Solvil Et Titus
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Solvil et Titus (or Solvil & Titus) is a formerly
Swiss Swiss most commonly refers to: * the adjectival form of Switzerland * Swiss people Swiss may also refer to: Places * Swiss, Missouri * Swiss, North Carolina * Swiss, West Virginia * Swiss, Wisconsin Other uses * Swiss Café, an old café located ...
, now
Hong-Kong Hong Kong)., Legally Hong Kong, China in international treaties and organizations. is a special administrative region of China. With 7.5 million residents in a territory, Hong Kong is the fourth most densely populated region in the wor ...
watch A watch is a timepiece carried or worn by a person. It is designed to maintain a consistent movement despite the motions caused by the person's activities. A wristwatch is worn around the wrist, attached by a watch strap or another type of ...
company and brand, founded in 1887 in
La Chaux-de-Fonds La Chaux-de-Fonds (; archaic ) is a Swiss city in the canton of Neuchâtel. It is located in the Jura Mountains at an altitude of 992 metres, a few kilometres south of the French border. After Geneva, Lausanne, Biel/Bienne, and Fribourg, ...
,
Neuchâtel Neuchâtel (, ; ; ) is a list of towns in Switzerland, town, a Municipalities of Switzerland, municipality, and the capital (political), capital of the cantons of Switzerland, Swiss canton of Neuchâtel (canton), Neuchâtel on Lake Neuchâtel ...
,
Switzerland Switzerland, officially the Swiss Confederation, is a landlocked country located in west-central Europe. It is bordered by Italy to the south, France to the west, Germany to the north, and Austria and Liechtenstein to the east. Switzerland ...
by
Paul Ditisheim Paul Ditisheim (1868–1945) was a Swiss watchmaker, inventor An invention is a unique or novel device, method, composition, idea, or process. An invention may be an improvement upon a machine, product, or process for increasing efficiency ...
and developed by Paul Bernard Vogel.


History


Founding

Paul Ditisheim Paul Ditisheim (1868–1945) was a Swiss watchmaker, inventor An invention is a unique or novel device, method, composition, idea, or process. An invention may be an improvement upon a machine, product, or process for increasing efficiency ...
, son of the famous Ditisheim family, was born into the small social circle of industrialist families that led the Swiss watch industry of the time. He studied at the
Horological Chronometry or horology () is the science studying the measurement of time and timekeeping. Chronometry enables the establishment of standard measurements of time, which have applications in a broad range of social and scientific areas. ''Hor ...
School of in
La Chaux-de-Fonds La Chaux-de-Fonds (; archaic ) is a Swiss city in the canton of Neuchâtel. It is located in the Jura Mountains at an altitude of 992 metres, a few kilometres south of the French border. After Geneva, Lausanne, Biel/Bienne, and Fribourg, ...
, the historic birthplace of the watch-making industry, and received his diploma at the age of 13. He then trained with several of the major watch makers and worked at his family's Vulcain watch company until 1892 when he founded his own brands: Solvil (whose items were often signed Paul Ditisheim) and Titus (whose items were generally marked separately, but both brands are also under the Solvil et Titus company). Ditisheim was instrumental in developing the new generation of
chronometers A clock or chronometer is a device that measures and displays time. The clock is one of the oldest human inventions, meeting the need to measure intervals of time shorter than the natural units such as the day, the lunar month, and the yea ...
, improving them through his studies on the impact of
atmospheric pressure Atmospheric pressure, also known as air pressure or barometric pressure (after the barometer), is the pressure within the atmosphere of Earth. The standard atmosphere (symbol: atm) is a unit of pressure defined as , which is equivalent to 1,013. ...
and
magnetic fields A magnetic field (sometimes called B-field) is a physical field that describes the magnetic influence on moving electric charges, electric currents, and magnetic materials. A moving charge in a magnetic field experiences a force perpendicular ...
. He invented the affix balance. Thanks to his inventions, he was able to make the most precise chronometers ever made at that time. By 1903, his watches had won awards in the
Kew Kew () is a district in the London Borough of Richmond upon Thames. Its population at the 2011 census was 11,436. Kew is the location of the Royal Botanic Gardens ("Kew Gardens"), now a World Heritage Site, which includes Kew Palace. Kew is ...
and Neuchâtel Observatories contests. In 1912, he won the ''world's chronometric record'' of the Royal Kew Observatory. He also worked closely with Physics Nobel prize winner Charles-Edouard Guillaume and has been considered to be the father of modern chronometers. According to Professor M. Andrade of the Besançon Astronomical Observatory, Solvil et Titus Ditisheim's devices ''"constitute the most important progress of modern
chronometry Chronometry or horology () is the science studying the measurement of time and timekeeping. Chronometry enables the establishment of standard measurements of time, which have applications in a broad range of social and scientific areas. ''Hor ...
"''.


