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Molson Coors Beverage Company is a Canadian-American multinational
drink A drink or beverage is a liquid intended for human consumption. In addition to their basic function of satisfying thirst, drinks play important roles in human culture. Common types of drinks include plain drinking water, milk, juice, smoothie ...
and
brewing Brewing is the production of beer by steeping a starch source (commonly cereal grains, the most popular of which is barley) in water and #Fermenting, fermenting the resulting sweet liquid with Yeast#Beer, yeast. It may be done in a brewery ...
company headquartered in Chicago, Illinois. Molson Coors was formed in 2005 through the merger of
Molson The Molson Brewery is a Canada-based brewery based in Montreal and was established in 1786 by the Molson family. In 2005, Molson merged with the Adolph Coors Company to become Molson Coors. Molson Coors maintains some of its Canadian operati ...
of Canada, and Coors of the United States. In 2016, Molson Coors acquired
Miller Brewing Company The Miller Brewing Company is an American brewery and beer company in Milwaukee, Wisconsin. It was founded in 1855 by Frederick Miller. Molson Coors acquired the full global brand portfolio of Miller Brewing Company in 2016, and operates the ...
for approximately US$12 billion. The agreement made Molson Coors the world's third largest brewer. Molson Coors is a publicly traded company on the
New York Stock Exchange The New York Stock Exchange (NYSE, nicknamed "The Big Board") is an American stock exchange in the Financial District, Manhattan, Financial District of Lower Manhattan in New York City. It is the List of stock exchanges, largest stock excha ...
and has been a constituent of the
S&P500 The Standard and Poor's 500, or simply the S&P 500, is a stock market index tracking the stock performance of 500 leading companies listed on stock exchanges in the United States. It is one of the most commonly followed equity indices and in ...
since 2005. Its Canadian division, Molson Coors Canada is listed on the
Toronto Stock Exchange The Toronto Stock Exchange (TSX; ) is a stock exchange located in Toronto, Ontario, Canada. It is the List of stock exchanges, 10th largest exchange in the world and the third largest in North America based on market capitalization. Based in th ...
.


History

On July 22, 2004, Molson, Inc. and the
Adolph Coors Company The Adolph Coors Company was formerly a holding company in Golden, Colorado controlled by the heirs of founder Adolph Coors. Its principal subsidiary was the Coors Brewing Company. The brewery was founded in 1873. In 2005, Adolph Coors Co. me ...
announced their plan to merge. The merger was completed February 9, 2005, with the merged company being named Molson Coors Brewing Company. The merger included the brands and brewing operations of the
Molson Brewery The Molson Brewery is a Canada-based brewery based in Montreal and was established in 1786 by the Molson family. In 2005, Molson merged with the Adolph Coors Company to become Molson Coors. Molson Coors maintains some of its Canadian operati ...
and the
Coors Brewing Company The Coors Brewing Company is an American brewery and beer company based in Golden, Colorado, that was founded in 1873. In 2005, Adolph Coors Company, the holding company that owned Coors Brewing, merged with Molson, Inc. to become Molson Coor ...
.
Molson Brewery The Molson Brewery is a Canada-based brewery based in Montreal and was established in 1786 by the Molson family. In 2005, Molson merged with the Adolph Coors Company to become Molson Coors. Molson Coors maintains some of its Canadian operati ...
was started by
John Molson John Molson (28 December 1763 – 11 January 1836) was an English people, English-born brewer and entrepreneur in colonial Province of Quebec (1763–91), Quebec, which during his lifetime became Lower Canada. In addition to founding Molson Brewe ...
in
Montreal Montreal is the List of towns in Quebec, largest city in the Provinces and territories of Canada, province of Quebec, the List of the largest municipalities in Canada by population, second-largest in Canada, and the List of North American cit ...
, Canada, in 1786.
Coors Brewing Company The Coors Brewing Company is an American brewery and beer company based in Golden, Colorado, that was founded in 1873. In 2005, Adolph Coors Company, the holding company that owned Coors Brewing, merged with Molson, Inc. to become Molson Coor ...
was started by
Adolph Coors Adolph Herman Joseph Coors Sr. (February 4, 1847 – June 5, 1929) was a German-American brewer who founded the Adolph Coors Company in Golden, Colorado, in 1873. Early life Adolph Hermann Joseph Kuhrs was born in Barmen in Rhenish Prus ...
in
Golden, Colorado Golden is a home rule city that is the county seat of Jefferson County, Colorado, United States. The city population was 20,399 at the 2020 United States census. Golden lies along Clear Creek at the base of the Front Range of the Rocky Moun ...
, United States, in 1873. Molson Coors bought
Creemore Springs Creemore Springs is a brewery in Creemore, Ontario, Canada, which first opened in 1987. It was founded by John Wiggins, and its flagship brew was a premium amber lager brewed with specialty malts, fire brewed in a copper kettle. In 2005, it was ...
Brewery on April 22, 2005. The operations of Molson Coors in Brazil were sold to the Mexican group
FEMSA Fomento Económico Mexicano, S.A.B. de C.V., doing business as FEMSA, is a Mexican multinational beverage and retail company headquartered in Monterrey, Mexico. It operates the largest independent Coca-Cola bottling group in the world and the la ...
in 2006, and the beer operations of FEMSA was acquired by
Heineken International Heineken Naamloze vennootschap, N.V. (), branded as The Heineken Company is a Dutch multinational corporation, multinational brewery, brewing company, founded in 1864 by Gerard Adriaan Heineken in Amsterdam. Heineken owns over 165 breweries in m ...
in 2010.


