Pomellato is an Italian jewelry company. The brand was founded by Pino Rabolini in Milan in 1967. In 2013, the brand became a part of the luxury group

Kering Kering S.A. () is a French multinational holding company specializing in luxury goods, headquartered in Paris. It owns the brands Yves Saint Laurent, Gucci, Balenciaga, Bottega Veneta, Creed, Maui Jim, and Alexander McQueen. The timber-tradin ...

. Sabina Belli has been CEO of Pomellato since 2015, and Vincenzo Castaldo creative director since 2004.

History

Pomellato began operating in 1967, introducing the concept of

prêt-à-porter Ready-to-wear (RTW)also called ''prêt-à-porter'', or off-the-rack or off-the-peg in casual useis the term for garments sold in finished condition in standardized sizes, as distinct from made-to-measure or bespoke clothing tailored to a parti ...

jewellery, the idea that jewellery is not just a status symbol but an accessory to be worn at any moment of the day and changed like clothes. In the 1990s, Pomellato particularly focused on using colored stones. The company has also made its mark in producing chains. In 2007, to celebrate its 40th year, Pomellato made its debut in

high-end In economics, a luxury good (or upmarket good) is a good for which demand increases more than what is proportional as income rises, so that expenditures on the good become a more significant proportion of overall spending. Luxury goods are in con ...

jewellery with the launch of the Pom Pom collection: 40 pieces sold by appointment in New York, Paris, Milan and Monte Carlo. Vincenzo Castaldo was named creative director in 2004. In October 2009, Andrea Morante became the new chief executive officer of the group and minority shareholder of RA.MO, the holding company of the Rabolini family that controlled Pomellato and Dodo. In July 2013,

acquired Pomellato. Sabina Belli was appointed CEO of Pomellato group in December 2015. Nudo Pomellato

Famous collections

Nudo, Capri, Sabbia, M'Ama Non M'Ama, Iconica, Victoria, Tango.

International expansion

Pomellato has more than thirty boutiques worldwide in

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and

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Design characteristics

Pomellato jewels have very recognisable features: the emphasis on rounded and tactile forms. The pavé given an irregular, random style by using gemstones of various sizes and/or colours. Openwork, also on jet.

Dodo

In 1995, Pomellato launched a second brand, Dodo. The name Dodo was chosen as an extinct species exemplifying the need to protect nature.

Communication

The Pomellato campaigns of the 1960s were entrusted to Franco Scheichenbauer. In 1971, Pomellato started working with the master of black-and-white photography, Gian Paolo Barbieri. From 1982 to 1984, Pomellato campaigns were signed by the photographer

Helmut Newton Helmut Newton (né Neustädter; 31 October 192023 January 2004) was a German-Australian photographer. The ''The New York Times, New York Times'' described him as a "prolific, widely imitated fashion photographer whose provocative, erotically ch ...

. Gian Paolo Barbieri returned in 1988 and 1989, in charge of traditional advertising campaigns and also broader projects like the books “The Maps of Desire”, 1989 and the more recent “Innatural” of 2004, where the jewellery was photographed in tropical settings. The 1990s saw a succession of photographers like Alistair Taylor-Young, Lord Snowdon and Javier Vallhonrat. In 2001, Pomellato departed from black-and-white photography to embrace colour with the work of Michel Comte. After Paolo Roversi, author of the 2010 campaign, 2011 saw the comeback of Javier Vallhonrat, portraying the Pomellato's celebrity spokeswoman,

Tilda Swinton Katherine Matilda Swinton (born 5 November 1960) is a British actress. She is known for playing eccentric and enigmatic characters, often working with auteurs. Her accolades include an Academy Award, two BAFTA Awards, and a Volpi Cup, in addit ...

, in the campaign of the maison.

The Kabul project

In the two-year period 1994–1995, Pomellato sponsored a charity project: “Shots”, a gallery of portraits by Michel Comte involving dozens of celebrities in the movie and fashion worlds, who donated the Pomellato jewel worn for charity purposes to support a project for building a hospital in

Kabul Kabul is the capital and largest city of Afghanistan. Located in the eastern half of the country, it is also a municipality, forming part of the Kabul Province. The city is divided for administration into #Districts, 22 municipal districts. A ...

. This project saw the participation of

Geraldine Chaplin Geraldine Leigh Chaplin (born July 31, 1944) is an American actress whose long career has included multilingual roles in English, Spanish, French, Italian and German films. Geraldine is a daughter of Charlie Chaplin, the first of his eigh ...

Claudia Cardinale Claude Joséphine Rose Cardinale (; born 15 April 1938), known as Claudia Cardinale (), is an Italian actress. Born and raised in La Goulette, a neighbourhood of Tunis, Cardinale won the "Most Beautiful Italian Girl in Tunisia" competition ...

Isabella Rossellini Isabella Fiorella Elettra Giovanna Rossellini (; born 18 June 1952) is an Italian actress and model. The daughter of Swedish actress Ingrid Bergman and Italian film director Roberto Rossellini, she is noted for her successful tenure as a Lancôme ...

Antonio Banderas José Antonio Domínguez Bandera (born 10 August 1960), known professionally as Antonio Banderas, is a Spanish actor. Known for his work in films of several genres, he has received numerous accolades, including a Cannes Film Festival Award ...

Boy George George Alan O'Dowd (born 14 June 1961), known professionally as Boy George, is an English singer-songwriter and DJ who rose to fame as the lead singer of the pop band Culture Club. He began his solo career in 1987. Boy George grew up in Eltham a ...

Salma Hayek Salma Valgarma Hayek Pinault ( , ; ; born September 2, 1966) is a Mexican and American actress and film producer. She began her career in Mexico with starring roles in the telenovela ''Teresa (1989 TV series), Teresa'' (1989–1991) as well a ...

Monica Bellucci Monica Anna Maria Bellucci (; born 30 September 1964) is an Italian actress and model who began her career as a fashion model before working in Italian, American, and French films. She has an eclectic filmography in a range of genres and langua ...

and many others. The very special patroness of the auction “Bijoux et portraits de star” was

Catherine Deneuve Catherine Fabienne Dorléac (born 22 October 1943), known professionally as Catherine Deneuve (, , ), is a French actress. She is considered one of the greatest European actresses on film. In 2020, ''The New York Times'' ranked her as one of th ...

Curiosities

The name Pomellato is taken from the image of a small horse head that featured on the corporate hallmark used in the atelier.

Governance

CEOs

* Since 2015: Sabina Belli

Creative directors

* Since 2004: Vincenzo Castaldo

References

* Massinelli A.M., Pomellato, Leonardo Arte - Electa, Italian text April 1999, pp. 193, 250 col. ill., cm 25x33. Hardcover . English edition 31 October 1999

External links

{{Authority control Italian jewellers Jewellery companies of Italy Jewellery retailers of Italy Fashion accessory brands High fashion brands Retail companies established in 1967 Italian companies established in 1967 Companies based in Milan Italian brands Kering brands 2013 mergers and acquisitions