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Redfin Corporation, based in Seattle, operates a residential real estate brokerage in 95 markets in the United States and Canada and in other markets via partner/referral agents. Its business model includes charging home sellers below-average fees of 1.5% of the sales price of a property, in addition to fees to the buyer's agent (usually 2.5% of the sales price of a property). In 2021, the company had a 1.17%
market share Market share is the percentage of the total revenue or sales in a market that a company's business makes up. For example, if there are 50,000 units sold per year in a given industry, a company whose sales were 5,000 of those units would have a ...
in the United States by value. The company name is an
anagram An anagram is a word or phrase formed by rearranging the letters of a different word or phrase, typically using all the original letters exactly once. For example, the word ''anagram'' itself can be rearranged into ''nag a ram'', also the word ...
of the words "finder" and "friend".


History

Redfin was founded in 2004 by David Eraker, Michael Dougherty, and David Selinger. Eraker had dropped out of medical school at the University of Washington for a career in software design and Dougherty received degrees in electrical engineering and international studies from Yale University. David Selinger, an alumnus of
Stanford University Stanford University, officially Leland Stanford Junior University, is a private research university in Stanford, California. The campus occupies , among the largest in the United States, and enrolls over 17,000 students. Stanford is consider ...
who had previously led the research and development arm of Amazon's data mining and personalization team, joined Redfin as the third founder and CTO. Selinger helped build Redfin's mapping and real estate data analytics engine. Redfin's website showed available homes on a map, which was a new concept at the time. In January 2006, Redfin raised a $1.25 million Series A round from Madrona Venture Group and named Glenn Kelman as CEO. In May 2006, Redfin raised $8 million in Series B funding from Vulcan Inc., the investment arm of Microsoft co-founder Paul Allen. In May 2007, Redfin was fined $50,000 by the Northwest Multiple Listing Service, and was forced to shut down reviews of homes on the market on its website, prohibited under multiple listing service rules. In July 2007, Redfin raised $12 million from Draper Fisher Jurvetson. In November 2009, Redfin raised $10 million from Greylock Partners. In May 2010, Redfin won the Seattle 2.0 award for "Best Startup". Redfin began an automatic agent rating system in 2012; after it drew criticism for using inaccurate data, the system was discontinued. In November 2013, Redfin raised $50 million in a mezzanine round led by
T. Rowe Price T. Rowe Price Group, Inc. is an American publicly owned global investment management firm that offers funds, subadvisory services, separate account management, and retirement plans and services for individuals, institutions, and financial inter ...
and Tiger Management, bringing its total venture funding to slightly over $96 million. In October 2014, Redfin acquired Walk Score. In December 2014, Redfin raised $70.9 million from Wellington Management, Glynn Capital Management, Brothers Brook, Annox Capital Management, and previous investors Tiger Global Management and T. Rowe Price. In June 2017, the company began buying and selling houses directly under the brand Redfin Now. On July 28, 2017, Redfin became a public company via an initial public offering, raising $138 million. In June 2019, Redfin began offering buyers the opportunity to submit offers on homes listed by Redfin's selling agents without using a buyer's agent, saving sellers commissions and possibly making their offers more attractive. In July 2019, Redfin partnered with Opendoor, an online real estate company, whereby visitors to the Redfin website can request an offer to buy their houses from Opendoor. In November 2020, a class-action lawsuit by several fair housing organizations accused Redfin of violating the
Fair Housing Act The Civil Rights Act of 1968 () is a landmark law in the United States signed into law by United States President Lyndon B. Johnson during the King assassination riots. Titles II through VII comprise the Indian Civil Rights Act, which applie ...
by offering fewer services to homebuyers and sellers in minority communities and not offering to sell lower-priced homes because of the lower profits on such sales. In 2022, the company paid $4 million to settle the lawsuit, changed its policies, and implemented a new internal monitoring system. On April 9, 2021, Redfin acquired RentPath, which owns Apartment Guide,
Rent.com Rent.com is an apartment search engine and online marketplace catering to millennials. It is owned by RentPath which is in turn owned by Redfin. History Rent.com was founded in 1999 as Viva.com. In December 2004, eBay purchased Rent.com for $415 ...
, Lovely, and Rentals.com, for $608 million. In December 2021, Redfin announced it would no longer include neighborhood crime data in search results due to "inaccuracy" in
Federal Bureau of Investigation The Federal Bureau of Investigation (FBI) is the domestic intelligence and security service of the United States and its principal federal law enforcement agency. Operating under the jurisdiction of the United States Department of Justice, t ...
crime data, and because
Bureau of Justice Statistics The Bureau of Justice Statistics (BJS) of the U.S. Department of Justice is the principal federal agency responsible for measuring crime, criminal victimization, criminal offenders, victims of crime, correlates of crime, and the operation of crim ...
data was "troubling" because "people reporting crimes were more likely to describe their offender as young, male, and Black". In January 2022, Redfin acquired Bay Equity Home Loans, a mortgage lending operation based in California with operations in 42 states, for $137.8 million. In June 2022, the company announced
layoff A layoff or downsizing is the temporary suspension or permanent termination of employment of an employee or, more commonly, a group of employees (collective layoff) for business reasons, such as personnel management or downsizing (reducing the ...
s of 8% of its staff amid a downturn in the housing market.


Awards

In July 2006, Inman News awarded Redfin the Innovator Award for the Most Innovative Business Model. In October 2012, Redfin was named one of The DIGITAL 100: World's Most Valuable Private Tech Companies by '' Business Insider''. In July 2013, Inman News awarded Redfin an award for "Most Innovative Brokerage or Franchise". In June 2014, ''Seattle Business'' magazine recognized Redfin as the best company to work for in Seattle in the Large Companies category. Redfin was named the one of the top tech companies to work for in Seattle by Hired.com.


See also

*
National Association of Realtors The National Association of Realtors (NAR) is an American trade association for those who work in the real estate industry. It has over 1.4 million members, making it one of the biggest trade associations in the USA including NAR's institutes, so ...
* List of online real estate databases


References


External links

* {{Real estate Real estate companies established in 2004 2004 establishments in Washington (state) American companies established in 2004 Companies based in Seattle Online real estate databases Real estate services companies of the United States Companies listed on the Nasdaq 2017 initial public offerings