynasty. Ahmad Shah ...
. Because of the location of the
Marble Palace The Marble Palace () is one of the first Neoclassical palaces in Saint Petersburg, Russia. It is situated between the Field of Mars and Palace Quay, slightly to the east from New Michael Palace. Design and pre-1917 owners The palace was bu ...
(Marmar Palace) in Tehran, Reza Pahlavi decided to extend the route leading to the palaces in the Northern part of Tehran heading to the Marble Palace. When he sat on the throne, Reza named this route “Pahlavi.” Therefore, before the Iranian Revolution of Iran, Vali-e Asr Street was called Pahlavi Street, which was named after the Pahlavi dynasty. Previously, the route was a minor dirt road for local crossings. From then on, the renowned Valiasr Street started its formation, and in the initial stages of the construction, planting Plane trees and building a stream also began on this route. Seven years later, Tehran municipality paved this street. In 1930, asphalting was introduced in Tehran's urban development system, and a year later, Valiasr Street was asphalted. In 1938, a rose bush was planted on both sides of Valiasr Street, two meters apart, and between two saplings, and two wells were dug in
Zafaraniyeh Zafaraniyeh (Persian: زعفرانیه) is a neighbourhood in northern Tehran, Iran Iran, officially the Islamic Republic of Iran (IRI) and also known as Persia, is a country in West Asia. It borders Iraq to the west, Turkey, Azerbaija ...
, which is now an upmarket neighborhood in Tehran, for irrigating these newly planted trees. As mentioned earlier, the street was only for the use of government officials. However, from 1940 onwards, access to Pahlavi Street was made possible for ordinary people. With the presence of some neighboring allies in Iran and their entry into the Pahlavi Street, the route was then made permissible for the general public, and people were able to walk around the Behjat Abad gardens.


Environmental concerns

The
plane trees ''Platanus'' ( ) is a genus consisting of a small number of tree species native to the Northern Hemisphere. They are the sole living members of the family Platanaceae. All mature members of ''Platanus'' are tall, reaching in height. The type ...
of Valiasr Street have always been a major element of the street's identity and one of Tehran's irreplaceable landmarks. After the
Iranian Revolution The Iranian Revolution (, ), also known as the 1979 Revolution, or the Islamic Revolution of 1979 (, ) was a series of events that culminated in the overthrow of the Pahlavi dynasty in 1979. The revolution led to the replacement of the Impe ...
, due to severe mismanagement, the living conditions of the trees have been constantly deteriorated causing immense public concerns. The number of trees were decreased from 24,000 in 1946 to 12,000 in 1995. In 2012 only 8,288 trees were left. The main contributing issues are including but not limited to: * destruction of natural waterflow networks such as rivers and springs; * irregular watering; * water contamination; * soil contamination; * damages to the roots of the trees by the increased population of the
rats Rats are various medium-sized, long-tailed rodents. Species of rats are found throughout the order Rodentia, but stereotypical rats are found in the genus ''Rattus''. Other rat genera include ''Neotoma'' (pack rats), '' Bandicota'' (bandicoot ...
, poor curbing, pouring
concrete Concrete is a composite material composed of aggregate bound together with a fluid cement that cures to a solid over time. It is the second-most-used substance (after water), the most–widely used building material, and the most-manufactur ...
foundation for construction projects; *
soil erosion Soil erosion is the denudation or wearing away of the Topsoil, upper layer of soil. It is a form of soil degradation. This natural process is caused by the dynamic activity of erosive agents, that is, water, ice (glaciers), snow, Atmosphere of Ea ...
and exposure of the tree roots to the air; * mistreatment of the trees by humans; * air pollution; * lack of sunlight exposure due to high-rise building. In only one of several incidents, in July 2022, a property owner intentionally poisoned 13 trees just for a better visibility of the building's
façade A façade or facade (; ) is generally the front part or exterior of a building. It is a loanword from the French language, French (), which means "frontage" or "face". In architecture, the façade of a building is often the most important asp ...
. It was reported in 2023 that 179 trees on the street would be cut down and replaced. The concern for the trees of Valiasr Street is reflected in the
Grammy Award The Grammy Awards, stylized as GRAMMY, and often referred to as The Grammys, are awards presented by The Recording Academy of the United States to recognize outstanding achievements in music. They are regarded by many as the most prestigious ...
winning song ''
Baraye "Baraye" (, lit. "For..." or "Because of...") is a 2022 power ballad by Iranian singer-songwriter Shervin Hajipour, inspired by the death of Mahsa Amini and its aftermath. Widely called the anthem of the protests, "Baraye" received critical acc ...
''.


