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Omar Josué Rudberg (born González, 12 November 1998) is a Venezuelan-Swedish singer and actor. Before launching his solo career in 2018, he gained recognition and began his professional music career in 2013 as a member of the Swedish boy band
FO&O FO&O is a Swedish pop boy band made up of Oscar Enestad, Omar Rudberg and Felix Sandman. Originally established in October 2013 under the name the Fooo, the group changed its name to the Fooo Conspiracy in September 2014. Founding member Oscar ...
. He is best known internationally for his starring role as Simon Eriksson in the
Netflix Netflix is an American subscription video on-demand over-the-top streaming service. The service primarily distributes original and acquired films and television shows from various genres, and it is available internationally in multiple lang ...
series ''
Young Royals ''Young Royals'' is a Swedish teen drama romance television series created by Lisa Ambjörn, Lars Beckung, and Camilla Holter for the streaming service Netflix. Set at the fictional elite boarding school Hillerska, the plot primarily follows ...
'' (2021–2024).


Early life

Rudberg was born Omar Josué González on 12 November 1998 in
Anaco Anaco is a city in Anzoátegui State, Venezuela, the shire town of Anaco Municipality. It is an industrial town, connected to the natural gas and petroleum industries. Estimated population (as of 2005): 106,275 inhabitants. Transport The city ...
, Venezuela. When he was six years old, he moved to Sweden with his mother, Wilnur, who married his Swedish stepfather, Thomas Rudberg, from whom he took his surname. In June 2023, on the Swedish radio program ''Sommar i P1'', Rudberg discussed his early childhood in Venezuela, the difficulties he faced as an immigrant upon moving to Sweden, his struggles with identity and belonging, and the challenges he faced when bullied with racist and homophobic remarks, as well as for his love of performing. Rudberg also opened up about his connection to music, his experiences in the entertainment industry as a teenager, his foray into acting, and the importance of staying true to oneself amidst fame. Rudberg's ''Sommarprat'' received positive reviews for his insights and intimate storytelling. In 2010, Rudberg participated in the fourth season of the talent show ''Talang'', the Swedish version of ''
Got Talent ''Got Talent'' is a British talent show TV format conceived and owned by Simon Cowell's Syco Entertainment. It has spawned spin-offs in over 60 countries, in what is now referred to as the 'Got Talent' format, similar to that described by Frema ...
''.


Career


2013–2017: FO&O

Rudberg began his professional music career in 2013 as a member of the Swedish boy band
FO&O FO&O is a Swedish pop boy band made up of Oscar Enestad, Omar Rudberg and Felix Sandman. Originally established in October 2013 under the name the Fooo, the group changed its name to the Fooo Conspiracy in September 2014. Founding member Oscar ...
. FO&O performed together for four years. In that time, they won eight different music awards and were nominated for 12. They were awarded two Platinum and one Gold
certifications Certification is part of testing, inspection and certification and the provision by an independent body of written assurance (a certificate) that the product, service or system in question meets specific requirements. It is the formal attestatio ...
, and got over 80 million streams on
Spotify Spotify (; ) is a List of companies of Sweden, Swedish Music streaming service, audio streaming and media service provider founded on 23 April 2006 by Daniel Ek and Martin Lorentzon. , it is one of the largest providers of music streaming services ...
. FO&O participated in
Melodifestivalen 2017 Melodifestivalen 2017 was the 57th edition of the Swedish music competition Melodifestivalen, which selected Sweden's entry for the Eurovision Song Contest 2017. The competition was organised by (SVT) and took place over a six-week period betwe ...
, sold out several shows, and opened for
Justin Bieber Justin Drew Bieber ( ; born March 1, 1994) is a Canadian singer. Regarded as a pop icon, he is recognized for his multi-genre musical performances. He was discovered by record executive Scooter Braun in 2008 and subsequently brought to the U ...
and
One Direction One Direction, often shortened to 1D, were an English-Irish pop boy band formed in London in 2010. The group consisted of Niall Horan, Zayn Malik (until his departure in 2015), Liam Payne, Harry Styles, and Louis Tomlinson. The group sold o ...
. In 2017, the band announced that its members were going to focus on their separate solo projects.


