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Piccadilly () is a road in the
City of Westminster The City of Westminster is a city and borough in Inner London. It is the site of the United Kingdom's Houses of Parliament and much of the British government. It occupies a large area of central Greater London, including most of the West En ...
, London, to the south of
Mayfair Mayfair is an affluent area in the West End of London towards the eastern edge of Hyde Park, in the City of Westminster, between Oxford Street, Regent Street, Piccadilly and Park Lane. It is one of the most expensive districts in the world ...
, between Hyde Park Corner in the west and Piccadilly Circus in the east. It is part of the A4 road that connects central London to
Hammersmith Hammersmith is a district of West London, England, southwest of Charing Cross. It is the administrative centre of the London Borough of Hammersmith and Fulham, and identified in the London Plan as one of 35 major centres in Greater London. ...
, Earl's Court, Heathrow Airport and the
M4 motorway The M4, originally the London-South Wales Motorway, is a motorway in the United Kingdom running from west London to southwest Wales. The English section to the Severn Bridge was constructed between 1961 and 1971; the Welsh element was largely ...
westward.
St James's St James's is a central district in the City of Westminster, London, forming part of the West End. In the 17th century the area developed as a residential location for the British aristocracy, and around the 19th century was the focus of the de ...
is to the south of the eastern section, while the western section is built up only on the northern side. Piccadilly is just under in length, and it is one of the widest and straightest streets in central London. The street has been a main thoroughfare since at least medieval times, and in the
Middle Ages In the history of Europe, the Middle Ages or medieval period lasted approximately from the late 5th to the late 15th centuries, similar to the post-classical period of global history. It began with the fall of the Western Roman Empire ...
was known as "the road to
Reading Reading is the process of taking in the sense or meaning of Letter (alphabet), letters, symbols, etc., especially by Visual perception, sight or Somatosensory system, touch. For educators and researchers, reading is a multifaceted process invo ...
" or "the way from Colnbrook". Around 1611 or 1612, a Robert Baker acquired land in the area, and prospered by making and selling piccadills. Shortly after purchasing the land, he enclosed it and erected several dwellings, including his home, Pikadilly Hall. What is now Piccadilly was named Portugal Street in 1663 after
Catherine of Braganza Catherine of Braganza ( pt, Catarina de Bragança; 25 November 1638 – 31 December 1705) was Queen of England, Scotland and Ireland during her marriage to King Charles II, which lasted from 21 May 1662 until his death on 6 February 1685. She ...
, wife of Charles II, and grew in importance after the road from
Charing Cross Charing Cross ( ) is a junction in Westminster, London, England, where six routes meet. Clockwise from north these are: the east side of Trafalgar Square leading to St Martin's Place and then Charing Cross Road; the Strand leading to the City; ...
to Hyde Park Corner was closed to allow the creation of
Green Park Green Park, officially The Green Park, is one of the Royal Parks of London. It is in the southern part – the core part – of the City of Westminster, Central London, but before that zone was extended to the north, to take in Maryle ...
in 1668. Some of the most notable stately homes in London were built on the northern side of the street during this period, including Clarendon House and Burlington House in 1664. Berkeley House, constructed around the same time as Clarendon House, was destroyed by a fire in 1733 and rebuilt as Devonshire House in 1737 by William Cavendish, 3rd Duke of Devonshire. It was later used as the main headquarters for the Whig party. Burlington House has since been home to several noted societies, including the
Royal Academy of Arts The Royal Academy of Arts (RA) is an art institution based in Burlington House on Piccadilly in London. Founded in 1768, it has a unique position as an independent, privately funded institution led by eminent artists and architects. Its purp ...
, the
Geological Society of London The Geological Society of London, known commonly as the Geological Society, is a learned society based in the United Kingdom. It is the oldest national geological society in the world and the largest in Europe with more than 12,000 Fellows. Fe ...
, the Linnean Society, and the
Royal Astronomical Society (Whatever shines should be observed) , predecessor = , successor = , formation = , founder = , extinction = , merger = , merged = , type = NG ...
. Several members of the
Rothschild family The Rothschild family ( , ) is a wealthy Ashkenazi Jewish family originally from Frankfurt that rose to prominence with Mayer Amschel Rothschild (1744–1812), a court factor to the German Landgraves of Hesse-Kassel in the Free City of F ...
had mansions at the western end of the street. St James's Church was consecrated in 1684 and the surrounding area became St James Parish. The Old White Horse Cellar, at No. 155, was one of the most famous coaching inns in England by the late 18th century, by which time the street had become a favoured location for booksellers. The Bath Hotel emerged around 1790, and Walsingham House was built in 1887. Both the Bath and the Walsingham were purchased and demolished, and the prestigious Ritz Hotel built on their site in 1906.
Piccadilly Circus station Piccadilly Circus is a London Underground station located directly beneath Piccadilly Circus itself, with entrances at every corner. Located in Travel-card Zone 1, the station is on the Piccadilly line between Green Park and Leicester Squ ...
, at the east end of the street, was opened in 1906 and rebuilt to designs by Charles Holden between 1925 and 1928. The clothing store Simpson's was established at Nos. 203–206 Piccadilly by Alec Simpson in 1936. During the 20th century, Piccadilly became known as a place to acquire heroin, and was notorious in the 1960s as the centre of London's
illegal drug trade The illegal drug trade or drug trafficking is a global black market dedicated to the cultivation, manufacture, distribution and sale of prohibited drugs. Most jurisdictions prohibit trade, except under license, of many types of drugs through ...
. Today, it is regarded as one of London's principal shopping streets. Its landmarks include the Ritz, Park Lane, Athenaeum and Intercontinental hotels,
Fortnum & Mason Fortnum & Mason (colloquially often shortened to just Fortnum's) is an Luxury goods, upmarket department store in Piccadilly, London, with additional stores at Royal Exchange, London, The Royal Exchange, St Pancras railway station, Heathrow Airp ...
, the
Royal Academy The Royal Academy of Arts (RA) is an art institution based in Burlington House on Piccadilly in London. Founded in 1768, it has a unique position as an independent, privately funded institution led by eminent artists and architects. Its purp ...
, the RAF Club,
Hatchards Hatchards claims to be the oldest bookshop in the United Kingdom, founded on Piccadilly in 1797 by John Hatchard. After one move, it has been at the same location on Piccadilly next to Fortnum & Mason since 1801, and the two stores are also neig ...
, the Embassy of Japan and the High Commission of Malta. Piccadilly has inspired several works of fiction, including
Oscar Wilde Oscar Fingal O'Flahertie Wills Wilde (16 October 185430 November 1900) was an Irish poet and playwright. After writing in different forms throughout the 1880s, he became one of the most popular playwrights in London in the early 1890s. He is ...
's ''
The Importance of Being Earnest ''The Importance of Being Earnest, A Trivial Comedy for Serious People'' is a play by Oscar Wilde. First performed on 14 February 1895 at the St James's Theatre in London, it is a farcical comedy in which the protagonists maintain fictitious ...
'' and the work of P. G. Wodehouse. It is one of a group of squares on the London
Monopoly A monopoly (from Greek el, μόνος, mónos, single, alone, label=none and el, πωλεῖν, pōleîn, to sell, label=none), as described by Irving Fisher, is a market with the "absence of competition", creating a situation where a speci ...
board.


