
"Piggate" refers to a claim that, during his university years, former
British Prime Minister
The prime minister of the United Kingdom is the head of government of the United Kingdom. The prime minister advises the sovereign on the exercise of much of the royal prerogative, chairs the Cabinet and selects its ministers. As modern ...
David Cameron
David William Donald Cameron (born 9 October 1966) is a British former politician who served as Prime Minister of the United Kingdom from 2010 to 2016 and Leader of the Conservative Party from 2005 to 2016. He previously served as Leader o ...
inserted his penis and/or testicles into a dead pig's mouth as part of an
initiation ceremony for the
Piers Gaveston Society
The Piers Gaveston Society, or Piers Gav for short, is a dining club founded in 1977 at the University of Oxford. It is named in honour of Piers Gaveston, favourite of King Edward II of England. In recent years, parties run by the society have ...
at
Oxford University
Oxford () is a city in England. It is the county town and only city of Oxfordshire. In 2020, its population was estimated at 151,584. It is north-west of London, south-east of Birmingham and north-east of Bristol. The city is home to the ...
.
The anecdote was reported by
Michael Ashcroft
Michael Anthony Ashcroft, Baron Ashcroft, (born 4 March 1946) is a British-Belizean businessman, pollster and politician. He is a former deputy chairman of the Conservative Party. Ashcroft founded Michael A. Ashcroft Associates in 1972 and i ...
and
Isabel Oakeshott in their
unauthorised biography
An unauthorized biography is a biography written without the subject's permission or input. The term is usually restricted to biographies written within the subject's lifetime or shortly after their death; as such, it is not applied to biograph ...
of Cameron, ''
Call Me Dave'', attributing the story to an anonymous Member of Parliament who was allegedly a contemporary of Cameron's at the University of Oxford. Extracts from the book were published in the ''
Daily Mail
The ''Daily Mail'' is a British daily middle-market tabloid newspaper and news websitePeter Wilb"Paul Dacre of the Daily Mail: The man who hates liberal Britain", ''New Statesman'', 19 December 2013 (online version: 2 January 2014) publish ...
'' on 20 September 2015, prior to its publication.
Downing Street
Downing Street is a street in Westminster in London that houses the official residences and offices of the Prime Minister of the United Kingdom and the Chancellor of the Exchequer. Situated off Whitehall, it is long, and a few minutes' walk ...
sources responded by saying that Cameron, who was Prime Minister at the time, would not dignify the anecdote with a response while friends reported him saying that it was "utter nonsense". Cameron said later that "a very specific denial was made a week ago".

Ashcroft and Oakeshott failed to receive a response from the purported owner of a photograph of the alleged incident, and since the extract's publication, no corroborating evidence has as yet been produced to support the anecdote.
In an interview,
Valentine Guinness, one of the
Piers Gaveston Society
The Piers Gaveston Society, or Piers Gav for short, is a dining club founded in 1977 at the University of Oxford. It is named in honour of Piers Gaveston, favourite of King Edward II of England. In recent years, parties run by the society have ...
founders, said that as far as he knew, Cameron "may well have attended one of their parties" but was never a member.
Anecdote
It was alleged in ''
Call Me Dave'' – an unauthorised biography of the former
British prime minister
The prime minister of the United Kingdom is the head of government of the United Kingdom. The prime minister advises the sovereign on the exercise of much of the royal prerogative, chairs the Cabinet and selects its ministers. As modern ...
David Cameron
David William Donald Cameron (born 9 October 1966) is a British former politician who served as Prime Minister of the United Kingdom from 2010 to 2016 and Leader of the Conservative Party from 2005 to 2016. He previously served as Leader o ...
by
Michael Ashcroft
Michael Anthony Ashcroft, Baron Ashcroft, (born 4 March 1946) is a British-Belizean businessman, pollster and politician. He is a former deputy chairman of the Conservative Party. Ashcroft founded Michael A. Ashcroft Associates in 1972 and i ...
and
Isabel Oakeshott – that, as a student at
Oxford University
Oxford () is a city in England. It is the county town and only city of Oxfordshire. In 2020, its population was estimated at 151,584. It is north-west of London, south-east of Birmingham and north-east of Bristol. The city is home to the ...
, former
British prime minister
The prime minister of the United Kingdom is the head of government of the United Kingdom. The prime minister advises the sovereign on the exercise of much of the royal prerogative, chairs the Cabinet and selects its ministers. As modern ...
David Cameron
David William Donald Cameron (born 9 October 1966) is a British former politician who served as Prime Minister of the United Kingdom from 2010 to 2016 and Leader of the Conservative Party from 2005 to 2016. He previously served as Leader o ...
inserted "a private part of his anatomy" into the mouth of a dead pig, as part of an initiation ceremony for the
Piers Gaveston Society
The Piers Gaveston Society, or Piers Gav for short, is a dining club founded in 1977 at the University of Oxford. It is named in honour of Piers Gaveston, favourite of King Edward II of England. In recent years, parties run by the society have ...