2018–2020: Start of solo career

Rudberg started his solo music career in 2018 with the single "Que Pasa" featuring
Lamix Lamin Mbergan (born 1997) is a Swedish rapper of Gambian origin, better known by the mononym Lamix stylized as LAMIX and was also known as LMFamous. In 2018, he released his debut EP ''Ingen som hör'' which charted on Sverigetopplistan, the offic ...
, followed by "La Mesa" featuring
Elias Hurtig Elias Hurtig (born 1997) is a Swedish singer and rapper. In 2022, Hurtig got a number 1 hit on Sverigetopplistan with the song ”30 Personer” while featuring on the song with Hov1 Hov1 (pronounced Hovet) a Swedish hip hop group formed in 20 ...
in August of the same year. In February 2019, he released the single "Om om och om igen" after participating with the song in
Melodifestivalen 2019 Melodifestivalen 2019 was the 59th edition of the Swedish music competition Melodifestivalen and was held from 2 February to 9 March 2019. Presenters were Sarah Dawn Finer, Kodjo Akolor, Marika Carlsson and Eric Saade. Edward af Sillén retur ...
. The song became his first solo top 20 hit in Sweden on
Sverigetopplistan Sverigetopplistan (, lit. "the Sweden top list") is the Swedish national record chart, based on sales data from IFPI Sverige. It was formerly known as Topplistan (1975–1997) and Hitlistan (1998–2007) and has been known by its current name si ...
. He also released the single "På min telephone toda la noche." In 2020, he released the single "Dum," and "Dum – Playback Version" followed by the songs "Jag e nån annan" and "LÄPPAR." In November 2020, it was announced that Rudberg had been cast in the Netflix queer
coming-of-age Coming of age is a young person's transition from being a child to being an adult. The specific age at which this transition takes place varies between societies, as does the nature of the change. It can be a simple legal convention or can b ...
series ''
Young Royals ''Young Royals'' is a Swedish teen drama romance television series created by Lisa Ambjörn, Lars Beckung, and Camilla Holter for the streaming service Netflix. Set at the fictional elite boarding school Hillerska, the plot primarily follows ...
''. It was later revealed that Rudberg found out he got the role of Simon Eriksson on 20 August 2020. His role as Simon was his acting debut. Rudberg has mentioned that he "knew people were going to love this series" as soon as he read the script.


2021–2023: ''Young Royals'' and international recognition


2021

In July 2021, the first season of ''Young Royals'' debuted on Netflix. Rudberg quickly gained international recognition from his role in the series. Alongside the series, he released the EP "Omar Covers," featuring the covers of the songs his character Simon sings in the show. In 2021, Rudberg also released the single "Alla ba ouff" and its Spanish version "Yo dije ouff." In September 2021, it was announced that ''Young Royals'' had been renewed for a second season. In November 2021, he was featured on the cover of the Spanish magazine Xmag.


2022

In April, Rudberg collaborated with
Benjamin Ingrosso Benjamin Daniele Wahlgren Ingrosso (born 14 September 1997) is a Swedish singer, songwriter and record producer. As a child, he appeared in the leading role in several musicals, and in 2006 he won Lilla Melodifestivalen with the song "Hej Sofia" ...
and released the single "La Incondicional (From Benjamin's)". In May 2022, Rudberg released his first solo album ''OMR,'' which featured the single he released at the beginning of the same year "Mi casa su casa," and the song "Moving Like That" with which he participated in
Melodifestivalen 2022 2022 was the 62nd edition of the Swedish music competition Melodifestivalen, which was organised by (SVT) and took place over a six-week period between 5 February and 12 March 2022. The winner of the competition was Cornelia Jakobs with the so ...
as well as "La Incondicional." In June 2022, he released the single "Nakna" with Victoria Nadine, followed by "Todo de ti (All That She Wants)" in July. In November 2022, the second season of ''Young Royals'' debuted on Netflix. Alongside the season, he released the single "Simon's Song", an original song written for the show and sung by Rudberg in the show. In December 2022, Rudberg appeared on ''
The Tonight Show Starring Jimmy Fallon ''The Tonight Show Starring Jimmy Fallon'' is an American late-night talk show hosted by actor and comedian Jimmy Fallon that airs on NBC. The show premiered on February 17, 2014, and is produced by Broadway Video and Universal Television. It i ...
'' with ''Young Royals'' costar
Edvin Ryding Lars Edvin Folke Ryding (born 4 February 2003) is a Swedish actor. He is best known internationally for his starring role as Prince Wilhelm in the Netflix teen drama series ''Young Royals'' (2021–2024). He featured on the Forbes 30 Under 30, ' ...
. Later, it was announced that ''Young Royals'' had been renewed for a third and final season with Rudberg again reprising his role as Simon Eriksson. It was also announced that Rudberg had been cast as Dante in his first feature film, ''Karusell'', which was released in October 2023.


