Not Too Late (album)
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''Not Too Late'' is the third studio album by American singer-songwriter
Norah Jones Norah Jones ( ; born Geethali Shankar; March 30, 1979) is an American singer-songwriter and musician. She has won several awards for her music and, , has sold more than 53 million records worldwide. '' Billboard'' named her the top jazz artist of ...
, released on January 30, 2007, through
Blue Note Records Blue Note Records is an American jazz record label now owned by Universal Music Group and operated under Capitol Music Group. Established in 1939 by History of the Jews in Germany, German-Jewish emigrants Alfred Lion and Max Margulis, it deriv ...
. It was produced by Lee Alexander, the songwriter and bassist featured on Jones's previous albums, ''
Come Away with Me ''Come Away with Me'' is the debut studio album by American recording artist Norah Jones, released on February 26, 2002, by Blue Note Records. Recording sessions took place at Sorcerer Sound Studio in New York City and Allaire Studios in Sh ...
'' (2002) and '' Feels Like Home'' (2004). The album debuted at number one on the ''Billboard'' 200, making it Jones' third consecutive number one album.Cohen, Jonathan
"Better 'Late' Than Never: Jones Debuts At No. 1"
''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertis ...
''. February 7, 2007. Retrieved February 7, 2007.


Background and recording

Jones wrote most of the songs on the album when she was on tour during 2004 and 2005; for example, "Until the End" was written in the South Pacific, "Rosie's Lullaby" in Australia, and "The Sun Doesn't Like You" in Brazil.Widran, Jonathan
"Norah Jones Talks About Co-Writing All The Songs For Her Upcoming New Album, Not Too Late"
''SongwriterUniverse Magazine''. Retrieved February 4, 2007.
Jones wrote " Thinking About You" in 1999 with Ilhan Ersahin, her then-bandmate in
Wax Poetic Wax Poetic is a New York-based trip hop band. The band came together in 1997 founded by Turkish musician Ilhan Erşahin, who is still a current member, playing tenor saxophone and keys. The group originated at the now defunct club Save the Rob ...
, but she thought it was too much of a pop song for her to record and rejected a version she recorded for ''Feels like Home''. Jones had an acoustic guitar with her on the tour and wrote more songs with it than she previously had: "The guitar is simple and a lot easier to carry than a piano", she said. After the tour concluded, Jones began recording the album with Alexander, who "tweak d the lyrics of the songs and "pulled
hem A hem in sewing is a garment finishing method, where the edge of a piece of cloth is folded and sewn to prevent unravelling of the fabric and to adjust the length of the piece in garments, such as at the end of the sleeve or the bottom of the ga ...
into better shape", according to Jones. ''Not Too Late'' was mostly recorded at Jones's home studio and is the first album Jones recorded without producer
Arif Mardin Arif Mardin (March 15, 1932 – June 25, 2006) was a Turkish-American music producer, who worked with hundreds of artists across many different styles of music, including jazz, rock, soul, disco and country. He worked at Atlantic Records for ov ...
, who died in the summer of 2006. Jones described the sessions as "fun, relaxed and easy" and without a deadline; executives at Blue Note Records reportedly did not know they were recording an album. Many of the sessions were "spur of the moment", with friends of Jones and musicians they recommended being asked to play. The album features guest appearances by organist
Larry Goldings Lawrence Sam Goldings (born August 28, 1968) is an American jazz keyboardist and composer. His music has explored elements of funk, blues, and jazz fusion, fusion. Goldings has a comedic alter ego known as Hans Groiner. Life and career Golding ...
, singer-songwriter M. Ward, and
Kronos Quartet The Kronos Quartet is an American string quartet based in San Francisco. It has been in existence with a rotating membership of musicians for 50 years. The quartet covers a very broad range of musical genres, including contemporary classical musi ...
cellist Jeff Ziegler. Jones said the songs on the album are "not so cut-and-dried" compared to her earlier material and have "a twist to them". In contrast to her previous albums, the piano, organ and
Wurlitzer The Rudolph Wurlitzer Company, usually referred to as simply Wurlitzer, is an American company started in Cincinnati in 1853 by German immigrant (Franz) Rudolph Wurlitzer. The company initially imported stringed, woodwind and brass instruments ...
are not as prominent as the guitar: "the piano is always loud in the mix, but I've never been into it being the main rhythm instrument unless we're playing something
funk Funk is a music genre that originated in African-American communities in the mid-1960s when musicians created a rhythmic, danceable new form of music through a mixture of various music genres that were popular among African-Americans in the ...
y. I've always liked the guitar as the rhythmic instrument", Jones explained.


