Tatty Devine is a

brand name A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and ...

for a

jewellery Jewellery (or jewelry in American English) consists of decorative items worn for personal adornment such as brooches, ring (jewellery), rings, necklaces, earrings, pendants, bracelets, and cufflinks. Jewellery may be attached to the body or the ...

company based in the East End of London, owned by Rosie Wolfenden and Harriet Vine who established the company in 1999. They have one shop in London's

Covent Garden Covent Garden is a district in London, on the eastern fringes of the West End, between St Martin's Lane and Drury Lane. It is associated with the former fruit-and-vegetable market in the central square, now a popular shopping and tourist sit ...

, situated on Neal Street. They make laser cut acrylic-based art jewellery which is handmade in the UK and personalised Name Necklaces, laser cut and handmade to order. In 2013, Rosie Wolfenden and Harriet Vine were awarded MBEs for Services to the Fashion Industry.

History

Tatty Devine started out in London's Portobello and

Spitalfields Spitalfields () is an area in London, England and is located in the London Borough of Tower Hamlets. It is in East London and situated in the East End of London, East End. Spitalfields is formed around Commercial Street, London, Commercial Stre ...

market selling leather

cuff A cuff is a layer of fabric at the lower edge of the sleeve of a garment (shirt, coat, jacket, etc.) at the wrist, or at the ankle end of a trouser leg. The function of turned-back cuffs is to protect the cloth of the garment from fraying, and, ...

s. They then began to make their name from making jewellery from found objects like cake decorations and guitar plectrums. After featuring in ''Vogue'' magazine and showing their collections at

London Fashion Week London Fashion Week (LFW) is a clothing trade show that takes place in London, England, twice a year, in June and September. Showcasing over 250 designers to a global audience of influential media and retailers, it is one of the 'Big Four' fash ...

they opened a studio and shop space on London's

Brick Lane Brick Lane () is a street in the East End of London, in the London Borough of Tower Hamlets, borough of Tower Hamlets. It runs from Swanfield Street in Bethnal Green in the north, crosses the Bethnal Green Road before reaching the busiest, mo ...

, later followed by a shop in Brewer Street,

Soho SoHo, short for "South of Houston Street, Houston Street", is a neighborhood in Lower Manhattan, New York City. Since the 1970s, the neighborhood has been the location of many artists' lofts and art galleries, art installations such as The Wall ...

, which moved to

Monmouth Street Monmouth Street is a street in the Seven Dials district of Covent Garden, London, England. Monmouth Street runs north to south from Shaftesbury Avenue to a crossroads with Tower Street and Shelton Street, where it becomes St Martin's Lane. A ...

in November 2009 and now is located on Neal Street in Covent Garden since November 2023.

Collaborations

Tatty Devine have collaborated with musicians such as

David Bowie David Robert Jones (8 January 194710 January 2016), known as David Bowie ( ), was an English singer, songwriter and actor. Regarded as one of the most influential musicians of the 20th century, Bowie was acclaimed by critics and musicians, pa ...

Peaches The peach (''Prunus persica'') is a deciduous tree first domesticated and cultivated in China. It bears edible juicy fruits with various characteristics, most called peaches and the glossy-skinned, non-fuzzy varieties called nectarines. Peac ...

Belle & Sebastian Belle and Sebastian are a Scottish indie pop band formed in Glasgow in 1996. Led by Stuart Murdoch, the band has released twelve studio albums. They are often compared with acts such as the Smiths and Nick Drake. The band took their name from ...

Camera Obscura A camera obscura (; ) is the natural phenomenon in which the rays of light passing through a aperture, small hole into a dark space form an image where they strike a surface, resulting in an inverted (upside down) and reversed (left to right) ...

, Los Bitchos,

Robots in Disguise Robots in Disguise are an English electropunk band composed of Dee Plume (vocals and guitar), Sue Denim (vocals and bass) and a changing line-up of backing musicians. The group released four studio albums between 2000 and 2011. History ...

and the Amy Winehouse Foundation including producing exclusive tour merchandise and charitable products. They have designed ranges for the

Tate Tate is an institution that houses, in a network of four art galleries, the United Kingdom's national collection of British art, and international modern and contemporary art. It is not a government institution, but its main sponsor is the UK ...

galleries across the UK,

Victoria and Albert Museum The Victoria and Albert Museum (abbreviated V&A) in London is the world's largest museum of applied arts, decorative arts and design, housing a permanent collection of over 2.8 million objects. It was founded in 1852 and named after Queen ...

