Modern Times Group (MTG) is a digital entertainment company based in
Stockholm
Stockholm (; ) is the Capital city, capital and List of urban areas in Sweden by population, most populous city of Sweden, as well as the List of urban areas in the Nordic countries, largest urban area in the Nordic countries. Approximately ...
,
Sweden
Sweden, formally the Kingdom of Sweden, is a Nordic countries, Nordic country located on the Scandinavian Peninsula in Northern Europe. It borders Norway to the west and north, and Finland to the east. At , Sweden is the largest Nordic count ...
. It formed from the media holdings of investment company
Kinnevik, which in 1997 was distributed to the company stockholders. It is a strategic and operational investment holding company, managing a portfolio including gaming companies
InnoGames and
Ninja Kiwi, and digital network company
Zoomin.TV.
Kinnevik distributed the MTG shares to its shareholders in 2018 and in 2019 MTG distributed shares in the newly founded
Nordic Entertainment Group
Viaplay Group AB, formerly known as Nordic Entertainment Group AB (NENT Group), is a Swedish media and entertainment company headquartered in Stockholm.
The company operates the video streaming services Viaplay, advertising-funded TV and radi ...
(now Viaplay Group) to its shareholders following the strategic transformation into a global digital entertainment company.
Structure
Since July 2015, MTG's digital presence was expanded through a number of acquisitions. In 2015 MTG bought 74% of the shares in
Turtle Entertainment, a top-tier esports tournament operator, owning brands such as
Electronic Sports League
ESL Gaming GmbH (formerly known as Electronic Sports League) is a German-French esports organizer and production company that produces video game competitions worldwide. ESL was the world's largest esports company in 2015, and the oldest that ...
(ESL). MTG then acquired 51% of the shares in
Zoomin.TV, Europe's largest MCN and the 5th largest network on YouTube. Later the same year MTG made the acquisition of 100% of
DreamHack
DreamHack is a Swedish ESL Gaming brand specializing in esports tournaments and other gaming conventions; at its root, a massive LAN party and computer festival, recognized by ''Guiness World Records'' and Twin Galaxies as being the world's l ...
, one of the biggest esports tournament organisers in the world. In 2016 and 2017 MTG continued its journey by acquiring 35% of a leading German games developing company
InnoGames and U.S. based games publishing company
Kongregate
Kongregate is an American web gaming portal and video game publisher. Its website features over 124,000 online games and 30+ mobile games available to the public. The company also publishes games for PC, mobile, and home consoles. It was purchase ...
. Since the start of its investment operations, MTG has made further share acquisitions in the before-mentioned companies.
Timeline
Below is a timeline of MTG milestones since 1987.
1980s
* In 1987,
TV3 launches in
Sweden
Sweden, formally the Kingdom of Sweden, is a Nordic countries, Nordic country located on the Scandinavian Peninsula in Northern Europe. It borders Norway to the west and north, and Finland to the east. At , Sweden is the largest Nordic count ...
on New Year's Eve becoming the first commercial channel in
Scandinavia
Scandinavia is a subregion#Europe, subregion of northern Europe, with strong historical, cultural, and linguistic ties between its constituent peoples. ''Scandinavia'' most commonly refers to Denmark, Norway, and Sweden. It can sometimes also ...
. In 1988 the channel started broadcasting to
Norway
Norway, officially the Kingdom of Norway, is a Nordic countries, Nordic country located on the Scandinavian Peninsula in Northern Europe. The remote Arctic island of Jan Mayen and the archipelago of Svalbard also form part of the Kingdom of ...
and
Denmark
Denmark is a Nordic countries, Nordic country in Northern Europe. It is the metropole and most populous constituent of the Kingdom of Denmark,, . also known as the Danish Realm, a constitutionally unitary state that includes the Autonomous a ...
. The number of viewers increases from 1.2 million at launch to 3.4 million at the end of 1988.
*In 1988,
Strix launches independent TV production.
*In 1989, pay channel
TV1000 launches.
*In 1989 TV Shop starts selling products and services on TV3 .
1990
*TV3 achieves 45% penetration in Sweden and commands 90% of the TV advertising market.
*Acquisition of majority shareholding in Svensk Text (
SDI Media).
*September:
TV3 Denmark launches, replacing the Pan-Scandinavian version.