History


Early history

The street has been part of a main road for centuries, although there is no evidence that it was part of a
Roman road Roman roads ( la, viae Romanae ; singular: ; meaning "Roman way") were physical infrastructure vital to the maintenance and development of the Roman state, and were built from about 300 BC through the expansion and consolidation of the Roman R ...
, unlike
Oxford Street Oxford Street is a major road in the City of Westminster in the West End of London, running from Tottenham Court Road to Marble Arch via Oxford Circus. It is Europe's busiest shopping street, with around half a million daily visitors, and ...
further north. In the
Middle Ages In the history of Europe, the Middle Ages or medieval period lasted approximately from the late 5th to the late 15th centuries, similar to the post-classical period of global history. It began with the fall of the Western Roman Empire ...
it was known as "the road to
Reading Reading is the process of taking in the sense or meaning of Letter (alphabet), letters, symbols, etc., especially by Visual perception, sight or Somatosensory system, touch. For educators and researchers, reading is a multifaceted process invo ...
" or "the way from Colnbrook". During the
Tudor period The Tudor period occurred between 1485 and 1603 in England and Wales and includes the Elizabethan period during the reign of Elizabeth I until 1603. The Tudor period coincides with the dynasty of the House of Tudor in England that began with t ...
, relatively settled conditions made expansion beyond London's city walls a safer venture. Property speculation became a lucrative enterprise, and developments grew so rapidly that the threat of disease and disorder prompted the government to ban developments. Owing to the momentum of growth, the laws had little real effect. A plot of land bounded by
Coventry Coventry ( or ) is a city in the West Midlands, England. It is on the River Sherbourne. Coventry has been a large settlement for centuries, although it was not founded and given its city status until the Middle Ages. The city is governed ...
, Sherwood, Glasshouse and Rupert streets and the line of Smith's Court was granted by
Elizabeth I Elizabeth I (7 September 153324 March 1603) was Queen of England and Ireland from 17 November 1558 until her death in 1603. Elizabeth was the last of the five House of Tudor monarchs and is sometimes referred to as the "Virgin Queen". Eli ...
to William Dodington, a gentleman of London, in 1559–60. A year or so later it was owned by a brewer, Thomas Wilson of St Botolph-without-Aldgate. The grant did not include a small parcel of land, acres in area, on the east of what is now Great Windmill Street. That plot may have never belonged to the Crown, and was owned by Anthony Cotton in the reign of
Henry VIII Henry VIII (28 June 149128 January 1547) was King of England from 22 April 1509 until his death in 1547. Henry is best known for his six marriages, and for his efforts to have his first marriage (to Catherine of Aragon) annulled. His disagr ...
. John Cotton granted it to John Golightly in 1547, and his descendants sold it to a tailor, Robert Baker, in 1611–12. Six or seven years later, Baker bought 22 acres of Wilson's land, thanks largely to money from his second marriage. Baker became financially successful by making and selling fashionable piccadills. Shortly after purchasing the land, he enclosed it (the parishioners had
Lammas Lammas Day (Anglo-Saxon ''hlaf-mas'', "loaf-mass"), also known as Loaf Mass Day, is a Christian holiday celebrated in some English-speaking countries in the Northern Hemisphere on 1 August. The name originates from the word "loaf" in referen ...
grazing rights) and erected several dwellings, including a residence and shop for himself; within two years his house was known as Pickadilly Hall. A map published by Faithorne in 1658 describes the street as "the way from Knightsbridge to Piccadilly Hall". A nearby gaming house, known as Shaver's Hall and nicknamed "Tart Hall" or "Pickadell Hall", was popular with the gentry of London. Lord Dell lost £3,000 gambling at cards there in 1641. After Robert Baker's death in 1623 and the death of his eldest son Samuel shortly afterward, his widow and her father purchased the wardship of their surviving children; the death of the next eldest son, Robert, in 1630, allowed them to effectively control the estate. Their only daughter died, and her widower Sir Henry Oxenden retained an interest in the land. Several relatives claimed it, but after Mary Baker's death in about 1665, the estate reverted to the Crown. A great-nephew, John Baker, obtained possession of part of it, but squabbled over the lands with his cousin, James Baker; trying to play one another off, they paid or granted rights to Oxenden and a speculator, Colonel Thomas Panton, eventually losing out to them. By the 1670s, Panton was developing the lands; despite the claims of some distantly-related Bakers, he steadily built them up.


