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X, commonly called under the former name Twitter, is an American
microblogging Microblogging is a form of blogging using short posts without titles known as microposts or status updates. Microblogs "allow users to exchange small elements of content such as short sentences, individual images, or video links", which may be the ...
and
social networking A social network is a social structure consisting of a set of social actors (such as individuals or organizations), networks of Dyad (sociology), dyadic ties, and other Social relation, social interactions between actors. The social network per ...
service on which users post and interact with messages known as "tweets".
Registered user A registered user is a user of a website, program, or other systems who has previously ''registered''. Registered users normally provide some sort of credentials (such as a username or e-mail address, and a password) to the system in order to ...
s can post, like and retweet tweets, and read those that are publicly available.


Twitter structure


Tweets

Tweets, a term for short posts, are publicly visible by default, but senders can restrict message delivery to only their followers. Users can mute users they do not wish to interact with, block accounts from viewing their tweets and remove accounts from their followers list. Users can tweet via the Twitter website, compatible external applications (such as for
smartphone A smartphone is a mobile phone with advanced computing capabilities. It typically has a touchscreen interface, allowing users to access a wide range of applications and services, such as web browsing, email, and social media, as well as multi ...
s), or by
Short Message Service Short Message Service, commonly abbreviated as SMS, is a text messaging service component of most telephone, Internet and mobile device systems. It uses standardized communication protocols that let mobile phones exchange short text messages, ...
(SMS) available in certain countries. Users may subscribe to other users' tweets—this is known as "following" and subscribers are known as "followers" or "tweeps", a portmanteau of Twitter and peeps. Individual tweets can be forwarded by other users to their own feed, a process known as a "retweet", a term for reposting. In 2015, Twitter launched "quote tweet" (originally called "retweet with comment"), a feature that allows users to add a comment to their retweet, nesting one tweet in the other. Users can also "
like In English, the word ''like'' has a very flexible range of uses, ranging from conventional to non-standard. It can be used as a noun, verb, adverb, adjective, preposition, particle, conjunction, hedge, filler, quotative, and semi-suffix. U ...
" (formerly "favorite") individual tweets. The counters for "likes", "retweets", and replies appear next to the respective buttons in
news feed Facebook's Feed, formerly known as the News Feed, is a web feed feature for the social network. The feed is the primary system through which users are exposed to content posted on the network. Feed highlights information that includes profile ...
s, called ''timelines'', such as on profile pages and search results. Counters for likes and retweets exist on a tweet's standalone page too. Since September 2020, quote tweets, formerly known as "retweet with comment", have an own counter on their tweet page. Until the legacy desktop front end that was discontinued in 2020, a row with miniature profile pictures of up to ten liking or retweeting users was displayed (earliest documented implementation in December 2011 overhaul), as well as a tweet reply counter next to the according button on a tweet's page. Twitter allows users to update their profile via their mobile phone either by text messaging or by apps released for certain smartphones and tablets. Twitter has been compared to a web-based
Internet Relay Chat IRC (Internet Relay Chat) is a text-based chat system for instant messaging. IRC is designed for Many-to-many, group communication in discussion forums, called ''#Channels, channels'', but also allows one-on-one communication via instant mess ...
(IRC) client. In a 2009 ''
Time Time is the continuous progression of existence that occurs in an apparently irreversible process, irreversible succession from the past, through the present, and into the future. It is a component quantity of various measurements used to sequ ...
'' magazine essay, technology author Steven Johnson described the basic mechanics of Twitter as "remarkably simple": According to research published in April 2014, around 44% of user accounts have never tweeted. The first tweet was posted by Jack Dorsey (creator) at 12:50 pm PST on March 21, 2006, and read "just setting up my twttr". In 2009, the first tweet was sent from space. US astronauts Nicola Stott and Jeff Williams took part in a live 'tweetup' from the International Space Station with around 35 members of the public at the
NASA Headquarters The Mary W. Jackson NASA Headquarters building at 300 E Street SW in Washington, D.C. houses NASA leadership who provide overall guidance and direction to the US government executive branch agency NASA, under the leadership of the NASA administ ...
in
Washington, D.C. Washington, D.C., formally the District of Columbia and commonly known as Washington or D.C., is the capital city and federal district of the United States. The city is on the Potomac River, across from Virginia, and shares land borders with ...
In March 2021, Jack Dorsey listed his first tweet for sale. The highest bid for the tweet, $2.5 million, came from a Malaysian businessman, Sina Estavi. Along with the metadata of the original tweet, the buyer was to receive a certificate that was digitally signed and verified by Dorsey.