1991
*TV3 reports an annual profit.
*
TV3 Norway launches, each Scandinavian country now has its own version of TV3.
*TV4 granted license as Sweden's third terrestrial TV station. Kinnevik acquires 30% shareholding in TV4.
*Launch of Viasat DTH satellite pay-TV platform.
*TV1000 merges with competitor
SF Succé.
1992
*
ZTV's first year as an independent channel.
*Kinnevik's media companies report an annual profit.
1993
*September:
P4 Radio Hele Norge a national commercial radio network in Norway is launched. MTG is one of its founders.
*First commercial radio licenses obtained in Sweden. TV3 commences Teletext broadcasting.
*Terrestrial TV channels launched in Estonia and Lithuania.
1994
*TV4 becomes largest channel in Sweden.
*
TV6 launched.
1995
* MTG incorporated as
Kinnevik subsidiary.
*
Metro launched in Stockholm.
* Minority holding acquired in
Finanstidningen daily business newspaper.
1996
*Satellite TV distribution platform switched from
Astra to NSAB.
*January:
Radio Rix radio network formed through a merger between MTG's P6 and SRU.
*April: ZTV and TV6 merged to form
3+ in Denmark.
1997
*Launch of
Viasat+, an analogue low-pay satellite package broadcast from the NSAB satellite consisting of MTG's own television channels as well as
Nickelodeon
Nickelodeon (nicknamed Nick) is an American pay television channel and the flagship property of the Nickelodeon Group, a sub-division of the Paramount Media Networks division of Paramount Global. Launched on April 1, 1979, as the first ca ...
,
VH1
VH1 (originally an initialism for Video Hits One) is an American basic cable television network that launched on January 1, 1985, and is currently owned by the MTV Entertainment Group unit of Paramount Global's networks division based in New Y ...
and
Sci-Fi Channel.
*Shares in MTG distributed to Kinnevik shareholders and listed on Stockholm Börsinformation and Nasdaq National Market in New York. Second Metro edition published in Prague.
*Strix becomes the first company in the world to produce the Survivor reality TV format.
1998
*February: Metro launches in Gothenburg.
*March: TV6 in Sweden relaunches as a Pan-Nordic pay channel called "TV6 Nature World" and "TV6 Action World".
*ZTV moves from Stockholm to London and expands its schedule considerably.
*MTG acquires the
Latvia
Latvia, officially the Republic of Latvia, is a country in the Baltic region of Northern Europe. It is one of the three Baltic states, along with Estonia to the north and Lithuania to the south. It borders Russia to the east and Belarus to t ...
n television channel Channel 31 (), which is later transformed into
TV3 Latvia
TV3 Latvia () is a Latvian Commercial broadcasting, commercial television channel targeted at a Latvian language audience owned by TV3 Group (Baltics), All Media Baltics, a company owned by investment firm Providence Equity Partners.
History
TV ...
.
*Viasat's satellite TV subscribers exceed 1 million.
*Commercial radio operations launched in
Estonia
Estonia, officially the Republic of Estonia, is a country in Northern Europe. It is bordered to the north by the Gulf of Finland across from Finland, to the west by the Baltic Sea across from Sweden, to the south by Latvia, and to the east by Ru ...
and Latvia.
*September: Metro launches in Budapest.
1999
*Metro launched in
Malmö
Malmö is the List of urban areas in Sweden by population, third-largest city in Sweden, after Stockholm and Gothenburg, and the List of urban areas in the Nordic countries, sixth-largest city in Nordic countries, the Nordic region. Located on ...
, Helsinki and the Netherlands.
*Monthly magazine Kapital launched in Sweden.
*Internet portal Everyday.com introduced.
*Swedish business channel TV8 acquired.
*MTG's shares quoted on Stockholmsbörsen O-list.
*February: Launch of
CDON.COM.
*March: Launch of sports channel
Viasat Sport.
*June: Darial-TV started broadcasting as DTV-Viasat.
2000
* March: Launch of television channel
Viasat Plus in Norway.
* Annual General Meeting approves distribution of Metro International S.A. share capital to MTG shareholders.
*Hans-Holger Albrecht appointed President and CEO of MTG.
*MTG buys the Hungarian television channel Alfa TV which becomes
Viasat3.
*PIN24 launches on Sky TV's platform in the UK.
