Robert Caruso is a director and executive producer of commercials, music videos and branded content.
Early in his career, Caruso co-founded Commotion Pictures, a San Francisco-based film production company, with Andrew Linsk. There, he directed music videos and began his commercial career. In addition, he represented a roster of directors and shared Executive Producer responsibilities. His music industry clients and artists included Warner's
Green Day
Green Day is an American Rock music, rock band formed in Rodeo, California, in 1987 by lead vocalist and guitarist Billie Joe Armstrong and bassist and backing vocalist Mike Dirnt, with drummer Tré Cool joining in 1990. In 1994, their majo ...
, A&M's
Soundgarden
Soundgarden was an American rock band formed in Seattle, Washington, in 1984 by singer and drummer Chris Cornell, lead guitarist Kim Thayil, and bassist Hiro Yamamoto. Cornell switched to rhythm guitar in 1985, replaced on drums initially ...
, Virgin's
John Lee Hooker
John Lee Hooker (August 22, 1912 or 1917 – June 21, 2001) was an American blues singer, songwriter, and guitarist. The son of a sharecropper, he rose to prominence performing an electric guitar-style adaptation of Delta blues that he develo ...
, Columbia's
Public Enemy
Public Enemy is an American Hip-hop, hip hop group formed in Roosevelt, New York, in 1985 by Chuck D and Flavor Flav. The group rose to prominence for their political messages including subjects such as Racism in the United States, American r ...
, and Island's
PJ Harvey
Polly Jean Harvey (born 9 October 1969) is an English singer-songwriter. Primarily known as a vocalist and guitarist, she is also proficient with a wide range of instruments.
Harvey began her career in 1988 when she joined local band Automat ...
. Work for ad agency clients included commercial spots for:
Sega
is a Japanese video game company and subsidiary of Sega Sammy Holdings headquartered in Tokyo. It produces several List of best-selling video game franchises, multi-million-selling game franchises for arcade game, arcades and video game cons ...
,
Time Warner
Warner Media, LLC ( doing business as WarnerMedia) was an American multinational mass media and entertainment conglomerate owned by AT&T. It was headquartered at the 30 Hudson Yards complex in New York City.
It was established as Time Warne ...
,
Taco Bell
Taco Bell Corp. is an American multinational chain of fast food restaurants founded in 1962 by Glen Bell (1923–2010) in Downey, California. Taco Bell is a subsidiary of Yum! Brands, Inc. The restaurants serve a variety of Mexican-inspired ...
, and
Levi Strauss
Levi Strauss ( ; born Löb Strauß, ; February 26, 1829 – September 26, 1902) was a German-born American businessman who founded the first company to manufacture blue jeans. His firm of Levi Strauss & Co. (Levi's) began in 1853 in San Franci ...
. Commotion produced brand films for Pacific Bell, Sega, Crystal Dynamics and others.
After leaving Commotion Pictures, Caruso was recruited to
Industrial Light & Magic
Industrial Light & Magic (ILM) is an American Film, motion picture visual effects, computer animation and stereo conversion digital studio founded by George Lucas on May 26, 1975. It is a division of the film production company Lucasfilm, which Lu ...
(ILM),
George Lucas
George Walton Lucas Jr. (born May 14, 1944) is an American filmmaker and philanthropist. He created the ''Star Wars'' and ''Indiana Jones'' franchises and founded Lucasfilm, LucasArts, Industrial Light & Magic and THX. He served as chairman ...
's special effects company. With ILM's Commercial Production (ILMCP) division, he directed spots for
Coors,
DirecTV
DirecTV, LLC is an American Multichannel television in the United States, multichannel video programming distributor based in El Segundo, California. Originally launched on June 17, 1994, its primary service is a digital Satellite television, s ...
,
Disney
The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment industry, entertainment conglomerate (company), conglomerate headquartered at the Walt Disney Studios (Burbank), Walt Di ...
,
Kraft
Kraft Foods Group, Inc. was an American food manufacturing and processing conglomerate (company), conglomerate, split from Kraft Foods Inc. on October 1, 2012, and was headquartered in Chicago, Illinois. It became part of Kraft Heinz on July ...
,
Motorola
Motorola, Inc. () was an American multinational telecommunications company based in Schaumburg, Illinois. It was founded by brothers Paul and Joseph Galvin in 1928 and had been named Motorola since 1947. Many of Motorola's products had been ...