Critical reception

''Not Too Late'' received generally positive reviews from
music critics Music journalism (or music criticism) is media criticism and reporting about music topics, including popular music, classical music, and traditional music. Journalists began writing about music in the eighteenth century, providing commentary on ...
. At
Metacritic Metacritic is an American website that aggregates reviews of films, television shows, music albums, video games, and formerly books. For each product, the scores from each review are averaged (a weighted average). Metacritic was created ...
, which assigns a normalized rating out of 100 to reviews from mainstream critics, the album has an
average In colloquial, ordinary language, an average is a single number or value that best represents a set of data. The type of average taken as most typically representative of a list of numbers is the arithmetic mean the sum of the numbers divided by ...
score of 68 out of 100, which indicates "generally favorable reviews" based on 23 reviews."Critic Reviews for Not Too Late"
Metacritic Metacritic is an American website that aggregates reviews of films, television shows, music albums, video games, and formerly books. For each product, the scores from each review are averaged (a weighted average). Metacritic was created ...
. Retrieved November 12, 2013.
''
Mojo Mojo may refer to: * Mojo (African-American culture), a magical charm bag used in Hoodoo Arts, entertainment and media Film and television * ''Mojo'' (2017 film), a 2017 Indian Kannada drama film written and directed by Sreesha Belakvaadi * '' ...
'' gave the album four stars out of five and said that its majority "hums with a placid darkness and neurosis which is as delicious as it is unexpected." '' Uncut'' also gave it four stars and said, "What's especially daring about ''Not Too Late'' is the degree to which Jones and roducer LeeAlexander trust their songs and her languorous voice to hold the listener's interest."
musicOMH ''MusicOMH'' (stylized as ''musicOMH'') is a London-based online music magazine which publishes independent reviews, features and interviews from across all genres including classical, metal, rock and R&B. History ''MusicOMH'' was founded an ...
likewise gave it four stars and said that "This collection of quaint, feel-good numbers is not going to set the world alight, but it offers something warm and comforting to come home to." ''
Now Now most commonly refers to the present time. Now, NOW, or The Now may also refer to: Organizations * Natal Organisation of Women, a South African women's organization * National Organization for Women, an American feminist organization * Na ...
'' gave it the similar four stars out of five score and called it "A very good showcase for Jones's evolution as a writer and musician." '' The Phoenix'' gave it three stars out of four and said of Jones, "Too good to hate, not exciting enough to love, she still makes most of what’s out there sound like phony baloney." ''
Hartford Courant The ''Hartford Courant'' is the largest daily newspaper in the U.S. state of Connecticut, and is advertised as the oldest continuously published newspaper in the United States. A morning newspaper serving most of the state north of New Haven and ...
'' gave it a positive review and also said of Jones, "Subtlety was a defining characteristic of her first two records, and it carries over onto 'Not Too Late,' where even the differences are understated and discreet." Other reviews are average or mixed: ''
The Austin Chronicle ''The Austin Chronicle'' is an alternative weekly newspaper published every Thursday in Austin, Texas, United States. The paper is distributed through free news-stands, often at local eateries or coffee houses frequented by its targeted demogra ...
'' gave the album three stars out of five and said, "Jones has concocted a pleasing effort underneath its delicate air."
Yahoo! Music UK Yahoo Music was a brand under which Yahoo provided music services including Internet radio, a digital music store, music streaming service, media player software, and original programming. Yahoo Music was sold to Rhapsody in early 2008. Pro ...
gave it six stars out of ten and called it "Norah's most personal collection of songs to date." Drowned in Sound likewise gave it a score of six out of ten and said that while the album "is a shade darker than her mega-selling, Grammy-winning template, it's highly unlikely to win all that many new converts, and fans may find this album a little bit of a slog in places." '' Q'' gave it three stars out of five and said, "With a surfeit of samey country-rock ballads, Not Too Late ultimately proves rather a long haul." ''
Blender A blender (sometimes called a mixer (from Latin ''mixus, the PPP of miscere eng. to Mix)'' or liquidiser in British English) is a kitchen and laboratory appliance used to mix, crush, purée or emulsify food and other substances. A stationary ...
'' gave the album two stars out of five and said that "the results are a mutant virus of gorgeous and bland, grainy and slick." ''
The Village Voice ''The Village Voice'' is an American news and culture publication based in Greenwich Village, New York City, known for being the country's first Alternative newspaper, alternative newsweekly. Founded in 1955 by Dan Wolf (publisher), Dan Wolf, ...
'' gave it a mixed review and stated that Jones' voice "is still 'that voice,' but gravity was never what made it fly."


