Pimp That Snack is a

website A website (also written as a web site) is a collection of web pages and related content that is identified by a common domain name and published on at least one web server. Examples of notable websites are Google, Facebook, Amazon, and Wikip ...

which received media attention during April 2006. The website features guides on creating giant versions of everyday snacks. Articles are submitted by members of the public and a voting system allows people to rate each pimp from 1 to 100. Initially known as 'Pimp My Snack', the site changed name during May 2006 following contact from Viacom legal representatives, who claimed that the name of the website was an infringement on trademarks relating to their ''

Pimp My Ride ''Pimp My Ride'' is an American television series produced by MTV and hosted by rapper Xzibit, which ran for six seasons on MTV from 2004 to 2007. In each episode, a car in poor condition is both restored and customized. The work on the show ...

'' television program. The website creator Pete Wilcock, from

Cheadle Hulme Cheadle Hulme () is a suburb in the Metropolitan Borough of Stockport, Greater Manchester, England,. Historically in Cheshire, it is south-west of Stockport and south-east of Manchester. It lies in the Ladybrook Valley, on the Cheshire Plai ...

, Stockport,

Greater Manchester Greater Manchester is a metropolitan county and combined authority area in North West England, with a population of 2.8 million; comprising ten metropolitan boroughs: Manchester, Salford, Bolton, Bury, Oldham, Rochdale, Stockport, Tamesid ...

, has been interviewed on national radio, newspapers, and popular magazines such as '' Zoo'', ''

Nuts Nut often refers to: * Nut (fruit), fruit composed of a hard shell and a seed, or a collective noun for dry and edible fruits or seeds * Nut (hardware), fastener used with a bolt Nut or Nuts may also refer to: Arts, entertainment, and media Com ...

'', and '' Loaded''. On 2 August 2006, the

Channel 4 Channel 4 is a British free-to-air public broadcast television network operated by the state-owned enterprise, state-owned Channel Four Television Corporation. It began its transmission on 2 November 1982 and was established to provide a four ...

food programme '' The F-Word'' did a segment on the website. Food critic Giles Coren "pimped" a giant Jaffa cake. With an audience of 6 million people in the UK, this was a substantial plug for the website and the resulting traffic caused some difficulty keeping the site online. More recently the website has been featured on Annie Mac's

BBC Radio 1 BBC Radio 1 is a British national radio station owned and operated by the BBC. It specialises in modern popular music and current chart hits throughout the day. The station provides alternative genres at night, including electronica, dance, ...

programme, as well as

BBC Two BBC Two is a British free-to-air public broadcast television network owned and operated by the BBC. It covers a wide range of subject matter, with a remit "to broadcast programmes of depth and substance" in contrast to the more mainstream ...

's '' Ready Steady Cook'' programme on 3 November 2006 and on

's ''Homemade'' programme on 17 February 2007. The site was featured on BBC Radio 5 Live on 7 February 2010.

Sources

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External links

Pimp That Snack
British cooking websites Internet properties established in 2006 {{web-stub

See also

Sources

External links