Shopping

Valiasr Avenue is the main Shopping street in Tehran and the whole of Iran. Many foreign chain stores have branches on this street like
Benetton Group Benetton Group S.r.l. () is a global fashion brand based in Ponzano Veneto, Italy, founded in 1965. Benetton Group has a network of about 5,000 stores worldwide. It is a wholly owned subsidiary of the Benetton family's holding company Edi ...
(three stores),
Reebok Reebok International Limited ( ) is an American footwear and clothing brand that is a part of Authentic Brands Group. It was established in England in 1958 as a companion company to J.W. Foster and Sons, a sporting goods company which had bee ...
,
Adidas Adidas AG (; stylized in all lowercase since 1949) is a German athletic apparel and footwear corporation headquartered in Herzogenaurach, Bavaria, Germany. It is the largest sportswear manufacturer in Europe, and the second largest in the ...
, etc. Many important shopping centers of Tehran are located on Valiasr street like the Tandis Center (located at the northeast point of the street at Tajrish Sq.), the Safavieh Mall, the Eskan Shopping center and many more. Many luxury jewelry and accessories stores such as
Rolex Rolex () is a Swiss watch brand and manufacturer based in Geneva, Switzerland. Founded in 1905 as ''Wilsdorf and Davis'' by German businessman Hans Wilsdorf and his eventual brother-in-law Alfred Davis in London, the company registered ''Rolex ...
and
Tag Heuer TAG Heuer S.A., founded Heuer AG ( ) is a Swiss luxury watchmaker. Founded in 1860 by Edouard Heuer in St-Imier, Switzerland, it was acquired by Techniques d'Avant Garde (TAG) in 1985, which purchased a majority stake in the company, forming ' ...
are located on this street. Furthermore, hundreds of other local stores are located at Valiasr.


Other

* Many cinemas, restaurants, and hotels are located on this street. * Tehran City Theatre *
Mellat Park Mellat Park ( ), literally the Nation Park, is an urban park in northern Tehran, Iran Iran, officially the Islamic Republic of Iran (IRI) and also known as Persia, is a country in West Asia. It borders Iraq to the west, Turkey, Azerbaij ...
and Saéi Park (two of Tehran's most visited parks) * Jomhori Intersection Grand Bazzar * Cinema museum * Central building of the Iranian Red Crescent Organization * Valiasr hospital * Shahid rajaie Research-Therapeutic-Medical Center


Location

Valiasr runs from Tehran's railway station ( elevation above sea level) in the south of the city to the
Tajrish Tajrish (, ) is a neighbourhood of Tehran, capital of Iran. Administratively it is in Shemiranat County, Tehran province and serves as the capital of the county. At one time a village, it was later absorbed into the city of Tehran. The Tajri ...
square ( elevation above sea level) in the north. Valiasr runs for 12 miles (19.3 kilometers), north to south, and is filled with traffic at all hours, even until the early hours of the morning. The shops stay open late and the kiosks sell fresh fruit juice, coffee and newspapers.


Gallery

Valiasr name.JPG, Street sign Tehran 13981212000844637187673819253514.jpg, Street near
Vanak Vanak () is a neighbourhood in the northern part of Tehran, capital of Iran and there is a square and a street named after it. The word Vanak means "Small (ash) Tree" in Persian. The name derives from the original older village of Vanak (''Deh-e ...
1400011316101779822510794 روز طبیعت زیر سایه کرونا در تهران.jpg, Saei Park X Pahlavi Ave., Tehran, March 7, 2011 - panoramio (2).jpg, Near Saei Park 1398122612473788319923954 روزهای خلوت تهران.jpg, Side walk after Valiasr square Fresh green ^ Red - panoramio.jpg, Street in spring IMG17411021 نورپردازی درختان خیابان ولیعصر.jpg, Lighting of street trees Valiasr 2nd Step 3.jpg, Second step Valli Asr Ave.jpg, A store at the street 13990111000362637211759193032794 تهران.jpg, Valiasr Underpass Ghalamestan Park 6371.jpg, Ghalamestan Park in a snowy day Valiasr Avenue, near Saei Park, north central Tehran.jpg, Street in the evening File:3435052 روزهای خاموش تئاتر شهر.jpg, Valiasr street from
City Theater of Tehran The City Theater (, ''Teātr-e Šahr'') is a performing arts complex in Tehran, the capital of Iran. It was built with the initiative of Shahbanu Farah Pahlavi under the rule of Mohammad Reza Pahlavi, the last Shah Shāh (; ) is a royal ...


See also

*
List of upscale shopping districts A shopping street or shopping district is a designated road or quarter of a municipality that is composed of Retail, retail establishments (such as Retail store, stores, boutiques, restaurants, and Shopping center, shopping complexes). Such are ...


References


External links


Pictures of Tehran
{{Main quarters of Tehran Streets in Tehran Shopping districts and streets