Mobil 1
   HOME

TheInfoList



OR:

Mobil 1 is a brand of synthetic
motor oil Motor oil, engine oil, or engine lubricant is any one of various substances used for the lubrication of internal combustion engines. They typically consist of base oils enhanced with various additives, particularly antiwear additives, deterge ...
and other automotive lubrication products. Originally developed by the
Mobil Mobil Oil Corporation, now known as just Mobil, is a petroleum brand owned and operated by American oil and gas corporation ExxonMobil, formerly known as Exxon, which took its current name after history of ExxonMobil#merger, it and Mobil merge ...
oil company, it is now globally marketed and sold by
ExxonMobil Exxon Mobil Corporation ( ) is an American multinational List of oil exploration and production companies, oil and gas corporation headquartered in Spring, Texas, a suburb of Houston. Founded as the Successors of Standard Oil, largest direct s ...
. Mobil 1 engine oil was introduced in 1973. The brand range now includes a variety of engine oils,
oil filter An oil is any nonpolar chemical substance that is composed primarily of hydrocarbons and is hydrophobic (does not mix with water) and lipophilic (mixes with other oils). Oils are usually flammable and surface active. Most oils are unsatur ...
s, chassis grease, transmission fluids, and gear lubricants. In 1998, Mobil challenged Castrol over the discovery that Castrol was processing conventional oil and calling it synthetic. At the time, Mobil 1 was still created using a true synthetic basestock, which is more expensive. Mobil lost the advertising "complaint", and, as a result, the definition of 'synthetic oil' including Group III heavily refined to the point of considering it synthetic. In response, Mobil allegedly downgraded their process to the less expensive process. ''Lubes N' Greases'' magazine reported shortcomings in the ability to pass the tests that the original Mobil 1 formula was able to.


Relationship with automobile and motorcycle manufacturers

Mobil 1 is an official recommended motor oil for
Porsche Dr. Ing. h.c. F. Porsche AG, usually shortened to Porsche (; see below), is a German automobile manufacturer specializing in luxury, high-performance sports cars, SUVs and sedans, headquartered in Stuttgart, Baden-Württemberg, Germany. Th ...
,
Bentley Bentley Motors Limited is a British designer, manufacturer and marketer of Luxury vehicle, luxury cars and Sport utility vehicle, SUVs. Headquartered in Crewe, England, the company was founded by W. O. Bentley (1888–1971) in 1919 in Crickle ...
and all
General Motors General Motors Company (GM) is an American Multinational corporation, multinational Automotive industry, automotive manufacturing company headquartered in Detroit, Michigan, United States. The company is most known for owning and manufacturing f ...
brands (
Buick Buick () is a division (business), division of the Automotive industry in the United States, American automobile manufacturer General Motors (GM). Started by automotive pioneer David Dunbar Buick in 1899, it was among the first American automobil ...
,
Cadillac Cadillac Motor Car Division, or simply Cadillac (), is the luxury vehicle division (business), division of the American automobile manufacturer General Motors (GM). Its major markets are the United States, Canada and China; Cadillac models are ...
,
Chevrolet Chevrolet ( ) is an American automobile division of the manufacturer General Motors (GM). In North America, Chevrolet produces and sells a wide range of vehicles, from subcompact automobiles to medium-duty commercial trucks. Due to the promi ...
(including
Corvette A corvette is a small warship. It is traditionally the smallest class of vessel considered to be a proper (or " rated") warship. The warship class above the corvette is that of the frigate, while the class below was historically that of the sloo ...
),
Baojun Baojun () is a Chinese automobile marque owned by a joint venture of General Motors (GM) and SAIC Motor, SAIC-GM-Wuling Automobile. The brand was created as a more affordable alternative to existing GM brands such as Chevrolet and Buick for the Ch ...
, Wuling Motors and GMSV) for automobiles only.


Relationship with Toyota Group

Mobil 1's relationship with
Toyota Group The is a group of companies that have supplier, vendor and investment relationships with Toyota Industries and Toyota Motor vehicle manufacturing facilities. It is similar to a '' keiretsu'' in that no particular entity has outright control ov ...
covering
Toyota is a Japanese Multinational corporation, multinational Automotive industry, automotive manufacturer headquartered in Toyota City, Aichi, Japan. It was founded by Kiichiro Toyoda and incorporated on August 28, 1937. Toyota is the List of manuf ...
,
Lexus is the luxury vehicle division of the Japanese automaker Toyota, Toyota Motor Corporation. The Lexus brand is marketed in more than 90 countries and territories worldwide and is Japan's largest-selling make of premium cars. It has ranked amon ...
,
Daihatsu is a Japanese automobile manufacturer headquartered in Ikeda, Osaka Prefecture, Japan. One of the oldest surviving Japanese internal combustion engine manufacturers, the company was known for building three-wheeled vehicles and off-road vehicle ...
,
Hino Motors Hino Motors, Ltd., commonly known as Hino, is a Japanese manufacturer of commercial vehicles and diesel engines (including those for trucks, buses and other vehicles) headquartered in Hino, Tokyo. The company was established in 1942 as a corpora ...
, Perodua and Ranz started in 1974 ( Perodua from 1993) by providing original motor oil lubricants and other fluid components for all across Toyota Group cars and brands. All Toyota Group genuine factory-fill motor oils are jointly-developed by Toyota and Mobil 1. All Hino trucks and buses are also utilizing Mobil Delvac 1 lubricants for Hino-powered diesel engines.