Later 17th century

Piccadilly was named Portugal Street in 1663 after
Catherine of Braganza Catherine of Braganza ( pt, Catarina de Bragança; 25 November 1638 – 31 December 1705) was Queen of England, Scotland and Ireland during her marriage to King Charles II, which lasted from 21 May 1662 until his death on 6 February 1685. She ...
, wife of Charles II. Its importance to traffic increased after an earlier road from
Charing Cross Charing Cross ( ) is a junction in Westminster, London, England, where six routes meet. Clockwise from north these are: the east side of Trafalgar Square leading to St Martin's Place and then Charing Cross Road; the Strand leading to the City; ...
to Hyde Park Corner was closed to allow the creation of
Green Park Green Park, officially The Green Park, is one of the Royal Parks of London. It is in the southern part – the core part – of the City of Westminster, Central London, but before that zone was extended to the north, to take in Maryle ...
in 1668. After the restoration of the English monarchy in 1660, Charles II encouraged the development of Portugal Street and the area to the north (
Mayfair Mayfair is an affluent area in the West End of London towards the eastern edge of Hyde Park, in the City of Westminster, between Oxford Street, Regent Street, Piccadilly and Park Lane. It is one of the most expensive districts in the world ...
), and they became fashionable residential localities. Some of the grandest mansions in London were built on the northern side of the street.
Edward Hyde, 1st Earl of Clarendon Edward Hyde, 1st Earl of Clarendon (18 February 16099 December 1674), was an English statesman, lawyer, diplomat and historian who served as chief advisor to Charles I during the First English Civil War, and Lord Chancellor to Charles II fro ...
and close political adviser to the king, purchased land for a house; Clarendon House (now the location of
Albemarle Street Albemarle Street is a street in Mayfair in central London, off Piccadilly. It has historic associations with Lord Byron, whose publisher John Murray was based here, and Oscar Wilde, a member of the Albemarle Club, where an insult he received ...
) was built in 1664, and the earl sold the surplus land partly to Sir John Denham, who built what later became Burlington House. Denham chose the location because it was on the outskirts of London surrounded by fields. The house was first used to house the poor, before being reconstructed by the third Earl of Burlington in 1718. Berkeley House was constructed around the same time as Clarendon House. It was destroyed by a fire in 1733, and rebuilt as Devonshire House in 1737 by William Cavendish, 3rd Duke of Devonshire, and was subsequently used as the headquarters for the Whig party. Devonshire House survived until 1921, before being sold for redevelopment by Edward Cavendish, 10th Duke of Devonshire for £1 million. Burlington House has since been home to the
Royal Academy of Arts The Royal Academy of Arts (RA) is an art institution based in Burlington House on Piccadilly in London. Founded in 1768, it has a unique position as an independent, privately funded institution led by eminent artists and architects. Its purp ...
, the
Geological Society of London The Geological Society of London, known commonly as the Geological Society, is a learned society based in the United Kingdom. It is the oldest national geological society in the world and the largest in Europe with more than 12,000 Fellows. Fe ...
, the
Linnean Society of London The Linnean Society of London is a learned society dedicated to the study and dissemination of information concerning natural history, evolution, and taxonomy. It possesses several important biological specimen, manuscript and literature colle ...
, the
Royal Astronomical Society (Whatever shines should be observed) , predecessor = , successor = , formation = , founder = , extinction = , merger = , merged = , type = NG ...
, the
British Astronomical Association The British Astronomical Association (BAA) was formed in 1890 as a national body to support the UK's amateur astronomers. Throughout its history, the BAA has encouraged observers to make scientifically valuable observations, often in collaborat ...
, the
Society of Antiquaries of London A society is a group of individuals involved in persistent social interaction, or a large social group sharing the same spatial or social territory, typically subject to the same political authority and dominant cultural expectations. Soci ...
and the
Royal Society of Chemistry The Royal Society of Chemistry (RSC) is a learned society (professional association) in the United Kingdom with the goal of "advancing the chemistry, chemical sciences". It was formed in 1980 from the amalgamation of the Chemical Society, the Ro ...
. The land to the south of Piccadilly was leased to trustees of the Earl of St Albans in 1661 for a thirty-year term, subsequently extended to 1740. Nos. 162–165 were granted freehold by the king to
Sir Edward Villiers Sir Edward Villiers (c. 1585 – 7 September 1626) was an English nobleman from Leicestershire and member of the Villiers family, whose younger half-brother George Villiers, 1st Duke of Buckingham, was a favourite of both James VI and I a ...
in 1674. The White Bear Inn had been established between what is now No. 221 Piccadilly and the parallel
Jermyn Street Jermyn Street is a one-way street in the St James's area of the City of Westminster in London, England. It is to the south of, parallel, and adjacent to Piccadilly. Jermyn Street is known as a street for gentlemen's-clothing retailers. Histor ...
since 1685. It remained in use throughout the 18th century before being demolished in 1870 to make way for a restaurant. St James's Church was first proposed in 1664, when residents wanted the area to become a separate parish from St Martin in the Fields. After several Bill readings, construction began in 1676. The building was designed by
Christopher Wren Sir Christopher Wren PRS FRS (; – ) was one of the most highly acclaimed English architects in history, as well as an anatomist, astronomer, geometer, and mathematician-physicist. He was accorded responsibility for rebuilding 52 churc ...
and cost around £5,000. It was consecrated in 1684, when the surrounding area became St James Parish. By 1680, most of the original residential properties along Portugal Street had been demolished or built over. The name Piccadilly was applied to part of the street east of Swallow Street by 1673, and eventually became the ''de facto'' name for the entire length of Portugal Street. A plan of the area around St James Parish in 1720 describes the road as "Portugal Street ''aka'' Piccadilly". John Rocque's Map of London, published in 1746, refers to the entire street as Piccadilly.


