NotjustOk is an African media and entertainment company, known for housing an online music and entertainment website ''NotJustOk'', a music streaming service Mino Music (previously known as MyNotjustOk), and a music distribution and publishing service NotjustOk Distribution, with its media house located in

Lagos, Nigeria Lagos ( ; ), or Lagos City, is a large metropolitan city in southwestern Nigeria. With an upper population estimated above 21 million dwellers, it is the largest city in Nigeria, the most populous urban area on the African continent, and on ...

, and

Atlanta, Georgia Atlanta ( ) is the List of capitals in the United States, capital and List of municipalities in Georgia (U.S. state), most populous city in the U.S. state of Georgia (U.S. state), Georgia. It is the county seat, seat of Fulton County, Georg ...

. There are two different feeds of NotJustOk website; for West Africa, and East Africa]. The company and its divisions are led by its Founder and

chief executive officer A chief executive officer (CEO), also known as a chief executive or managing director, is the top-ranking corporate officer charged with the management of an organization, usually a company or a nonprofit organization. CEOs find roles in variou ...

History

Coined from

Seth Godin Seth W. Godin, also known under his pen name as "F. X. Nine" (born 1960), is an American author, marketing expert, entrepreneur, and a former dot-com business executive. Early life and education Seth W. Godin graduated from Williamsville East H ...

's book '' Purple Cow: Transform Your Business by Being Remarkable'', ''NotJustOk'' was started as a personal blog by Ademola Ogundele in 2006, with over 1.2 million viewers per month, from 183 countries, it is one of the most visited websites in

Nigeria Nigeria, officially the Federal Republic of Nigeria, is a country in West Africa. It is situated between the Sahel to the north and the Gulf of Guinea in the Atlantic Ocean to the south. It covers an area of . With Demographics of Nigeria, ...

. It evolved into a music website after Ademola posted a clip of

9ice Akande Abolore Adegbola Alexander Ajifolajifaola (born Abolore Adegbola Akande), better known as 9ice (pronounced nice; born 17 January 1980), is a Nigerian singer, songwriter and dancer. He is known for his powerful use of the Yoruba language ...

's performance at

Nelson Mandela Nelson Rolihlahla Mandela ( , ; born Rolihlahla Mandela; 18 July 1918 – 5 December 2013) was a South African Internal resistance to apartheid, anti-apartheid activist and politician who served as the first president of South Africa f ...

's 90th anniversary concert, which rapidly increased the

traffic Traffic is the movement of vehicles and pedestrians along land routes. Traffic laws govern and regulate traffic, while rules of the road include traffic laws and informal rules that may have developed over time to facilitate the orderly an ...

of the website. Currently with few employees, ''NotJustOk'' is managed by Ademola Ogundele and Ovie Ofugara. In 2014, the company launched its mobile application to run on

iOS Ios, Io or Nio (, ; ; locally Nios, Νιός) is a Greek island in the Cyclades group in the Aegean Sea. Ios is a hilly island with cliffs down to the sea on most sides. It is situated halfway between Naxos and Santorini. It is about long an ...

, and Android devices.

Overview

Described as "a revolution in Nigerian music" by Isioma Osaje of ''

YNaija ''YNaija'' is a Nigerian online content publishing platform, founded by Chude Jideonwo and Adebola Williams of RED Africa media group. ''YNaija'' launched in May 2010 with columnists and various news sources. It offers news, original content ...

'', ''NotJustOk'' delivers music and music videos from the hip hop and contemporary music genres. It also allows artists to upload their songs to the public through an online platform called ''MyNotJustOk''. The website contributed to the sales of popular music albums, including ''

Superstar A superstar is someone who has great popular appeal and is widely known, prominent, or successful in their field. Celebrities referred to as "superstars" may include individuals who work as actors, musicians, athletes, and other media-based profe ...

'' by

Wizkid Ayodeji Ibrahim Balogun (born 16 July 1990), better known as Wizkid, is a Nigerian singer and songwriter. Born in the Ojuelegba suburb of Surulere, Lagos, Wizkid is a voice in the emerging Afrobeats movement. His music is a blend of Afrobea ...

, '' The W Experience'' by

Banky W Olubankole Wellington (born 27 March 1981), popularly known by his stage name Banky W and credited in film as Banky Wellington, is a Nigerian-American singer, rapper, actor, entrepreneur and politician. Early life Olubankole Wellington was bo ...

, ''C.E.O'' by Da Grin, and '' MI 2'' by M.I. ''NotJustOk'' was voted the "Best Nigerian Music Website" at the ''City People Entertainment'' Awards in 2011, 2012, 2013 and 2014. It was also voted "Blog of The Year" at the 2013 edition of the

Nigeria Entertainment Awards The Nigerian Entertainment Awards were established in New York City in January 2006. The awards recognize the contributions of African entertainers with a special focus on Nigerians. Ceremonies * 2006 Nigeria Entertainment Awards * 2007 Nigeria ...

. On 1 March 2025, Notjusok introduce The Afrobeats Power Ranking, a monthly report chart for Afrobeats artists, measured from streaming numbers, chart performance, social media influence, and overall industry impact to figure out who's running the game.

Listicles

NotJustOk is known for publishing a monthly listicles on its website, in recognition of the most influential artists in the music industry.

NotJustOk Music Concert

NotjustOk Music Concert is an annual music concert organised by NotJustOk. The first NotJustOk Music Concert was held on 17 December 2011.

Awards and nominations

References

External links

* {{Nigerian magazines Nigerian music websites Music review websites Internet properties established in 2010 Online magazines published in Nigeria