Split

In 1930, Paul Ditisheim handed over the ''Solvil et Titus'' and ''Paul Ditisheim''
brands A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and ...
to wealthy Swiss
entrepreneur Entrepreneurship is the creation or extraction of economic value in ways that generally entail beyond the minimal amount of risk (assumed by a traditional business), and potentially involving values besides simply economic ones. An entreprene ...
and
captain of industry In the 19th century, a captain of industry was a business leader whose means of amassing a personal fortune contributed positively to the country in some way. This may have been through increased productivity, expansion of markets, providing more ...
Paul Bernard Vogel. Vogel, heir to a prestigious family of
industrialist A business magnate, also known as an industrialist or tycoon, is a person who is a powerful entrepreneur and investor who controls, through personal enterprise ownership or a dominant shareholding position, a firm or industry whose goods or ser ...
and married to the heiress of the prominent Eberhard family, was also a member of the Swiss watch industry's elite. Vogel moved the company's
headquarters Headquarters (often referred to as HQ) notes the location where most or all of the important functions of an organization are coordinated. The term is used in a wide variety of situations, including private sector corporations, non-profits, mil ...
to
Geneva Geneva ( , ; ) ; ; . is the List of cities in Switzerland, second-most populous city in Switzerland and the most populous in French-speaking Romandy. Situated in the southwest of the country, where the Rhône exits Lake Geneva, it is the ca ...
History of Solvil et Titus, official website
/ref> where he started expanding it. Vogel was one of the most prominent members of
Geneva Geneva ( , ; ) ; ; . is the List of cities in Switzerland, second-most populous city in Switzerland and the most populous in French-speaking Romandy. Situated in the southwest of the country, where the Rhône exits Lake Geneva, it is the ca ...
's
high society High society, sometimes simply Society, is the behavior and lifestyle of people with the highest levels of wealth, power, fame and social status. It includes their related affiliations, social events and practices. Upscale social clubs were open ...
, he was the
chairman The chair, also chairman, chairwoman, or chairperson, is the presiding officer of an organized group such as a board, committee, or deliberative assembly. The person holding the office, who is typically elected or appointed by members of the gro ...
of the ''Salon Montres et Bijoux'' (the '' Watch and Jewelry's Fair''), the most prestigious association of Swiss watch manufacturers and jewelers of the time and used the various social events he organized to advertise his company's collections. By the 1950s Vogel, feeling the shift in consumer's habits, decided to divide its brands into two. On the one hand, the company kept producing the
luxury Luxury may refer to: *Luxury goods, an economic good or service for which demand increases more than proportionally as income rises *Luxury tax, a tax on products not considered essential, such as speedboats or diamonds. **Luxury tax (sports), a ...
watches it was famous for. On the other hand, it started producing lower-cost watches that fitted properly the emerging
mass consumption Consumerism is a socio-cultural and economic phenomenon that is typical of industrialized societies. It is characterized by the continuous acquisition of goods and services in ever-increasing quantities. In contemporary consumer society, the ...
markets. Thanks to this new orientation, Solvil et Titus was instrumental in the development of
mechanical Mechanical may refer to: Machine * Machine (mechanical), a system of mechanisms that shape the actuator input to achieve a specific application of output forces and movement * Mechanical calculator, a device used to perform the basic operations o ...
and electronic watches. In 1968, Vogel took the lead of the newly founded ''Société des Gardes-Temps SA'', a conglomerate of low cost watch manufacturers which was the world's third largest
watchmaking A watchmaker is an artisan who makes and repairs watches. Since a majority of watches are now factory-made, most modern watchmakers only repair watches. However, originally they were master craftsmen who built watches, including all their par ...
company of the timePierre-Yves Donzé,
The statut horloger
'
and had a true international dimension (it acquired the American
Waltham Watch Company The Waltham Watch Company, also known as the American Waltham Watch Co. and the American Watch Co., was a company that produced about 40 million watches, clocks, speedometers, compasses, time delay fuses, and other precision instruments in the Un ...
and signed a licensing agreement in 1973 with Elgin Watch – then Swiss watchmaking's biggest foreign investment. Vogel created an international distribution system and consequently decided to expand Solvil et Titus activities overseas. In the 1970s, surfing on the Asian Tigers economic boom, he sent his son, Paul Vogel, to grow the family business operations in the Asian market. Based in
Hong Kong Hong Kong)., Legally Hong Kong, China in international treaties and organizations. is a special administrative region of China. With 7.5 million residents in a territory, Hong Kong is the fourth most densely populated region in the wor ...
, Paul succeeded into making Solvil et Titus one of the most popular brands in Eastern Asia.


Hong Kong

In the late 1970s, Paul Vogel who inherited the company from his father came back to Europe and decided to sell the Solvil et Titus brand. The European activities became part of Swiss
Ebel The ICE Hockey League (International Central European Hockey League, ICEHL), known as the win2day ICE Hockey League for sponsorship reasons, is a Central European hockey league that also serves as the top-tier ice hockey league in Austria. It c ...
while the Asian activities and all the watch brands themselves were sold to Hong Kong
entrepreneur Entrepreneurship is the creation or extraction of economic value in ways that generally entail beyond the minimal amount of risk (assumed by a traditional business), and potentially involving values besides simply economic ones. An entreprene ...
Joseph Wong and are now part of Stelux Holdings.
Solvil History, ''Worldtempus'' ( French language, French)


References


External links


Solvil et Titus official website
{{DEFAULTSORT:Solvil Et Titus Manufacturing companies of Hong Kong Manufacturing companies based in Geneva Manufacturing companies established in 1892 Watch brands Watch manufacturing companies of China Watch manufacturing companies of Switzerland Swiss companies established in 1892