Sponsorships

Formula One Formula One (F1) is the highest class of worldwide racing for open-wheel single-seater formula Auto racing, racing cars sanctioned by the Fédération Internationale de l'Automobile (FIA). The FIA Formula One World Championship has been one ...
team Williams had Mobil sponsorship from 1978 to 1988, as well as 2009. In 1987 it switched to Benetton, until 1992.
Team Lotus Team Lotus was the motorsport sister company of English sports car manufacturer Lotus Cars. The team ran cars in many motorsport categories including Formula One, Formula Two, Formula Ford, Formula Junior, American Championship Car Racing, Ind ...
also used Mobil 1 in 1994. From 1995 until 2016, Mobil 1 sponsored
McLaren McLaren Racing Limited ( ) is a British auto racing, motor racing team based at the McLaren Technology Centre in Woking, Surrey, England. The team is a subsidiary of the McLaren Group, which owns a majority of the team. McLaren is best known a ...
for motor oil and other fluid components. Mobil 1 was also lubricants supplier for Toyota F1 team in 2007 until 2009 when Mobil took over Esso and Exxon lubricants' productions,
Brawn GP Brawn GP was a Formula One constructor which competed in the 2009 Formula One World Championship, with drivers Jenson Button and Rubens Barrichello. The team was formed in 2009 by a management buyout led by Ross Brawn of the Honda Racing F1 T ...
in 2009 and also Force India in 2009 until 2013. In 2017, Mobil 1 switched to
Red Bull Racing Red Bull Racing, currently competing as Oracle Red Bull Racing and also known simply as Red Bull or RBR, is a Formula One racing team, List of Formula One constructors#Team's nationality, competing under an Austrian racing licence and based in ...
and its sister team, Scuderia Toro Rosso, that lasted only for 2017 season.
NASCAR Cup Series The NASCAR Cup Series is the top racing series of the NASCAR, National Association for Stock Car Auto Racing (NASCAR), the most prestigious stock car racing series in the United States. The series began in 1949 as the Strictly Stock Division, ...
driver
Rusty Wallace Russell "Rusty" William Wallace Jr. (born August 14, 1956) is an American former NASCAR racing driver. He won the 1984 NASCAR Cup series NASCAR Rookie of the Year, Rookie of the Year and the 1989 NASCAR Winston Cup Series, 1989 NASCAR Winston Cup ...
was sponsored by Mobil from 1987. In 1991, he carried his sponsorship to Penske Racing. Jeremy Mayfield had Mobil as the primary sponsorship in 1998, and later Ryan Newman and Sam Hornish Jr. took it as well. Penske's IndyCar operations also had Mobil 1 sponsorship from 1991, until the deal was ended after the 2010 season. Since 2011, Stewart-Haas Racing has carried the Mobil 1 sponsorship among their various teams. Toyota Racing Development-supported NASCAR teams also use Mobil oil since 2011. Mobil 1 was a lubricants supplier of DTM team
Mercedes-AMG Mercedes-AMG GmbH, commonly known as AMG (Aufrecht, Melcher, Großaspach), is the high-performance subsidiary of Mercedes-Benz, Mercedes-Benz AG. AMG independently hires engineers and contracts with manufacturers to customize Mercedes-Benz AMG v ...
from
1995 1995 was designated as: * United Nations Year for Tolerance * World Year of Peoples' Commemoration of the Victims of the Second World War This was the first year that the Internet was entirely privatized, with the United States government ...
until
2010 The year saw a multitude of natural and environmental disasters such as the 2010 Haiti earthquake, the Deepwater Horizon oil spill, and the 2010 Chile earthquake. The 2009 swine flu pandemic, swine flu pandemic which began the previous year ...
. It supports
Porsche Dr. Ing. h.c. F. Porsche AG, usually shortened to Porsche (; see below), is a German automobile manufacturer specializing in luxury, high-performance sports cars, SUVs and sedans, headquartered in Stuttgart, Baden-Württemberg, Germany. Th ...
and
Corvette A corvette is a small warship. It is traditionally the smallest class of vessel considered to be a proper (or " rated") warship. The warship class above the corvette is that of the frigate, while the class below was historically that of the sloo ...
sports car programs as lubricants provider since 1996. The Bentley Continental GT3 factory cars are also sponsored by Mobil 1 since 2013. Mobil 1 currently providing sponsorship for
Lexus is the luxury vehicle division of the Japanese automaker Toyota, Toyota Motor Corporation. The Lexus brand is marketed in more than 90 countries and territories worldwide and is Japan's largest-selling make of premium cars. It has ranked amon ...
-backed 3GT Racing since 2017 season. In motorcycle racing, Mobil 1 also provided lubricants for Spanish