Content

San Antonio San Antonio ( ; Spanish for " Saint Anthony") is a city in the U.S. state of Texas and the most populous city in Greater San Antonio. San Antonio is the third-largest metropolitan area in Texas and the 24th-largest metropolitan area in the ...
-based market-research firm Pear Analytics analyzed 2,000 tweets (originating from the United States and in English) over a two-week period in August 2009 from 11:00 am to 5:00 pm (CST) and separated them into six categories. Pointless babble made up 40%, with 38% being conversational. Pass-along value had 9%, self-promotion 6% with
spam Spam most often refers to: * Spam (food), a consumer brand product of canned processed pork of the Hormel Foods Corporation * Spamming, unsolicited or undesired electronic messages ** Email spam, unsolicited, undesired, or illegal email messages ...
and news each making 4%. Despite Jack Dorsey's own open contention that a message on Twitter is "a short burst of inconsequential information", social networking researcher
Danah Boyd Danah boyd (stylized in all lowercase, born November 24, 1977 as Danah Michele Mattas) She noted her mother added lowercase 'h' in birth name "danah" for typographical balance, reflecting the lowercase first letter 'd' and later changed her l ...
responded to the Pear Analytics survey by arguing that what the Pear researchers labeled "pointless babble" is better characterized as "
social grooming Social grooming is a behavior in which social animals, including humans, clean or maintain one another's bodies or appearances. A related term, allogrooming, indicates social grooming between members of the same species. Grooming is a major s ...
" or "peripheral awareness" (which she justifies as persons "want ngto know what the people around them are thinking and doing and feeling, even when co-presence isn't viable"). Similarly, a survey of Twitter users found that a more specific social role of passing along messages that include a hyperlink is an expectation of reciprocal linking by followers.


Format


= Hashtags, usernames, retweets and replies

= Users can group posts together by topic or type by use of
hashtag A hashtag is a metadata tag operator that is prefaced by the hash symbol, ''#''. On social media, hashtags are used on microblogging and photo-sharing services–especially Twitter and Tumblr–as a form of user-generated tagging that enable ...
s – words or phrases prefixed with a "#" sign. Similarly, the "@" sign followed by a
username A user is a person who uses a computer or Computer network, network Service (systems architecture), service. A user often has a user account and is identified to the system by a username (or user name). Some software products provide serv ...
is used for mentioning or replying to other users. In 2014, in anticipation for the
FIFA World Cup The FIFA World Cup, often called the World Cup, is an international association football competition among the senior List of men's national association football teams, men's national teams of the members of the FIFA, Fédération Internatio ...
, Twitter introduced hashflags, special hashtags that automatically generate a custom
emoji An emoji ( ; plural emoji or emojis; , ) is a pictogram, logogram, ideogram, or smiley embedded in text and used in electronic messages and web pages. The primary function of modern emoji is to fill in emotional cues otherwise missing from type ...
next to them for a certain period of time, following the success of a similar campaign during the
2010 World Cup The 2010 FIFA World Cup was the 19th FIFA World Cup, the world championship for List of men's national association football teams, men's national Association football, football teams. It took place in South Africa from 11 June to 11 July 2010. ...
. Hashflags may be generated by Twitter themselves (such as to
raise awareness Consciousness raising (also called awareness raising) is a form of activism popularized by United States feminists in the late 1960s. It often takes the form of a group of people attempting to focus the attention of a wider group on some cause or ...
for
social issue A social issue is a problem that affects many people within a society. It is a group of common problems in present-day society that many people strive to solve. It is often the consequence of factors extending beyond an individual's control. Soc ...
s) or be purchased by corporations (such as to promote products and events). To repost a message from another Twitter user and share it with one's own followers, a user can click the retweet button within the Tweet. Users can reply other accounts' replies. Since November 2019, users can hide replies to their messages. Since May 2020, users can select who can reply each of their tweets before sending them: anyone, accounts who follow the poster, specific accounts, and none. This ability was upgraded in July 2021 to make the feature retroactively applicable to tweets after they have been sent out.