*MTG buys the rest of TV1000 from its parent company.
*Viasat launched its digital satellite platform.
2001
* May: Viasat becomes first European satellite TV broadcaster to switch off analog transmission of premium pay-TV channels following a successful transition to digital TV.
* TV3 awarded national terrestrial broadcasting license in Latvia.
* Digital home-shopping channel PIN24 launched in Denmark.
* MTG acquires 75% of Russian national commercial TV channel.
* Options to Strix reality TV formats sold in over 30 countries to date.
* Viasat launches four new digital pay-TV channels in the Nordic region.
* EUR 120 million convertible subordinated bonds issued to fund further expansion.
* Number of Viasat digital DTH subscribers increases to over 550,000 by year-end.
2002
*January:
Viasat Sport Denmark and
Viasat Explorer launches.
*January: Acquisition of 37 percent of StoryFirst Communications, Inc., owner of the Russian
CTC network.
*January: Acquisition of Swedish radio stations
Lugna Favoriter and
WOW 105.5 from
RTL Group
RTL Group S.A. ("Radio Télévision Luxembourg") is a Luxembourg-based international media conglomerate, with another corporate office in Cologne, Germany. The company operates 56 television channels and 36 radio stations in Germany, France an ...
.
*New TV3 schedule recovers share of viewing in Scandinavia.
*Doubling of Eastern European TV revenues.
*Launch of PIN24 in Germany, Austria and Switzerland
*Launch of
Tango TV in Lithuania.
*Increase in the number of digital DTH subscribers to 617,000 and more than doubling of pay-TV operating income.
*TV1000 and Baltic operations both report their first annual profits, and TV-Shop turned around. SEK 423 million increase in operating free cash flow.
2003
*TV3 Scandinavia recovers share of viewing and advertisement sales.
*Eastern European operations profitable on a combined basis.
*Pay-TV record operating income SEK 505 million.
*Viasat signs agreement with NDS VideoGuard to eliminate piracy.
*Launch of pay-TV channels
TV 1000 East and
Viasat Explorer in Eastern and Central Europe.
2004
*MTG reports highest ever operating result.
*February: Launch of
Viasat Sport 2 and
Viasat Sport 3
*May:
Viasat History launches in Eastern Europe.
*September: Launch of
TV1000 Action,
TV1000 Classic,
TV1000 Family and
TV1000 Nordic.
*Viasat successfully completes implementation of a new conditional access system.
*Highest net subscriber intake since digitalisation of platform in 2000.
*Viasat's four channels reach 6.4 million homes in Central and Eastern Europe.
*MTG acquires remaining minority interests in DTV and increases its shareholding in CTC Media and Radio Hele Norge following the sale of
SDI Media for US$60 million.
*MTG acquires 19.9% of betting company BET24.
*MTG also signs agreement with NRJ Group to assume management of 20 radio stations in Sweden (and 5 in Norway), thereby increasing penetration for MTG's national network to 83%.
2005
MTG sells its 15.1 percent interest in
TV4 AB
TV4 AB (formerly Nordisk Television AB; previously Trade name, traded as ) is a Swedish media company owned by Telia Company through TV4 Media (formerly known as Bonnier Broadcasting). The company owns the largest commercial television channel in ...
in January 2005. In March,
CTC Media launches the
Domashny
Domashny ( rus, Домашний, p=dɐˈmaʂnʲɪj, t=Home Channel) is a Russian TV network which targets female viewers aged 25–60. It was launched in March 2005. Domashny was aimed to deliver programming to capture an attractive audience in ...
television network in Russia.
In July 2005, Modern Entertainment Ltd., its film rights unit in Los Angeles, agreed to sell 332 films to
Lionsgate Films
Lionsgate Films (spelled as Lions Gate until 2005, and formerly Cinépix Film Properties until 1998) is a Canadian-American film production and distribution company founded in Montreal, Quebec, Canada on June 15, 1962. It was owned by Lionsga ...
and shut down its operations to focus on European operations.
*October: Launch of Russian language movie channel
TV1000 Russian Kino.
*October:
SportN launches in Norway.
*November:
TV1000 Balkan launches.
2006
*March: MTG became majority shareholder of Bet24, owning 90% of the company.
*May:
TV6 launches in Sweden.