Joint venture with SABMiller

On October 9, 2007,
SABMiller SABMiller plc was an Anglo–South African multinational brewing and beverage company headquartered in Woking, England on the outskirts of London until 10 October 2016 when it was acquired by AB InBev for US$107-billion. It was the world's sec ...
and Molson Coors Brewing Company announced a
joint venture A joint venture (JV) is a business entity created by two or more parties, generally characterized by shared ownership, shared returns and risks, and shared governance. Companies typically pursue joint ventures for one of four reasons: to acce ...
to be known as
MillerCoors MillerCoors was a beer brewing company in the United States. MillerCoors was formed in 2008 as a joint venture between SABMiller and Molson Coors to combine their brewing, marketing and sales operations in the United States. The company was acqu ...
for their U.S. brewing and sales operations. SABMiller had 58% stake in the company, and Molson Coors had a 42% stake. MillerCoors combined their operations within North America with the headquarters in Chicago.


European acquisitions

On February 2, 2011, the company purchased
Sharp's Brewery Sharp's Brewery is a British brewery founded in 1994 in St Minver Lowlands, Rock, Cornwall, Rock, Cornwall, by Bill Sharp. Since 2011, the brewery has been owned by Molson Coors. It is best known for its flagship ale Doom Bar, named after the n ...
of
Cornwall Cornwall (; or ) is a Ceremonial counties of England, ceremonial county in South West England. It is also one of the Celtic nations and the homeland of the Cornish people. The county is bordered by the Atlantic Ocean to the north and west, ...
in England for £20 million. In early 2012, the company expanded into the Central and Eastern European markets by acquiring the region's market-leading brewery StarBev from
CVC Capital Partners CVC Capital Partners plc is a Jersey-based private equity and investment advisory firm with approximately €186 billion of assets under management and approximately €157 billion in secured commitments since inception across American, European, ...
.


Miller acquisition

In September 2015,
Anheuser-Busch Inbev Anheuser-Busch InBev SA/NV, known as AB InBev, is an American-Belgian Multinational corporation, multinational Drink industry, drink and brewing company, brewing company based in Leuven, Belgium. It is the largest brewer in the world, and in 20 ...
announced that it had reached agreement to acquire competitor
SABMiller SABMiller plc was an Anglo–South African multinational brewing and beverage company headquartered in Woking, England on the outskirts of London until 10 October 2016 when it was acquired by AB InBev for US$107-billion. It was the world's sec ...
for $107 billion. During the merger discussions between the two companies in 2015, the U.S. Department of Justice (DOJ) had agreed to the proposed deal only on the basis that SABMiller "spins off all its MillerCoors holdings in the U.S. — which include both Miller- and Coors-held brands — along with its Miller brands outside the U.S." SABMiller agreed to divest itself of the Miller brands by selling its stake in
MillerCoors MillerCoors was a beer brewing company in the United States. MillerCoors was formed in 2008 as a joint venture between SABMiller and Molson Coors to combine their brewing, marketing and sales operations in the United States. The company was acqu ...
to Molson Coors. The merger between
Anheuser-Busch Inbev Anheuser-Busch InBev SA/NV, known as AB InBev, is an American-Belgian Multinational corporation, multinational Drink industry, drink and brewing company, brewing company based in Leuven, Belgium. It is the largest brewer in the world, and in 20 ...
and
SABMiller SABMiller plc was an Anglo–South African multinational brewing and beverage company headquartered in Woking, England on the outskirts of London until 10 October 2016 when it was acquired by AB InBev for US$107-billion. It was the world's sec ...
closed on October 10, 2016. The spinoff deal was completed on October 11, 2016. As per the agreement with the regulators, SABMiller sold to Molson Coors full ownership of the
Miller Brewing Company The Miller Brewing Company is an American brewery and beer company in Milwaukee, Wisconsin. It was founded in 1855 by Frederick Miller. Molson Coors acquired the full global brand portfolio of Miller Brewing Company in 2016, and operates the ...
brand portfolio. After SABMiller divested itself of all interests in MillerCoors, Molson Coors became the largest brewer in North America