2023

In January 2023, he released the single "Call Me by Your Name" featuring Claudia Neuser. In March 2023, Rudberg released the single "I'm So Excited", which featured the live version of this song that Rudberg performed in February at the 2023 QX Gay Gala. Additionally in March, Rudberg released the EP ''Mi Casa Su Casa (Remixes)''. Rudberg released the single "She Fell in Love In the Summer" in April 2023. In April, Rudberg was also named Best Dressed Man of the Year at Elle-galan, the annual gala for Swedish ''
Elle Elle may refer to: Arts, entertainment and media * Elle (magazine), ''Elle'' (magazine), a fashion publication ** Elle Style Awards * Elle (India), ''Elle'' (India), the Indian edition * Elle (film), ''Elle'' (film), a 2016 French film * ''Elle: ...
''. In June 2023, Rudberg released the acoustic version of "She Fell In Love In The Summer". He was also featured by FDVM in their single "All In My Head". Also in June, Rudberg released the single "Happier". In July 2023, Rudberg released the single "She Fell In Love In The Summer (Additional Versions)." In September 2023, Rudberg released "Happier (Remixes)." In October 2023, Rudberg released "Coast Side (Carousel Remix), which was used in ''Karusell's'' end credits. The film ''
Karusell Norway was represented at the Eurovision Song Contest 1965 with the song "", written by Jolly Kramer-Johansen, and performed by Kirsti Sparboe. The Norwegian participating broadcaster, (NRK), organised the national final 1965 in order to sele ...
'' was released for theaters first in Sweden and then in other countries. Additionally in October, Rudberg released the single "Off My Mind (featuring Jubël)." In November 2023, Rudberg updated his social media profiles to indicate that he was being represented by Jubel Agency, a Sweden-based agency for independent artists, and announced an upcoming live solo concert. In December 2023, Rudberg appeared on three episodes of the Swedish reality television show ''
Så mycket bättre Så mycket bättre (, ) is a Swedish reality television show broadcast on TV4 (Sweden), TV4. The basic premise is that each participating musician performs their own version of a well-known song by another artist, with each episode focusing on ...
'' where he performed three new songs inspired by other guests' songs including "Om du inte fanns (Don't Wait)," "Höj ett glas (Fanfar)," and "Min första (I Will Always Be Your Soldier)." These songs were released as the EP ''Så mycket bättre 2023 – Tolkningarna.'' Also in 2023, ''Café'' magazine named Rudberg Sweden's best-dressed man.