MotoGP Grand Prix motorcycle racing is the highest class of motorcycle road racing events held on Road racing, road circuits sanctioned by the Fédération Internationale de Motocyclisme (FIM). Independent motorcycle racing events have been held sin ...
team Pons Racing in the 2002 and 2003 seasons. Mobil, from
1985 The year 1985 was designated as the International Youth Year by the United Nations. Events January * January 1 ** The Internet's Domain Name System is created. ** Greenland withdraws from the European Economic Community as a result of a n ...
to
1993 The United Nations General Assembly, General Assembly of the United Nations designated 1993 as: * International Year for the World's Indigenous People The year 1993 in the Kwajalein Atoll in the Marshall Islands had only 364 days, since its ...
, was title sponsor of Peter Brock's Holden Dealer Team and Advantage Racing that competed in the
Australian Touring Car Championship The Australian Touring Car Championship (ATCC) is a touring car racing award held in Australia since 1960. The series itself is no longer contested, but the title lives on, with the winner of the Repco Supercars Championship awarded the troph ...
and in the 1986 European Touring Car Championship. Brock, from 1985 until his death in 2006, appeared in advertising for Mobil 1, including an international campaign that ran in the United States in 2000. Since
1994 The year 1994 was designated as the " International Year of the Family" and the "International Year of Sport and the Olympic Ideal" by the United Nations. In the Line Islands and Phoenix Islands of Kiribati, 1994 had only 364 days, omitti ...
, Mobil has been a sponsor of Supercars team Walkinshaw Andretti United. As well as sponsoring teams, the brand sponsored the
German Grand Prix The German Grand Prix () was a motor race that took place most years since 1926, with 75 races having been held. The race has been held at only three venues throughout its history: the Nürburgring in Rhineland-Palatinate, Hockenheimring in B ...
from 1987 to 2006 and the French Grand Prix from 1998 to 2004. Since 2003, Mobil 1 has been the official sponsor of NASCAR and sponsors the Command Performance Award, which pays a monetary bonus to the highest-finishing Mobil 1 using team. Since 2002, it has been the title sponsor of the
12 Hours of Sebring The 12 Hours of Sebring is an annual motorsport Endurance racing (motorsport), endurance race for Sports car racing, sports cars held at Sebring International Raceway, on the site of the former Hendricks Army Airfield World War II air base in S ...
. Since 2008, it has been the title sponsor of the
Porsche Supercup The Porsche Supercup (officially known as Porsche Mobil 1 Supercup, known as Porsche Michelin Supercup prior to 2007 and often abbreviated as PSC) is an international One-design racing, one-make production stock car racing series supporting the ...
. In 2001, Mobil 1 became the primary jersey sponsor of French
Ligue 1 Ligue 1 (; ), officially known as Ligue 1 McDonald's France, McDonald's for sponsorship reasons, is a professional association football league in France and the highest level of the French football league system. Administered by the Ligue de ...
football side
Sochaux Sochaux () is a commune in the Doubs department in the Bourgogne-Franche-Comté region in eastern France. Geography Sochaux lies east of Montbéliard, and southeast of Paris. Population Inhabitants are known as ''Sochaliens''. Economy ...
, which was founded and is owned by the
Montbéliard Montbéliard (; traditional ) is a town in the Doubs department in the Bourgogne-Franche-Comté region in eastern France, about from the border with Switzerland. It is one of the two subprefectures of the department. History Montbéliard is ...
-based
Peugeot Peugeot (, , ) is a French automobile brand owned by Stellantis. The family business that preceded the current Peugeot companies was established in 1810, making it the oldest car company in the world. On 20 November 1858, Émile Peugeot applie ...
automobile manufacturers. Sochaux has alternated in recent seasons between wearing partner brands
Esso Esso () is a trading name for ExxonMobil. Originally, the name was primarily used by its predecessor Standard Oil of New Jersey after the breakup of the original Standard Oil company in 1911. The company adopted the name "Esso" (from the phon ...
and Mobil 1 across the chest of their jerseys, favoring the latter for their 2012-13 Ligue 1 campaign.FCSM Partenaires 2012/2013
/ref> From 2023 season onwards, Mobil 1 will partner Red Bull KTM Factory Racing MotoGP team as an official lubricant partner and supplier.


References


External links

* {{ExxonMobil Products introduced in 1974 American brands ExxonMobil brands Motor oils