Accolades

By January 29, 2007, the album had become the most pre-ordered album of all time on
Amazon.com Amazon.com, Inc., doing business as Amazon, is an American multinational technology company engaged in e-commerce, cloud computing, online advertising, digital streaming, and artificial intelligence. Founded in 1994 by Jeff Bezos in Bellevu ...
, and was Jones' second album (''Feels like Home'') to reach Amazon's all-time top ten pre-order list. The first single from the album was " Thinking About You", which was released in the U.S. in early December 2006 and was one of the first songs by a major artist to be available for paid digital download in
mp3 MP3 (formally MPEG-1 Audio Layer III or MPEG-2 Audio Layer III) is a coding format for digital audio developed largely by the Fraunhofer Society in Germany under the lead of Karlheinz Brandenburg. It was designed to greatly reduce the amount ...
format. " Not Too Late" was released as a
radio single In music, a single is a type of release of a song recording of fewer tracks than an album ( LP), typically one or two tracks. A single can be released for sale to the public in a variety of physical or digital formats. Singles may be standal ...
in Taiwan in early 2007."International Album Chart"
. ICRT. February 10 – February 16, 2007. Retrieved April 3, 2007.
For the week beginning January 23, the entire album was
streamed Streaming media refers to multimedia delivered through a network for playback using a media player. Media is transferred in a ''stream'' of packets from a server to a client and is rendered in real-time; this contrasts with file downloadin ...
on VH1.com's "Hear Music First" program. Jones recorded an hour-long performance for UK
BBC The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...
radio and television that was aired in late January, and she performed via
simulcast Simulcast (a portmanteau of "simultaneous broadcast") is the broadcasting of programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simultaneously) ...
on the feature ''Live@BT: Norah Jones'' for Canada's
Citytv Citytv (sometimes shortened to City, which was the network's official branding from 2012 to 2018) is a Television in Canada, Canadian television network owned by the Rogers Sports & Media subsidiary of Rogers Communications. The network consis ...
in early February. The third single from the album was " Sinkin' Soon", released in March. Jones was scheduled to embark on a twenty-two date concert tour of North America, beginning on April 13 and ending on May 12. One of the dates was to take place at the
New Orleans New Orleans (commonly known as NOLA or The Big Easy among other nicknames) is a Consolidated city-county, consolidated city-parish located along the Mississippi River in the U.S. state of Louisiana. With a population of 383,997 at the 2020 ...
Jazz & Heritage Festival, on April 28. On February 16, 2008, ''Not Too Late'' re-entered the Greek International Albums Chart at number fourteen and climbed to number thirteen the next week. On August 18, the album returned to the top ten on the French Albums Chart and reached number seven.