2024–present

Alongside the release of the EP ''Så mycket bättre 2023 – Tolkningarna'', Rudberg released music videos in January 2024 that corresponded to the three songs as well as one full music video, all which featured a storyline with a sapphic couple. On 17 February 2024, Rudberg performed his first solo live concert in Stockholm, Sweden in the Cirkus Arena to a sold-out venue of an estimated 1600-member audience who came from over 40 countries. This 90-minute concert included songs from his discography and featured a new song called Red Light. Jubël and
Mapei Mapei S.p.A. () is an Italian limited company founded in 1937 in Milan that manufactures chemical products for the building industry. History Innovation and research The company was founded and originally called ''Materiali Ausiliari per l ...
made appearances in his concert. In March 2024, Rudberg announced via his social media platforms that he had been invited to the
96th Academy Awards The 96th Academy Awards ceremony, presented by the Academy of Motion Picture Arts and Sciences (AMPAS), took place on March 10, 2024, at the Dolby Theatre in Hollywood, Los Angeles. During the gala, the AMPAS presented Academy Awards (commonl ...
, and he appeared on the red carpet. Also in March, season 3 of ''Young Royals'' debuted on Netflix along with a documentary of the show's creation called ''Young Royals Forever''. Rudberg shared in interviews that he would soon be signing with a US record label as an additional label alongside TEN and updated his social media platforms to indicate that he was being represented by Elektra Records. In early May 2024,
Queerty ''Queerty'' is an online magazine and newspaper covering gay- and LGBTQ-oriented entertainment and news, founded in 2005 by David Hauslaib. As of June 2015, the site had more than five million monthly unique visitors. History ''Queerty'' was ...
made Rudberg one of their Pride50 honorees. In mid-May, Rudberg released the single "Red Light." In an interview with Musikindustrin, TEN Music Group shared that they had signed a direct license for Rudberg with
Elektra Entertainment Elektra Records (or Elektra Entertainment) is an American record label owned by Warner Music Group, founded in 1950 by Jac Holzman and Paul Rickolt. It played an important role in the development of contemporary folk and rock music between the 1 ...
that allows Rudberg's music to be published worldwide outside of the
Nordic countries The Nordic countries (also known as the Nordics or ''Norden''; ) are a geographical and cultural region in Northern Europe, as well as the Arctic Ocean, Arctic and Atlantic Ocean, North Atlantic oceans. It includes the sovereign states of Denm ...
. "Red Light" was the first of Rudberg's music to be released under this license agreement and became his first official international release and first release of 2024. His Elektra label debut was covered by ''Billboard'' magazine. In May, while performing in Furuvik Live, Rudberg sang two new songs, "Talk" and "Bye Bye." Between May 2024 and June 2024 when Rudberg got an official website, his music started to be released under
Atlantic Records Atlantic Recording Corporation (simply known as Atlantic Records) is an American record label founded in October 1947 by Ahmet Ertegun and Herb Abramson. Over the course of its first two decades, starting from the release of its first recor ...
with distribution to Nordic countries by ADA Nordic and some music being provided to YouTube by Elektra (NEK). In early June 2024, Rudberg performed a solo live concert in
Gröna Lund Gröna Lund (, ), or colloquially ''Grönan'' (), is an amusement park in Stockholm, Sweden. Located on the seaward side of Djurgården Island, it is relatively small compared to other amusement parks, mainly because of its central location, which ...
Amusement Park in Stockholm, Sweden. In mid-June, Rudberg performed at the School's Out event in Söderhamn, Sweden. In June, Rudberg partnered with Cover Nation for
Pride Pride is a human Emotion, secondary emotion characterized by a sense of satisfaction with one's Identity (philosophy), identity, performance, or accomplishments. It is often considered the opposite of shame or of humility and, depending on conte ...
month to sing a cover of
Madonna Madonna Louise Ciccone ( ; born August 16, 1958) is an American singer, songwriter, record producer, and actress. Referred to as the "Queen of Pop", she has been recognized for her continual reinvention and versatility in music production, ...
's song " Sorry," which he performed atop the
Nordiska Kompaniet Nordiska Kompaniet (colloquially NK, and literally ''The Nordic Company'') is the name of two luxury department stores located in Stockholm and Gothenburg, in Sweden. The store in Stockholm receives some twelve million visitors annually, with ...