.
Ashcroft and Oakeshott recount that a
Member of Parliament
A member of parliament (MP) is the representative in parliament of the people who live in their electoral district. In many countries with Bicameralism, bicameral parliaments, this term refers only to members of the lower house since upper house ...
and contemporary of Cameron's at the
University of Oxford
The University of Oxford is a collegiate research university in Oxford, England. There is evidence of teaching as early as 1096, making it the oldest university in the English-speaking world and the world's second-oldest university in contin ...
told them the anecdote
at a business dinner in June 2014. They initially assumed the statement to be a joke, but the MP repeated the anecdote some weeks later, and for a third time with more detail some months after that. The MP said he saw photographic evidence of the event, describing the dimensions of the alleged photograph and naming an individual who he claimed now possessed the image.
Ashcroft and Oakeshott failed to receive a response from the purported owner of a photograph of the alleged incident, and since the extract's publication no corroborating evidence has as yet been produced to support the anecdote. In their book, Ashcroft and Oakeshott commented that "Perhaps it is a case of mistaken identity. Yet it is an elaborate story for an otherwise credible figure to invent." Speaking to ''
Channel 4 News
''Channel 4 News'' is the main news programme on British television broadcaster Channel 4. It is produced by ITN, and has been in operation since Channel 4's launch in November 1982.
Current productions
''Channel 4 News''
''Channel 4 News'' i ...
'' in September 2015, Oakeshott said: "We couldn't get to the bottom of that source's allegations... So we merely reported the account that the source gave us... We don't say whether we believe it to be true".
Speaking at the
Cheltenham Literature Festival
''The Times'' and ''The Sunday Times'' Cheltenham Literature Festival, a large-scale international festival of literature held every year in October in the English spa town of Cheltenham, and part of Cheltenham Festivals: also responsible for ...
in October 2015, Oakeshott said that the source of the allegation "could have been slightly deranged" and said that "there is no need for burden of proof on a colourful anecdote where we’re quite upfront about our own reservations about whether to take it seriously".
The anecdote first came to public attention when extracts from the book were published in the ''
Daily Mail
The ''Daily Mail'' is a British daily middle-market tabloid newspaper and news websitePeter Wilb"Paul Dacre of the Daily Mail: The man who hates liberal Britain", ''New Statesman'', 19 December 2013 (online version: 2 January 2014) publish ...
'' on 20 September 2015, prior to its publication.
Background
Ashcroft had long been a supporter of the British
Conservative Party and was its biggest donor, having donated around £10 million, before dropping his support for the party in 2013 due to conflicts with David Cameron, especially his refusal to give Ashcroft a senior role in government despite his donations. Some commentators have interpreted the pig story and other anecdotes in the book as Ashcroft's revenge and reignition of the feud.
Response
After being asked about the anecdote, Downing Street said that it would not "dignify" the claim with a response. ''
The Independent
''The Independent'' is a British online newspaper. It was established in 1986 as a national morning printed paper. Nicknamed the ''Indy'', it began as a broadsheet and changed to tabloid format in 2003. The last printed edition was publishe ...
'' reported that Cameron had told friends the claim was "utter nonsense".
Cameron did not post a tweet on his
Twitter
Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
account until 23 September, whereupon he received a barrage of pig-sex-related replies.
Cameron joked about the situation during a talk in Oxford later that week, stating "I've had an interesting week. It's a week in which thousands of trees have died in vain, sales of
Supertramp
Supertramp were an English rock band that formed in London in 1969. Marked by the individual songwriting of founders Roger Hodgson (vocals, keyboards, and guitars) and Rick Davies (vocals and keyboards), they are distinguished for blending ...
albums have gone through the roof and one man's reputation lies in ruins. I don't think Michael Ashcroft will ever recover."
Six days after the story broke, Cameron responded to a question about the issue saying: "Everyone can see why the book was written and everyone can see straight through it. As for the specific issue raised, a very specific denial was made a week ago and I've nothing to add to that."
At the time of the statement, Downing Street had made no on-the-record denial of the anecdote.
Cameron also stated that he was deferring taking action at the present time to sue Ashcroft over the allegations because he was "too busy running the country".
With the specific detail that the source of the story was a contemporary of Cameron's at Oxford, speculation mounted about which of the limited number of candidates could be the source of the story.