, and
Sprint
Sprint may refer to:
Aerospace
* Spring WS202 Sprint, a Canadian aircraft design
*Sprint (missile), an anti-ballistic missile
Automobiles
*Alfa Romeo Sprint, automobile produced by Alfa Romeo between 1976 and 1989
*Chevrolet Sprint, a rebadged v ...
He directed three music video titles for actor/musician Will Smith, winning awards for "
Men In Black
In popular culture and UFO conspiracy theories, men in black (MIB) are government agents dressed in dark suits, who question, interrogate, harass, and threaten unidentified flying object (UFO) witnesses to keep them silent about what they have ...
" and "Will2K".
["Will Smith heads into the next Willenium", ''Billboard'' Magazine October 9, 1999, p. 3]
In collaboration with ILM's Academy Award-winning animators and special effects artists, he directed several character animation projects. Robert garnered many industry honors at ILMCP including a Clio, London International Advertising Award, Anicom Animation award, MTV Award, Billboard Magazine Award and Grammy nomination.
Following his work at Industrial Light & Magic Caruso directed through commercial production companies HKM Films and later
Rhythm and Hues Studios
Rhythm & Hues Studios was an American visual effects and animation company founded in 1987, that received the Academy Award for Best Visual Effects in 1995 for ''Babe (film), Babe'', in 2007 for ''The Golden Compass (film), The Golden Compass'', ...
. Caruso currently works as Director and Executive Producer out of the San Francisco-based film production company, Caruso Company.
Caruso's collaborations include film, music, and sports talent – creating memorable work with celebrities, as varied as actors
James Earl Jones
James Earl Jones (January 17, 1931 – September 9, 2024) was an American actor. A pioneer for black actors in the entertainment industry, Jones is known for his extensive and acclaimed roles on stage and screen. Jones is one of the few perfor ...
,
Will Smith
Willard Carroll Smith II (born September 25, 1968) is an American actor, rapper, and film producer. Known for his work in both Will Smith filmography, the screen and Will Smith discography, music industries, List of awards and nominations re ...
,
Arnold Schwarzenegger
Arnold Alois Schwarzenegger (born July30, 1947) is an Austrian and American actor, businessman, former politician, and former professional bodybuilder, known for his roles in high-profile action films. Governorship of Arnold Schwarzenegger, ...
, America Ferrera, and
Jamie Foxx
Eric Marlon Bishop (born December 13, 1967), known professionally as Jamie Foxx, is an American actor, comedian, and singer. Known for his work in both the screen and music industries, his accolades include an Academy Award, a Grammy Award ...
or sports figures, such as baseball great
Hunter Pence
Hunter Andrew Pence (born April 13, 1983), nicknamed "The Reverend", is an American former professional baseball right fielder and designated hitter. He played in Major League Baseball (MLB) for the Houston Astros, Philadelphia Phillies, San Fra ...
, skateboarder
Tony Hawk
Anthony Frank Hawk (born May 12, 1968), nicknamed Birdman, is an American professional skateboarder, entrepreneur, and the owner of the skateboard company Birdhouse. A pioneer of modern vertical skateboarding, Hawk completed the first docume ...
, basketball star
Shaquille O'Neal
Shaquille Rashaun O'Neal ( ; born March 6, 1972), commonly known as Shaq ( ), is an American former professional basketball player who is a sports analyst on the television program ''Inside the NBA''. He is a and Center (basketball), center ...
, and hockey legend
Wayne Gretzky
Wayne Douglas Gretzky ( ; born January 26, 1961) is a Canadian former professional ice hockey player and former head coach. He played 20 seasons in the National Hockey League (NHL) for four teams from 1979 to 1999. Nicknamed "the Great One ...
.
Video
*Early Green Day music video Co-Executive Producer by Robert Caruso,
"Longview"
*
"Men In Black" music video (director)
*"
Just Cruisin'
"Just Cruisin" is a song by American rapper and actor Will Smith. It features on '' Men in Black: The Album'' and the UK release of his debut studio album, ''Big Willie Style'' (1997). Released on November 25, 1997, in Europe only, the song reache ...
" music video, starring
Will Smith
Willard Carroll Smith II (born September 25, 1968) is an American actor, rapper, and film producer. Known for his work in both Will Smith filmography, the screen and Will Smith discography, music industries, List of awards and nominations re ...
, (director)
References
{{DEFAULTSORT:Caruso, Robert
Living people
American music video directors
Year of birth missing (living people)