rooftop in Stockholm. He also participated in PROUD SOUND, a days-long writing camp in the UK for queer artists. On 25 June, Rudberg announced via his social media platforms that he would be performing his first European-US tour as a solo artist starting in October 2024 with shows planned in London, France, the Netherlands, Germany, New York, and Los Angeles. On 28 June, Rudberg released two new singles, "Talk" and "Bye Bye" under the Elektra Records label and received a mention in ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner and the music critic Ralph J. Gleason. The magazine was first known fo ...
'' and ''
Teen Vogue ''Teen Vogue'' is an American progressive online publication, formerly in print, launched in January 2003, as a sister publication to '' Vogue'', targeted at teenage girls and young women. Like ''Vogue'', it included stories about fashion and ...
''. He also released a music video for "Talk," featuring himself and Swedish actor and dancer Ruben Karsberg in a queer, flirty storyline set in Stockholm that showcased Rudberg and Karsberg performing alongside four other male dancers. In early July 2024, Rudberg participated in
Allsång på Skansen ''Allsång på Skansen'' (''Sing-along at Skansen'') is a Sweden, Swedish show held at Skansen, Stockholm, every summer on Tuesdays between 8pm and 9pm. The audience is encouraged to sing-along, sing along with musical guest stars to well-known ...
in Stockholm where he sang "Red Light" and a cover
ABBA ABBA ( ) were a Swedish pop group formed in Stockholm in 1972 by Agnetha Fältskog, Björn Ulvaeus, Benny Andersson, and Anni-Frid Lyngstad. They are one of the most popular and successful musical groups of all time, and are one of the List ...
's "Mamma Mia." In July,
Rockbjörnen Rockbjörnen (Swedish: ''the Rock Bear'') is a music prize in Sweden, divided into several categories, which is awarded annually by the newspaper ''Aftonbladet''. The prize was first awarded in 1979, and is mostly centered on pop and rock. In ...
2024 made Rudberg an official nominee after fans wrote his name and music into the festival's online nomination form. He was nominated Årets Manliga Artist, Årets Svenska Låt (for his song "Red Light"), and Årets Fans, as well as the festival's newly instituted Grönan Live Act of the Year. In August 2024, Rudberg was featured in ''Variety'' Magazine and ''WWD'', among other media sources, for being invited to attend Variety's Power of Young Hollywood event in Los Angeles, California. He attended the event, which celebrated young actors who have had an impact in movies and shows over the last year, and appeared on the event's red carpet. On 24 August, Rudberg performed in the Trädgården Festival in
Kristianstad Kristianstad ( , ) is a Urban areas in Sweden, city and the seat of Kristianstad Municipality, Scania County, Sweden with 41,198 inhabitants in 2023. Since the 1990s, the city has gone from being a garrison town to a developed commercial city, ...
, Sweden. On 29 August, Rudberg performed at Kulturkalaset in
Gothenburg Gothenburg ( ; ) is the List of urban areas in Sweden by population, second-largest city in Sweden, after the capital Stockholm, and the fifth-largest in the Nordic countries. Situated by the Kattegat on the west coast of Sweden, it is the gub ...
, Sweden. Audience members came from around the world to see him perform, including fans from Australia, the Netherlands, Germany, Denmark and the US. On 1 September 2024, Rudberg performed in his first international festival in the
Heide Park Heide Park Resort, commonly known as Heide Park, is a theme park in Soltau, Lower Saxony, Germany. With an overall area of over 850,000 m2 (210 acres), it is the largest amusement park in Northern Germany and among the largest in the country. ...
Festival in
Soltau Soltau () is a mid-sized town in the Lüneburg Heath in the district of Heidekreis, in Lower Saxony, Germany. It has around 22,000 inhabitants. The city is centrally located in the Lüneburg Heath and is known nationwide especially for its touri ...
, Germany. On 5 September, Rudberg attended the
Kristallen Kristallen () is the official annual Swedish television award, administered by the foundation . It was created in 2005 by television producers SVT, TV3, TV4, Kanal 5 and UR. The trophy The award trophy, created by Mårten Claesson, Eero ...
Gala in Stockholm, Sweden, alongside ''Young Royals'' cast member Frida Argento and was mentioned in ''
Damernas Värld ''Damernas Värld'' () is a Swedish language monthly fashion and women's magazine published in Stockholm, Sweden. Founded in 1939 it is one of the oldest magazines in the country. History and profile The magazine was started with the name ''Flit ...
'' magazine as being one of the best dressed attendees. On 18 September 2024, Rudberg attended the
Rockbjörnen Rockbjörnen (Swedish: ''the Rock Bear'') is a music prize in Sweden, divided into several categories, which is awarded annually by the newspaper ''Aftonbladet''. The prize was first awarded in 1979, and is mostly centered on pop and rock. In ...
