Standard Hotels is a group of seven
boutique hotel
Boutique hotels are small inventory, design driven, unique hotels with their own character, personality and storytelling at the heart of their concept. Positioning is secondary for these hotels as they focus on authenticity and personalization ...
s in
New York City
New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the U ...
(
Meatpacking District and
East Village),
Miami Beach
Miami Beach is a coastal resort city in Miami-Dade County, Florida. It was incorporated on March 26, 1915. The municipality is located on natural and man-made barrier islands between the Atlantic Ocean and Biscayne Bay, the latter of which s ...
,
London
London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary dow ...
,
Maldives
The Maldives, officially the Republic of Maldives,, ) and historically known as the Maldive Islands, is a country and archipelagic state in South Asia in the Indian Ocean. The Maldives is southwest of Sri Lanka and India, about from the A ...
,
Ibiza, and
Hua Hin
Hua Hin ( th, หัวหิน, ) is one of eight districts (''amphoe'') of Prachuap Khiri Khan province in the northern part of the Malay Peninsula in Thailand. Its seat of government, also named Hua Hin, is a beach resort town. The district ...
,
Thailand
Thailand ( ), historically known as Siam () and officially the Kingdom of Thailand, is a country in Southeast Asia, located at the centre of the Indochinese Peninsula, spanning , with a population of almost 70 million. The country is b ...
. The hotels are operated by Standard International Management. The two original properties in
Hollywood
Hollywood usually refers to:
* Hollywood, Los Angeles, a neighborhood in California
* Hollywood, a metonym for the cinema of the United States
Hollywood may also refer to:
Places United States
* Hollywood District (disambiguation)
* Hollywoo ...
and
Los Angeles
Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the wor ...
closed in 2021 and 2022 respectively.
History
The first Standard Hotel, The Standard, Hollywood, opened on the
Sunset Strip in 1999 in
West Hollywood, California
West Hollywood is a city in Los Angeles County, California, United States. Incorporated in 1984, it is home to the Sunset Strip. As of the 2020 U.S. Census, its population was 35,757. It is considered one of the most prominent gay villages in ...
. It was developed by
Andre Balazs Properties. The structure was originally built in 1962 as the Thunderbird Motel, and had become a retirement home when Balazs purchased and remodeled it. Original investors in the Hollywood hotel were
Leonardo DiCaprio,
Cameron Diaz
Cameron Michelle Diaz (born August 30, 1972) is an American actress. With a variety of works in film, she is widely recognised for her work in romantic comedies and animation. Diaz has received various accolades, including nominations for ...
,
Benicio del Toro
Benicio Monserrate Rafael del Toro Sánchez (born February 19, 1967) is a Puerto Rican actor and producer. He has garnered critical acclaim and numerous accolades, including an Academy Award, a BAFTA Award, a Golden Globe Award, two Screen A ...
,
D'arcy Wretzky and
James Iha
(born March 26, 1968) is an American rock musician. He is best known as a guitarist and co-founder of the alternative rock band the Smashing Pumpkins. He was a member until the initial breakup in 2000. Among his musical projects of recent yea ...
.
In 2002, a twelve-story, marble-clad building formerly known as
Superior Oil Company Building
The Superior Oil Company Building, currently The Standard Downtown LA and previously the Bank of California Building, (completed in 1956) was converted into The Standard, Downtown LA. The renovation was designed by
Koning Eizenberg Architecture, Inc., and included the addition of a roof-top pool and bar, and a two-story lobby space reconfigured from the old banking hall. In 2003, the building was added to the
National Register of Historic Places
The National Register of Historic Places (NRHP) is the United States federal government's official list of districts, sites, buildings, structures and objects deemed worthy of preservation for their historical significance or "great artist ...
.
In 2006, The Standard Hotels expanded to Miami Beach, where they opened The Standard Spa, Miami Beach. Located on Biscayne Bay, The Standard Spa, Miami Beach, is a holistic and hydrotherapy-oriented spa hotel.
In 2008, The Standard Hotels brand completed their most ambitious project to date, with the opening of The Standard, High Line. It was the first time the brand built a property from the ground up, rather than renovating an older space. The design was the work of the Ennead Architects.
In 2011, Andre Balazs properties completed the acquisition of The Cooper Square Hotel. The building was gutted and transformed into The Standard, East Village.
In the Fall of 2013, the brand's founder, Andre Balazs, sold an 80% stake in the company to Standard International.
In July 2019, a property in London opened.
On November 1, 2019, a property in Maldives opened.
The Standard Hollywood, which closed temporarily in 2020 due to the
COVID-19 pandemic
The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identified ...
, closed permanently on January 22, 2021, due to a 2019 increase in the lease price on the hotel and the economic impact of the
COVID-19 pandemic
The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identified ...
.
The Standard Downtown LA, which also closed temporarily in 2020 due to the
COVID-19 pandemic
The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identified ...
, never reopened, was closed permanently on January 22, 2022.
Locations
*The Standard Spa, Miami Beach (
Miami Beach, Florida
Miami Beach is a coastal resort city in Miami-Dade County, Florida. It was incorporated on March 26, 1915. The municipality is located on natural and man-made barrier islands between the Atlantic Ocean and Biscayne Bay, the latter of which sep ...
), a holistic and hydrotherapy spa hotel on
Biscayne Bay
Biscayne Bay () is a lagoon with characteristics of an estuary located on the Atlantic coast of South Florida. The northern end of the lagoon is surrounded by the densely developed heart of the Miami metropolitan area while the southern end is la ...
– 2006
*
The Standard, High Line (
New York City
New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the U ...
), straddling the
High Line
The High Line is a elevated linear park, greenway and rail trail created on a former New York Central Railroad spur on the west side of Manhattan in New York City. The High Line's design is a collaboration between James Corner Field Op ...
in the
Meatpacking District of
Manhattan
Manhattan (), known regionally as the City, is the most densely populated and geographically smallest of the five Boroughs of New York City, boroughs of New York City. The borough is also coextensive with New York County, one of the List of co ...
– 2008
*
The Standard, East Village
The Standard, East Village, formerly the Cooper Square Hotel, is a 21-story high-rise luxury hotel located at 25 Cooper Square in lower Manhattan, New York City. The tower was designed by Carlos Zapata Studio and structurally engineered by Les ...
(
New York City
New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the U ...
), formerly the Cooper Square Hotel – 2011
*The Standard, London – 2019
*The Standard, Maldives – 2019
*The Standard, Hua Hin – 2021
*The Standard, Ibiza – 2022
*The Standard, Bangkok Mahanakhon – 2022
Upcoming locations
*The Standard, Melbourne – 2023
*The Standard, Singapore – 2023
*The Standard, Lisbon – 2024
*The Standard, Dublin – 2024
*The Standard, Brussels – 2025
Former locations
*The Standard Hollywood in
West Hollywood
West Hollywood is a city in Los Angeles County, California, United States. Incorporated in 1984, it is home to the Sunset Strip. As of the 2020 U.S. Census, its population was 35,757. It is considered one of the most prominent gay villages ...
– 1999–2021
*The Standard, Downtown LA, formerly the
Superior Oil Company Building
The Superior Oil Company Building, currently The Standard Downtown LA and previously the Bank of California Building, – 2002–2022
References
Notes
Bibliography
*
*
*
*
External links
Standard Hotels website
{{Hotel chains
Hotel chains in the United States
Hospitality companies of the United States
Boutique resort chains