2020 rebranding and restructuring

On October 30, 2019, the company announced it would change its name to Molson Coors Beverage Company as a part of a restructuring to take place in 2020. The name change would reflect the company's growing focus on beverages outside of the traditional beer and brewing offerings. Additionally, the company would retire the
MillerCoors MillerCoors was a beer brewing company in the United States. MillerCoors was formed in 2008 as a joint venture between SABMiller and Molson Coors to combine their brewing, marketing and sales operations in the United States. The company was acqu ...
corporate brand name and reorganize its global business units into Molson Coors North America, headquartered in
Toronto Toronto ( , locally pronounced or ) is the List of the largest municipalities in Canada by population, most populous city in Canada. It is the capital city of the Provinces and territories of Canada, Canadian province of Ontario. With a p ...
, and Molson Coors Europe, headquartered in
Prague Prague ( ; ) is the capital and List of cities and towns in the Czech Republic, largest city of the Czech Republic and the historical capital of Bohemia. Prague, located on the Vltava River, has a population of about 1.4 million, while its P ...
.


2020 Milwaukee campus shooting

On February 26, 2020, six people, including the shooter, were killed at a shooting near the company's Milwaukee brewing campus. The Milwaukee complex serves as a site for some of Molson Coors' corporate offices and brewing facilities and was in the "Miller Valley" area, which served as the headquarters for the
Miller Brewing Company The Miller Brewing Company is an American brewery and beer company in Milwaukee, Wisconsin. It was founded in 1855 by Frederick Miller. Molson Coors acquired the full global brand portfolio of Miller Brewing Company in 2016, and operates the ...
before it was acquired by Molson Coors.


Joint venture with Yuengling

On September 15, 2020, Molson Coors and D. G. Yuengling & Son announced a
joint venture A joint venture (JV) is a business entity created by two or more parties, generally characterized by shared ownership, shared returns and risks, and shared governance. Companies typically pursue joint ventures for one of four reasons: to acce ...
to oversee the expansion of Yuengling beer into states beyond its existing footprint. Under the terms of the deal, Yuengling beers will be brewed and packaged in select Molson Coors’ breweries under Yuengling brewers’ supervision, and distributed into new markets.


Coors Spirits Co

In 2023, Molson Coors established Coors Spirits Co., offering Five Trail Blended American Whiskey in 2021, among others.


Operations

The company brews, markets and sells the Molson Coors portfolio of brands. Molson Coors operates breweries across the world, including the
Molson Brewery The Molson Brewery is a Canada-based brewery based in Montreal and was established in 1786 by the Molson family. In 2005, Molson merged with the Adolph Coors Company to become Molson Coors. Molson Coors maintains some of its Canadian operati ...
in
Longueuil, Quebec Longueuil () is a city in the province of Quebec, Canada. It is the seat of the Montérégie administrative region and the central city of the urban agglomeration of Longueuil. It sits on the south shore of the Saint Lawrence River directly ...
, Blue Moon Brewing Company in
Denver, Colorado Denver ( ) is a List of municipalities in Colorado#Consolidated city and county, consolidated city and county, the List of capitals in the United States, capital and List of municipalities in Colorado, most populous city of the U.S. state of ...
, Borsodi Brewery in
Bőcs Bőcs is a village in Borsod-Abaúj-Zemplén county, Hungary Hungary is a landlocked country in Central Europe. Spanning much of the Pannonian Basin, Carpathian Basin, it is bordered by Slovakia to the north, Ukraine to the northeast, Ro ...
, Hungary, Coors Brewery in
Golden, Colorado Golden is a home rule city that is the county seat of Jefferson County, Colorado, United States. The city population was 20,399 at the 2020 United States census. Golden lies along Clear Creek at the base of the Front Range of the Rocky Moun ...
, Creemore Springs Brewery in Creemore, Ontario, Fraser Valley Brewery in
Chilliwack, British Columbia Chilliwack ( ) is a city of about 100,000 people and in the Canadian province of British Columbia. It is located about east of the City of Vancouver in the Fraser Valley. The enumerated population is 93,203 in the city and 113,767 in the gr ...
, Leinenkugel Brewery in
Chippewa Falls, Wisconsin Chippewa Falls () is a city located on the Chippewa River (Wisconsin), Chippewa River in Chippewa County, Wisconsin, United States. The population was 14,731 in the 2020 United States census, 2020 census. Incorporated as a city in 1869, it is the ...
, Miller Brewery in
Milwaukee, Wisconsin Milwaukee is the List of cities in Wisconsin, most populous city in the U.S. state of Wisconsin. Located on the western shore of Lake Michigan, it is the List of United States cities by population, 31st-most populous city in the United States ...
, Pardubice Brewery in
Pardubice Pardubice (; ) is a city in the Czech Republic. It has about 92,000 inhabitants. It is the capital city of the Pardubice Region and lies on the Elbe River. The historic centre is well preserved and is protected as an Cultural monument (Czech Repub ...
, Czech Republic,
Staropramen Brewery Staropramen Brewery (Pivovary Staropramen s.r.o.) in the Smíchov district of Prague is the second largest brewery in the Czech Republic. It was founded in 1869 and the brand name Staropramen, literally meaning "old spring", was registered in ...
in
Prague Prague ( ; ) is the capital and List of cities and towns in the Czech Republic, largest city of the Czech Republic and the historical capital of Bohemia. Prague, located on the Vltava River, has a population of about 1.4 million, while its P ...
, Czech Republic, and
Coors Brewers Coors Brewers Limited, later known as Molson Coors Brewing Company (UK) Limited, is the UK arm of Molson Coors Beverage Company. Its headquarters is in Burton upon Trent, Staffordshire. The company originates from Bass Brewers Limited. The compa ...
in
Burton upon Trent Burton upon Trent, also known as Burton-on-Trent or simply Burton, is a market town in the borough of East Staffordshire in the county of Staffordshire, England, close to the border with Derbyshire. At the 2021 United Kingdom census, 2021 censu ...
, England.