2024 event in which he was the most nominated artist. He won two of the four awards he was nominated for: Grönan Live Act of the Year and Årets Svenska Låt (Swedish Song of the Year) for Red Light. On 20 September 2024, Rudberg released the single "Sabotage." Rudberg's Swedish label TEN also announced that Rudberg would release an EP entitled ''Every Night Fantasy'' on 18 October 2024 that would include the already released singles "Red Light," "Talk," and "Bye Bye." Soon after, Rudberg shared a pre-save link for the EP on his social media platforms. On 11 October, Rudberg attended the You+ Music Conference in Stockholm, Sweden, where he was a panelist for the You+ Learn session "Hur hittar man fanns?" Rudberg released the EP ''Every Night Fantasy'' on 18 October 2024. This was the fourth EP of Rudberg's solo career and his debut EP under Atlantic Records. On 21 October 2024, Rudberg kickstarted his first European-US tour (titled Omar Rudberg's Fall Tour 2024) as a solo artist with the first stop on the tour in London, England. His sold-out performance took place at the
Heaven Heaven, or the Heavens, is a common Religious cosmology, religious cosmological or supernatural place where beings such as deity, deities, angels, souls, saints, or Veneration of the dead, venerated ancestors are said to originate, be throne, ...
nightclub before a packed venue of 1200 fans from around the world and featured a new set list that included seven songs from his newly released EP ''Every Night Fantasy''. On 23 October, Rudberg performed the second show of his sold-out Fall Tour 2024 in Paris, France at Badaboum to a packed audience of more than 550 fans from France and around the world. On 24 October, Rudberg performed the third show of his Fall Tour 2024 in
Amsterdam Amsterdam ( , ; ; ) is the capital of the Netherlands, capital and Municipalities of the Netherlands, largest city of the Kingdom of the Netherlands. It has a population of 933,680 in June 2024 within the city proper, 1,457,018 in the City Re ...
,
Netherlands , Terminology of the Low Countries, informally Holland, is a country in Northwestern Europe, with Caribbean Netherlands, overseas territories in the Caribbean. It is the largest of the four constituent countries of the Kingdom of the Nether ...
in
Melkweg Melkweg (Dutch for "Milky Way") is a music venue and cultural center on Lijnbaansgracht, near Leidseplein in Amsterdam, Netherlands. It is housed in a former dairy and includes four music halls as well as a cinema, a restaurant and an exhibitio ...
. Rudberg concluded the European leg of his Fall Tour 2024 on 25 October at Club Bahnhof Ehrenfeld (Cbe) in
Cologne Cologne ( ; ; ) is the largest city of the States of Germany, German state of North Rhine-Westphalia and the List of cities in Germany by population, fourth-most populous city of Germany with nearly 1.1 million inhabitants in the city pr ...
, Germany. On 28 October, Rudberg performed his first concert on a US stage as a solo artist and kicked off the US American leg of his Fall Tour 2024 to a sold-out show in the
Music Hall of Williamsburg Music Hall of Williamsburg (formerly Northsix) is a music venue located at 66 North 6th Street in the Williamsburg neighborhood of Brooklyn in New York City. The venue is operated by The Bowery Presents, a group stemming from Bowery Ballroom th ...
in
Brooklyn Brooklyn is a Boroughs of New York City, borough of New York City located at the westernmost end of Long Island in the New York (state), State of New York. Formerly an independent city, the borough is coextensive with Kings County, one of twelv ...
, New York City. On 30 October, ''LE MILE'' magazine published an interview and fashion shoot with Rudberg in their Fall/Winter 2024 edition. On 4 November 2024, Rudberg announced February 2025 dates for his ''Every Night Fantasy'' Tour, which listed 18 concerts in cities across 11 different European countries including the UK, the Netherlands,
Belgium Belgium, officially the Kingdom of Belgium, is a country in Northwestern Europe. Situated in a coastal lowland region known as the Low Countries, it is bordered by the Netherlands to the north, Germany to the east, Luxembourg to the southeas ...
, France, Spain, Italy, Germany,
Poland Poland, officially the Republic of Poland, is a country in Central Europe. It extends from the Baltic Sea in the north to the Sudetes and Carpathian Mountains in the south, bordered by Lithuania and Russia to the northeast, Belarus and Ukrai ...
, Sweden,
Norway Norway, officially the Kingdom of Norway, is a Nordic countries, Nordic country located on the Scandinavian Peninsula in Northern Europe. The remote Arctic island of Jan Mayen and the archipelago of Svalbard also form part of the Kingdom of ...
, and
Denmark Denmark is a Nordic countries, Nordic country in Northern Europe. It is the metropole and most populous constituent of the Kingdom of Denmark,, . also known as the Danish Realm, a constitutionally unitary state that includes the Autonomous a ...
. Rudberg also completed his Fall Tour 2024 on 4 November, performing the final show of the US American leg of the tour in the El Rey Theatre in Los Angeles, California.