Commercial performance

''Not Too Late'' debuted at number one on the U.S. ''Billboard'' 200 with first-week sales of 405,000. According to
Nielsen SoundScan Luminate Data, LLC (formerly MRC Data and P-MRC Data) is a provider of music and entertainment data. Established as a joint-venture in 2020, it brought together Nielsen Music, Alpha Data (formerly BuzzAngle Music) and Variety Business Intellige ...
, it was the 18th highest selling album of 2007 in the US, with 1.5 million copies sold.Barnes, Ken
"Rap was the biggest loser in sales in 2007"
''
USA Today ''USA Today'' (often stylized in all caps) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth in 1980 and launched on September 14, 1982, the newspaper operates from Gannett's corporate headq ...
''. January 3, 2008.
In the United Kingdom, it entered the
UK Albums Chart The Official Albums Chart is the United Kingdom's industry-recognised national record chart for album, albums. Entries are ranked by sales and audio streaming. It was published for the first time on 22 July 1956 and is compiled every week by the O ...
at number one, becoming the 800th number-one album in the history of the chart; it sold 60,500 copies in its first week. It debuted at number five in Japan, opening with sales of 36,400 copies; in Canada, the album entered at number one with opening week sales of 36,000.Williams, John. .
JAM! Jam! was a Canadian website which covered entertainment news. It was part of the Canoe.com online portal, formerly owned and operated by Quebecor through its Sun Media division, and now owned by Postmedia Network. Jam! was the only media outl ...
Showbiz. February 8, 2007. Retrieved February 8, 2007.
In Australia, it entered the
ARIA Albums Chart The ARIA Charts are the main Australian music sales charts, issued weekly by the Australian Recording Industry Association. The charts are a record of the highest selling songs and albums in various genres in Australia. ARIA became the offici ...
at number two and was certified gold with shipments of 35,000 copies."Top 50 Albums Chart"
.
ARIA In music, an aria (, ; : , ; ''arias'' in common usage; diminutive form: arietta, ; : ariette; in English simply air (music), air) is a self-contained piece for one voice, with or without instrument (music), instrumental or orchestral accompan ...
. February 5, 2007.
The album reached number one in seventeen countries, including Germany and France. (For more information, see
Charts A chart (sometimes known as a graph) is a graphical representation for data visualization, in which "the data is represented by symbols, such as bars in a bar chart, lines in a line chart, or slices in a pie chart". A chart can represent t ...
.) According to a press release from EMI, ''Not Too Late'' is certified
gold Gold is a chemical element; it has chemical symbol Au (from Latin ) and atomic number 79. In its pure form, it is a brightness, bright, slightly orange-yellow, dense, soft, malleable, and ductile metal. Chemically, gold is a transition metal ...
or
platinum Platinum is a chemical element; it has Symbol (chemistry), symbol Pt and atomic number 78. It is a density, dense, malleable, ductility, ductile, highly unreactive, precious metal, precious, silverish-white transition metal. Its name origina ...
in twenty-one countries as of February 2007."Norah Jones' "Not Too Late" debuts at #1 in the world's key markets"
EMI EMI Group Limited (formerly EMI Group plc until 2007; originally an initialism for Electric and Musical Industries, also referred to as EMI Records or simply EMI) was a British transnational conglomerate founded in March 1931 in London. At t ...
. February 7, 2007. Retrieved February 13, 2007.
In February, the
IFPI The International Federation of the Phonographic Industry (IFPI) is the organisation that represents the interests of the recording industry worldwide. It is a non-profit members' organisation registered in Switzerland and founded in Italy in 1 ...
awarded the album a platinum certification for shipping one million copies in Europe.