*September: MTG increases its holding P4 Radio Hele Norge to 90.8 percent, becoming the sole owner in December.
*November:
Viasat Sport East launches.
2007
*January:
Viasat Golf launches in the Nordic countries.
*March: MTG buys the
Balkan Media Group Limited Bulgarian channels:
Diema,
Diema 2,
Diema Family,
Diema Extra,
MM and M2
*April:
TV6 launches in Latvia.
*May: M2 in Bulgaria is closed down.
*September:
Viasat 4
TV3+ Norway (formerly V4, Viasat4, ZTV Norway and Viasat Plus) is a television channel broadcasting to Norway owned by the Viaplay Group. The channel was launched on 8. September 2007 replacing ZTV Norway on cable, satellite and terrestrial in pr ...
launches, replacing
ZTV in Norway.
*October: CTC-media bought & rebrand DTV
2008
*January:
Viasat launches high-definition television in the Nordic countries.
*March:
TV6 launches in Estonia.
*April:
TV1000 Premium launches in the Baltics.
*July: MTG buys
Nova television and
Nova+ from
Antenna Group
Antenna Group or ANT1 Group, is a media company in Greece and currently the largest Greek media company. It was established on 2 August 1989 by Minos Kyriakou. Today, his son, Theodore Kyriakou, heads up a media empire whose operations include ...
.
*September: Tango TV relaunches as
TV6 Lithuania.
*December:
Viasat 1 launches in Ghana.
*December:
Nova+ in Bulgaria is closed down.
2009
*January:
Viasat Sport Baltic launches.
*February:
TV1000 Drama launches.
*March:
TV3 Puls launches in Denmark.
*The
Diema Media Group and
MM, previously a joint-venture between MTG and
Apace Media, are merged with
Nova television to create the Nova Broadcasting Group.
*April:
Prima Cool
Prima Cool is a private Czech television station.
Prima Cool is TV Prima's second channel. It is targeted primarily at young male audiences.
Prima Cool launched on 1 April 2009 as TV Prima's new digital channel. It is available on Czech DVB- ...
launches in the Czech Republic.
2010
*April:
Nova Sport launches in Bulgaria, replacing
MM.
*September:
TV10 launches in Sweden.
*December:
Modern African Productions was founded in Ghana.
*December: MTG launched as the first Scandinavian pay-TV operator 3D content in their
Viasat offer.
2011
*March:
Prima love
Prima Love is the first niche channel aimed at young, active women in the Czech Republic. The channel, which launched on March 8, 2011, is owned by Modern Times Group and currently has a reach of approximately 94% of the country's 10.5 million peo ...
launches in the Czech Republic.
*August:
M.A.P. launches her first production in Ghana.
*September:
Kino Nova launches in Bulgaria, replacing
Diema 2.
*October:
TV8 opened in Lithuania. CTC-Media launched Peretz based on DTV.
*November:
CTC opened in
Baltic
Baltic may refer to:
Peoples and languages
*Baltic languages, a subfamily of Indo-European languages, including Lithuanian, Latvian and extinct Old Prussian
*Balts (or Baltic peoples), ethnic groups speaking the Baltic languages and/or originatin ...
.
2012
*January: MTG reaches an agreement on acquiring Latvian channels
LNT,
TV5 and
Kanāls 2.
*February: In
Slovenia
Slovenia, officially the Republic of Slovenia, is a country in Central Europe. It borders Italy to the west, Austria to the north, Hungary to the northeast, Croatia to the south and southeast, and a short (46.6 km) coastline within the Adriati ...
closed down
TV3.
*March: All
TV 1000 channels in
Nordic countries
The Nordic countries (also known as the Nordics or ''Norden''; ) are a geographical and cultural region in Northern Europe, as well as the Arctic Ocean, Arctic and Atlantic Ocean, North Atlantic oceans. It includes the sovereign states of Denm ...
renamed as
Viasat Film.
*April:
Nova Premier League HD launches in Bulgaria.
*June:
Viasat Motor launches in Baltic.
*July: Jorgen Madsen appointed President and CEO of MTG.
*October: Game-services Bet24 sold.
*November: Running HD-version channels
TV6 Sweden,
Viasat 4
TV3+ Norway (formerly V4, Viasat4, ZTV Norway and Viasat Plus) is a television channel broadcasting to Norway owned by the Viaplay Group. The channel was launched on 8. September 2007 replacing ZTV Norway on cable, satellite and terrestrial in pr ...