Corporate structure

Molson Coors operates through its business units Molson Coors North America and Molson Coors Europe.


Management team

As of May 2022, the management consisted of the following: * Gavin Hattersley, President/Chief Executive Officer * Adam Collins, Chief Communication and Corporate Affairs * Sergey Yeskov, President and CEO of Molson Coors Europe * Kevin Doyle, President of U.S. Sales and Distributor Operations * Brian Erhardt, Chief Supply Chain Officer * Rahul Goyal, Chief Strategy Officer * Tracey Joubert, Chief Financial Officer * Fred Landtmeters, President, Molson Coors Canada * Pete Marino, President of Emerging Growth * Dave Osswald, Chief People and Diversity Officer * Anne-Marie D’Angelo, Chief Legal and Government Affairs Officer * Michelle St. Jacques, Chief Marketing Officer * Eugene Ubalijoro, Vice President, Central regional U.S. Sales


Brands

Notable brands include
Blue Moon A blue moon refers either to the presence of a second full moon in a calendar month, to the third full moon in a season containing four, or to a moon that appears blue due to atmospheric effects. The calendrical meaning of "blue moon" is unc ...
, Carling, Coors Banquet, Keystone,
Coors Light Coors Light is a 4.2% ABV light American lager beer sold by Coors (currently Molson Coors) of Chicago, Illinois. It was first produced in 1978 by the Coors Brewing Company. They had briefly produced a different low-alcohol beer by the same n ...
, George Killian's Irish Red, Granville Island Brewing, Hamm's, Hop Valley, Leinenkugel's, Miller High Life,
Miller Lite Miller Lite is a 4.2% ABV reduced calorie light American lager beer produced by Molson Coors. It was introduced in 1973 in limited markets by the Miller Brewing Company (then owned by Philip Morris, Inc.) and began being distributed nationa ...
,
Milwaukee's Best Milwaukee's Best is a 4.8% alcohol by volume, American-style pale lager brewed by Miller Brewing Company of Milwaukee, Wisconsin, in the United States. Its sibling beers are Milwaukee's Best Ice (5.9%) and Milwaukee's Best Light, which is 4.1%. I ...
, Molson Canadian,
Molson Export Molson Export beer is a Canadian ale brewed by Molson at a strength of 5% alcohol by volume. It was first brewed in 1903 and is the oldest Molson beer brand still in production. Recipe Export is made using several varieties of two-row malted ba ...
, Steel Reserve,
Terrapin Terrapins are a group of several species of small turtle (order Testudines) living in freshwater, fresh or brackish water. Terrapins do not form a taxonomic unit and may not be closely related. Many belong to the families Geoemydidae and Emydid ...
, Vizzy Hard Seltzer, Trebjesa brewery, Staropramen,
Jelen Jelen or Jeleń ("deer" in several Slavic languages) is a surname and toponym. The name is unrelated to the Senegambian name Jeleen. People * Alen Jelen (born 1970), Slovenian theatre and radio director, dramaturgist, actor, journalist * Alois Jel ...
and Ožujsko pivo.


See also


References


External links

* {{Authority control Alcoholic drink companies Multinational breweries Companies listed on the New York Stock Exchange Beer brewing companies based in Colorado Manufacturing companies based in Colorado Companies based in Golden, Colorado Beer brewing companies based in Quebec Manufacturing companies based in Quebec Companies based in Montreal 2005 mergers and acquisitions Food and drink companies established in 2005