18th–19th centuries

Piccadilly was increasingly developed, and by the middle of the 18th century it was continuously built on as far as Hyde Park Corner. The development of
St James's St James's is a central district in the City of Westminster, London, forming part of the West End. In the 17th century the area developed as a residential location for the British aristocracy, and around the 19th century was the focus of the de ...
and Mayfair, in particular, made Piccadilly one of the busiest roads in London. Hugh Mason and William Fortnum started the
Fortnum & Mason Fortnum & Mason (colloquially often shortened to just Fortnum's) is an Luxury goods, upmarket department store in Piccadilly, London, with additional stores at Royal Exchange, London, The Royal Exchange, St Pancras railway station, Heathrow Airp ...
partnership on Piccadilly in 1705, selling recycled candles from Buckingham Palace. By 1788, the store sold poultry, potted meats, lobsters and prawns, savoury patties, Scotch eggs, and fresh and dried fruits. The street acquired a reputation for numerous inns and bars during this period. The Old White Horse Cellar, at No. 155, was one of the most famous coaching inns in England but was later destroyed. The Black Bear and White Bear (originally the Fleece) public houses were nearly opposite each other, although the former was demolished in about 1820. Also of note were the Hercules' Pillars, just west of Hamilton Place, the Triumphant Car, which was popular with soldiers, and the White Horse and Half Moon. The Bath Hotel emerged around 1790 and Walsingham House was built in 1887. The Bath and the Walsingham were demolished when the Ritz Hotel opened on the site in 1906. No. 106, on the corner of Piccadilly and Brick Street, was built for
Hugh Hunlock Hugh may refer to: *Hugh (given name) Noblemen and clergy French * Hugh the Great (died 956), Duke of the Franks * Hugh Magnus of France (1007–1025), co-King of France under his father, Robert II * Hugh, Duke of Alsace (died 895), modern-day ...
in 1761. It was subsequently owned by the
6th Earl of Coventry 6 (six) is the natural number following 5 and preceding 7. It is a composite number and the smallest perfect number. In mathematics Six is the smallest positive integer which is neither a square number nor a prime number; it is the second smalles ...
who remodelled it around 1765; most of the architecture from this renovation has survived. In 1869, it became home to the St James's Club, a gentleman's club that remained there until 1978. The building is now the London campus of the
Limkokwing University of Creative Technology Limkokwing University of Creative Technology (also called Limkokwing and LUCT) is a private university that has a presence across Africa, Europe, and Asia. With its main campus in Malaysia, the university has over 30,000 students from more than ...
. Several members of the
Rothschild family The Rothschild family ( , ) is a wealthy Ashkenazi Jewish family originally from Frankfurt that rose to prominence with Mayer Amschel Rothschild (1744–1812), a court factor to the German Landgraves of Hesse-Kassel in the Free City of F ...
had mansions at the western end of the street. Nathan Mayer Rothschild moved his banking premises to No. 107 in 1825, and the construction of other large buildings, complete with ballrooms and marble staircases, led to the street being colloquially referred to as Rothschild Row. Ferdinand James von Rothschild lived at No. 143 with his wife
Evelina ''Evelina, or the History of a Young Lady's Entrance into the World'' is a novel written by English author Fanny Burney and first published in 1778. Although published anonymously, its authorship was revealed by the poet George Huddesford in ...
while
Lionel de Rothschild Baron Lionel Nathan de Rothschild (22 November 1808 – 3 June 1879) was a British Jewish banker, politician and philanthropist who was a member of the prominent Rothschild banking family of England. He became the first practising Jew to sit ...
lived at No. 148. Melbourne House was designed by William Chambers for Peniston Lamb, 1st Viscount Melbourne and built between 1770 and 1774. It was converted to apartments in 1802, and is now the Albany. The house has been the residence for the British Prime Ministers
William Ewart Gladstone William Ewart Gladstone ( ; 29 December 1809 – 19 May 1898) was a British statesman and Liberal politician. In a career lasting over 60 years, he served for 12 years as Prime Minister of the United Kingdom, spread over four non-con ...
and
Edward Heath Sir Edward Richard George Heath (9 July 191617 July 2005), often known as Ted Heath, was a British politician who served as Prime Minister of the United Kingdom from 1970 to 1974 and Leader of the Conservative Party from 1965 to 1975. Heath a ...