South Bank The South Bank is an entertainment and commercial area on the south bank of the River Thames, in the London Borough of Lambeth, central London, England. The South Bank is not formally defined, but is generally understood to be situated betwe ...

Design Museum The Design Museum in Kensington, London, England, exhibits product, industrial, graphic, fashion, and architectural design. In 2018, the museum won the European Museum of the Year Award. The museum operates as a registered charity, and all fund ...

Barbican Centre The Barbican Centre is a performing arts centre in the Barbican Estate of the City of London, England, and the largest of its kind in Europe. The centre hosts classical and contemporary music concerts, theatre performances, film screenings a ...

, the Baltic Gateshead where Tatty Devine created 'Angel of the North' jewellery for artist

Anthony Gormley Sir Antony Mark David Gormley (born 30 August 1950) is a British sculptor. His works include the ''Angel of the North'', a public sculpture in Gateshead in the north of England, commissioned in 1994 and erected in February 1998; ''Another Pl ...

and capsule collections with

Chawton House Chawton House is a listed building, Grade II* listed manor house in Hampshire on the South side of Chawton village, and the present building was started in 1580. In the late 18th century it was the home of Edward Austen Knight, a wealthy bro ...

, Brighton's Royal Pavilion,

Sir John Soane's Museum Sir John Soane's Museum is a Historic house museum, house museum, located next to Lincoln's Inn Fields in Holborn, London, which was formerly the home of Neoclassical architecture, neo-classical architect John Soane. It holds many drawings and ...

. Limited pieces have also been made with heroines of the art world, from

Frida Kahlo Magdalena Carmen Frida Kahlo y Calderón (; 6 July 1907 – 13 July 1954) was a Mexican painter known for her many portraits, self-portraits, and works inspired by the nature and artifacts of Mexico. Inspired by Culture of Mexico, the country' ...

to contemporary illustrator
Gemma Correll
technicolour muralist
Morag Myerscough
papercut specialis
Poppy's Papercuts
and home-grown favourites including Mark Pawson and

Rob Ryan Robert Allen Ryan (born December 13, 1962) is an American football coach who is currently an assistant head coach for the USC Trojans. Ryan has served as a defensive coordinator or assistant coach for nine different NFL teams. He was the lineb ...

, and

Basso & Brooke Basso & Brooke is a fashion label formed by Bruno Basso and Christopher Brooke. Bruno Basso was born in Santos, São Paulo, Brazil. Christopher Brooke was born in Newark-on-Trent, UK. After meeting in 2001, they produced their first collection ...

. Designers Peter Jensen, Ashish, Eley Kishimoto
Mimi WadeClio PeppiattClaire BarrowKit NealeMatty BovanMary BensonThe Rodnik Band
Basso and Brooke
Louise Gray
and SIBLING have worked with Tatty Devine on their fashion collections, alongside lifestyle collaborations with

MADE.com was a British e-commerce company based in London that designed and sold furniture and home accessories online. The company was founded in 2010 by serial entrepreneur Ning Li and Brent Hoberman, together with Julien Callède and Chloe Macintosh ...

, Mi-Pac, MAKE International and Wild and Wolf. The De Young Gallery in San Francisco commissioned Tatty Devine to design a collection of jewellery celebrating British Artists Gilbert & George to coincide with the

Gilbert and George Gilbert Prousch, sometimes referred to as Gilbert Proesch (born 17 September 1943), and George Passmore (born 8 January 1942) are artists who work together as the collaborative art duo Gilbert & George. They are known for their formal appearance ...

exhibition at the gallery. The pieces are based on well known Gilbert and GeorgeGilbert and George Glasses By Tatty Devine
'' Switched On Art'' art works and the collection includes Gin Cufflinks, Hope and Fear Brooches and Necklaces. Tatty Devine also made iconic London department store

Selfridges Selfridges, also known as Selfridges & Co., is a chain of upmarket department stores in the United Kingdom that is operated by Selfridges Retail Limited. It was founded by Harry Gordon Selfridge in 1908. The historic Daniel Burnham-designed Self ...