Conservative Party vice-chairman and former MP
Mark Field
Mark Christopher Field (born 6 October 1964) is a British politician who served as the Member of Parliament (MP) for Cities of London and Westminster from 2001 to 2019. A member of the Conservative Party, he served as a Minister of State at ...
was initially suspected within his own party as having been the source of the anecdote due to having briefed the co-author Isabel Oakeshott. Government sources accused Field of fabricating the anecdote as a part of a leadership plot, an allegation he furiously denied. Other MPs would go on to deny being the source including
Boris Johnson
Alexander Boris de Pfeffel Johnson (; born 19 June 1964) is a British politician, writer and journalist who served as Prime Minister of the United Kingdom and Leader of the Conservative Party from 2019 to 2022. He previously served as F ...
and
Ed Vaizey
Edward Henry Butler Vaizey, Baron Vaizey of Didcot, (born 5 June 1968) is a British politician, media columnist, political commentator and barrister who was Minister for Culture, Communications and Creative Industries from 2010 to 2016. A memb ...
as Downing Street announced the launch of an investigation into the identity of the MP in question.
Valentine Guinness, one of the founders of the Piers Gaveston Society, was quoted by journalist
Toby Young
Toby Daniel Moorsom Young (born 17 October 1963) is a British social commentator. He is the founder and director of the Free Speech Union, an associate editor of '' The Spectator'', and a former associate editor at '' Quillette.''
A graduate ...
as saying that although David Cameron "may well have attended one of their parties", as far as he knew Cameron "was never a member of the Piers Gaveston Society", so would not have taken part in such an initiation ceremony. Guinness called the story "purely malicious gossip". Young and Cameron attended Oxford together.
On 21 September 2015, James Kirkup in ''
The Daily Telegraph
''The Daily Telegraph'', known online and elsewhere as ''The Telegraph'', is a national British daily broadsheet newspaper published in London by Telegraph Media Group and distributed across the United Kingdom and internationally.
It was f ...
'' wrote, "Toby Young, a Telegraph writer,
..has investigated Mr Cameron’s university antics and found no evidence of the pig incident. 'I think it’s a figment of someone’s imagination,' he says."
In his 2019 autobiography, ''
For the Record'', Cameron wrote "The first I heard of putting private parts in pigs was when Craig told me about the allegation on the morning of 21 September 2015. My first reaction wasn’t anger or embarrassment or worry about the impact. It was hilarity. I couldn't believe someone could be so stupid as to research and write a book about me and include a story which was both false and ludicrous."
Reactions
Within minutes of the ''Daily Mail'' posting an article about the anecdote, #piggate, #snoutrage and #hameron
became
trending topic
Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
s on Twitter.
The "Piggate" name was quickly accepted by the media reporting on it (scandals are often given a name
suffixed with "-gate"). This example of
social media
Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social me ...
distraction was so great that there were concerns from some employers about the impact on workplace productivity.
After the anecdote appeared, social media users quickly made connections to "
The National Anthem", the premiere episode of ''
Black Mirror'', wherein a fictional prime minister has sex with a pig under duress. Series creator
Charlie Brooker
Charlton Brooker (born 3 March 1971) is an English television presenter, writer, producer and satirist. He is the creator and co-showrunner of the sci-fi drama anthology series ''Black Mirror'', and has written for comedy series such as ''Bras ...
, who wrote the episode, quickly denied any prior knowledge of the allegations, calling the situation "a complete coincidence, albeit a quite bizarre one."
Suzanne Moore
Suzanne Lynn Moore (born 17 July 1958) is an English journalist.
Early life and education
Moore is the daughter of an American father and a working-class British mother, who split up during her childhood. As a child, she was told that her mo ...
in ''
The Guardian
''The Guardian'' is a British daily newspaper
A newspaper is a periodical publication containing written information about current events and is often typed in black ink with a white or gray background.
Newspapers can cover a wide ...
'' compared the incident to the story related by
Hunter S. Thompson on
Lyndon B. Johnson
Lyndon Baines Johnson (; August 27, 1908January 22, 1973), often referred to by his initials LBJ, was an American politician who served as the 36th president of the United States from 1963 to 1969. He had previously served as the 37th vice ...
's campaign tactics early in his political career. Johnson supposedly planned to spread a fabricated story that his opponent had a penchant for "
carnal knowledge
Carnal knowledge is an archaic or legal euphemism for sexual intercourse. In modern statutes, the term " sexual penetration" is widely used, though with various definitions.
Biblical source
The term derives from ''carnal'', meaning "of the fles ...
of his own barnyard sows". Although the story was unbelievable, Johnson's purpose, according to Thompson, was to force his opponent to discuss it even in a refutation: "But let's make the sonofabitch ''deny'' it."
Journalist Solomon Hughes has argued that Ashcroft "has an 18th century attitude towards buying a place in government" and says that Ashcroft thought that his donations to the Conservative Party would provide him with a "shortcut" to a ministerial position. He says that when Cameron "didn't let Ashcroft buy a place in government" Ashcroft filled his book with "barely political smears". Hughes argues that this means the book "tells us something about our political world, but not much about David Cameron".
