Sandra Gould
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Sandra Gould (July 23, 1916 – July 20, 1999) was an American actress, known for her role as Gladys Kravitz on the
sitcom A sitcom (short for situation comedy or situational comedy) is a genre of comedy produced for radio and television, that centers on a recurring cast of character (arts), characters as they navigate humorous situations within a consistent settin ...
''
Bewitched ''Bewitched'' is an American fantasy sitcom television series that originally aired for eight seasons on ABC from September 17, 1964, to March 25, 1972. It is about a witch who marries an ordinary mortal man and vows to lead the life of a typi ...
''. Gould was the second actress to portray the role, debuting at the start of the third season.


Life and career

Gould was born in Brooklyn, New York. She began acting in films with an uncredited role in '' T-Men'' (1947), and was the Phone Operator in ''
Romance on the High Seas ''Romance on the High Seas'' (released in the United Kingdom as ''It's Magic'') is a 1948 American musical romantic comedy film directed by Michael Curtiz, and starred Jack Carson, Janis Paige, Don DeFore and Doris Day in her film debut. Bus ...
'' (1948),
Doris Day Doris Day (born Doris Mary Kappelhoff; April 3, 1922 – May 13, 2019) was an American actress and singer. She began her career as a big band singer in 1937, achieving commercial success in 1945 with two No. 1 recordings, "Sentimental Journey ...
's debut film. She appeared in several uncredited roles for the remainder of the decade, and received her first screen credit with ''The Story of Molly X'' (1949). During the same decade, Gould enjoyed a four-year run as Miss Duffy, the man-hungry daughter of the forever-unheard owner of radio's ''
Duffy's Tavern ''Duffy's Tavern'' is an American radio programming, radio sitcom that ran for a decade on several networks (CBS, 1941–42; Blue Network, NBC-Blue Network, 1942–44; and NBC, 1944–51), concluding with the December 28, 1951, broadcast. The ...
''. In 1953, Gould appeared as a guest in an episode of '' Letter to Loretta'' with
Loretta Young Loretta Young (born Gretchen Michaela Young; January 6, 1913 – August 12, 2000) was an American actress. Starting as a child, she had a long and varied career in film from 1917 to 1989. She received numerous honors including an Academy Awards ...
. In 1959 she played a secretary in the
Academy Award The Academy Awards, commonly known as the Oscars, are awards for artistic and technical merit in film. They are presented annually by the Academy of Motion Picture Arts and Sciences (AMPAS) in the United States in recognition of excellence ...
-nominated ''Imitation of Life'' with
Lana Turner Julia Jean "Lana" Turner ( ; February 8, 1921June 29, 1995) was an American actress. Over a career spanning nearly five decades, she achieved fame as both a pin-up model and a film actress, as well as for her highly publicized personal life. ...
and
Juanita Moore Juanita Moore (October 19, 1914 – January 1, 2014) was an American film, television, and stage actress. She was the fifth black actor to be nominated for an Academy Awards, Academy Award in any category, and the third in the Academy Award for ...
. She continued to guest star in the 1950s and 1960s in such television series as ''
I Love Lucy ''I Love Lucy'' is an American sitcom that originally aired on CBS from October 15, 1951, to May 6, 1957, with a total of 180 half-hour episodes spanning six seasons. The series starred Lucille Ball and her husband Desi Arnaz, along with Vivian ...
'', '' I Married Joan'', '' December Bride'', '' Maverick'', ''
The Flintstones ''The Flintstones'' is an American animated sitcom produced by Hanna-Barbera, Hanna-Barbera Productions, which takes place in a romanticized Stone Age setting and follows the titular family, the Flintstones, and their next-door neighbors, the R ...
'', ''
The Twilight Zone ''The Twilight Zone'' is an American media franchise based on the anthology series, anthology television series created by Rod Serling in which characters find themselves dealing with often disturbing or unusual events, an experience described ...
'', ''
The Lucy Show ''The Lucy Show'' is an American sitcom that aired on CBS from 1962 to 1968. It was Lucille Ball's follow-up to ''I Love Lucy''. A significant change in cast and premise for the fourth season (1965–1966) divides the program into two distinct ...
'', '' Burke's Law'', ''
I Dream of Jeannie ''I Dream of Jeannie'' is an American Fantasy television, fantasy sitcom television series created by Sidney Sheldon and starring Barbara Eden as a beautiful but guileless 2,000-year-old Jinn, genie and Larry Hagman as an astronaut with whom s ...
''; ''
Love, American Style ''Love, American Style'' is an American anthology comedy television series that aired on ABC from September 29, 1969, to January 11, 1974. The series was produced by Paramount Television. During the 1971–72 and 1972–73 seasons, it was a pa ...
''; ''
Gilligan's Island ''Gilligan's Island'' is an American sitcom created and produced by Sherwood Schwartz. The show's ensemble cast features Bob Denver, Alan Hale Jr., Jim Backus, Natalie Schafer, Tina Louise, Russell Johnson, and Dawn Wells. It aired for th ...
'', ''
The Brady Bunch ''The Brady Bunch'' is an American sitcom created by Sherwood Schwartz that aired five seasons from September 26, 1969, to March 8, 1974, on ABC. The series revolves around a large blended family of six children, with three boys and three gir ...
'' and ''