Track listing


Deluxe version DVD-Video

# "Thinking About You" – music video # "Sinkin' Soon" – music video # "Until the End" – music video # "Thinking About You" – Making of.... # "Sinkin' Soon" – Making of.... # "Until the End" – live performance filmed in
Burbank, CA Burbank is a city in the southeastern end of the San Fernando Valley in Los Angeles County, California, United States. Located northwest of downtown Los Angeles, Burbank had a Census-estimated population of 102,755 as of 2023. The city was nam ...
, in November 2006 # "Sinkin' Soon" – live performance filmed in Burbank, CA, in November 2006 # "12 minutes interview" – with Norah Jones


Personnel

Musicians *
Norah Jones Norah Jones ( ; born Geethali Shankar; March 30, 1979) is an American singer-songwriter and musician. She has won several awards for her music and, , has sold more than 53 million records worldwide. '' Billboard'' named her the top jazz artist of ...
− vocals, piano (tracks 2–5, 8, 13, 14),
Wurlitzer electric piano The Wurlitzer electronic piano is an electric piano manufactured and marketed by Wurlitzer from 1954 to 1983. Sound is generated by striking a metal reed with a hammer, which induces an electric current in a pickup. It is conceptually similar to ...
(6, 10, 12), electric guitar (7), acoustic guitar (9, 11),
pump organ The pump organ or reed organ is a type of organ that uses free reed aerophone, free reeds to generate sound, with air passing over vibrating thin metal strips mounted in a frame. Types include the pressure-based harmonium, the suction reed organ ...
(9),
Mellotron The Mellotron is an electro-mechanical musical instrument developed in Birmingham, England, in 1963. It is played by pressing its keys, each of which causes a length of magnetic tape to contact a Capstan (tape recorder), capstan, which pulls i ...
(13, 14) * Lee Alexander
bass Bass or Basses may refer to: Fish * Bass (fish), various saltwater and freshwater species Wood * Bass or basswood, the wood of the tilia americana tree Music * Bass (sound), describing low-frequency sound or one of several instruments in th ...
(except 1, 6, 8, 10), electric bass (6, 10),
lap steel guitar The lap steel guitar, also known as a Hawaiian guitar or lap slide guitar, is a type of steel guitar without pedals that is typically played with the instrument in a horizontal position across the performer's lap. Unlike the usual manner of pla ...
(9) *
Andrew Borger Andrew Borger is an American drummer. Biography Born in Littleton, Colorado, Andrew Borger went to UC Berkeley and played extensively in the San Francisco Bay Area club scene before being recognized by Tom Waits and later Norah Jones. Andrew's ...
− drums (exc. 1, 5–8, 11), "
slit drum A slit drum, or slit gong, is a hollow percussion instrument, often made out of wood or bamboo. In spite of its often being called a drum, it is not a true drum, because it lacks a ''drumhead'', the membrane (made out of animal skin or plastic) ...
, pots and pans" (2),
marimba The marimba ( ) is a musical instrument in the percussion family that consists of wooden bars that are struck by mallets. Below each bar is a resonator pipe that amplifies particular harmonics of its sound. Compared to the xylophone, the mari ...
and
cymbal A cymbal is a common percussion instrument. Often used in pairs, cymbals consist of thin, normally round plates of various alloys. The majority of cymbals are of indefinite pitch, although small disc-shaped cymbals based on ancient designs sou ...
(5) *
Jesse Harris Jesse Harris (born October 24, 1969) is an American singer-songwriter, producer, and guitarist. He has worked with Norah Jones, Melody Gardot, Madeleine Peyroux, and Lizz Wright. Early life and education Harris and his twin sister were born i ...
− acoustic guitar (1–5), "guitJo" (2) * Adam Levy − electric guitar (3–5, 12), vocals (12) ;plus *
Julia Kent Julia Kent is a Canadian cellist and composer from Vancouver, Canada, and based in New York City, United States. She has performed as a member of Rasputina and with Antony and the Johnsons. Musical career Kent creates music using looped cello ...
− cello (1 pizzicato, 7) * Jeffrey Zeigler − cello (1 bowed) * Daru Oda − vocals (2, 12),