' 100th birthday cake which was 'cut' by London Mayor

Boris Johnson Alexander Boris de Pfeffel Johnson (born 19 June 1964) is a British politician and writer who served as Prime Minister of the United Kingdom and Leader of the Conservative Party (UK), Leader of the Conservative Party from 2019 to 2022. He wa ...

. Tatty Devine has also explored beloved characters in pop-culture, reimagining cult icons from

Peanuts ''Peanuts'' (briefly subtitled ''featuring Good ol' Charlie Brown'') is a print syndication, syndicated daily strip, daily and Sunday strip, Sunday American comic strip written and illustrated by Charles M. Schulz. The strip's original run ext ...

and

Moomin The Moomins (, ) are the central characters in a series of novels, short stories, picture books, and a comic strip by the Finnish writer and illustrator Tove Jansson, originally published in Swedish by Finnish publisher Schildts. They are a ...

as collectable art jewellery. Charitable collaborations span wearable pieces of protest art to powerful florals and beloved animals: from the

Fawcett Society The Fawcett Society is a membership charity in the United Kingdom which campaigns for women's rights. The organisation dates back to 1866, when Millicent Garrett Fawcett dedicated her life to the peaceful campaign for women's suffrage. From 190 ...

Equality Now Equality Now is a non-governmental organization founded in 1992 to advocate for the protection and promotion of the human rights of women and girls. Equality Now works through public policy channels to create a just world for women and girls. Th ...

Eve AppealNot A Phase

Terrence Higgins Trust Terrence Higgins Trust is a British charity that campaigns about and provides services relating to HIV and sexual health. In particular, the charity aims to end the transmission of HIV in the UK; to support and empower people living with HIV, to ...

, the

Crafts Council The Crafts Council is the national development agency for contemporary craft in the United Kingdom, and is funded by Arts Council England. History The Crafts Advisory Committee was formed in 1971 to advise the Minister for the Arts, David Eccle ...

Museum of London London Museum (known from 1976 to 2024 as the Museum of London) is a museum in London, covering the history of the city from prehistoric to modern times, with a particular focus on social history. The Museum of London was formed in 1976 by ama ...

Royal London Hospital
WOW Festival

and th
Young Women's Trust
to a ground-breaking range of animal jewellery with WWF: Tatty Devine's first collection to be made entirely from recycled acrylic.

Collections

Tatty Devine produces up to five collections a year as well as a 'Classic' collection, which features cult pieces from previous years and a limited edition Spring/Summer and Autumn/Winter collection. Their first collection was called ''Come Dancing'' which was a range of charm belts inspired by equestrian activities. The first major collection was called '' Wish You Were Here'' which was shown at London

fashion week A fashion week is a week-long fashion industry event where fashion designers, brands, or "houses" display their latest collections in runway fashion shows to buyers and the media which influences upcoming fashion trends for the current and appro ...

. It was inspired by the 1970s and UK pop culture, and included items such as a Rubik's Cube, bracelets and hair bands. ''Welcome to Hotel Tatty'' in 2003 was Tatty Devine's first clothing range which featured their first collection of perspex jewellery. It also featured plectrum bracelets which they still sell today, as well as rosette brooches and tape measure belts. A second clothing range ''Unreal Life'' followed in the Autumn/Winter 2003. The collection was shown at Fashion East, an initiative set up by Lulu Kennedy in September 2000 as an off-schedule London Fashion Week event, created to provide a springboard for three young designers each year. In 2004 Tatty Devine created'' 'Join The Circus which included pieces they still make today including the Trapeze Necklace and their signature Dinosaur Necklace. Their friend and artist

screen printed a small selection of clothing with price tickets printed on. In 2005 Tatty Devine experimented with solid silver, enamel, and diamonds in the shapes of

plectrum A plectrum is a small flat tool used for plucking or strumming of a stringed instrument. For hand-held instruments such as guitars and mandolins, the plectrum is often called a pick and is held as a separate tool in the player's hand. In harpsic ...

