''Tango'' magazine was a national lifestyle magazine for women based in
New York City
New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...
targeting ages 25–44, and focusing on love and relationships. First published in February 2005,
the magazine was published by ''Tango Media'', a privately held company owned by
Andrea Miller.
Within one year Tango doubled its circulation to 200,000, was honored as “Best New Product of the Year” by the Stevie Awards for Women Entrepreneurs, was selected as one of the top new launches of 2005 by
Amazon.com
Amazon.com, Inc., doing business as Amazon, is an American multinational technology company engaged in e-commerce, cloud computing, online advertising, digital streaming, and artificial intelligence. Founded in 1994 by Jeff Bezos in Bellevu ...
, and signed a deal with
Passion Parties, reaching six million women via 10,000 consultants. The 2007 rate base was 250,000, though it is unknown how much of this was paid and how much simply verified (i.e., free). ''Tango'' was published on a quarterly basis until the print magazine folded in 2007.
Featured stars from hit shows on the cover included ''
The West Wing
''The West Wing'' is an American political drama television series created by Aaron Sorkin that was originally broadcast on NBC from September 22, 1999, to May 14, 2006. The series is set primarily in the West Wing of the White House, where t ...
's''
, ''
Desperate Housewives
''Desperate Housewives'' is an American mystery comedy-drama television series created by Marc Cherry, and produced by ABC Studios and Cherry Productions. It aired for eight seasons on ABC from October 3, 2004, until May 13, 2012, for a tota ...
James Denton and
Doug Savant
Douglas Peter Savant (born June 21, 1964) is an American actor. He is known for his roles as Matt Fielding in the Fox prime time soap opera '' Melrose Place'' (1992–97), Tom Scavo in ABC comedy-drama '' Desperate Housewives'' (2004–12), and ...
with former ''
Melrose Place
''Melrose Place'' is an American prime-time television soap opera that aired on Fox from July 8, 1992, to May 24, 1999, for seven seasons. The show follows the lives of a group of young adults living in an apartment complex in West Hollywood, ...
'' co-star and wife
Laura Leighton, ''
Cold Case
''Cold Case'' is an American police procedural crime drama television series. It ran on CBS from September 28, 2003, to May 2, 2010. The series revolved around a fictionalized Philadelphia Police Department division that specializes in invest ...
’s''
Kathryn Morris, ''
Law & Order
''Law & Order'' is an American police procedural and legal drama television series created by Dick Wolf and produced by Wolf Entertainment and Universal Television, launching the ''Law & Order'' franchise.
''Law & Order'' aired its entire ...
’s''
Angie Harmon
Angela Michelle Harmon (born August 10, 1972) is an American actress and model. She won ''Seventeens modeling contest in 1987 at age 15, signed with IMG Models, and appeared on covers for magazines such as ''Cosmopolitan'' and ''Esquire''. ...
, and ''
Law & Order: SVU’s''
Christopher Meloni. Other celebrities that have appeared on ''Tango''s cover are professional football player
Jason Sehorn, musician
Harry Connick, Jr. with model wife
Jill Goodacre
Jill Goodacre Connick (born March 29, 1964) is an American actress and former model. She was one of Victoria's Secret's main models in the 1980s and early 1990s. She is married to singer Harry Connick Jr.
Career Victoria's Secret
Goodacre was a p ...
,
Jada Pinkett Smith
Jada Koren Pinkett Smith (née Pinkett; born September 18, 1971) is an American actress, businesswoman, and talk show host. She is co-host of the Facebook Watch talk show ''Red Table Talk'', for which she has won a Daytime Emmy Awards, Daytim ...
, and
Alicia Silverstone
Alicia Silverstone ( ; born October 4, 1976) is an American actress. She made her film debut in the thriller ''The Crush (1993 film), The Crush'' (1993), earning the 1994 MTV Movie Award for Best Breakthrough Performance, and gained further pro ...
on the Summer 2007 issue.
As a result of a partnership with
Warner Bros.
Warner Bros. Entertainment Inc. (WBEI), commonly known as Warner Bros. (WB), is an American filmed entertainment studio headquartered at the Warner Bros. Studios complex in Burbank, California and the main namesake subsidiary of Warner Bro ...
, ''Tango'' promoted exclusive features and contests for relationship films such as ''
In the Land of Women'' and ''
License to Wed
''License to Wed'' is a 2007 American romantic comedy film directed by Ken Kwapis. Starring Robin Williams, Mandy Moore and John Krasinski, with Christine Taylor, Eric Christian Olsen and Josh Flitter in supporting roles, the film tells the s ...
''.
''YourTango''
''YourTango.com'' (known as ''YourTango'') is the online version of the magazine launched in February 2009, with editorial staff and contributors.
YourTango is aimed at women who are coming of age romantically, seeking understanding of issues they care about, and striving for a greater sense of belonging. YourTango has provided content for news magazine ''
Time
Time is the continuous progression of existence that occurs in an apparently irreversible process, irreversible succession from the past, through the present, and into the future. It is a component quantity of various measurements used to sequ ...
'',
and lifestyle magazines ''
Glamour''
and ''
SELF
In philosophy, the self is an individual's own being, knowledge, and values, and the relationship between these attributes.
The first-person perspective distinguishes selfhood from personal identity. Whereas "identity" is (literally) same ...
''.
It is a content-sharing provider for
Yahoo!
Yahoo (, styled yahoo''!'' in its logo) is an American web portal that provides the search engine Yahoo Search and related services including My Yahoo, Yahoo Mail, Yahoo News, Yahoo Finance, Yahoo Sports, y!entertainment, yahoo!life, and its a ...
.
References
External links
* {{Official website, https://www.yourtango.com/about-us
YourTangoanalytics at
SimilarWeb
2005 establishments in New York (state)
2007 disestablishments in New York (state)
2009 establishments in New York (state)
Magazines established in 2005
Magazines disestablished in 2007
Internet properties established in 2009
American women's websites
Magazines published in New York City
Lifestyle magazines published in the United States
Quarterly magazines published in the United States
Women's magazines published in the United States
Defunct women's magazines published in the United States
Women in New York City