OMR Beauty

In November 2023, Rudberg launched his own beauty product company called OMR Beauty. It debuted with one product, a signature
unisex Unisex is an adjective indicating something is not sex-specific, i.e. is suitable for any type of sex. The term can also mean gender-blindness or gender neutrality. The term 'unisex' was coined in the 1960s and was used fairly informally. The co ...
scent called Intro. In February 2024, before Rudberg's first solo live concert, it was announced that Rudberg would be at Lyko's flagship store in central Stockholm, and people could purchase Intro and meet him. Hundreds of attendees showed up for the event. Soon after, Lyko added Intro to their official website as a fragrance that they sell off the shelf. In May 2024, Rudberg announced that he had collaborated with his ''Young Royals'' co-star Edvin Ryding to create a second unisex scent called Duo, which would be available for purchase on the OMR Beauty website for a limited time. In June 2024, Rudberg and Ryding co-launched Duo through a multi-tiered social media campaign via OMR Beauty. The scent was made available for purchase and delivery to a limited number of countries. In July 2024, Rudberg and OMR Beauty announced the launch of the company's third product, a cap with the company name embroidered on it. In October 2024, Rudberg launched Brunch, the third unisex scent made by his company OMR Beauty, and the company's fourth product. The perfume oil was made available in limited quantities on the company's website. On 30 October 2024, OMR Beauty announced the upcoming launch of two more perfume oils, Lunch and Dinner, to round out a collection called Occasions, which included Brunch. On 7 November 2024, OMR Beauty released all three perfume oils for ordering on their website to select countries around the world. The products were launched with a short campaign ad that featured Rudberg, Hugo Hultgren, and Swedish model Megan Kennedy Grundén.


Personal life

In June 2019, speaking to Swedish LGBTQ+ magazine ''QX'', Rudberg said: "I don't have a 'label'. As a person, I'm very open-minded. I dare not put a title. It feels so damn scary. Sometimes I hang out with guys, sometimes with girls. It varies. I don't know if it's because of my age, that I'm still young. I feel lost, not in a bad way, but just lost in life." In August 2021, he once again expressed his wish to not label his sexuality, saying that he falls in love with the person regardless of the person's gender. In a March 2024 farewell post on Instagram following the conclusion of ''Young Royals'', Rudberg said: "When I was a little kid I knew that something was different about me. I had feelings I always tried to push away from a very young age. I had feelings for a boy I always ignored because I was afraid. I felt like I was the only one in the whole world that felt this way. I was drowning myself in denial. Telling myself that it'll pass and that one day I'll be like everyone else. I will be 'normal'. ..Let's keep fighting for our rights to love. Our rights to exist. And let's keep being loud about it. If little Omar only knew."


Discography


Studio albums


Extended plays


Singles


Song credits

Rudberg is listed in the credits for the songs in the following table. Attributed credits can include Composer, Lyricist, Vocals, and Songwriter or combinations of these roles as indicated.


Videography


Live Events – 2021–present


Filmography


Film


Television


Awards and nominations


References


External links

* {{DEFAULTSORT:Rudberg, Omar 1998 births Living people English-language singers from Sweden LGBTQ male actors People from Kungsbacka Municipality Spanish-language singers of Sweden Swedish-language singers Swedish LGBTQ actors Swedish LGBTQ singers Swedish male television actors Talang (Swedish TV series) contestants Venezuelan emigrants to Sweden Venezuelan LGBTQ actors Venezuelan LGBTQ singers Venezuelan male television actors 21st-century Swedish LGBTQ people 21st-century Swedish male actors 21st-century Swedish male singers 21st-century Venezuelan LGBTQ people 21st-century Venezuelan male actors 21st-century Venezuelan male singers Male actors from Halland County Spanish-language singers of Venezuela English-language singers from Venezuela People from Anaco Musicians from Halland County