s, swallows, and shoes. Nautical pieces featured in the Spring/Summer collection with themes of treasure, sea creatures, and compasses. The'' Intergalactic Hedgerows'' collection was inspired by outer space, and the great outdoors. Wooden animals, autumn leaves and berries, spacemen, and star constellations featured heavily in the range for Autumn/Winter 2006/2007. ''Colour Me In'' for spring 2007, was a collection reminiscent of growing up with colour, games,

rollercoasters A roller coaster is a type of amusement ride employing a form of elevated railroad track that carries passengers on a train through tight turns, steep slopes, and other elements, usually designed to produce a thrilling experience, though some r ...

, patchwork and kisses. ''Dark Stages'' came out for the Autumn/Winter of 2007. It featured again circus themes, with tigers and magic, as well as disco elements. Medieval inspiration also featured with ''Knights in Shining Armour Necklaces'', feather tips, wooden arrows, and plumage. ''Movie Mayhem'' followed ''Dark Stages'' with popcorn beads,

Lolita ''Lolita'' is a 1955 novel written by Russian-American novelist Vladimir Nabokov. The protagonist and narrator is a French literature professor who moves to New England and writes under the pseudonym Humbert Humbert. He details his obsession ...

glasses, and

3D glasses Stereoscopy, also called stereoscopics or stereo imaging, is a technique for creating or enhancing the illusion of depth in an image by means of stereopsis for binocular vision. The word ''stereoscopy'' derives . Any stereoscopic image is ...

that really work as well as being an accessories. The designers Harriet and Rosie were inspired by giant things which became the inspirations behind Autumns 2008 collection, ''Attack Of The 50 ft Jewellery''. It featured giant zips, ink splats, and pencils. In 2009 two collections were produced: ''Leisure Pursuits'', which had plimsolls, ping pongs, and telephones all turned into jewellery; later on in the year, ''Button Up'' which was inspired by the

Pearly Kings and Queens Pearly Kings and Queens, known as pearlies, are an organised charitable tradition of working-class culture in London, England. Henry Croft The practice of wearing clothes decorated with mother-of-pearl buttons is first associated with Henry Cro ...

of East London, where Tatty Devine are based. They worked with the Pearlies and donated ''A Pound to the Pearlies'' for every pearly man brooch and necklace sold. In 2010 Tatty Devine created ''Sundae Best,'' their Spring/Summer 2010 collection, which featured fans, doily hearts,

cocktail umbrella A cocktail umbrella or paper parasol is a small umbrella made from paper, paperboard, and a toothpick. They are frequently associated with tropical drinks and Tiki bars and used as a garnish decoration. They are also used in desserts or other ...

s, anchors, and bunting. The following collection for autumn/winter 2010, ''The Age of Blazing Trails,'' was inspired by the

Wild West The American frontier, also known as the Old West, and popularly known as the Wild West, encompasses the geography, history, folklore, and culture associated with the forward wave of American expansion in mainland North America that bega ...

, saloons and firework displays, featuring crystal studded and inked firework explosions and fringed accessories. In 2011 Tatty Devine was inspired by light, legend and luxury: exploring chunky quartz-style gems, rainbows, halcyon moons, sparkling

hummingbird Hummingbirds are birds native to the Americas and comprise the Family (biology), biological family Trochilidae. With approximately 366 species and 113 genus, genera, they occur from Alaska to Tierra del Fuego, but most species are found in Cen ...

s and mystical unicorns. Their autumn collection referenced the art of craft, with acrylic

patchwork Patchwork or "pieced work" is a form of needlework that involves sewing together pieces of fabric into a larger design. The larger design is usually based on repeating patterns built up with different fabric shapes (which can be different colors) ...

arrangements, cosy foxes, wise owls and leather accessories mimicking the detailing on

brogue shoe The brogue (from Scottish Gaelic and Irish Gaelic , both meaning "shoe") is a style of low-heeled shoe or boot traditionally characterised by multiple-piece, sturdy leather uppers with decorative perforations (or "broguing") and serration alo ...