. St James's Hall was designed by Owen Jones and built between 1857 and 1858.
Charles Dickens Charles John Huffam Dickens (; 7 February 1812 – 9 June 1870) was an English writer and social critic. He created some of the world's best-known fictional characters and is regarded by many as the greatest novelist of the Victorian e ...
gave several readings of his novels in the hall, including ''
Great Expectations ''Great Expectations'' is the thirteenth novel by Charles Dickens and his penultimate completed novel. It depicts the education of an orphan nicknamed Pip (Great Expectations), Pip (the book is a ''bildungsroman''; a coming-of-age story). It ...
'' and ''
Oliver Twist ''Oliver Twist; or, The Parish Boy's Progress'', Charles Dickens's second novel, was published as a serial from 1837 to 1839, and as a three-volume book in 1838. Born in a workhouse, the orphan Oliver Twist is bound into apprenticeship with ...
''. The hall hosted performances from
Antonín Dvořák Antonín Leopold Dvořák ( ; ; 8 September 1841 – 1 May 1904) was a Czech composer. Dvořák frequently employed rhythms and other aspects of the folk music of Moravia and his native Bohemia, following the Romantic-era nationalist exampl ...
,
Edvard Grieg Edvard Hagerup Grieg ( , ; 15 June 18434 September 1907) was a Norwegian composer and pianist. He is widely considered one of the foremost Romantic era composers, and his music is part of the standard classical repertoire worldwide. His use of ...
and
Pyotr Ilyich Tchaikovsky Pyotr Ilyich Tchaikovsky , group=n ( ; 7 May 1840 – 6 November 1893) was a Russian composer of the Romantic music, Romantic period. He was the first Russian composer Music of Pyotr Ilyich Tchaikovsky, whose music would make a lasting impressi ...
. It was demolished in 1905, and replaced by the Piccadilly Hotel. In the late 18th century, Piccadilly was a favoured place for booksellers. In 1765, John Almon opened a shop in No. 178, which was frequented by
Lord Temple Viscount Cobham is a title in the Peerage of Great Britain that was created in 1718. Owing to its special remainder, the title has passed through several families. Since 1889, it has been held by members of the Lyttelton family. The barony ...
and other Whigs. John Stockdale opened a shop on No. 181 in 1781. The business continued after his death in 1810, and was run by his family until 1835.
Hatchards Hatchards claims to be the oldest bookshop in the United Kingdom, founded on Piccadilly in 1797 by John Hatchard. After one move, it has been at the same location on Piccadilly next to Fortnum & Mason since 1801, and the two stores are also neig ...
, now the oldest surviving bookshop in Britain, was started by John Hatchard at No. 173 in 1797; it moved to the current location at No. 189-90 (now No. 187) in 1801.
Aldine Press The Aldine Press was the printing office started by Aldus Manutius in 1494 in Venice, from which were issued the celebrated Aldine editions of the classics (Latin and Greek masterpieces, plus a few more modern works). The first book that was dat ...
moved to Piccadilly from Chancery Lane in 1842, and remained there until 1894. The Egyptian Hall at No. 170, designed in 1812 by P. F. Robinson for W. Bullock of Liverpool, was modelled on Ancient Egyptian architecture, particularly the Great Temple of Dendera (Tentyra). One author described it as "one of the strangest places Piccadilly ever knew". It was a venue for exhibitions by the Society of Painters in Water Colours and the
Society of Female Artists The Society of Women Artists (SWA) is a British art body dedicated to celebrating and promoting fine art created by women. It was founded as the Society of Female Artists (SFA) in about 1855, offering women artists the opportunity to exhibit and ...
during the 19th century. It contained numerous Egyptian antiquaries; at an auction in June 1822, two "imperfect" Sekhmet statues were sold for £380, and a flawless one went for £300. The premises at 190–195, built in 1881–1883, housing the Royal Institute of Painters in Water Colours and known as the "Royal Institute Galleries", are grade II listed. Number 195 is now home to BAFTA, Lyons’ first teashop opened in Piccadilly in 1894, and from 1909 they developed into a chain, ultimately numbering around 200 locations, with the firm becoming a staple of the
High Street High Street is a common street name for the primary business street of a city, town, or village, especially in the United Kingdom and Commonwealth. It implies that it is the focal point for business, especially shopping. It is also a metonym ...
in the UK.