,
Viasat Explorer,
Viasat History,
Viasat Nature
Viasat Nature is a television channel owned by international media company, Viasat World LTD. The channel has a focus on animals and their owners, blue-chip, classic wildlife, ER and animal rescue, the natural world, and parks and sanctuaries. V ...
,
Viasat Crime.
2013
*January: Radio station NRJ Sweden sold to SBS Sweden (ProSiebenSat.1). In Denmark running TV3 Sport 1.
*February: Prima ZOOM opened in Czech Republic. Running TV3 Sport 2 in Denmark.
*March: Running HD-version
TV3 Denmark.
*November:
TV6 opened in Norway.
*June:
Nova Premier League HD in Bulgaria is closed down.
*July:
Nova Sport HD launches in Bulgaria.
2014
*February: MTG acquires 75% Trace Partners SAS (brand 'TRACE')
*December: Russian satellite TV-platform ''Raduga TV'' closed down.
2015
*February: MTG sold Hungarian Free-TV channels (
Viasat 3,
Viasat 6 and Hungarian video-portal Viasat Play) to
Sony Pictures Television
Sony Pictures Television Inc. (abbreviated as SPT) is an American television production company, production and broadcast syndication, distribution studio. Based at the Sony Pictures Studios complex in Culver City, California, it is a division o ...
Networks.
*February:
Diema Sport launches in Bulgaria.
*June: MTG acquires 74% of the German gaming company Turtle Entertainment.
*August:
Diema Sport 2 launches in Bulgaria.
*September: MTG acquires majority stake in
esports
Esports (), short for electronic sports, is a form of competition using video games. Esports often takes the form of organized, multiplayer video game competitions, particularly between professional players, played individually or as teams. ...
company
Turtle Entertainment and its subsidiaries
Electronic Sports League
ESL Gaming GmbH (formerly known as Electronic Sports League) is a German-French esports organizer and production company that produces video game competitions worldwide. ESL was the world's largest esports company in 2015, and the oldest that ...
(ESL)
*October: MTG sold Russian & international pay-TV channels (factual, movie and sports channels in Russia. TV1000 and pan-regional factual channels in international) to Baring Vostok Company in international and LLC Sinerdzhi in Russia.
*November: MTG acquires Swedish esports tournament
DreamHack
DreamHack is a Swedish ESL Gaming brand specializing in esports tournaments and other gaming conventions; at its root, a massive LAN party and computer festival, recognized by ''Guiness World Records'' and Twin Galaxies as being the world's l ...
*December: MTG and minoritaries sold 75% CTC Media to ″UTH Holding″ in Russia.
2016
*March: MTG sold Ukrainian pay-TV company ''Viasat Ukraine'' to
1+1 Media Group
1 (one, unit, unity) is a number, numeral, and glyph. It is the first and smallest positive integer of the infinite sequence of natural numbers. This fundamental property has led to its unique uses in other fields, ranging from science to ...
. In Latvia, Russian-language channel
TV5 closed down.
*May: MTG took a 22 per cent stake in Engage Sports Media (ESM). ESM described the deal as a ‘strategically important investment’ that will allow ESM to accelerate its growth and focuses on content IP development, technical tools and adding new talent across the business. Arnd Benninghoff, CEO of MTGx said “this investment reflects our focus on becoming the leading digital video entertainment company in each of our markets, and our strategy to invest in relevant, complementary and scalable digital brands, content and communities.”
*August: For the Nordic Market, Viasat launches Scandinavia's first UHD Channel to deliver select Rio 2016 OL programs (and future UHD Sports Broadcasts) as well as a new HD Sports Channel branded "Viasat Sport Premium.",
*October: MTG acquires 35% in German games developer
Innogames
*December: MTG sold African business (Viasat 1 (Ghana), TV1 (Tanzania) and Modern African Production (MAP)) to
Econet Media Group.
2017
*January: MTG sold FTV Prima Holding to Denemo Media (part of GES GROUP). In April 2017, the transaction was completed.
*March: MTG sold business in Baltic States to
Providence Equity Partners. In October 2017, the transaction was completed.
*May: MTG increased its stake in German games developer
InnoGames to 51% by investing EUR 82.6 million.