s. In 2012 Tatty Devine looked to warmer climes as mirror parakeets were joined by delicate Mexican-inspired

lace Lace is a delicate fabric made of yarn or thread in an open weblike pattern, made by machine or by hand. Generally, lace is split into two main categories, needlelace and bobbin lace, although there are other types of lace, such as knitted o ...

work, juicy slices of melon and charm-heavy 'junk' jewellery. This was followed by an Autumn/Winter collection which featured contrasting town and country mice, witty miniature printed willow pattern plate adornments, crystal studded paisleys, moths and German gingerbread. In 2013 Tatty Devine experimented with exuberant shades of acrylic including

iridescent Iridescence (also known as goniochromism) is the phenomenon of certain surfaces that appear gradually to change colour as the angle of view or the angle of illumination changes. Iridescence is caused by wave interference of light in microstruc ...

and

neon Neon is a chemical element; it has symbol Ne and atomic number 10. It is the second noble gas in the periodic table. Neon is a colorless, odorless, inert monatomic gas under standard conditions, with approximately two-thirds the density of ...

, to create strands of lotus buds, elephants,

geometric Geometry (; ) is a branch of mathematics concerned with properties of space such as the distance, shape, size, and relative position of figures. Geometry is, along with arithmetic, one of the oldest branches of mathematics. A mathematician w ...

arrangements and hot house leaves. Their following Autumn/Winter collection saw them join the space race with delicate beaded constellations, Peter Max-style pop art lettering, shimmering la luna and avant-garde robots and gems. In 2014 Tatty Devine released their Spring/Summer collection which drew on retro futuristic space modules, hyper real printed conch shells, opalescent beach-finds and hand moulded iridescent bubbles - continuing to push beyond the boundaries of traditional jewellery design. This was followed by an otherworldly Autumn/Winter collection, heavily influenced by the occult: seance hands, geometric patterns picked out in autumnal tones of Formica laminate and wood, shimmering 3D crystal balls and a wearable tessellating hall of mirrors. In 2015 Tatty Devine celebrated Spring/Summer with a contemporary take on traditional Tudor houses: reimagined in a tactile range of glossy acrylic and wood and accompanied by ground-breaking floral statements and intricate lacework-style dragonflies. Later on in the year, Rosie and Harriet were inspired by the Memphis Group, revealing their take on colour pop everyday items: from 80s style printed collage collars to statement pot plants and irreverent nods to domesticity: crystal-studded iron jewellery. In 2016 Tatty Devine shot their ''Skies of Antiquity'' collection on location in

Rome Rome (Italian language, Italian and , ) is the capital city and most populated (municipality) of Italy. It is also the administrative centre of the Lazio Regions of Italy, region and of the Metropolitan City of Rome. A special named with 2, ...

, which served as inspiration for the jewellery's architectural inspiration: bubblegum pink layered arches, marble print balconies, intricate odes to the

Trevi fountain The Trevi Fountain () is an 18th-century fountain in the Trevi (rione of Rome), Trevi district in Rome, Italy, designed by Italian architect Nicola Salvi and completed by Giuseppe Pannini in 1762 and several others. Standing high and wide, it i ...

complete with miniature coins and delicate pastel vases. This was followed by ''Play The Part'', their Autumn/Winter collection which took its cue from classical ballet, oversized craft work, statement crystal-studded swans and

fairy tale A fairy tale (alternative names include fairytale, fairy story, household tale, magic tale, or wonder tale) is a short story that belongs to the folklore genre. Such stories typically feature magic, enchantments, and mythical or fanciful bei ...

landscapes. In 2017 Tatty Devine debuted ''The Art of Wasting Time'', their Spring/Summercollection which heavily referenced Valley of the Dolls, delicate florals and colour pop pill capsules, etched with the brand's then

store number. In autumn winter, Rosie and Harriet drew on witchcraft, fairy tales and female power in ''She Put A Spell On You'', which was photographed on location in Cornwall's, Museum of Witchcraft and Magic. In 2018 Tatty Devine turned to spring florals, British wildlife, delicate ribbon motifs and a pastel palette with their exuberant collection: ''Spring Forth and Break Through''. Autumn/Winter saw the debut of their mystical collection, ''Liminal Fantasy'', an exploration of dream-like states, celestial symbols, fantasy fiction and folklore, which was shot on location in Baggins Book Bazaar, England's largest secondhand book shop. In 2019 Tatty Devine launched their Spring/Summer collection, ''Flamingo-A-Go-Go'': a love letter to master of kitsch

John Waters John Samuel Waters Jr. (born April 22, 1946) is an American filmmaker, actor, writer, and artist. He rose to fame in the early 1970s for his transgressive cult films, including '' Multiple Maniacs'' (1970), '' Pink Flamingos'' (1972) and '' Fe ...

