Marvel Snap
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''Marvel Snap'' is a
digital collectible card game A digital collectible card game (DCCG) or online collectible card game (OCCG) is a computer or video game that emulates collectible card games (CCG) and is typically played online or occasionally as a standalone video game. Many DCCGs are types of ...
developed by Second Dinner and published by Nuverse for Android,
iOS Ios, Io or Nio (, ; ; locally Nios, Νιός) is a Greek island in the Cyclades group in the Aegean Sea. Ios is a hilly island with cliffs down to the sea on most sides. It is situated halfway between Naxos and Santorini. It is about long an ...
, and
Windows Windows is a Product lining, product line of Proprietary software, proprietary graphical user interface, graphical operating systems developed and marketed by Microsoft. It is grouped into families and subfamilies that cater to particular sec ...
. The game features a collection of different characters from the
Marvel Universe The Marvel Universe is a fictional shared universe where the stories in most American comic book titles and other media published by Marvel Comics take place. Superhero teams such as the Avengers, the X-Men, the Fantastic Four, the Guardia ...
. The game was released on October 18, 2022, after a period of
beta testing Software testing is the act of checking whether software satisfies expectations. Software testing can provide objective, independent information about the quality of software and the risk of its failure to a user or sponsor. Software test ...
. Access to the game in the United States was briefly restricted on January 19, 2025, due to the implementation of the
Protecting Americans from Foreign Adversary Controlled Applications Act The Protecting Americans from Foreign Adversary Controlled Applications Act (PAFACA), signed into law on April 24, 2024, bans social networking services within 270 days defined as an "foreign adversary controlled application" if the president d ...
(PAFACA) banning software owned or published by
ByteDance ByteDance Ltd. is a Chinese internet technology company headquartered in Haidian, Beijing, and incorporated in the Cayman Islands. Founded by Zhang Yiming, Liang Rubo, and a team of others in 2012, ByteDance developed the video-sharing ap ...
, which owns the game's then-publisher Nuverse. The restrictions were later removed, and the developers have since announced that they would work with US company Skystone Games to bring publishing duties in-house.


Gameplay

Players each have a deck of 12 cards. Each card depicts a Marvel character with cost, power level, and generally a special ability. At the start of each round, both players concurrently, are able put one or more card face down on one of three locations. Locations are randomly assigned for each match, and revealed one by one in the first three turns with each location having a unique effect. At the end of each round cards are revealed and special abilities of cards trigger. Whoever has the highest power at a given location wins that location. The goal of the game is to win two out of the three locations. The game usually lasts six rounds, each of them giving an increasing "energy" to play more powerful turn of cards. Players climb the game's ranked ladder by earning "cubes". A game begins with a single cube as its stakes, but a player may double the stakes at any time by "snapping", at which point their opponent has the option of retreating or acceding to the snap. Additionally, the stakes double at the start of the final turn. Designer Kent-Erik Hagman, and chief development officer Ben Brode compared the mechanic to the
doubling cube Backgammon is a two-player board game played with counters and dice on tables boards. It is the most widespread Western member of the large family of tables games, whose ancestors date back at least 1,600 years. The earliest record of backgammo ...
of the traditional boardgame
Backgammon Backgammon is a two-player board game played with counters and dice on tables boards. It is the most widespread Western member of the large family of tables games, whose ancestors date back at least 1,600 years. The earliest record of backgammo ...
. The actual gameplay of ''Marvel Snap'' is considered relatively simple compared to other collectible card games, and individual games typically last a few minutes. However, the doubling stakes adds extra gameplay depth through
betting Gambling (also known as betting or gaming) is the wagering of something of value ("the stakes") on a random event with the intent of winning something else of value, where instances of strategy are discounted. Gambling thus requires three ele ...
and bluffing, while the random reveal locations forces on-the-fly adaptation to a player’s original strategy. At the time of the global release the game featured over 170 characters, with the number increasing weekly.


Progression

In ''Marvel Snap'', players can obtain variants of some of their favorite cards through the in-game shop or season rewards. Variants are alternate versions of a base card's artwork, and do not offer any gameplay advantages as they are purely cosmetic. As of January 2023, there are over one thousand different variants in the game. Players can use an in-game currency to further upgrade a card’s cosmetics, which provides progression on a “collection level” reward track. Improving a collection level provides additional rewards, such as more cosmetics, in-game currency, and new base cards. New base cards may also be gained each month, on a rotating basis. Base cards are organized into pools, with the first two pool of cards acting as the initial collection for all players. After collecting the first two pools, pool 3, 4, and 5 cards become available, each with ascending rarity. Some of the more notable artists who have variants named after them include Rian Gonzales, Kim Jacinto, and Dan Hipp.


