SM Classics () is a South Korean classical music label under

SM Entertainment SM Entertainment Co., Ltd. () is a South Korean multinational entertainment agency established in 1995 by Lee Soo-man. It is one of South Korea's largest entertainment companies and has been responsible for fostering and popularizing the car ...

. It was established in June 2020 through the memorandum of understanding signed by SM and the

Seoul Philharmonic Orchestra The Seoul Philharmonic Orchestra (SPO) is a South Korean orchestra based in Seoul. Founded in 1945, it is one of the oldest orchestras in South Korea. Its first foreign tour came on a 1965 trip to Japan, followed by performances in Southeast Asia ...

. The label will release songs of SM arranged in orchestral arrangement through the mutual cooperation and presentation of differentiated content beyond genres.

History

On June 10, 2020,

and the

signed a memorandum of understanding (MoU) at the

orchestra An orchestra (; ) is a large instrumental ensemble typical of classical music, which combines instruments from different families. There are typically four main sections of instruments: * String instruments, such as the violin, viola, cello, ...

's practice room in

Jongno-gu upright=1, Bosingak bell pavilion Jongno District () is one of the 25 districts of Seoul, South Korea. It is the historic center of Seoul that contains Gyeongbokgung, the main royal palace of the Joseon dynasty, and the Blue House, the for ...

Seoul Seoul, officially Seoul Special Metropolitan City, is the capital city, capital and largest city of South Korea. The broader Seoul Metropolitan Area, encompassing Seoul, Gyeonggi Province and Incheon, emerged as the world's List of cities b ...

. The MoU will focus on "expanding and developing" cultural content through collaboration between genres. Lee Sung-soo, the chief executive officer of SM, and Kang Eun-kyung, the CEO of Seoul Philharmonic Orchestra, attended the signing ceremony. The two companies will release the "newly arranged and played songs" of SM, which were "loved" by the public as the first project, through

SM Station SM Station is a digital music project by South Korean record label SM Entertainment. It undertook to release one digital single every Friday starting from February 3, 2016. The project's first season ended on February 3, 2017, with 52 songs. It ...

in early July. Additionally, it is the first time for Seoul Philharmonic Orchestra to release K-pop music and is expected to give a "different charm". The MoU is the first of its kind in Korea to be joined by a "leading" K-pop entertainment company and a K-Classic orchestra. It was reported that SM and Seoul Philharmonic Orchestra is expected to lead the development of Korean cultural content, by informing the world of the "excellence of K-pop and K-Classic", through mutual cooperation and presenting differentiated content beyond genres. Previously, SM has received favorable reviews by releasing a wide range of genres created by colorful collaboration through its digital music open channel Station since 2016. It will introduce a "variety of content convergence" that extends to the classical music genre by establishing the classical label SM Classics.

Red Flavor "Red Flavor" () is a song recorded by South Korean girl group Red Velvet for their first Korean special extended play, ''The Red Summer'' (2017). It was released as the lead single from the EP on July 9, 2017, through SM Entertainment and was ...

by Red Velvet was the first song arranged through orchestral arrangement of song and film music director Park In-young with performance of the orchestra.

Artists

* SM Classics Town Orchestra

Discography

2016

2018

2020

2021

2022

References

External links

Official website
{{Authority control SM Entertainment subsidiaries Classical music record labels South Korean record labels Record labels established in 2020 2020 establishments in South Korea