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Signal 1 is an Independent Local Radio station owned and operated by
Bauer Bauer is a German surname meaning "peasant" or "farmer". For notable people sharing the surname, see Bauer (surname). Bauer may also refer to: Education and literature * Bauer's Lexicon, a dictionary of Biblical Greek * Bauer College of Busin ...
as part of the
Hits Radio Hits Radio is a network of 25 contemporary hit radio stations in the United Kingdom, owned and operated by Bauer Media Audio UK. As of October 2022, the network has a combined reach of 6.6 million weekly listeners according to RAJAR. Overvi ...
network. It broadcasts to
Staffordshire Staffordshire (; postal abbreviation Staffs.) is a landlocked county in the West Midlands region of England. It borders Cheshire to the northwest, Derbyshire and Leicestershire to the east, Warwickshire to the southeast, the West Midlands Cou ...
and South
Cheshire Cheshire ( ) is a ceremonial and historic county in North West England, bordered by Wales to the west, Merseyside and Greater Manchester to the north, Derbyshire to the east, and Staffordshire and Shropshire to the south. Cheshire's county t ...
. As of September 2022, the station has a weekly audience of 172,000 listeners according to RAJAR.


History

''Signal Radio'' began broadcasting at 6am on Monday 5 September 1983. The first voice on air was breakfast presenter John Evington and the first song played was ''Beautiful Noise'' by Neil Diamond. Originally, Signal Radio aired as a single full service station on 104.3 MHz and 1170 kHz (257 metres). The station's name was derived from ''Signal'', the local newspaper in the Five Town novels by Staffordshire writer Arnold Bennett. Signal began broadcasting to south Cheshire on 96.4 FM in 1989, before opening a new frequency for the
Stafford Stafford () is a market town and the county town of Staffordshire, in the West Midlands region of England. It lies about north of Wolverhampton, south of Stoke-on-Trent and northwest of Birmingham. The town had a population of 70,145 in t ...
area on 96.9 FM a year later. The two frequencies began carrying a new alternative AOR-led service, ''Echo 96'', in October 1990. Echo continued for around a year in Stafford while the Cheshire frequency was merged with that of the short-lived
Stockport Stockport is a town and borough in Greater Manchester, England, south-east of Manchester, south-west of Ashton-under-Lyne and north of Macclesfield. The River Goyt and Tame merge to create the River Mersey here. Most of the town is within ...
ILR station KFM to form ''Signal Cheshire'' in 1991. By the end of the year, the Stafford service was relaunched as ''Signal Stafford'', carrying opt-out programming from the Stoke-based service. In Staffordshire, Signal Radio began carrying a separate ''Golden Breakfast Show'' on 1170 AM in 1992 in order to provide separate services on AM and FM and avoid relinquishing frequencies. The AM opt-out gradually expanded into a full-time separate station, Signal 2. Signal Radio was bought in 1999 by
The Wireless Group Wireless Group Limited is a radio and digital broadcasting network with headquarters in Belfast, Northern Ireland and with radio operations in the Republic of Ireland and the United Kingdom. It currently operates five stations in Ireland and ...
, which was subsequently acquired by UTV Media six years later for £97 million. Following the sale of its television assets, the group was latterly bought by
News Corp News Corporation, stylized as News Corp, is an American mass media and publishing company headquartered in Midtown Manhattan, New York City. The second incarnation of the News Corporation (1980–2013), original News Corporation, it was formed ...
in September 2016. In 2000, Signal's Cheshire service was split into two – 96.4 FM was merged with the Staffordshire service while 104.9 FM was relaunched as Imagine FM, a dedicated service for south Manchester and Cheshire, which was latterly sold onto become a wholly independent station in 2009. Signal 1 celebrated its 30th birthday on Saturday 10 August 2013 with a special concert at Betley Court Farm in
Crewe Crewe () is a railway town and civil parish in the unitary authority of Cheshire East in Cheshire, England. The Crewe built-up area had a total population of 75,556 in 2011, which also covers parts of the adjacent civil parishes of Willaston ...
. On 8 February 2019, Signal 1 and the Wireless Group's network of local radio stations in Great Britain were sold to
Bauer Bauer is a German surname meaning "peasant" or "farmer". For notable people sharing the surname, see Bauer (surname). Bauer may also refer to: Education and literature * Bauer's Lexicon, a dictionary of Biblical Greek * Bauer College of Busin ...
. The sale was ratified in March 2020 following an inquiry by the Competition and Markets Authority. In May 2020, Bauer announced that Signal 1 would join the
Hits Radio Hits Radio is a network of 25 contemporary hit radio stations in the United Kingdom, owned and operated by Bauer Media Audio UK. As of October 2022, the network has a combined reach of 6.6 million weekly listeners according to RAJAR. Overvi ...
network, while retaining its on-air branding. Signal 1 began carrying off-peak programming from the Hits Radio network in Manchester on 15 June 2020, marking the end of networked output for the Wireless Group's local stations, produced in-house at Signal's studios in Stoke.Radio Today: Hits Radio networking starts on new Bauer stations
/ref> Signal 1 officially joined the Hits Radio network on 20 July 2020.Bauer starts to roll out Hits and Greatest Hits to new radio stations
Stuart Clarkson, Radio Today, 9 July 2020
Local programming was reduced to a weekday breakfast show, alongside hourly local news bulletins and peak-time traffic updates. In November 2022 it was announced that from the following January, Signal 1's relay transmitters on 96.4 and 96.9 FM would transition to carrying Greatest Hits Radio, with the main 102.6 FM transmission - to the area where GHR broadcasts on AM via the former Signal 2 - retaining Signal 1 and Hits network output.