20th–21st centuries

By the 1920s, most old buildings on the street had been demolished or were in institutional use; traffic noise had driven away residents, but a few residential properties remained.
Albert, Duke of York George VI (Albert Frederick Arthur George; 14 December 1895 – 6 February 1952) was King of the United Kingdom and the Dominions of the British Commonwealth from 11 December 1936 until his death in 1952. He was also the last Emperor of Indi ...
lived at No. 145 at the time of his accession as King George VI in 1936. The clothing store Simpson's was established at 203 - 206 Piccadilly by Alec Simpson in 1936, providing factory-made men's clothing. The premises were designed by the architect Joseph Amberton in a style that mixed
art deco Art Deco, short for the French ''Arts Décoratifs'', and sometimes just called Deco, is a style of visual arts, architecture, and product design, that first appeared in France in the 1910s (just before World War I), and flourished in the Unit ...
and Bauhaus school design and an influence from
Louis Sullivan Louis Henry Sullivan (September 3, 1856 – April 14, 1924) was an American architect, and has been called a "father of skyscrapers" and "father of modernism". He was an influential architect of the Chicago School, a mentor to Frank Lloy ...
. On opening, it claimed to be the largest menswear store in London. It closed in January 1999; its premises are currently the flagship shop of the booksellers
Waterstones Waterstones, formerly Waterstone's, is a British book retailer that operates 311 shops, mainly in the United Kingdom and also other nearby countries. As of February 2014, it employs around 3,500 staff in the UK and Europe. An average-sized W ...
. During the 20th century, Piccadilly became known as a place to acquire heroin. Jazz trumpeter
Dizzy Reece Alphonso Son "Dizzy" Reece (born 5 January 1931) is a Jamaican-born hard bop jazz trumpeter. Reece is among a group of jazz musicians born in Jamaica which includes Bertie King, Joe Harriott, Roland Alphonso, Wilton Gaynair, Sonny Bradshaw, s ...
recalled people queuing outside Piccadilly's branch of Boots for heroin pills in the late 1940s. By the 1960s, the street and surrounding area were notorious as the centre of London's
illegal drug trade The illegal drug trade or drug trafficking is a global black market dedicated to the cultivation, manufacture, distribution and sale of prohibited drugs. Most jurisdictions prohibit trade, except under license, of many types of drugs through ...
, where heroin and
cocaine Cocaine (from , from , ultimately from Quechua: ''kúka'') is a central nervous system (CNS) stimulant mainly used recreationally for its euphoric effects. It is primarily obtained from the leaves of two Coca species native to South Am ...
could be purchased on the
black market A black market, underground economy, or shadow economy is a clandestine market or series of transactions that has some aspect of illegality or is characterized by noncompliance with an institutional set of rules. If the rule defines the ...
from unscrupulous chemists. By 1982, up to 20 people could be seen queueing at a chemist dealing in illegal drugs in nearby
Shaftesbury Avenue Shaftesbury Avenue is a major road in the West End of London, named after The 7th Earl of Shaftesbury. It runs north-easterly from Piccadilly Circus to New Oxford Street, crossing Charing Cross Road at Cambridge Circus. From Piccadilly C ...
. No. 144 was occupied by squatters in 1968, taking advantage of a law that allowed disused buildings to be used for emergency shelter for the homeless. The radical squatting movement that resulted foundered soon afterward, owing to the rise of drug dealers and
Hells Angels The Hells Angels Motorcycle Club (HAMC) is a worldwide outlaw motorcycle club whose members typically ride Harley-Davidson motorcycles. In the United States and Canada, the Hells Angels are incorporated as the Hells Angels Motorcycle Corporati ...
occupying the site. An eviction took place on 21 September 1969; the events resulted in the licensing of squatting organisations that could take over empty premises to use as homeless shelters. In 1983, A. Burr of the '' British Journal of Addiction'' published an article on "The Piccadilly Drug Scene", in which the author discussed the regular presence of known dealers and easy accessibility of drugs. Today, Piccadilly is regarded as one of London's principal shopping streets, hosting several famous shops. The Ritz Hotel, Park Lane Hotel, Athenaeum Hotel and Intercontinental Hotel are located on the street, along with other luxury hotels and offices. During the 20th century, it had been an established area for gentlemen's clubs; this usage has sharply declined, and only the Cavalry and Guards Club and the Royal Air Force Club remain.


Transport

Piccadilly is a major thoroughfare in the
West End of London The West End of London (commonly referred to as the West End) is a district of Central London, west of the City of London and north of the River Thames, in which many of the city's major tourist attractions, shops, businesses, government buil ...
and has several major road junctions. To the east, Piccadilly Circus opened in 1819 connecting it to Regent Street. It has become one of the most recognised landmarks in London, particularly after a statue of
Eros In Greek mythology, Eros (, ; grc, Ἔρως, Érōs, Love, Desire) is the Greek god of love and sex. His Roman counterpart was Cupid ("desire").''Larousse Desk Reference Encyclopedia'', The Book People, Haydock, 1995, p. 215. In the e ...
was constructed on the junction in 1893, and the erection of large electric
billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertis ...
s in 1923. At the western end of Piccadilly is Hyde Park Corner, and the street has a major road junction with St James's Street and other significant junctions at
Albemarle Street Albemarle Street is a street in Mayfair in central London, off Piccadilly. It has historic associations with Lord Byron, whose publisher John Murray was based here, and Oscar Wilde, a member of the Albemarle Club, where an insult he received ...
, Bond Street and
Dover Street Dover Street is a street in Mayfair, London. The street is notable for its Georgian architecture as well as the location of historic London clubs and hotels, which have been frequented by world leaders and historic figures in the arts. It also ...
. The road is part of the A4 connecting central London to
Hammersmith Hammersmith is a district of West London, England, southwest of Charing Cross. It is the administrative centre of the London Borough of Hammersmith and Fulham, and identified in the London Plan as one of 35 major centres in Greater London. ...
, Earl's Court, Heathrow Airport and the
M4 motorway The M4, originally the London-South Wales Motorway, is a motorway in the United Kingdom running from west London to southwest Wales. The English section to the Severn Bridge was constructed between 1961 and 1971; the Welsh element was largely ...
. Congestion along the road has been reported since the mid-19th century, leading to its progressive widening and removing the northern portions of Green Park.
Traffic signal Traffic lights, traffic signals, or stoplights – known also as robots in South Africa are signalling devices positioned at road intersections, pedestrian crossings, and other locations in order to control flows of traffic. Traffic light ...
s were installed in the 1930s. In the late 1950s, the
Ministry of Transport A ministry of transport or transportation is a ministry responsible for transportation within a country. It usually is administered by the ''minister for transport''. The term is also sometimes applied to the departments or other government a ...
remodelled Hyde Park Corner at the western end to form a major traffic gyratory system, including enlargement of Park Lane. It opened on 17 October 1962 at a cost of £5 million. The London bus routes 6, 9, 14, 19, 22, 38, N9, N19, N22, N38 and N97 all run along Piccadilly. In 1972, a westbound
bus lane A bus lane or bus-only lane is a lane restricted to buses, often on certain days and times, and generally used to speed up public transport that would be otherwise held up by traffic congestion. The related term busway describes a roadway ...
was introduced between Piccadilly Circus and St James's Street. In November 1976 an eastbound bus lane was introduced between Old Park Lane and Berkeley Street. Part of the Piccadilly line on the
London Underground The London Underground (also known simply as the Underground or by its nickname the Tube) is a rapid transit system serving Greater London and some parts of the adjacent counties of Buckinghamshire, Essex and Hertfordshire in England. The U ...
travels under the street.
Green Park Green Park, officially The Green Park, is one of the Royal Parks of London. It is in the southern part – the core part – of the City of Westminster, Central London, but before that zone was extended to the north, to take in Maryle ...
, Hyde Park Corner, and Piccadilly Circus stations (which are all on the Piccadilly line) have entrances in or near Piccadilly. Down Street station also served the western end of the street from 1907 until it closed in 1932 because of low usage.