. Pearlescent flamingo motifs joined high-camp pastel leopards, glossy lipsticks and iconic eye make up in their most striking collection yet. This was followed by ''Everything Is Everything'', a 70s-hued Autumn/Winter collection which referenced everything from metallic

string art __notoc__ String art, pin and thread art, or filography is characterized by an arrangement of colored thread strung between points to form geometric patterns or representational designs such as a ship's sails, sometimes with other artist mater ...

to colourful spider diagrams and mesmerizing mathematical sequences. In 2020 Tatty Devine released their sun kissed Spring/Summer collection, ''Bloom Boom'', composed entirely of floral designs, from dahlias to daisies and flowering sweet peas, utilising Duchess satin, beads and laser cut acrylic to create their most ambitious ensemble yet. Their Autumn/Winter collection, ''Desire Paths'', drew inspiration from folklore, woodland, and celestial skies to craft intricate dandelion clocks, rose hips and

constellation A constellation is an area on the celestial sphere in which a group of visible stars forms Asterism (astronomy), a perceived pattern or outline, typically representing an animal, mythological subject, or inanimate object. The first constellati ...

s. In 2021 Tatty Devine released ''Held By Many Hands'', a tribute to the essence of women and goddesses across the world, from prehistory to the present day. The Spring/Summer collection featured references to including glistening 3D scallop shells as a nod to Botticelli's

The Birth of Venus ''The Birth of Venus'' ( ) is a painting by the Italian artist Sandro Botticelli, probably executed in the mid-1480s. It depicts the goddess Venus (mythology), Venus arriving at the shore after her birth, when she had emerged from the sea ful ...

. This was followed by the collection, ''I'm Only Dreaming'', their Autumn/Winter collection which took its name from the exploration of dreams and the pursuit of sleep itself: jewel tone sleeping pills, ethereal planets, glitter flecked 'zzzs' and intricate moths, a
worn in The Guardian
by Lady Hale. In 2022 Tatty Devine was inspired by reconnecting with nature and finding your inner animal, resulting in the riotous collection, ''Wild Things''. Beginning with a pastel bright chameleon inspired by the

Ishihara Test The Ishihara test is a color vision test for detection of red–green color deficiencies. It was named after its designer, Shinobu Ishihara, a professor at the University of Tokyo, who first published his tests in 1917.S. Ishihara, Tests for c ...

, lush prayer plant leaves and fierce lionesses followed as Rosie and Harriet explored hot-off-the-press shades of acrylic while continued to push boundaries within contemporary jewellery design. Their Autumn/Winter collection, ''Cabinet of Curiosities'', delved into collections, from

entomology Entomology (from Ancient Greek ἔντομον (''éntomon''), meaning "insect", and -logy from λόγος (''lógos''), meaning "study") is the branch of zoology that focuses on insects. Those who study entomology are known as entomologists. In ...

ornithology Ornithology, from Ancient Greek ὄρνις (''órnis''), meaning "bird", and -logy from λόγος (''lógos''), meaning "study", is a branch of zoology dedicated to the study of birds. Several aspects of ornithology differ from related discip ...

and the women whose work shaped scientific knowledge today: from

Mary Delany Mary Delany, earlier Mary Pendarves ( Granville; 14 May 1700 – 15 April 1788) was an English artist, letter-writer, and bluestocking, known for her "paper-mosaicks", botanic drawing, needlework and her lively correspondence. Early life Mary ...

to Margaret Bentinck's The Hive.

References

{{Reflist Jewellery retailers of the United Kingdom British companies established in 1999 Design companies established in 1999 Retail companies established in 1999