Station information


Studios

Signal 1's studios are based on Stoke Road in the Shelton area of
Stoke-on-Trent Stoke-on-Trent (often abbreviated to Stoke) is a city and Unitary authorities of England, unitary authority area in Staffordshire, England, with an area of . In 2019, the city had an estimated population of 256,375. It is the largest settlement ...
in a building previously occupied as a warehouse. There are seven dedicated studios as well as a studio for live music recordings, previously used for Signal 2 and networked output for the Wireless Group.


Technical

Signal 1's main transmitter is at Alsagers Bank, broadcasting on 102.6 FM. As well as covering North Staffordshire and South Cheshire, the transmitter can be received well into the North West and down into the West Midlands, due to the height of the transmitter. Signal 1 also has relay transmitters at Pye Green, covering Stafford and the surrounding area on 96.9 FM, and at Sutton Common, covering Congleton, Macclesfield and surrounding areas on 96.4 FM. All of Signal 1's transmitters carry split advertising for their specific areas, and both Sutton Common and Pye Green are BT backbone link towers. Signal 1 also broadcasts on the local Stoke and Stafford DAB multiplex 12D.


Signal Radio Media Academy

In 2012, Signal 1 lent its name to the Signal Radio Media Academy, a course run by
Stoke on Trent College Stoke-on-Trent College is a provider of further and higher education based in Stoke-on-Trent. The college has two campuses: one, called Cauldon Campus, in Shelton, Staffordshire, Shelton and one in Burslem. Stoke-on-Trent college is part of Un ...
as a BTEC Level 3 Extended Diploma in Radio Production. For two days a week, the course is based at the Burslem Campus of Stoke on Trent College where the students also run their own radio station, ''Heatwave Radio''. Teaching takes places both at the college in Burslem as well at Signal's studios in Shelton, with specialist input from the station's staff.


Outside broadcasting and events

Occasional outside broadcasts are made in a specially built OB studio on a converted bus. The station's roadshow unit has a self-contained stage and PA system on board. The Signal Radio Street Team also go out and about the area representing the station. Most Street Team members are part of the Signal Radio Media Academy and many have gone on to other roles across the network including presenting, producing and sales. In recent years, Signal Radio has also hosted annual events for local children's charities under the ''Help a Signal Child'' banner.


Programming

All networked programming originates from Bauer’s Manchester studios. Local programming is produced and broadcast from Bauer’s Stoke-on-Trent studios each weekday from 6-10am.


News

Bauer’s Stoke-on-Trent newsroom broadcasts local news bulletins on the hour from 6am-7pm on weekdays and between 7am-1pm at weekends, with headlines on the half hour during breakfast and drivetime on weekdays. The local bulletins are simulcast on Greatest Hits Radio Midlands in Staffordshire and Cheshire. National bulletins from Sky News Radio in London are broadcast on the hour at all other times.Signal 1 public file
/ref>


References


External links


Signal 1

Listening Room – first 25 years of Signal Radio



Alsagers Bank transmitter, near to Newcastle-under-Lyme

Sutton Common transmitter, near Macclesfield

Pye Green transmitter, near Stafford
{{Coord, 53.0111, -2.1834, display=title Mass media in Stoke-on-Trent Radio stations established in 1983 Signal Bauer Radio Hits Radio Contemporary hit radio stations in the United Kingdom