Cultural references

is one of
Letitia Elizabeth Landon Letitia Elizabeth Landon (14 August 1802 – 15 October 1838) was an English poet and novelist, better known by her initials L.E.L. The writings of Landon are transitional between Romanticism and the Victorian Age. Her first major breakthrough ...
's ''Scenes in London'' in Fisher's Drawing Room Scrap Book, 1836. It is evocative of many aspects of life in the city, both by day and by night. The music hall song "
It's a Long Way to Tipperary "It's a Long Way to Tipperary" (or "It's a Long, Long Way to Tipperary") is an English music hall song first performed in 1912 by Jack Judge, and written by Judge and Harry Williams, though authorship of the song has long been disputed. I ...
" mentions Piccadilly and
Leicester Square Leicester Square ( ) is a pedestrianised square in the West End of London, England. It was laid out in 1670 as Leicester Fields, which was named after the recently built Leicester House, itself named after Robert Sidney, 2nd Earl of Leicester ...
in its lyrics. It was written in 1912 about an Irishman living in London, but became popular after being adopted by the mostly Irish
Connaught Rangers The Connaught Rangers ("The Devil's Own") was an Irish line infantry regiment of the British Army formed by the amalgamation of the 88th Regiment of Foot (Connaught Rangers) (which formed the ''1st Battalion'') and the 94th Regiment of Foot (w ...
during World War I. The street is mentioned in
Gilbert and Sullivan Gilbert and Sullivan was a Victorian-era theatrical partnership of the dramatist W. S. Gilbert (1836–1911) and the composer Arthur Sullivan (1842–1900), who jointly created fourteen comic operas between 1871 and 1896, of which '' H.M.S. ...
's 1881 operetta '' Patience'', in the lyrics of the song "If You're Anxious For To Shine". One of the major hit songs of the Edwardian musical play The Arcadians (1909) which enjoyed long runs in the West End of London and on New York's Broadway is "All down Piccadilly" (Simplicitas and Chorus, Act III, revised version), with music by Lionel Monckton who also co-wrote the words with Arthur Wimperis. Piccadilly is mentioned in several works of fiction. E. W. Hornung's "gentleman thief" Raffles lives at the Albany, as does Jack Worthing from
Oscar Wilde Oscar Fingal O'Flahertie Wills Wilde (16 October 185430 November 1900) was an Irish poet and playwright. After writing in different forms throughout the 1880s, he became one of the most popular playwrights in London in the early 1890s. He is ...
's ''
The Importance of Being Earnest ''The Importance of Being Earnest, A Trivial Comedy for Serious People'' is a play by Oscar Wilde. First performed on 14 February 1895 at the St James's Theatre in London, it is a farcical comedy in which the protagonists maintain fictitious ...
''. According to author Mary C King, Wilde chose the street because of its resemblance to the Spanish word ''peccadillo'', meaning "slashed" or "pierced". In
Evelyn Waugh Arthur Evelyn St. John Waugh (; 28 October 1903 – 10 April 1966) was an English writer of novels, biographies, and travel books; he was also a prolific journalist and book reviewer. His most famous works include the early satires '' Decl ...
's novel '' Brideshead Revisited'', the mansion Marchmain House, supposedly located in a cul-de-sac off St James's near Piccadilly, is demolished and replaced with flats. In the 1981
Granada Television ITV Granada, formerly known as Granada Television, is the ITV franchisee for the North West of England and Isle of Man. From 1956 to 1968 it broadcast to both the north west and Yorkshire but only on weekdays as ABC Weekend Television was it ...
dramatisation, Bridgewater House in Cleveland Row was used as the exterior of Marchmain House. In Bram Stoker's novel
Dracula ''Dracula'' is a novel by Bram Stoker, published in 1897. As an epistolary novel, the narrative is related through letters, diary entries, and newspaper articles. It has no single protagonist, but opens with solicitor Jonathan Harker taki ...
, Jonathan Harker is astonished to see the Count in Piccadilly, which sets off a chain of events that leads to the formation of the group of vampire hunters. Later, Dracula is confronted by the vampire hunters in his house in Piccadilly, before making his escape. In
Arthur Machen Arthur Machen (; 3 March 1863 – 15 December 1947) was the pen-name of Arthur Llewellyn Jones, a Welsh author and mystic of the 1890s and early 20th century. He is best known for his influential supernatural, fantasy, and horror fiction. H ...
's 1894 novella ''
The Great God Pan ''The Great God Pan'' is a horror and fantasy novella by Welsh writer Arthur Machen. Machen was inspired to write ''The Great God Pan'' by his experiences at the ruins of a pagan temple in Wales. What would become the first chapter of the n ...
'', Helen Vaughan, the satanic villainess and offspring of Pan, lives off Piccadilly in the pseudonymous Ashley Street. Margery Allingham's fictional detective Albert Campion has a flat at 17A Bottle Street, Piccadilly, over a police station, although Bottle Street is equally fictitious. Several P.G. Wodehouse novels use the setting of Piccadilly as the playground of the rich, idle bachelor in the inter-war period of the 20th century. Notable instances are present in the characters of Bertie Wooster and his Drones Club companions in the
Jeeves Jeeves (born Reginald Jeeves, nicknamed Reggie) is a fictional character in a series of comedic short stories and novels by English author P. G. Wodehouse. Jeeves is the highly competent valet of a wealthy and idle young Londoner named Bertie W ...
stories, and the character of James Crocker in the story " Piccadilly Jim". Dorothy Sayers' fictional detective Lord Peter Wimsey is described as living at 110A Piccadilly in the inter-war period. In the 1963 movie The Great Escape the character Ashley-Pitt portrayed by
David McCallum David Keith McCallum Jr. (born 19 September 1933) is a Scottish actor and musician. He first gained recognition in the 1960s for playing secret agent Illya Kuryakin in the television series '' The Man from U.N.C.L.E''. In recent years, McCall ...
tells Squadron Leader Roger Bartlett "See you in Picadilly, Scott's Bar" as he was making his escape from the tunnel. The street is a square on the British
Monopoly A monopoly (from Greek el, μόνος, mónos, single, alone, label=none and el, πωλεῖν, pōleîn, to sell, label=none), as described by Irving Fisher, is a market with the "absence of competition", creating a situation where a speci ...
board, forming a set with Leicester Square and Coventry Street. When a
European Union The European Union (EU) is a supranational political and economic union of member states that are located primarily in Europe. The union has a total area of and an estimated total population of about 447million. The EU has often been ...
version of the game was produced in 1992, Piccadilly was one of three London streets selected, along with
Oxford Street Oxford Street is a major road in the City of Westminster in the West End of London, running from Tottenham Court Road to Marble Arch via Oxford Circus. It is Europe's busiest shopping street, with around half a million daily visitors, and ...
and Park Lane. In 1996, Latvian singer
Laima Vaikule Laima Vaikule (born 31 March 1954) is a Latvian actress, singer, director, and choreographer, best known in Europe and in the former USSR for such popular hits as "Vernisage" and "Charlie," among other songs. Biography Vaikule was born on 31 Ma ...
released an album titled ''Ya vyshla na Pikadilli'' ("I Went Out on Piccadilly"). In 2019, Call of Duty: Modern Warfare featured a game level designed around the street.