Game modes

The normal gameplay mode involves one-on-one matches where a player competes against a randomly selected human opponent. In this mode, the game employs pre-made decks that are restricted to the cards the player has unlocked. Currently, the Standard mode only offers a Ranked game mode. At the start of every month, the Ranked season concludes, resulting in a soft reset of a player's season rank. Every player loses a total of 30 ranks, rounded down to the nearest multiple of 10. Battle Mode enables players to compete against friends by inviting them to private battles. Cubes in this mode do not contribute to your season rank; instead, they affect your health. Each player begins with 10 health, and winning a round inflicts damage on the opposing player that corresponds to the cube value. Starting from Round 5, cube values are automatically doubled. This mode was released in January 2023 Conquest is a game mode that incorporates the gameplay style of Battle Mode and introduces its own ranked system in the form of leagues. Each match, players can select which league they want to compete in, such as Proving Grounds, Silver, Gold, or Infinite. Proving Grounds is always open for play, while the other leagues require a corresponding ticket to enter. Players can obtain a ticket by defeating a series of consecutive opponents in the preceding league. This mode was released in June 2023. In July 2024, a new limited time game mode named Deadpool's Diner was added. The game mode is a tiered competition mode with ladder-climb mechanics. There are 15 tiers, each requiring a certain number of Bubs, which are comparable to
casino A casino is a facility for gambling. Casinos are often built near or combined with hotels, resorts, restaurants, retail shops, cruise ships, and other tourist attractions. Some casinos also host live entertainment, such as stand-up comedy, conce ...
chips. After paying the entry fee, players can go all-in and win up to double the amount of chips they started with. The game mode also has a unique automatic Snap feature that doubles the stakes three times starting at the end of turn three. Players can also Snap once to increase the stakes at any point during the match—which brings the total number of possible Snaps to five. A new limited time mode named High Voltage was added in October 2024. In this game mode there was only three turns and each turn both players drew two cards and gained 2-5 max energy.


Monetization

The game follows a
free-to-play "Free-to-play" ("F2P" or "FtP") video games are games that give players access to a significant portion of their content for free. The term "free-to-play business model" or simply, "free-to-play model", refers collectively to business models tha ...
-model featuring
microtransaction Microtransaction (mtx) refers to a business model where users can purchase in-game virtual goods with micropayments. Microtransactions are often used in free-to-play games to provide a revenue source for the developers. While microtransactions ...
s for the purchase of in game currency, cosmetic skins and a
battle pass In the video game industry, a battle pass or rewards track is a type of monetization approach that provides additional content for a game usually through a tiered system, rewarding the player with in-game items for playing the game and complet ...
. The game's beta release included Nexus event with loot boxes to acquire certain cards or in-game cosmetics, allowing players to gamble for new cards and skins with in-game currency or real money, which sparked controversy among the player base and was called out as predatory by video game journalists. Nexus event and its loot boxes were ultimately removed from the game, and in a later patch gold was refunded to anyone who bought loot boxes. The current system allows players to buy a premium currency and exchange it for cosmetic skins, in-game currency, or various rotating bundles.


Development

''Marvel Snap'' is the debut game from Second Dinner, a game development studio founded by former ''
Hearthstone ''Hearthstone'' is a 2014 Online game, online digital collectible card game, digital collectible card video game produced by Blizzard Entertainment, released under the free-to-play model. Originally subtitled ''Heroes of Warcraft'', ''Hearthsto ...
'' developers Hamilton Chu, Ben Brode, Yong Woo, Jomaro Kindred and Michael Schweitzer. The developers stated they used a "grocery cart" approach when designing the game, taking partial inspiration from multiple games, including ''
Clash Royale ''Clash Royale'' is a real-time strategy video game developed and published by Supercell. The game combines elements from collectible card games, tower defense, and multiplayer online battle arena. The game was released globally on March 2, ...
'',
Backgammon Backgammon is a two-player board game played with counters and dice on tables boards. It is the most widespread Western member of the large family of tables games, whose ancestors date back at least 1,600 years. The earliest record of backgammo ...
and Paul Peterson's Smash Up. A key aspect of development was attempting to create a deep game without introducing complicated game mechanic; developers found that the doubling "Snap!" could provide significant opportunities to bluff and counter-bluff in the game. The game originally had a significant plot, but developers were not able to find any compelling story and decided complete removal of story altogether was preferable to a poor story interrupting the game. The promotional trailer for the game features Samuel L. Jackson reprising his role as
Nick Fury Colonel (United States), Colonel Nicholas Joseph "Nick" Fury Sr. is a fictional character appearing in American comic books published by Marvel Comics. Created by writer/artist Jack Kirby and writer Stan Lee, he first appeared in ''Sgt. Fury and ...
, returning to
S.H.I.E.L.D. S.H.I.E.L.D. is a fictional espionage, special law enforcement, and counter-terrorism government agency appearing in American comic books published by Marvel Comics. Created by Stan Lee and Jack Kirby, this agency first appeared in ''Strange Tal ...
to discover that he was informally fired and replaced with a nerdy, teenage girl.