*June: MTG acquires
Kongregate
Kongregate is an American web gaming portal and video game publisher. Its website features over 124,000 online games and 30+ mobile games available to the public. The company also publishes games for PC, mobile, and home consoles. It was purchase ...
.
*October: MTG launched
TV3 MAX in Denmark which replaced
TV3 Sport 2.
*October: MTG sells its free-TV, pay-TV, digital and radio businesses in
Estonia
Estonia, officially the Republic of Estonia, is a country in Northern Europe. It is bordered to the north by the Gulf of Finland across from Finland, to the west by the Baltic Sea across from Sweden, to the south by Latvia, and to the east by Ru ...
,
Latvia
Latvia, officially the Republic of Latvia, is a country in the Baltic region of Northern Europe. It is one of the three Baltic states, along with Estonia to the north and Lithuania to the south. It borders Russia to the east and Belarus to t ...
and
Lithuania
Lithuania, officially the Republic of Lithuania, is a country in the Baltic region of Europe. It is one of three Baltic states and lies on the eastern shore of the Baltic Sea, bordered by Latvia to the north, Belarus to the east and south, P ...
to the asset management firm
Providence Equity Partners, uniting them under the
All Media Baltics company name.
*December: MTG secured the exclusive Nordic media rights to the five-a-side-football variant Futsal's biggest European tournament,
UEFA Futsal Euro 2018.
*December: MTG launched a $30 million gaming investment fund.
2018
*January: MTG sold TRACE Media Group to TPG Growth. In May 2018, the transaction was completed.
*February: MTG business in Scandinavia (MTG Nordic Entertainment and MTG Studios) combination with
TDC Group proposed.
MTG sold Nova Broadcasting Group in Bulgaria to PPF Group.
*March: Board of Directors of
TDC Group withdraws its recommendation of combination with MTG Nordics.
Modern Times Group (MTG) will split into two companies:
Nordic Entertainment Group
Viaplay Group AB, formerly known as Nordic Entertainment Group AB (NENT Group), is a Swedish media and entertainment company headquartered in Stockholm.
The company operates the video streaming services Viaplay, advertising-funded TV and radi ...
(MTG Nordic Entertainment, MTG Studios and Splay Networks) and new MTG company (MTGx).
*May: MTG increased the share in Zoom.in Group B.V. (Zoomin.TV) from 51% to 100%.
*June:
Nordic Entertainment Group
Viaplay Group AB, formerly known as Nordic Entertainment Group AB (NENT Group), is a Swedish media and entertainment company headquartered in Stockholm.
The company operates the video streaming services Viaplay, advertising-funded TV and radi ...
companies Splay Networks and Nice One will merge to new company SplayOne.
2019
* March: The separation between MTG and
Nordic Entertainment Group
Viaplay Group AB, formerly known as Nordic Entertainment Group AB (NENT Group), is a Swedish media and entertainment company headquartered in Stockholm.
The company operates the video streaming services Viaplay, advertising-funded TV and radi ...
is finalized and
Nordic Entertainment Group
Viaplay Group AB, formerly known as Nordic Entertainment Group AB (NENT Group), is a Swedish media and entertainment company headquartered in Stockholm.
The company operates the video streaming services Viaplay, advertising-funded TV and radi ...
is listed as a separate company on
Nasdaq Nordic
Nasdaq Nordic is the common name for the subsidiaries of Nasdaq, Inc. that provide financial services and operate marketplaces for securities in the Nordic and Baltic regions of Europe.
Historically, the operations were known by the compan ...
Large Cap.
2020s
* In March 2021, MTG acquired
Ninja Kiwi,
allowing them to expand their business into the tower defense genre.
* In July 2021, MTG acquired 100% of the shares of PlaySimple,
expanding MTG's business into the casual games and word games genres.
* In January 2022, MTG sold
ESL to Saudi Arabia's Public Investment Fund Savvy Gaming Group (SGG). SGG also acquired FACEIT, and will merge the two esports companies to form the ESL FaceIt Group. The acquisition is set to close in Q2 2022.
References
{{Kinnevik Group
Modern Times Group,
Mass media companies of Sweden
Mass media companies established in 1987
Companies based in Stockholm
Holding companies of Sweden
Companies listed on Nasdaq Stockholm
Swedish companies established in 1987