= Twitter Lists

= In late 2009, the "Twitter Lists" feature was added, making it possible for users to follow ad hoc lists of authors instead of individual authors.


= Using SMS

= Through SMS, users can communicate with Twitter through five gateway numbers:
short code codes, or short numbers, are short digit-sequences—significantly shorter than telephone numbers—that are used to address messages in the Multimedia Messaging System (MMS) and short message service (SMS) systems of mobile network operators. ...
s for the United States, Canada, India, New Zealand, and an
Isle of Man The Isle of Man ( , also ), or Mann ( ), is a self-governing British Crown Dependency in the Irish Sea, between Great Britain and Ireland. As head of state, Charles III holds the title Lord of Mann and is represented by a Lieutenant Govern ...
-based number for international use. There is also a short code in the United Kingdom which is only accessible to those on the
Vodafone Vodafone Group Public Limited Company () is a British Multinational company, multinational telecommunications company. Its registered office and global headquarters are in Newbury, Berkshire, England. It predominantly operates Service (economic ...
, O2 and
Orange Orange most often refers to: *Orange (fruit), the fruit of the tree species '' Citrus'' × ''sinensis'' ** Orange blossom, its fragrant flower ** Orange juice *Orange (colour), the color of an orange fruit, occurs between red and yellow in the vi ...
networks. In India, since Twitter only supports tweets from
Bharti Airtel Bharti Airtel Limited is an Indian Multinational corporation, multinational Telecommunications in India, telecommunications company based in New Delhi. It operates in 18 countries across South Asia and Africa, as well as the Channel Islands. ...
, an alternative platform called smsTweet was set up by a user to work on all networks. A similar platform called GladlyCast exists for mobile phone users in Singapore and Malaysia. The tweets were set to a largely constrictive 140-character limit for compatibility with SMS messaging, introducing the shorthand notation and slang commonly used in SMS messages. The 140-character limit also increased the usage of
URL shortening URL shortening is a technique on the World Wide Web in which a Uniform Resource Locator (URL) may be made substantially shorter and still direct to the required page. This is achieved by using a redirect which links to the web page that has a ...
services such as
bit.ly Bitly is a URL shortening service and a link management platform. The company Bitly, Inc. was established in 2008. It is privately held and based in New York City. Bitly shortens 600 million links per month, for use in social networking, SMS, a ...
, goo.gl, tinyurl.com,
tr.im URL shortening is a technique on the World Wide Web in which a Uniform Resource Locator (URL) may be made substantially shorter and still direct to the required page. This is achieved by using a redirect which links to the web page that has a ...
, and other content-hosting services such as TwitPic, memozu.com and NotePub to accommodate
multimedia Multimedia is a form of communication that uses a combination of different content forms, such as Text (literary theory), writing, Sound, audio, images, animations, or video, into a single presentation. T ...
content and text longer than 140 characters. Since June 2011, Twitter has used its own
t.co Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
domain for automatic
shortening Shortening is any fat that is a solid at room temperature and is used to make crumbly pastry and other food products. The idea of shortening dates back to at least the 18th century, well before the invention of modern, shelf-stable vegetable ...
of all URLs posted on its site, making other link shorteners unnecessary for staying within Twitter's 140 character limit. In August 2019, Jack Dorsey's account was hacked by using Twitter's SMS to tweet feature to send crude messages. Days later, the ability to send a tweet via SMS was temporarily turned off. In April 2020, Twitter discontinued the ability to receive SMS messages containing the text of new tweets in most countries.


= Character limits

= In 2016, Twitter announced that media such as photos, videos, and the person's handle, would not count against the already constrictive 140 character limit. A user photo post used to count for a large chunk of a Tweet, about 24 characters. Attachments and links would also no longer be part of the character limit. On March 29, 2016, Twitter introduced the ability to add a caption of up to 480 characters to each image attached to a tweet.