Claims were made that the story was deliberately avoided by some media sources. The initial decision not to report on the anecdote by the BBC and some other broadcasters was criticised by the assistant editor of ''The Independent'', Ian Burrell, who described its choice to "dodge" the story of the day as "unacceptable". The BBC covered the story from 21 September.
The publication of the anecdote elicited responses from other politicians as well as media such as a clip by
Cassetteboy parodying
Will Smith
Willard Carroll Smith II (born September 25, 1968), also known by his stage name The Fresh Prince, is an American actor and rapper. He began his acting career starring as a fictionalized version of himself on the NBC sitcom '' The Fresh ...
's song "
Gettin' Jiggy wit It" and an animated enactment from
Next Media Animation.
HBO's satirical news program, ''
Last Week Tonight with John Oliver'', also covered the published anecdote, saying 'bizarre is a kind way of describing it'.
Labour Party leader
Jeremy Corbyn
Jeremy Bernard Corbyn (; born 26 May 1949) is a British politician who served as Leader of the Opposition (United Kingdom), Leader of the Opposition and Leader of the Labour Party (UK), Leader of the Labour Party from 2015 to 2020. On the pol ...
criticised the media's handling of the accusations, telling
ITV News
ITV News is the branding of news programmes on the British television network ITV. ITV has a long tradition of television news. Independent Television News (ITN) was founded to provide news bulletins for the network in 1955, and has since con ...
: "The media treatment of any politician
verunsubstantiated allegations, be it David Cameron, me or anyone else is wrong, too much of our media is obsessed with personality politics."
Then
UKIP
The UK Independence Party (UKIP; ) is a Eurosceptic, right-wing populist political party in the United Kingdom. The party reached its greatest level of success in the mid-2010s, when it gained two members of Parliament and was the largest ...
leader,
Nigel Farage
Nigel Paul Farage (; born 3 April 1964) is a British broadcaster and former politician who was Leader of the UK Independence Party (UKIP) from 2006 to 2009 and 2010 to 2016 and Leader of the Brexit Party (renamed Reform UK in 2021) from 201 ...
referred to the matter in the context of the build up to the
in 2016. After noting that there was the "In" campaign and the "Out" camp, he reflected: "And then we've got the Prime Minister. Or should I call him, in this context, piggy in the middle".
Nicola Sturgeon of the
SNP also made reference to the incident, accusing Cameron of being "pig-headed" with regards to the
2014 Scottish independence referendum
A referendum on Scottish independence from the United Kingdom was held in Scotland on 18 September 2014. The referendum question was, "Should Scotland be an independent country?", which voters answered with "Yes" or "No". The "No" side w ...
.
On 4 October 2015, a protest rally outside the Conservative Party conference in
Manchester
Manchester () is a city in Greater Manchester, England. It had a population of 552,000 in 2021. It is bordered by the Cheshire Plain to the south, the Pennines to the north and east, and the neighbouring city of City of Salford, Salford to ...
city centre was attended by a reported 60,000 people. A number of demonstrators carried signs or wore costume items referring to the anecdote. At one of the country's biggest
Bonfire night celebrations in
Lewes
Lewes () is the county town of East Sussex, England. It is the police and judicial centre for all of Sussex and is home to Sussex Police, East Sussex Fire & Rescue Service, Lewes Crown Court and HMP Lewes. The civil parish is the centre ...
, a large effigy of Cameron with a pig's head was processed through the town and then burnt.
In November 2015, solicitor
Myles Jackman said that performing a sexual act with a dead animal would not be illegal under the
Sexual Offences Act 2003
The Sexual Offences Act 2003 (c. 42) is an Act of the Parliament of the United Kingdom.
It partly replaced the Sexual Offences Act 1956 with more specific and explicit wording. It also created several new offences such as non-consensual voyeuri ...
. He noted that possessing a photograph of such an act would be illegal under the
Criminal Justice and Immigration Act 2008
The Criminal Justice and Immigration Act 2008 (c 4) is an Act of the Parliament of the United Kingdom which makes significant changes in many areas of the criminal justice system in England and Wales and, to a lesser extent, in Scotland and No ...
if it was produced for pornographic purposes, but not if the purpose was "satire, political commentary or simple grossness".
See also
*
Hazing
Hazing (American English), initiation, beasting (British English), bastardisation ( Australian English), ragging ( South Asian English) or deposition refers to any activity expected of someone in joining or participating in a group that humiliat ...
References
{{David Cameron
2015 in British politics
2015 in the United Kingdom
David Cameron
Hashtags
Hazing
Internet memes introduced in 2015
Pigs
Political Internet memes
Political sex scandals in the United Kingdom
Zoophilia in culture