whistling Whistling, without the use of an artificial whistle, is achieved by creating a small opening with one's lips, usually after applying moisture (licking one's lips or placing water upon them) and then blowing or sucking air through the space. Th ...
(11) * M. Ward − vocals (2) * Kevin Breit
mandolin A mandolin (, ; literally "small mandola") is a Chordophone, stringed musical instrument in the lute family and is generally Plucked string instrument, plucked with a plectrum, pick. It most commonly has four Course (music), courses of doubled St ...
(2) * J. Walter Hawkes −
trombone The trombone (, Italian, French: ''trombone'') is a musical instrument in the Brass instrument, brass family. As with all brass instruments, sound is produced when the player's lips vibrate inside a mouthpiece, causing the Standing wave, air c ...
(2, 8) * Devin Greenwood −
Hammond B3 Hammond may refer to: People * Hammond Innes (1913–1998), English novelist * Hammond (surname) * Justice Hammond (disambiguation) Places Antarctica * Hammond Glacier, Antarctica Australia *Hammond, South Australia, a small settlement in Sout ...
(2) * Paul Bryan
Chamberlin The Chamberlin is an electro-mechanical keyboard instrument that was a precursor to the Mellotron. It was developed and patented by the American inventor Harry Chamberlin from 1949 to 1956, when the first model was introduced. There are several ...
(3) *
Larry Goldings Lawrence Sam Goldings (born August 28, 1968) is an American jazz keyboardist and composer. His music has explored elements of funk, blues, and jazz fusion, fusion. Goldings has a comedic alter ego known as Hans Groiner. Life and career Golding ...
− Hammond B3 (4, 8, 10) * Rob Sudduth −
tenor saxophone The tenor saxophone is a medium-sized member of the saxophone family, a group of instruments invented by Adolphe Sax in the 1840s. The tenor and the alto are the two most commonly used saxophones. The tenor is pitched in the key of B (whi ...
(6) * Chuck MacKinnon − trumpet (6) * Tony Mason − drums (6) *
Bill McHenry Bill McHenry (born 1972) is an American jazz saxophonist and composer. He is the leader of the Bill McHenry Quartet and has released over a dozen albums under his own name, in addition to collaborating on many more. Early life McHenry was born ...
− tenor saxophone (8) * Jose Davila −
tuba The tuba (; ) is the largest and lowest-pitched musical instrument in the brass instrument, brass family. As with all brass instruments, the sound is produced by lip vibrationa buzzinto a mouthpiece (brass), mouthpiece. It first appeared in th ...
(8) * Richard Julian − vocals (10) *
Tony Scherr Tony Scherr is an American jazz and folk rock bassist, guitarist, singer-songwriter, and record producer. Biography Scherr was born in New Haven, Connecticut, and is a graduate of the Hammonasset School. He played with Woody Herman as a teenage ...
− electric guitar (10) * Robbie McIntosh − electric guitar (12 solo) Technical * Lee Alexander − producer, mixing * Tom Schick −
recording engineer An audio engineer (also known as a sound engineer or recording engineer) helps to produce a recording or a live performance, balancing and adjusting sound sources using equalization, dynamics processing and audio effects, mixing, reproducti ...
, mixing *
Greg Calbi Gregory Calbi (born April 3, 1949) is an American mastering engineer at Sterling Sound, New Jersey. Biography Greg Calbi was born on April 3, 1949, in Yonkers, New York, and raised in Bayside, Queens, New York. He graduated in 1966 from Bishop ...
mastering * Josh Gold − product manager * Gordon H. Jee − creative director * Carla Leighton −
art direction Art director is a title for a variety of similar job functions in theater, advertising, marketing, publishing, fashion, live-action and animated film and television, the Internet, and video games. It is the charge of a sole art director to super ...
, design * Todd Chalfant − photography * Melanie Little Gomez − paintings * Eli Wolf − A&R


Charts


Weekly charts


Year-end charts


Certifications and sales


References


External links

*
Not Too Late
' at
Discogs Discogs ( ; short for " discographies") is a database of information about audio recordings, including commercial releases, promotional releases, and bootleg or off-label releases. Database contents are user-generated, and described in ''T ...
* {{Authority control 2007 albums Norah Jones albums Blue Note Records albums Albums produced by Lee Alexander (musician)