See also

*
Bentley & Skinner Bentley & Skinner is a British family held company specialising in fine antique jewelry, silver and objects of art by Carl Faberge. Bentley & Skinner are jewellers and silversmiths by appointment to the Queen and the Prince of Wales. Skinner & ...
jewellers *
Bomber Command Memorial The Royal Air Force Bomber Command Memorial is a memorial in The Green Park, London, commemorating the crews of RAF Bomber Command who embarked on missions during the Second World War. The memorial, on the south side of Piccadilly, facing Hyd ...
*
British Academy of Film and Television Arts British may refer to: Peoples, culture, and language * British people, nationals or natives of the United Kingdom, British Overseas Territories, and Crown Dependencies. ** Britishness, the British identity and common culture * British English, ...
(BAFTA) * Burlington Arcade * Criterion Theatre * Egyptian Hall * Embassy of Japan *
Fortnum & Mason Fortnum & Mason (colloquially often shortened to just Fortnum's) is an Luxury goods, upmarket department store in Piccadilly, London, with additional stores at Royal Exchange, London, The Royal Exchange, St Pancras railway station, Heathrow Airp ...
*
Hatchards Hatchards claims to be the oldest bookshop in the United Kingdom, founded on Piccadilly in 1797 by John Hatchard. After one move, it has been at the same location on Piccadilly next to Fortnum & Mason since 1801, and the two stores are also neig ...
* Le Méridien Piccadilly Hotel *
Gloucester House Gloucester House or Gloucester Lodge is a former royal residence on the esplanade in the seaside resort of Weymouth on the south coast of England. It was the summer residence of Prince William Henry, Duke of Gloucester and Edinburgh (1743–1 ...
, accommodating
Hard Rock Cafe Hard Rock Cafe, Inc. is a British-based multinational chain of theme restaurants, memorabilia shops, casinos and museums founded in 1971 by Isaac Tigrett and Peter Morton in London. In 1979, the cafe began covering its walls with rock and ...
(their first restaurant) * High Commission of Malta, London *
Prince's Arcade Piccadilly Arcade runs between Piccadilly and Jermyn Street in central London. It was opened in 1909, having been designed by Thrale Jell, and is a Grade II listed building. The arcade is composed of twenty-eight shops on the ground floor. ...
* Piccadilly Arcade * Piccadilly (movie) * The Ritz Hotel London


References

Notes Citations Sources * * * * * * * * * * * * * * * * * * * * * * * * * * * * *


Further reading

*


External links


The Early History of Piccadilly
– from the ''
Survey of London The Survey of London is a research project to produce a comprehensive architectural survey of central London and its suburbs, or the area formerly administered by the London County Council. It was founded in 1894 by Charles Robert Ashbee, an A ...
''
An article from the International Herald Tribune about the closing of Simpsons, its history and place on Piccadilly The Lights of PiccadillyPiccadilly Grand
{{Authority control Mayfair Streets in the City of Westminster Shopping streets in London A4 road (England)