Mister Ed ''Mister Ed'' is an American television sitcom produced by Filmways that aired in syndication from January 5 to July 2, 1961, and then on CBS from October 1, 1961, to February 6, 1966. The show's title character is a talking horse which orig ...
''. She played a prominent supporting role in the film '' The Ghost and Mr. Chicken'' in 1966. In 1963, Gould released a comedy single record entitled ''Hello Melvin (This Is Mama)'' as an answer to Allan Sherman's hit " Hello Muddah, Hello Fadduh". In September 1966, Gould replaced her friend Alice Pearce, who had been battling
ovarian cancer Ovarian cancer is a cancerous tumor of an ovary. It may originate from the ovary itself or more commonly from communicating nearby structures such as fallopian tubes or the inner lining of the abdomen. The ovary is made up of three different ...
during the second season of the ABC-TV situation comedy ''
Bewitched ''Bewitched'' is an American fantasy sitcom television series that originally aired for eight seasons on ABC from September 17, 1964, to March 25, 1972. It is about a witch who marries an ordinary mortal man and vows to lead the life of a typi ...
'', and had died in March. The producers were undecided about what to do with the character of Gladys, so at first they had actress
Mary Grace Canfield Mary Grace Canfield (September 3, 1924 – February 15, 2014) was an American theatre, film and television actress. Early life and career Mary Grace Canfield was born in Rochester, New York, the second child of Hildegard (née Jacobson) and ...
brought in to play Harriet Kravitz, Abner's sister, who was visiting him while his wife was visiting her mother. Soon after, Sandra Gould got the role of Mrs. Kravitz when actress-comedian
Alice Ghostley Alice Margaret Ghostley (August 14, 1923 – September 21, 2007) was an American actress and singer on stage, film and television. Ghostley was best known for her roles as bumbling witch Esmeralda (1969–72) on '' Bewitched'', as Cousin Alice ...
turned down the role. In the role of Gladys, Gould's over-the-top performance and shrill voice were popular with viewers, and she succeeded ultimately in making the character her own. She remained with the series through its 7th season. The Kravitzes were referenced once in the final/8th season (ep 241 "Three Men and a Witch on a Horse") but the characters did not appear. After ''
Bewitched ''Bewitched'' is an American fantasy sitcom television series that originally aired for eight seasons on ABC from September 17, 1964, to March 25, 1972. It is about a witch who marries an ordinary mortal man and vows to lead the life of a typi ...
'' was cancelled in 1972, Gould reprised the role of Gladys five years later in a spin-off of the series, ''Tabitha''. Gould also made appearances on ''
Columbo ''Columbo'' is an American crime drama television series starring Peter Falk as Columbo (character), Lieutenant Columbo, a homicide detective with the Los Angeles Police Department. After two pilot episodes in 1968 and 1971, the show originall ...
'', ''
The Brady Bunch ''The Brady Bunch'' is an American sitcom created by Sherwood Schwartz that aired five seasons from September 26, 1969, to March 8, 1974, on ABC. The series revolves around a large blended family of six children, with three boys and three gir ...
'', ''
Adam-12 ''Adam-12'' is an American police procedural crime drama television series created by Robert A. Cinader and Jack Webb and produced by Mark VII Limited and Universal Television. The series follows Los Angeles Police Department (LAPD) officers Pe ...
'', ''
Punky Brewster ''Punky Brewster'' is an American Situation comedy, sitcom television series about a young girl (Soleil Moon Frye) being raised by a foster parent (George Gaynes) in Chicago. The show ran on NBC from September 16, 1984, to March 9, 1986, and ag ...
'', ''
Friends ''Friends'' is an American television sitcom created by David Crane (producer), David Crane and Marta Kauffman, which aired on NBC from September 22, 1994, to May 6, 2004, lasting List of Friends episodes, ten seasons. With an ensemble cast ...
'', and ''
Veronica's Closet ''Veronica's Closet'' is an American television sitcom created by David Crane and Marta Kauffman. It aired on NBC for three seasons, from September 25, 1997 to December 7, 2000. Kirstie Alley starred as Veronica "Ronnie" Chase, the owner an ...
''. In 1961, Gould wrote the book ''Always Say Maybe'', "a modern girl's guide to almost everything—but mostly men", published by Golden Press.


Personal life

Twice married, Gould was the widow of broadcasting executive Larry Berns and television/film director Hollingsworth Morse. With Berns she had one son, Michael Berns, in 1965. Gould adhered to Judaism.


Death

Gould died on July 20, 1999, in
Burbank, California Burbank is a city in the southeastern end of the San Fernando Valley in Los Angeles County, California, United States. Located northwest of downtown Los Angeles, Burbank had a Census-estimated population of 102,755 as of 2023. The city was ...
of a stroke following heart surgery, she was 82. Upon her death, she was
cremated Cremation is a method of Disposal of human corpses, final disposition of a corpse through Combustion, burning. Cremation may serve as a funeral or post-funeral rite and as an alternative to burial. In some countries, including India, Nepal, and ...
and her ashes returned to her son.


Filmography


Film


Television


References


Bibliography

* *


External links

* * {{DEFAULTSORT:Gould, Sandra 1916 births 1999 deaths 20th-century American actresses 20th-century American Jews Actresses from Brooklyn American film actresses American television actresses American voice actresses Jewish American actresses