Temporary ban

On January 19, 2025, the
Protecting Americans from Foreign Adversary Controlled Applications Act The Protecting Americans from Foreign Adversary Controlled Applications Act (PAFACA), signed into law on April 24, 2024, bans social networking services within 270 days defined as an "foreign adversary controlled application" if the president d ...
(PAFACA) banned software that was deemed to be controlled by foreign adversaries. The publisher of ''Marvel Snap'' at the time was Nuverse, whose parent company
ByteDance ByteDance Ltd. is a Chinese internet technology company headquartered in Haidian, Beijing, and incorporated in the Cayman Islands. Founded by Zhang Yiming, Liang Rubo, and a team of others in 2012, ByteDance developed the video-sharing ap ...
was explicitly restricted under PAFACA, causing the game to be removed from American storefronts like
Google Play Google Play, also known as the Google Play Store, Play Store, or sometimes the Android Store (and was formerly Android Market), is a digital distribution service operated and developed by Google. It serves as the official app store for certifie ...
and the
App Store An app store, also called an app marketplace or app catalog, is a type of digital distribution platform for computer software called applications, often in a mobile context. Apps provide a specific set of functions which, by definition, do not i ...
and preventing players from accessing the game. The game was made available again for US players two days later, with Second Dinner saying that they were "working to bring more services in-house and partner with a new publisher". The game later returned to the App Store and Google Play in the US. On January 28, Second Dinner announced that US-based Skystone Games would be their new publisher, with many publishing duties brought in-house.


Esports

Thanks to the developers' focus on accessibility and fast-paced gameplay, ''Marvel Snap'' has been the focus of several tournaments. Second Dinner hosted a community event tournament in August 2023 called "Conquerors" with a Conquest Mode’s Infinite Run, hosted by Cozy and Dekkster featuring several well-known gamers such as Attrix, Alexander Coccia, DeraJN, and Bynx. Bynx won the broadcast time and DeraJN won the fastest overall time in the 48 hours after the broadcast. ''Marvel Snap'' was the focus of several other tournaments, including those hosted by ER Esports and EGL. In August 2023, the streaming platform, Twitch, announced Twitch Rivals: MARVEL SNAP Duos Showdown, an invite-only tournament, featuring a $20,000 prize pool.


Reception

According to the
review aggregator A review aggregator is a system that collects reviews and ratings of products and services, such as films, books, video games, music, software, hardware, or cars. This system then stores the reviews to be used for supporting a website where user ...
website
Metacritic Metacritic is an American website that aggregates reviews of films, television shows, music albums, video games, and formerly books. For each product, the scores from each review are averaged (a weighted average). Metacritic was created ...
, ''Marvel Snap'' has received "generally favorable reviews". In a review, ''
GamesRadar+ ''GamesRadar+'' (formerly ''GamesRadar'') is an entertainment website for video game-related news, previews, and reviews. It is owned by Future plc. In late 2014, Future Publishing-owned sites ''Total Film'', '' SFX'', '' Edge'' and '' Compute ...
'' noted the game is angled towards "a generation of players too distracted to keep track of an overly complicated
metagame A metagame, broadly defined as "a game beyond the game", typically refers to either of two concepts: a game which revolves around a core game; or the strategies and approaches to playing a game. A metagame can serve a broad range of purposes, a ...
," while praising its approachability and replay value. ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in Manchester in 1821 as ''The Manchester Guardian'' and changed its name in 1959, followed by a move to London. Along with its sister paper, ''The Guardian Weekly'', ''The Guardi ...
'' praised the game's approachable nature in combination with its complexity due to the large variety of locations and cards. The game's use of
microtransaction Microtransaction (mtx) refers to a business model where users can purchase in-game virtual goods with micropayments. Microtransactions are often used in free-to-play games to provide a revenue source for the developers. While microtransactions ...
s within its monetization was also praised, as they were found to not be necessary for a positive experience within the game. By 2023, ''Fortune'' noted that ''Marvel Snap'' had become the top rated
digital collectible card game A digital collectible card game (DCCG) or online collectible card game (OCCG) is a computer or video game that emulates collectible card games (CCG) and is typically played online or occasionally as a standalone video game. Many DCCGs are types of ...
, beating both
Yu-Gi-Oh! Trading Card Game The ''Yu-Gi-Oh!'' Trading Card Game is a collectible card game developed and published by Konami, based on the manga series '' Yu-Gi-Oh!'' created by Kazuki Takahashi. The card game is based on the fictional game of ''Duel Monsters'' (origi ...
, and Magic: The Gathering Online. By 2024, ''Marvel Snap'' had achieved 22 million downloads, and more than $200 million in revenue.


Accolades


References


External links

* {{Marvel Video Game Crossovers 2022 video games Android (operating system) games Digital collectible card games Early access video games Free-to-play video games IOS games Multiplayer and single-player video games New York Game Award winners The Game Awards winners Two-player card games Video games based on Marvel Comics Windows games Censored video games Internet censorship in the United States